How to Build a Big Brand Voice - Copyhackers

Why should you add brand voice to your web copy?
‘Cos if you use GREAT copy…
And add some personality (aka brand voice)...
Then you and your brand become more likeable.
And people - including CEOs - like to do business with people and brands they like.
In this Tutorial Tuesdays, Jo’s gonna walk you through how the agency helped a client use their voice as a differentiator by:
Choosing a brand voice
Using VOC research
Organizing the page
Creating copy for the page
Incorporating page design
You'll see how they went totally "maximalist" with the brand voice.
And WHY they went there.
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Hi, I'm Jo! Welcome to Copyhackers!
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[@prdimuzi]

I'd like to see a CTA that says "POUR ME THE KOOL-AID"

[@Copyhackers]

Love it!

[@cbmtrx]

"I have not had the opportunity to be in a cult" >:D

[@Copyhackers]

Diplomatically phrased, no?