Food & Beverage CPG Industry Overview - Food Products Explained

Grocery stores are packed with hundreds, or even thousands, of food products for you to choose from! Let's breakdown the food products you might find in your local supermarket so we can better understand the CPG industry. This Primer will cover the ins and outs of the Food & Beverage CPG landscape and the major trends to expect.
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Key Sections
0:40 - What are the Food Product Types?
1:11 - The Snack Category
1:27 - The Other Food Categories
2:02 - Medium Shelf Life in the CPG industry
2:30 - Product Positioning Matters
3:25 - The Price-Quality Perception of Food
#foodandbeverage #foodbeverage #CPG #groceryshopping #foodpackaging
📚 This video serves as an excerpt from the Food & Beverage CPG Learning Primer, meticulously curated by the digital e-learning content provider, Primerli www.primerli.com/. The full module, comprising 10 bite-sized videos and quick quizzes, is tailored to empower professionals to grasp the industry intricacies in under an hour.
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