ZANGFAI, A House of Traditional Assamese Jewellery.
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- Опубліковано 7 вер 2024
- ZANGFAI was born in the year 2002 with only a handful of jewelry sets. It started as a business from home in a small chamber and in the year 2007, our showroom was established in the main streets of Guwahati, Assam. ZANGFAI is one of the first retailers of Assamese Jewellery.
The affordability of pure gold jewelry was seen as a concern by people. So, it was originally Zangfai’s initiative/unique idea to categorize gold jewelry into three to four types so that people from all socioeconomic classes could afford it. This made the demand from jewelry enthusiasts grow higher as years rolled by and also, the responses from local people and artisans were overwhelming to the brim. This in turn kept us motivated to do more, create more.
Today is a world of contemporary ideas and visions. For any concept or art or creativity to sustain, we have to blend with modern time and contribute to the ever-changing wave of fashion and art. Zangfai has always held pride in her traditional designs working towards the conservation of Assamese culture and indigenous identity. We have been acclaimed as a brand by the locals and we can humbly say that ZANGFAI is considered the epitome of Assamese Jewellery.
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