Virginia Slims Cigarette ads 1968. You’ve come a long way, baby. TV commercial advertising.
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- Опубліковано 21 сер 2024
- One of the most famous television advertising campaigns in U.S. history, judge for yourself what made these TV commercials so popular. The famed Leo Burnett Agency targeted women in their marketing campaign. Being independent, stylish, confident and liberated meant...they smoked Virginia Slims. These vintage advertising commercials are offered here for study. Although this 1968 advertising campaign is entertaining, smoking is highly dangerous to your health. Some facts: Cigarette smoking causes more than 480,000 deaths each year in the United States. This is nearly one in five deaths. Smoking causes about 90% (or 9 out of 10) of all lung cancer deaths. More women die from lung cancer each year than from breast cancer. Transferred from 16mm film.
Those 1960's advertising guys were masters at memorable jingles...
I loved this, especially when the ladies strut in the late 60s-1970 fashions. I love the fashions!
I agree..pretty neat!
Cigarettes age women more..
Also msdd voices raspy
Now women could get lung cancer with the men
it's like that song by Sheena Easton- strut pout put it out that's what you want from women....
@@kathleenking47it’s almost like smoking cigarettes is bad for you
I always loved this commercial back in the day. Well now in 2024 they are working to turn the clock back.
Very clever marketing, linking cigarettes to elegance and liberation. I'm glad these weren't available when I was an impressionable young girl. I would have gotten hooked for sure.
Yea, terrible that these companies get rich, while people get sick.
Do you mean the commercial or the cigarette brand?
@@univon4892 The cigarettes. I'm in Canada and they didn't sell them here.
@@welcometogreenaquasglen1846 Damn... that would suck for me
I think the pies in the face ad is my favorite. Imagine airing something like this today? 😂
Ovarian, pelvic, breast! Hell! We want...No. We DEMAND lung cancer too!
Haha!!
I have a Facebook page devoted to mid-century fashion and one of the models in these ads, Sunny Griffin (she’s in two of them) occasionally comments there. I’ll have to share this and tag her. Thanks for a trip back in time. I remember these very well.
Wonderful...please share and thanks!
People Forget that Marlboros were ALSO marketed to women at first.
The Cowboy thing came Later.
Absolutely wonderful find. I love the Virginia Slims jingle - I always hope that someone will find the master tape with all the different versions and tempos! I heard two or three different versions I never heard previously in this compilation.
LOVED the song in this commercial! Ah, the memories of my youth watching tv when it was FUN!
i love all women who smoke!
Love it! Thanks!
You are so welcome!
Although their TV and radio ads were discontinued after January 1, 1971, magazine ads continued through the 1970's.
Some magazines run cigarette ads today
no ban was enacted on print advertising. As a result, print advertising by cigarette companies increased markedly after the broadcast ban was enacted.
Virginia Slims continued their "You've Come A Long Way, Baby" ad campaign in print through the early 1980's.
Yes. This was the last cigarette commercial shown in America on the Johnny Carson Tonight show just a half minute before midnight, Dec 31, 1970.
This campaign lasted at least into 1987
Yes smoking 🚬 is bad for you! But just look at these commercials and I dare you to say smoking is not glamorous!
I think that's a great point, the ads made smoking glamorous in these commercials in the 60's. Today, the dangers of smoking take away a lot of the "glamorous" aspect, and someone lighting up a cigarette today is not considered "glamorous" any more.
@@MoviecraftIncEven drinking too?
These were the best cigarette commercials. They were very successful, too. They were kind of like today's Geico commercials.
Pretty genius associating Women's liberation and feminism with something that gives you Cancer. Catchy tune.
im obsessed with how they promoted to women
I was 8 in 1968 and I remember thinking while watching these commercials that I would most likely smoke Virginia Slims when I became an adult. It was never a question whether or not I would smoke. I started at 12. I eventually chose parliament. Quit at 30. Crazy!
Thanks for your personal experience .
I have a smoking fetish and I can thank Virginia Slims for that. I was born well after the 1960's but I love a classy woman who smokes!
Brings back memories. wow. It was a lifetime ago.
And now women have all the duties and responsibilities...good job
Message to modern women: stop listening to people who don't give a shit about you. Do you think the cigarette companies or feminists cared about female emphysema? Do you think universities, mainstream media, democratic party and the government care about you?
It’s terrible to realize, but most of these beautiful smoking women are currently dead
Not all the models are familiar to me, but Sunny Griffin (in 2 ads) and Veronica Hamel (Hill St. Blues) are still alive.
And many people who never touched a cigarette are also dead!!
Either from cancer (which can contribute from both alcohol and cigarettes)
Those 60's fashions were pretty cool, don't you think? 🤔
I remember my friends mom smoked Virginia slims, so, me and him would end up having to smoke them when tough times hit 😂😂😂
Virginia Slims, because women should have an equal right to COPD.
hahahahahahahahaha
Lol
How ugly of you! I smoked over 100,000 Virginia Slims before quitting and NEVER had a health issue! But most importantly, NOBODY ever held a gun to my head to make me smoke. I did it willingly and enjoyed every cigarette!!
12:59- David Doyle (future co-star of "CHARLIE'S ANGELS").
He died in 97 from a heart attack. He was 67 years old.
This is eventually how we’re going to look back on sports betting ads someday.
Alcohol ads will eventually be banned at some point too.
0:17 and I'm assuming no one in that family had supper that night since cooking was a women's only job back then.
women thought that the way to stay skinny was to smoke !!
13:56 - This was the very last smoking ad that aired in the United States
Nice looking blue eyed brunette @3:00. Never had any luck getting a blue eyed brunette, my favorite.
I totally agree!
A cigarette "just" for women?
Knew a girl in HS who smoked Virginia slims. Back in the early 80s when the smoking age was 16 years old to buy and use.
The power of advertising😒😒😒
I bought a pack of Virginia Slims ultra lights (blue pack) this afternoon and tried them. A little stronger than I thought they would be but not bad. I was more surprised that they still sold them to me even though I'm a man 😊
We’ve come a long way babyyyyy 😂
They can't discriminate based on sex like that. Just think of all the guys who get roped into buying tampons for their wives and girlfriends.
You've come a long way, manny!
i can;t help all the hot women who smoke and look so good and smell so good
i was 13 in 1968. even then watching one of these commercials was an instant boner.
Wow.
The people that are still bound to this image.
Two word description of Virginia Slims.............Marketing Brilliance!!!
No doubt!
I would say fucking evil
That guy dumped a full fish bowl on that woman’s head because she was smoking? Could he not have asked her politely to take it outside?
no supper that night? that would mean no supper for the man as well, because the women did the cooking back then. Do you honestly think the man would cook his own dinner and not give her any of it?
He'd eat a bowl of fruit loops like Archie Bunker did.
No. Microwaves were still expensive back then too!
4:25- Allen Swift, voice-over.
Flavor.
1:15 it's 2024 , n nothing changed.. Most of them stil get offence, if women do..
Virginia Slims at Walmart in Vancouver, Washington are $15 a pack
That will cure your cigarette habit
Hate to think what a carton would cost. Certainly time to quit if you haven't already.
@@MoviecraftInc Cartons are the way to go to save money. You can get a carton of these for around 100 bucks. Just pace yourself and you can enjoy the smoke without going broke.
Seriously? My Mom and Step Dad went to Vegas. $23 a pack at the casino and that was a couple of years ago. A carton of Winstons here in Ohio is about $97 a carton.
Wonderful ...
17:06- Barney Martin is one of the "Keystone Cops".
A time before this country lost its mind.
The funny thing is, people today talk as if the sixties were a crazy time.
@@robertsutherland7378 Those were the days of "Turn on, tune in, drop out" (popularized by Timothy Leary)
@@spectrum10 LSD and Cannabis kill FAR fewer people...and, this is NOT only because of a difference in legal status.
If you promote Cancer Sticks-you HAVE lost your mind.
OMG !!! but I guess it really wasn't that long ago we thought the world was flat....... Go Lady's 😉😎
You can really see how they pander to ideologies to make money off them.
I wonder how much those models got paid to do a Vaginia Slims Ad?
They HAVE come a long way,haven’t they?
who was the first lady x
What exactly is Virginia flavor ? Ham flavor ?
Just for women.
It's funny that modern day feminists take offense at ,"You've come a long way, BABY."
yeah!
I can only imagine how many young woman this ad campaign made start 🚬 I know because I was one of them!
Advertising doesn't make anyone do anything. If someone is stupid enough to believe what they say in commercials, that's on them.
104 years of this crap.
This is Very Dangerous...
ALL of those Anorexic Supermodels.
(and, the Tobacco ain't so Great, Either.)
You ruined them with a stupid sepia filter to make them brown. WTF?
You show a lack of understanding of archival 16mm films. The films have FADED to pink color. We corrected the color the best we can from total pink to what you see. I don't know where you get we are using sepia filters.
When I was in High School late 70s early 80s The Girls smoked Marlboro 100s or Virginia Slims. Smoking Women have always been a turn on