We are Savotta and we make military gear
Вставка
- Опубліковано 23 лис 2022
- We are Savotta from Finland and we make military gear.
Not just military/governmental sales though, our stuff is also available for regular consumer sales: www.savotta.fi/collections/mi...
Besides the obvious packs, vests, slings, belts, pouches, tents etc. we also create custom solutions according to our clients specific needs and desires.
For B2B, governmental, military, law-enforcement etc. business please check out the B2B & Defence section on our website for further info.
www.savotta.fi/pages/defence-b2b - Розваги
I havent had a chance to get any of yalls gear yet, but i was just curious as to if the gear is infrared camouflaged or not, because if i hit the mountains, i wanna be able to move at night with just a little ease of mind
Short answer: yes. Long answer: www.savotta.fi/pages/infrared-reflectance-and-savotta-gear
Just a quick question are you hunting or being hunted by predator?
the fuck u gonna need it for
@@DrinkingBleachOnTheBeach Based exmilitary enjoyer
@@feelfreetoscreenshot1733 yes
Actually a great ad, they demonstrated what they do in a clear friendly way, with no unnecessary or obnoxious editing, plus they have a tactical horse. 10/10
Loool tactical horse i love that
The horse is what sold me, honestly lmao
Keeping the old Cavalry Traditions alive!
Tacti-horse!
I played Battlefield 1 and you can ride a horse. Now, I want Battlefield 2042 added tactical horse with camo.
maggot. \m/
he was about to burst out laughing but he held it.. what a legend :D
No he wasent about to burst out laughing, he is from Finland
@@EmilReiko finland moment
he is finnish, he's not gonna smile, even when horse kisses you
What an insanely fun horse😀😀😆 And a Fin being a Fin😂 Norway says hello👍
The woman can barely hold it...
To the marketing team:
8 months later, I still have the savings pot for one of your rucksacks. It's taking some time, but I'm getting there.
This video is what made me research your company, and decide to save up for a pack.
Wonderful to hear that, thank you!
@@Savotta Can't wait to run it over with my tank 😂
@@SavottaФинский Крестовый поход🇫🇮⚔️🇷🇺
@@K61r You mean those T34s that Russia has been fielding? Cool. Other countries keep them in museums but russians still use those in actual combat.
@@Savottawould be nice if dou could gift that Pack to Him :p
Greatest ad of all time.
Ermagurd how do you guys not have a checkmark?
Nice to see you here
Shut up
This is just such a good simple and unintentionally funny ad. Love it.
The horse had an intention to make it funny it seems. Haha!
Pretty sure they had some intent to make it funny.
The fun element is in the contrast as he explains they make "ordinary" stuff like tents, weapons, pouches... Oh and equine camouflage.
@@HeathBlythe man you must be fun at parties
@ I don't do parties, so I can't tell you.
of course they did it on purpose
The kind of horse armor DLC i would actually pay for 👍
It just works.
@@WhamBang It will always work
😂😂😂
meta comment
I had no idea how bad my mule needed a camo poncho.
I'm not in the military or law enforcement but I regularly do long distance hikes and this ad, which randomly popped up on my recommended, made me buy one of your rucksacks and oh boy, the quality really is something else!
Well thank you, lovely to hear!
No music, screaming, action or even cuts.
"We make stuff. The End."
Phenomenal ad!
Made me want to look up your stuff!
i know right what a solid ad i went right to the site
"We make stuff. The end."
The way it should be, the way it used to be. Hell yeah, well done. Oh also- Savotta gear is pretty badass. The way it should be, the way it used to be.
"We make stuff. The end" - Ron Swanson
We make stuff that conceals, reveals, assists, resists, and have the best tech in the modern world
also we have cool horse
The Armorer approves. "This is the way"
White people. White excellence. Browns cope.
finns are simple like that. they truly dont give a fuck.
Absolutely no flash, no pizzazz, no yelling, no non-sensical advertising that doesn't actually showcase what you make, just a quick, "Hello, we make stuff, also for horse"
Love it
It could do with some pizza tbh.
Pizzazz yeah, pizazz - sure, but pizzaz 🍕🍕🍕?
did someone say pizza?
@@snorcutter do they make camouflage pizza boxes?
And horse was absolutely adorable
Recently acquired the 80L Savotta Duffle Bag and it’s easily the nicest Duffle I’ve ever owned. The quality of it is amazing.
Well thank you!
Sweet ad glad it was straight to the point no hassle no overused music says more about a company than many ads ever do
Our specialty, we aren't very flashy.
This is one of the Finnish companies, I can be proud of. Quality products for both civilian as well as military use.
can you own firearms on finland? ok this is for airsoft larping
@@carlosdelsol76 Actually yes, you can. But only for sports etc. Regardless the gear these guys sell, doesn't necessarily require a gun, lol. I mean, they sell pouches, boots, and other gear too.
what do they make?
an Horse Woman
@@sneakytaze5336 Sport, hunting and historical collection. The last one gives you most variety on what you can own, from full auto lmg to mortar and tanks. (Anything bigger than small arms fire must have barrel deactivated still.)
But when it comes to small arms, you have pretty wide selection to choose from.
(Getting permits for historical collection is harder to get of course, but there are plenty of private collectors here.)
Sport and hunting allows you to have only semi-auto, pump and bolt to my understanding.
Awesome video to be honest.
Hello
oh no
thank you for your honesty
Ikr.
OH hey its u
This ad boiled down to "We make stuff. The end." and I'm all for it tbh. Clear, concise, and to the point. I'm gonna go check out their products rn and see if there's anything I need!
I love how straightforward this commercial is.
Straight to the point and with some small humor, this is how good commercials should be.
Wow this is an unassuming masterclass in advertising. Quick to the point, not obnoxious, pleasant aesthetically in both visuals and audio. Memorable.
I definitely appreciated the lack of "vetbro" schtick and just sticking to the facts.
What do you get from copying comments?
@@itsnotatoober This was a while ago, but I wasn't copying anybody else's comments. I was just showing my appreciation for the way that Savotta builds their ads. Go watch some of them and you'll understand. They're engaging, and straight to the point. They're also just really aesthetically pleasing ads. I don't know what else to tell you. GO find the trebuchet backpack one. It's just enjoyable marketing.
@@drakenskag its the same as the next comment. im seriously trying to understand why people like you copy comments.
@@itsnotatoober idk what to tell you man, I was looking at the other comments and there are tons of people commenting on how much they enjoy and how good of an ad this is. ¯\_(ツ)_/¯ all of them are similar to mine and the one following. I wouldn't go so far as yo say anyone is copying the others. I mean maybe, but idk why anyone would do that.
During the Korean War, a US Marine bought a horse. It was a horse by the name of Reckless, which kept supplies under fire. Reckless supply operations in the mountainous Korean terrain were of great help to the Marines, and Reckless was awarded the rank of Sergeant for that service. In the description of the Marines, 'it was when the ammunition ran out after fighting all night. Looking at Reckless carrying ammunition through the morning fog, we were able to find hope.' A loyal animal will definitely come in handy on the battlefield.
Indeed. During the Winter War 72 000 horses served in the Finnish Army and in Continuation war that number was 62 000. Without those horses Finnish Army wouldn't have survived.
Reckless' full story is fantastic to read; I highly recommend it to anyone. One of those really rare 'animal in war' stories that doesn't make you want to hate every human involved.
There is a "Dark docs" about reckless the horse, it is super informative! I would recommend anyone go watch it for more details on that insane horse, if I'm not mistaken the highest ranked animal!
Now those animals are called "private".
This shit made me tear up bro 😢 RIP RECKLESS AND BLESS THE KOREAN WAR VETERANS
Straight to the point. No flare. The ending is true Finnish humor.
One year later and i get this in my recommendations. One of the best ad's i've ever seen
Still going strong!
Ok I see this camo horse idea becoming a thing in video games and movies. Imagine Solid Snake or Sam Fisher riding this. One word, epic!.
Saw a horse with a camo wet-weather cover on it (here in NZ) that someone had obviously just made out of a camo tarp, and got to thinking ... had I just witnessed a trial Secret Operation by the NZ Army experimenting with two-man infiltration units using a Horse Costume and obviously needing a wet-weather cover (the only material to hand being the Army camo tarp) ... which actually gave the game away by making the horse look 'military'. I'm guessing the Mk 2 Horse Costume Disguise will have a more civilianish looking wet-weather cover, and who knows, I've probably seen several and never realised it!
Horse camo is really old inventsion already, thus it is a thing already.
only if we could get a new splinter cell game in the next 10 years...
Sam Fisher! “Now that’s a name I’ve not heard in a long time… A long time.”
@@GrumpyGremlin. never widely used, never established, makes no sense ... etc etc. learn to write before trying to be a smartass :-)
Congrats to the marketing team, this is what I wanted to see.
It's still marketing, nothing to praise, they just want your money.
@@Artur-kp4hj Today the video counts 704k views in only two weeks for a brand that sells military gear. By any standards it's a marketing success.🐴
@@Artur-kp4hj i dont care. we all need money. but when they did it correctly they deserve Recognition and Praise.
@@Artur-kp4hjOf course they want our money, it’s a company. That’s why they make stuff we might want to buy
I think I would trust Savotta with my life. They seem more genuine than most companies out there.
the horse is like: "excuse me sir, what's personal space?"
The horse looking straight at the camera, as if to emphasize the sincerity of these men, just nailed it for me.
Took them absolutely seriously, the horse and the reactions from the guys sealed the deal.
I'd buy from them in a heartbeat.
Just saying horses tend to see mainly at the sides of them, not directly in front of them as it is a blind spot. Just like with rabbits or any other animal with eyes on their sides and not in front. When the horse turns its head away from you and you can only see its side is when it is focusing on you. You see horses do this when the gallop as well. They'll turn their head to the side slightly to see better for a bit.
What horse?
i am kinda sure the one with the horse is a woman
I never thought in my life that I'd ever need a tactical horse. Thank you sir.
Almost all of us need Tactical Horses - it’s just the maintenance of them we don’t need!
Now that we have tactical horses, we might as well just get tactical snowmen :D
@@aleksanterinylund1172
Have you seen the Winter Uniform they make for the armed forces of Finland - it might not be a Snowman, but they could right next to one! 😜
@@gorillaguerillaDK Absolutely😂
There was a horse?
As a salesman and a marketer I am humbled by your ad and your companies history. Good job marketing team!
Well thank you, we are a humble people ourselves which may reflect in how we promote ourselves.
I've looked for old SOE and otherwise no longer made tactical gear
I came across this today (11 months late, found on October 25th, 2023)
This is exactly what I've been looking for and I am glad to say that
Tbh, that horse in camouflage looks honestly badass. Imagine a present day cavalry unit with all that modern warfare gear :D
Plus horses back in the day were relied heavily on towing equipment and heavy guns like artillery. Could still be used if a country isn’t able to have a fully motorized logistical network.
@@robberbarron7602 Nah, today every country can buy even the cheapest towing device ;)
@@pawekorczak7302 Obviously, but maybe there are some parts in a country where vehicles aren't the best option and horses are more effective.
wait, there is a horse in the video?
Death Korp of Krieg from 40k is pretty much this....toss on a gas mask (both on the horse and person) then give them a Grenade Lance.....yes a GRENADE LANCE
Other companies should take note of this style of advertisement. It's not loud or obnoxious or trying too hard to be special. It's saying what it is, without giving away too much information. I have no need for military gear, but I will definitely be considering purchasing a hoodie or something. Nice job Savotta!
THIS is how you do an ad!
The people who are the target audience for this don’t want fancy marketing, they just wanna know what’s going on, no-nonsense and to the point.
Very good!
im not in the market for military gear, but the camo-horse had me watch the video. what a legend
They sell some civilian things as well
In and before world war 1, as a civilian if you bought military gear its ammo pouch, haversack and very little equipment. Then Vietnam Era added more equipment, but you needed a catalog magazine to order it from. Now you have modern day gear of many types, armor, pouches, tools, MRE. Now is the time to buy.
@@cromulom2223 oh nice, just checked out their homepage
The sound design had me **re**-watch the video. Seriously, it was perfectly done. No forgettable music or jingles that you'll soon forget what brand they stand for, no explosions or narrator voiceover, just a guy talking and a mic sensitive enough to pick up the horses' hooves.
Neither am i usually, but never underestimate the reliability per value of some ex military gear. Jackets, belts, tents. they have to be reliable and hardy and look presentable
THIS is an ad i enjoy and would actually consider in my future military gear purchases. Funny, but not forced. Simple, honest and to the point. It does not try to give you an endorphin aneurism with shitty pop music or plastic perfect models. I loved this.
I agree with your opinion on the pop genre heavily. (And yes, nobody asked me)
👍🏻👍🏻👍🏻👍🏻👍🏻🤣
"Simple, honest and to the point" finland moment
Funny? When was it you laughed?
As a loyal customer of Finnish military/survival gear, Savotta is a great company. I made damn sure to get a Savotta rig for airsoft and a Savotta backpack for hiking after I finished the Finnish Defence Forces service.
They make very good helmet counter-weights, their glow in the dark helm patches are also very useful. Looking for more IR signalling stuff though, hoping they produce some!
idk how i got a military equipment ad on my homepage but these men seem cool and the surrounding scenery is amazing!!
Oh yes indeed, the wet and dank Finnish autumn is beautiful! 😅
Excellent products from this company, none have failed me, i hear they fill them with Sisu before sending to the buyers, even the horse agrees 💪🏻
They also come packed in snow as the stuffing/filling to secure the content from getting damaged on delivery.
what is sisu
@@tubeetogoo It's Finnish word for being brave enough to not give up and stubborn enough to go through even rocks and mountains to achieve your goals, to have "balls" so to call and have desire to succeed. All this in 1 word.
@@GrumpyGremlin. thanks for answering. i guess i am more clueless now lol
@@tubeetogoo Basically same as french elan
Best ad I have seen ages. Suomi really knows how to make them. And that horse was just excited to be there, doing something so important.
Never would i have thought i would intentionally watch an ad, but here i am. And not disappointed. I’ll need to check you guys out
Excellent!
I am from Canada. I have never been to Finland. I have never served in the Military. I have absolutely no need for military gear.
But this ad held my attention from start to finish.
Maybe because of the tactical horse.
Well played Savotta.
Hi I’m from Saturn 🪐 wtf you send me your gear????? I’m no use cloths… please stop send me spam.
Was the pun intended lol
for camping hiking
maybe because its only 47 seconds long you doofus
@@crockpot6955 Listen here you burnt out crockpot, it was a pun. Don't be such a dillying dunderhead.
This is arguably one of the best tactical gear commercials I've seen. Straight forward, shows the efficacy of your products naturally, as well as showing the intricacy of your made to order products. 10/10 I'll definitely be checking your gear out.
What do you mean it’s just a camera man filming some plants while someone’s narrating
@@RealRealdevyou missed the joke that the people were so camouflaged that they couldn't see anything other than the plants.
@@RealRealdev
cringe
@@RealRealdev not cringe
I never knew I needed a tactical horse
This is a great ad, thank you for such a clear mission statement and can't forget the tactical horse!
This is by far the most wholesome add I've seen for military equipment in a while. I LOVE THIS SOO MUCH.
Lol. There's nothing wholesome about war. Just goes to show how much modern society has gotten people to romanticize and glorify war. Spoiler alert: war sucks. A lot.
was anyone else expecting like 200 people in gilly suits to jump out of nowhere with assault rifles?
The camouflaged horse was unexpected, yet very much appreciated.
i love this, it was straight forward on what stuff they were doing in their company or how to say it, and they also had some humor. 10/10
"We make cool military stuff, and we have a tactical horse." Best advertisement ever made. Why do other companies even bother trying.
Yes Corporal Reckless Approves
Never thought a horse in a ghillie suit would go so hard.
Still cracks me up when it shows up on my fyp once in a while
Usually all ads suck. Not this one. Straight to the point, no bs. Beautiful colors, cinematography-wise. Oh, and the products are actually great and durable. Would recommend.
Plus there's a horse in a ghillie suit
Literally just found these guys and i already love them
Finland is one of the best countries and no one can change my mind
Thanks man, come visit!
money
@@coolirliswear9548 I plan to someday lol
I am proud of my country.
they are some of the coolest people too, proud to know many folks from there great dudes
Absolutely love the video but more importantly, love all of their products. Simply put, quality items. We need more businesses like this one.
I was recommended this video and now I genuinely want to buy from them outta respect from how Stright forward this ad was. Hyvää työtä veljet 🖤✌️
I love a Finnish accent when they speak English❤️
Same
We have in Finland at least 10 different accents . We have 3 sámi languages , we have 2 officials languages Finnish and Swedish and also Swedish language speaking have some own accents . Which of them you mean ? Tawastian, Karelian , Savonian , Meänkiel ( both sides of Swedish-Finnish boarder ) etc.
@@scanpolar he means rally english. Doesnt matter where in finland youre from.
@@scanpolar tolkin apaut te vinnish aksent wits is pretty kommon ool ouver vinland
@@scanpolar Those are dialects...
Every Savotta item I have is absolutely top top tier. No faf, no tat, no bullshit. It's all rugged, all well made, and all just right. It's Finland at It's best 👌
🏳🌈
@@AndoLaj You are wrong
@@ActQ What is he wrong about, his comment is too devoid of substance to refute lol
@@potatofuryy it is not gay
That horse casually trying to nom the guys face sold me.
An ad that makes people watch at will is a good ad, I always replay this one when UA-cam inevitably recommends it again
This is probably the first ad in like 10 years that I've actually liked.
“Gillie horse can’t hurt you”
“It’s not real”
Gillie Horse:
I'm not sure how long I've been watching this video at random but it is still one of my favorites
The horse is actually pretty genius, one of the best 4x4s you can get
What horse?😄
All terrain, runs off of biofuel, built in seat warmer, what more could you want?
“A man on a horse is spiritually and physically bigger than a man on foot”
It’s actually a 2x2s with an self sufficient integrated bioenergy reactor and voice recognition capabilities for remote control purposes! And you can eat it too, what a machine!
@@anewkindofpolitician5728 nah , 2x2 would mean it only have 2 legs
In a time of over produced ads filled with banging music and quick obnoxious editing this advert is such a breath of fresh air and should make other marketing people take notice. Honestly one of the best adverts I've ever seen.
The best promo videos, best gear, best company! Thank you for years of enjoyment your products have given me.
Love my Savotta Backpack! Keep it on!
I love the smile he cant suppress as the horse approaches him, that's real humanity right there.
I love the end of this commercial where the horse starts showing affection to the spokesperson makes me laugh every time😂
What horse?!
You’ve earned my respect for not trying to sell yourself as this almighty company, but as a humble provider. Top notch, if I get some spare cash I’ll buy something from you lot.
Everything is manufactured either in Finland or in neighbouring Estonia. No Chinese stuff. Their products have superb quality.
We sell military equipment. Now observe this horse.
Me: Very nice.
As an American civilian. I’d be more than happy to purchase something from your company just because of this ad alone. It’s well done and it made me laugh. Subscribed. God bless you, your family, and country. 🇺🇸
Same here as a fellow burgerland resident. I admire Finland so much!
@@SlapStyleAnims burgerland! Lmao love that 😂
hi im from finland
@@simplyaspest hi i'm from france
as a fellow burger boi I will also be rocking the Finnish rudolph the red nosed reindrip
I didn’t know I needed some ‘Savotta gear, but now I do.. Well done gentleman- home run. Hope to be a happy customer soon!
It is better to refuse to watch commercials. What if the next video will be about a nuclear cellar? You have to order it too...
@@leninoble
#AtlasSurvivalShelters
You’re welcome!
Although I don’t think he delivers to Russia, so you probably just have to dig a hole and pray that dyadya Putin and his Oligarch Bratva doesn’t "accidentally" start WW3
The comparison to American companies like Lockheed Martin and this is amazing, no exaggerations, no embellishing, nothing extra, they tell you who they are, what they do, and they make tactics horse gear
They are nowhere near comparable
this ad was so badass for no reason at all
as an infantry vet with an interest in the outdoors and bush crafting, this appeals to me.
Went from a display of tactical equipment and services, to a tactical horse being needlessly wholesome. 11/10
Perfect! This is the kind of ad that make you buy this and sure I will! And hello from your neighbor who will always be on your side!🇸🇪🇫🇮
straight to the point, pure legend
this ending made my day, the other guy holding the horse was laughing as hell already hahahaha, i watched this 6 times.
I think that's a girl?
their camo is so good, that you can not differentiate 😂
These guys literally brought back a horse dressed in medieval caparison, TACTICAL style. I'm completely sold
I love how the website has (See The Horse) as the second option on the welcome screen.
I see this add in my nightmares sometimes really weird ones, and this is always in my recommended videos too.
See UA-cam?! That type of add nobody skips!
Well done, great job lads and ladies ofc.
I replayed this 4 times now, I want it to sink in.
Edit: On 5th replay I noticed what happened at the end and it made me giggle
I like your gear and it gets good reviews everywhere. I came across the video of the Savotta Happy patch - Be my valentine and it made me laugh so much, I ordered one. It's on my daily use backpack, a tasmanian tiger modular 45+. It brings a smile to my face every day. I like your attention to quality, detail and also do a bit silly stuff like the happy and grumpy stove and stuff like a happy patch. One of a kind. Awesome.
Cheers from the Netherlands.
I waited for a man to appear out of nowhere with a ghillie suit
If only I had the money to buy this, everything here is awesome! Greetings from Indonesia, Savotta! I love your gear.
I love the fact that I legit couldn’t tell if this was an ad or a shitpost until the very end.
Job well done, lads. I’ll be keeping this name in mind if I ever need some good camo for my horse (or anything else).
10/10 ad as they explain it all clearly and what they do,what the company is called, when it was founded and what it works with along with no obnoxious editing and its straight to the point.
I never thought that JUAN would joined the draft😂
def buying something, looks nice as hell, and finland bro
I love the ad. We make this, this and that. No bells no whistles, no corny jokes. Just straightforward and to the point. I'm going to have to order something for myself (for my next "vacation") and some custom rain and winter gear for my German Shepherds.
If you live in the US they sadly don't deliver here.
@@FlabbyBro order through varusteleka
"Hello, we are from finland. And we make shit"
I didn't expect this, but I wasn't surprised at the same time, Finland manages to make even military gear ads relaxed.
That’s gonna make me smile all day.
Love from Scotland 🏴
Love back man, i just actually played hoi4 as communist scotland and tried invading uk, didnt end well for me :P
@@-._.-._--._.-._--._.-._--._.-. Least violent hoi player:
No way, a genuinely good ad? I think I’ll actually buy something advertised to me through UA-cam for once. Nice work
One of the best advertisements I ever seen😂👍🏻 I like the tactical horse and the fact that you build „stuff“ 😂
I love how despite the serious topic of business they add this heartwarming humor at the end, especially with the way they both stand there looking around! :)
Love stuff made in Finland, always high quality. From Koskenkorva and Ponsse to Sako and camouflage clothing.
Savotta Tactical Horse is the best part, add a EOTech, IR Laser and NVGs, possibly a M2HB .50cal w/Ball Rounds on both sides, a R-2800-63 Double Wasp and a pair of wings with a total of 7.5m wingspan, if wings are added to Savotta Tactical Horse, the addition of a total 8x M3 .50cal w/M20 API-T Rounds and HVAR Rockets is possible, in place of HVAR Rockets we could 3x AIM-9M/9X, two in wingtips and one under the Savotta Tactical Horse. Just saying...
Best advertisement. No nonsense; tells you exactly what they do
Now I want to see a horse plate carrier
Bringing out tactical horse camo has to be one of the biggest flexes I've seen in a long time