Update Older Articles To Improve Rankings & Traffic
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- Опубліковано 15 чер 2024
- Is your site traffic coming down? Are the rankings of your once-popular articles coming down? It’s time to revisit your older articles and upgrade them. It would be ideal for updating all articles that were published more than 12 months ago, but if you are a one-man show or a small team of content writers, this may pose a challenge.
So, this video is all about helping the “single person or a small team” to update a large number of older articles.
Chapters (Timestamps):
00:00 - Introduction
02:10 - Identify the Right Articles to Update
05:35 - How to Update the Content
06:50 - Old way vs. New way of Content Creation
07:41 - #1: Satisfy Search Intent Within 3s
08:18 - #2: Properly Remove Outdated Info
10:09 - #3: Satisfy Secondary Search Intent
13:23 - #4: Trim the Fat
14:53 - #5: Merge Similar Content
16:36 - Submit Updated Content for Recrawling
18:36 - Outro
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We hope with a clear and focused strategy to update your older content. They will now rank better and possibly get back the traffic they have lost. If you have other strategies you would like to share, feel free to leave them in the comments below.
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Love this Rank Math wisdom bank!
STEP 1. Wait at least 12 months for an article before making drastic changes.
STEP 2. Then, identify articles that have lost traffic. Great first steps!
I was about to dive into articles that have not reached the 12-month threshold. Be patient, be patient my friend.
Hello, and thanks for your comment. Glad that helped. Feel free to get in touch if you have questions.
Hi there, I have question...if I update some old article, should I just save it with this old date or publish in real time?
Hello, thank you for your comment.
Here's the key for updating old articles:
For Minor tweaks, you can keep the old date for minor edits.
For significant updates on the article, you can use real-time and add a note about the update (e.g., "Updated April 29, 2024"). This shows freshness and transparency.
Hope that helps and please do not hesitate to let us know if you need our assistance with anything else.
Thanks for the details and explanation about how to manage to optimize website using rank math.
Hello, and thanks for your comment. Glad that helped. Feel free to get in touch if you have questions.
Love this video. Awesome! Thank you.
Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.
Best, all doubts and confusions have ran away now, Thanks for in-depth and SEO friendly blog update tutorial.
Hello, and thanks for your comment. Glad that helped. Feel free to get in touch if you have questions.
Tips for Audit 3 and 4 are fantastic thanks
Hello, and thanks for your comment. Glad you liked the tips. Feel free to get in touch if you have questions.
AWesoME
Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.
Man you are awesome!! A very in depth article
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Thank You Rank Math
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Thank you
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Hi Jack,
Thank you so much for this information. This video was really helpful. 😀I have a question: is it a good thing to change the date of an article after updating it?
Hello, thank you for your comment.
In general, changing the date of an article should be done only if you’ve made significant changes to the content. Changing the date is unnecessary if you are making minor changes or corrections.
It's also a good idea to include a note or a "updated" label at the top of the article to inform your readers that the content has been updated.
Hope that helps. If there's anything else we can help you with, please let us know.
Great content, much of which I haven't thought of before. My comment is on use of tables. Tables don't render well on mobile devices. My adsense stats say only 20% or less of my impressions are viewed on desktop monitors. Probably help to reformat some useful old content to be mobile friendly, i.e. user friendly.
Hello, thank you for your comment.
Thank you for your feedback we will surely take note of your suggestion.
We really appreciate them.
Great content!
WIth regards to the sitemap, I understand that RankMath generates updated versions of it but does it also automatically submit the new sitemap or will I still have to do it manually in Google Search Console then?
Hello, Thank you for your comment.
If you’re using the Analytics feature of Rank Math, Rank Math will automatically submit the sitemap to Google Search Console. You don’t need to manually submit your sitemap. Learn more about this topic here: rankmath.com/kb/submit-sitemap-to-google/
Hope that helps, and please do not hesitate to let us know if you need our assistance with anything else.
All good except the 301 you are supposed to keep 1 URL live for is age , then make 2 - 301 and update content.
Hello, thank you for your comment,
Can you submit a support ticket here: rankmath.com/support/ so that our team can look into this closely?
Looking forward to helping you
@@RankMath suggestion strategy
Hello, thank you for your comment,
Here are a few resources I think you will find useful while devising an SEO strategy.
1. Keyword Research: mythemeshop.com/blog/keyword-research/
2. Identify Keyword Intent: www.semrush.com/blog/how-to-identify-intent-in-search/
3. Writing Awesome Content: neilpatel.com/blog/ingredients-of-great-content/
4. On-Page SEO: mythemeshop.com/blog/how-to-do-seo-optimizing-your-site-for-google/
5. Off-Page SEO: mythemeshop.com/blog/how-to-do-seo-off-page-optimization/
6. Building Backlinks: alphainvestors.com/seo/outreach-link-building/
Hope that helps, and please do not hesitate to let us know if you need our assistance with anything else.
Thanks a lot, but I have a question...If I update old one article, should I change date and publish it again or just save with this new changes?
Hello, thank you for your comment.
When you update an old article, it is recommended to change the date and publish it again with the new changes. By updating the date, you signal to search engines that the content has been refreshed and provide users with accurate information about when the article was last modified. This can help improve the visibility and relevance of your content in search results.
Hope that helps and please do not hesitate to let us know if you need our assistance with anything else.
It hit me so badly
Hello, thank you for your comment,
We are sorry to hear that you've been hit by an algorithm change, it's wise to wait before worrying and making modifications if your site suddenly falls in the SEO rankings. Google upgrades have a history of rolling back modifications and resuming some traffic to trustworthy websites that provide high-quality content and employ white hat SEO methods. On the following Google upgrades, or even earlier, your site may occasionally regain rankings. Therefore, when affected by Google also updates, there is cause for optimism, at least initially.
Check out our Articles about this topic:
rankmath.com/blog/google-algorithm-update-recovery/
rankmath.com/google-update/helpful-content-update/
You can also keep an eye of our page which provides list of confirmed and unconfirmed Google Updates to help you prepare your SEO plans:
rankmath.com/google-updates/
Looking forward to helping you.
Are you using glutenberg ?
Hello, thank you for your comment,
Yes, we are using gutenberg block editor.
In the meantime, please don’t hesitate to contact us anytime if you have any other questions.
B
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हिंदी भाषा में भी वीडियो बनाए। भारत में बहुत से ब्लॉगर है जो हिंदी भाषा में ब्लॉगिंग करते है और रैंक मैथ का उपयोग करते हैं। जिन्हे अंग्रेजी भाषा का ज्ञान कम है जिनमे से एक में भी हूं।
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Unfortunately, all communication and tutorials use the English language. Feel free to use Google Translate if it helps.
But we appreciate the input, and we will take this into consideration.
We hope that helps, and please do not hesitate to let us know if you need our assistance with anything else.