IDEO and a Story of Design

A exclusive look behind the curtain at IDEO, the global design firm, who for 40 years (and counting) has changed the way we think about design.
Production Company: Dress Code (dresscodeny.com)
Director: Dan Covert
Executive Producer: Brad Edelstein
Head of Post Production & Operations: Tara Rose Stromberg
Head of Production: Amy Dempsey
Producer: Sheree Shu
Production Manager: Cheng Liu
Cinematography: Joe Victorine
Additional Cinematography: Jon Hokanson
Editor: Dan Covert
Assistant Editor: Nick Stromberg
Art Director: Elena Chudoba
Design: Elena Chudoba, Brooke Bamford, Rasmus Löwenbrååt
Animation: Vincenzo Lodigiani
Color: Daniel Orentlicher
Archival Research: Richard Kroll
Production Coordinator: Jonathan Dontchev
Music + Sound: YouTooCanWoo
Location Sound: Matteo Liberatore, Donny Tam
Photos: Dirk Ahlgrim, Dennis Boyle, Tiffany Knight, IDEO

[@dennisbrockman2752]

I love this notion of asking questions!

[@ReneeChase-fj3ob]

This is amazing and I loved it.

[@saketsekhsaria8650]

Thank you so much for making this!

[@queercoinz5941]

This was amazing!

[@theactorsrenaissancetheatr7892]

Love this!

[@ShitJustGotReel]

Love this! Prismonde will be ideo 2.0 🌈🌍😎😎😎

[@user-iq1xd3tl7f]

Amazing what can be achieved by following a human-centred approach

[@carlotaciruzzi8444]

my dream.love your work

[@williamhardaway4432]

IDEO is by far my favorite company.

[@preciousjem]

This is an amazing love it.

[@christnhvv256]

Dudeeeee hiwd i freakin find this GOLDDDDDD

[@melissadorfe6902]

In love

[@Journeybacktoself]

Beautiful ❤️

[@hectormoralesfranco6850]

THIS IS THE WAY TO CHANGE HUMAN SOCIETY.....THINKING, TALKING, LISTENING, AND LEARNING HOW, WHY, WHEN, WHERE, FOR WHOM, FOR WHAT......

[@RamilSanchez]

I love the heart

[@RobNolten]

How did this guy get Morks bodywarmer!? Want!

[@spacewiz7188]

dat cool

[@samaybv7195]

someone make notes for thi xd

[@christopherwiley01]

I always wondered why designers look and dress like they do.

[@amazinglygreatjokes2392]

Interesting

[@DuckDylan]

didnt ask lol

[@jeffreycarroll706]

incarceration redesign......United States: Has the highest number of incarcerated people in the world, with nearly 1.8 million people in prison as of December 2023. The U.S. also has the highest prison population rate in the world, at 716 per 100,000 people. However, only 5% of the world's female population lives in the U.S., but the U.S. accounts for nearly 30% of the world's incarcerated women.