EVISU - How the Japanese Denim Brand Became Cult in Europe | Tomorrow Insight

How did Evisu become so cult in Europe? We spoke to the brains behind the Japanese brand’s wave of European success. Tomorrow’s CEO Stefano Martinetto and Entrepreneur Peter Caplowe discuss how the iconic seagull symbol and the signature Japanese denim boomed across international waters.
#evisu #denim #heritage

[@heartsz1507]

Dope video :)

[@kasikwagoma6740]

It was the Japanese quality that made them sell... You see no amount of sweet talking can sell trash. It is the unmatched superior quality that sold them.

[@berivan56]

🔥🔥🔥

[@sihl3n]

May you kindly make it available to South Africa

[@Tdavies09]

You lot haven’t got the p for them

[@tweaze9002]

yes ok i will ask evisu to give you jeans

[@derpyoctopus4217]

is it pronounced evitsu or evisu

[@madonnarocks4478]

Now evisu is made in “ China “

[@Jason-Scott]

I was a massive fan in the beginning-was ruined by chavs and blacks.

[@hassanxelamin]

You have ZERO style.

[@tweaze9002]

bro chill

[@yungapplewhite]

if some other ppl ruin the things that you like you’re not worthy of liking it in the first place 😹😹 better off

[@roderickhanlon6702]

Find a good therapist.