MY DESIGN CAREER PATH - How I became a Creative Director in tech
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- Опубліковано 15 чер 2024
- Taking you through my design career path in tech, detailing how I worked my way up from getting started as a web designer to my role today as Creative Director at a remote tech company.
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TIMESTAMPS:
00:00 About my promotion!
01:10 Graduating uni
02:58 First proper design job
05:06 First job in tech
07:05 Moving to London
08:05 Second London job
09:42 First remote job
11:12 My current role
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// ABOUT ME
I'm Charli and I'm designer from New Zealand currently living in Valencia, Spain. I’m the Creative Director at a remote tech company called ConvertKit and I post videos about the design projects I work on and the tools I use, as well as vlogs of my life as a designer. I regularly livestream what I'm working on in Coworking Club streams. Welcome to the channel! Please subscribe and say hi in the comments, and maybe we'll see you in the live chat on the next stream.
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// TECH & TOOLS
📹 Get links to all the tech hardware I use to make my videos (and the art on my gallery wall!) right here: charlimarie.com/shopmyoffice
💻 Software I use:
Webflow (no-code website builder)*: charli.link/webflow
Premiere Pro (video editing)*: charli.link/premierepro
Adobe Audition (audio recording)*: charli.link/audition
After Effects (intro animation)*: charli.link/aftereffects
Figma (web design): charli.link/figma
Photoshop (thumbnails)*: charli.link/photoshop
ConvertKit (marketing platform): charli.link/try-convertkit
Riverside (podcast interview recording)*: charli.link/riverside
Music in this video from Epidemic Sound*: charli.link/epidemicsound
Video captions by Rev (very cost effective service! I recommend)*: charli.link/videocaptions
Intro & end card animation by Austin Saylor: www.austinsaylor.com/
Editing by Laszlo Balogh
Laszlo's UA-cam Channel: / dantierandbaloghdesign...
Links marked with a * are affiliate links. I can't believe you read the whole description box! You get a ⭐️
Big congratulations, Charli! Your transparency and openness is always so inspiring 🥳
Thank you so much!!
This was really great to see someone progress at one company over time and in different roles. I have so many designer friends who get a few years into a job and feel they need to move on for fear of becoming stagnant. I worked at the same place for 4 years, left and then came back a few years later in a different higher role and haven't looked back since
congrats! that's awesome that you were able to return at a higher role 🙌
It's awesome to see how far you've come in your design career!
Congratulations on your journey and promotion, Charli! 🎉
Congrats on your promotion!! 🙌Would love to hear more about design roles and your choices. Why not product design? In tight teams the responsibilities and titles can be so blurred. This is a topic I’m facing now that I’d love more perspective on.
I love the fun approach to this video, especially when you revealed the board, the ta-da got a crack out of me.
Beautifully edited as well. Big ups to you and all the editors that made this possible as well.
haha glad it made you laugh Osaro!
Amazing! Thanks for sharing your experience
Great to see your path step by step. Congratulations on your career and promotion!
Thanks so much!
Charlie, I loved this video. Super natural and genuine, also the board! Nice idea. Great content!
haha glad you liked my makeshift-visual aid! 😅
Glad to know about you, Inspiring 🙌
Great video and path! I’m trying to get to a Creative Director position someday. My path so far has been Account Executive, Digital Marketing Coordinator, Digital Marketing Manager, and now, Digital Content Manager.
This is my dream too. Really inspired by you.
I can't believe I've been following you along your journey for so long!! Proud of you!
what job was I in when you first started following me? 😀
@@charlimarieTV it was around the time when you moved to London
cool, i thought you were a self employed business owner? congrats anyhow, love your videos
Thank you for this helpful video! How did you learn enough to become a Senior or Creative Director while being the only designer? That is a problem I am facing now. Being the only designer, I have no one to learn from and I don't know where to start.
This is an excellent question! My short answer is by learning more about the business metrics my work impacts (I learned from other folks on the marketing team!). For a longer answer, perhaps I could make a video about it!
Congratulations!!
Thanks for sharing this with us... and nice DR3 hoodie 😝
I guess this march is a relic now 😅
Congratulations!
Thank you!
Loved that. You forgot UA-cam. Definitely another job. Find me on linked in.
Congratulations!! How do you think that Artificial intelligence is going to affect your new job position? Can you make a video about how you use it right now and what are your predictions for the near and not so near future? Thank you for everything!
This might also be an interesting discussion topic for Charli and Femke's podcast actually!
I’m feeling what you described for the position before your current role… I’ve been in the same studio for more than two years and since the number of people reduced from 6 to 3 including two founders, outsourcing law and accounting and engineering, I need to deal most of them marketing and designing.
As the investment reduced, my boss now requires to see the OKR results while still asking me to do many things out of my OKR goals. So I put the goal on the top priority and always tell them I don’t have time to do this and that…
As result, those projects are never done and the deadline are always empty (originally I was the one set the deadline and chasing my bosses 😂
About the reason why I’m still here is mainly because I don’t know what I want to do next 🤔
aww I feel you on this! I hope you can spend some time thinking about what you want from your career and what steps you should take to reach it ❤️
I've been the primary graphic designer at a niche apparel company - in Asia - for years.
I feel like I have completely lost the thread as far as new technology and best practices in the modern design office.
Looking to move back into the western market and I feel like a hermit emerging from the jungle. lol
oh my gosh and every company is so different even within tech! wishing you good luck for the transition ❤️
Charli, hire me.
haha I wish I had open roles on my team!
@@charlimarieTV I will try again next year 😄
What kind of work did you do as a web designer? I was thinking front end stuff but you threw me off when you said you didn’t code. So like just html/css? No JavaScript?
I think you’re thinking of web development! Building a website isn’t the same part of the process as designing a website :)
@@charlimarieTV what tools are involved in designing a website? I’m a full stack web developer so I have no idea where the lines get drawn in the sand between designer/front end/back end people lol. We also don’t have a designer so I’m never handed a “mock-up” or anything like that. I want to know how the real world does it lol
Wait, so now cats are also able to turn on the light? 😂 3:25
Help they’re getting too clever!!
What interested you more in marketing versus product?
I was more interested in the design problems to be solved in marketing design vs product design! And I find the solutions more fun to create too.
@@charlimarieTV Thanks for the answer. It's funny since I'm more drawn to product design because you can be more creative with the solutions. But it's all about perspective, I suppose.