Truth is truth. However, for many people their truth is what they percieve to be true. That's why "good" advertisers often get people to buy what they don't really need. I think the best brands are those whose customers percieve them to be exactly who they are because they advertised truth. Not a perception of themselves that wasn't authentically true just to increase sales.
uknowhat! I'm usually the one with detail eye, if that was my chair that cat would be out in the cold lol ... good eye.. ijs just somn to do while I soak this knowledge
This is one of the best vlogs I have seen ....did you notice how minalistic his room was tells me one thing. His mind is not cluttered with stupid thoughts........thank you again
The most important element to a good brand is that it's memorable to your target audience. More tips, in particular for creating a memorable home care agency brand, can be found here: mostforyourmarketing.com/memorable-home-care-agency-brand/
haha, sounds like he worked at ibuy eco. I never claimed from them, but they sounded so pretentious on the phone. like they were doing a bad Felicity Kendall impression.
Don't get mad at the guy. Even though I was disturbed by the image, too, I thought he might have a hand injury. I assume it could be a kind of paralysis etc. because it didn't move at all during the video. May God forbid!
I believe he's saying is... when you choose a strong promise (his definition of brand) and you communicate that promise in such a way that people believe it to be true, they will pay much more for that product or service than a competitors nearly identical product or service. That's the power a brand can bring to a product, service or organization. Some companies, such as Nike, invest big money in winning athletes who align with their promise (read brand) because Nike knows the ROI on that investment will often be a very positive one.
Truth is truth. However, for many people their truth is what they percieve to be true. That's why "good" advertisers often get people to buy what they don't really need. I think the best brands are those whose customers percieve them to be exactly who they are because they advertised truth. Not a perception of themselves that wasn't authentically true just to increase sales.
Someone's cat loves/has loved this leather chair...
😂
uknowhat!
I'm usually the one with detail eye,
if that was my chair that cat would be out in the cold lol ... good eye..
ijs just somn to do while I soak this knowledge
srsly was thinking about it the whole interview :D
This is one of the best vlogs I have seen ....did you notice how minalistic his room was
tells me one thing.
His mind is not cluttered with stupid thoughts........thank you again
Very interesting and he has been so clear. I'm from Italy and I've understood enough.
Gotta appreciate the real examples included in such short talk. Thank you.
Brilliant! Everyone watch this before thinking about starting their business
Powerful interview👍🏽, to the point!!!, greetings from 🇳🇦Namibia
A clear and an interesting discussion on the topic, can be understood by everyone.
His examples and argues mostly accurate, considiring the numbers of being interested in left hand's position instead of the ideas.
This was brilliant, I made notes and everything lol
love it ! great words - much to learn
where is complexity, there is an opportunity to bring Simplicity!
Comment Down: Where do you find complexity?
technology for sure; many things are simple for teens but same things are complex for older people
Art decodes the true essence of words
Thats hard. I like that
It still works nowadays!
Really inspiring.
so, those left hand is for branding, isnt it?
This is fabulous!!
Everything said in the interview was great until, "...Wayne Rooney". Nevertheless, a great interview!
%100 TRANSPARENCY. SHOW IT ALL.
very good advice. thank you
nice channel just discovered you
The most important element to a good brand is that it's memorable to your target audience. More tips, in particular for creating a memorable home care agency brand, can be found here: mostforyourmarketing.com/memorable-home-care-agency-brand/
Wow relevant after 9 years also
Why does it sound like I’m listening to the host of dragons den and glen hoddle🤷🏻♂️
This is good
haha, sounds like he worked at ibuy eco. I never claimed from them, but they sounded so pretentious on the phone. like they were doing a bad Felicity Kendall impression.
Don't get mad at the guy. Even though I was disturbed by the image, too, I thought he might have a hand injury. I assume it could be a kind of paralysis etc. because it didn't move at all during the video. May God forbid!
He said Wayne Rooney first, if you want to know how British he is.
why on earth is hand in that area?! why?!?! ITS SOOOOO DISTRACTING MAN!
So, what this guy is saying, pay big money and you will have brand. And whats about building a brand without investing big money?
that's not what he was saying at all.
venom454545 you sure commenting the right video
Listen what he is saying about nike.
I believe he's saying is... when you choose a strong promise (his definition of brand) and you communicate that promise in such a way that people believe it to be true, they will pay much more for that product or service than a competitors nearly identical product or service. That's the power a brand can bring to a product, service or organization. Some companies, such as Nike, invest big money in winning athletes who align with their promise (read brand) because Nike knows the ROI on that investment will often be a very positive one.
Bj too funny.
This is just politics.
Bj too funny.