Shop Tour: Rockford Art Deli's Eco-Friendly Retail-Driven Screen Print Shop

In our first shop tour since the pandemic, we join Rockford Art Deli for a look at their screen printing shop. Set in downtown Rockford, IL, owner Jarrod Hennis holds yearly Free Print Day events. People wait in line for hours to get a slice of Rockford Art Deli's prints. In 2020 they pivoted to online and retail sales, with R.A.D.'s online sales jumping 800% year-over-year.
00:00 Intro
00:38 How RAD started
01:05 Designs & local pride
02:18 The Boutique
03:08 The Print Shop
05:57 A special press
06:48 The Screens
10:27 Boxes?
11:40 The Darkroom
14:18 The Ink Room
16:28 The Creepy Basement
19:20 The Allmade Stash
21:30 Retail is hard
24:15 The Art Offices
26:00 Designers?
27:00 Jarrod's office/bedroom
28:40 The Break Room
29:45 Outro
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[@ivanaguirre2054]

Amazing , see you this summer .

[@ared4579]

im doing screen printing in my mom basement and watching this video then knowing how clean they are, bruh this help to motivate me to clean up and do make up to my room lol

[@garycrumrine9538]

Love the basement. Man that brings back a lot of memories. I grew up in Loves Park. Off Alpine, across the street from the new Harlem. (Like anyone will remember the two older Harlems.)

[@abdirahmanyaya3969]

This was amazing

[@kennethhariston6947]

great idea

[@tontitik2125]

Inspirational

[@basikboy]

Seeing that all your designs are either one or two colors if you were printing with plastisol you could actually print to order and cut down a ton on all that printed Inventory upstairs. With a good registration system this is totally possible. You would save a lot of money.

[@RT-is2yq]

great advice, i will put it to use

[@cheddarcheese]

Crazy to see another beta tester of the Riley-Roq.

[@Kreasikankaryamukawan]

Josss bro

[@benjiebarker]

Is screen printing the best method still and cheapest?

[@mluna8930]

@19:43 mark he said "spray" something ...what would he recommend using ? instead of that please ? We have a small screen print business and I dont want that stuff on my new floors if possible . ty

[@RichardThompsonCA]

He's referring to "spray tack" (spray adhesive used on the pallets to keep the shirts stuck down). The overspray goes everywhere. There are alternatives, like products you can apply with a brush (like sgreen's water based pallet adhesive from ryonet)

[@3dillusion541]

How did they get licensing from Disney to make a baby yoda shirt???

[@RoundOneLine]

hi now iam doing offst printing ilike start screen printig i wont come you conuty