S1E4: Asa Firestone Bootstrapping business insights from a rock climber turned hotelier

Asa Firestone started his career as a National Geographic grant-sponsored mountain climber and now runs a private, family-owned property that caters to adventure enthusiasts. From hair-pulling maintenance issues to starting a campervan and beer garden side venture right before the pandemic, Asa shares how he tackles the challenges of running bootstrapping businesses head-on - plus how he maintains a loyal staff to help shoulder the load.
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