The New Magic Word for Branding is Collaborations

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  • Опубліковано 28 гру 2024

КОМЕНТАРІ • 50

  • @Mokkel73
    @Mokkel73 2 роки тому +96

    Ben Schott is always on point.

    • @mastersinr
      @mastersinr 2 роки тому +2

      That man has a really huge head compared to the size of his body.

  • @sadepennbrook
    @sadepennbrook 2 роки тому +54

    So I’m filtering through the all of Bloomberg videos to find this guy, and it seems like it’s a new series or they’ve not put enough attention on this Quicktake. This needs its own whole entire one-off. People are engaging more with Schott’s videos over any of the other Quicktakes.

  • @jacksonrigamonti9208
    @jacksonrigamonti9208 2 роки тому +6

    Wow, these Ben Schott videos are all great. The language is concise but illustrative, their content is right on the money and interesting, and filled with specific examples. I hope we get another one soon!

  • @kaistajszczyk1296
    @kaistajszczyk1296 2 роки тому +35

    High Quality Video and easy to understand

  • @TheGoldenboyo
    @TheGoldenboyo 2 роки тому +6

    I subscribed to Bloomberg Quicktake for Ben Schott alone.

  • @ocuix
    @ocuix 2 роки тому +10

    I have just devoured all three of these Ben Schott Bloomberg QuickTake videos one after the other. THIS is the intelligent, well produced content I’ve been looking for on UA-cam for so long! More please! Marketing Week with Mark Ritson need to be looking to these as a great formula!

    • @aviation_nut
      @aviation_nut 2 роки тому

      Are you suggesting perhaps Marketing Week should do some brand collaboration with Bloomberg?

  • @bradleyshimels3253
    @bradleyshimels3253 4 місяці тому

    Great article .Thank you for presenting this fascinating subject of modern logo collaboration so well !

  • @Negotiables
    @Negotiables 6 місяців тому

    Excellent presentation and collaboration differentiation. Numbers don't lie - physical location isn’t necessary for the business in 2024 like it's not enough to solely rely on your brand audience. The brand collaboration will play a pivotal part in New Marketing, and soon, we'll see collaborative retail stores, websites, and more. Collaboration is not only an effective marketing strategy, but it also works as a great networking tool. We’ve helped more than 100 brands to showcase their product in a pop-up store where your target audience is met. We can help you also.

  • @MichaelSkinner-e9j
    @MichaelSkinner-e9j 8 місяців тому +1

    A lot of people become so competitive, or they have this toxic, competitive mindset, that they don’t realize that collaboration is Simply Better than fighting a dumb fight.

  • @mehdiconsulta
    @mehdiconsulta 2 роки тому +2

    "Colab à trois " is my new favorite expression

  • @xkek5067
    @xkek5067 2 роки тому +12

    Interesting point, but is there too much collaborations? Some are nonsenses

  • @ChrisMorris1336
    @ChrisMorris1336 2 роки тому +2

    Amazing content, more please!

  • @LearningToLove..
    @LearningToLove.. Рік тому

    Top tier content!

  • @jan2606
    @jan2606 2 роки тому +2

    Cactus Jack X Jordan X Nike is the best collaboration in Sneakers history

  • @herintuion88
    @herintuion88 9 місяців тому

    Thank U for sharing…

  • @ahmedismael1876
    @ahmedismael1876 2 місяці тому

    Make everything as a consumer with collaboration and AI to make solutions for everything and sustainability in this way you can solve all world problems.

  • @nkj9726
    @nkj9726 2 роки тому

    schott on point always!

  • @letsdoodlesomethinghome3404
    @letsdoodlesomethinghome3404 2 роки тому +1

    Idk what’s it called bit you forgot the giveaway collabs.. that usually happen between a lotto company and another company (like a super market brand) but it could be another company. Ik where I am there’s literally a Monopoly and McDonalds collab and it’s like you buy this much stuff and you’ll be entered into a draw for a car kind of thing..
    Or is that similar to another you have mentioned?

  • @eduardorios1059
    @eduardorios1059 2 роки тому +1

    This is really interesting

  • @SreeramMakam
    @SreeramMakam 2 роки тому

    Nice vid

  • @GeoscienceImaging
    @GeoscienceImaging 2 роки тому +1

    I'm kind of disappointed you didn't collab with anyone to make this video though.

  • @nocultist7050
    @nocultist7050 2 роки тому +1

    Aaahhh... the metaverse. You have customer base, we have customer base who about we merge them for a while and maybe some of ours will become also your and some of yours will become also ours.

  • @williamgottlieb8723
    @williamgottlieb8723 2 роки тому +5

    I checked to see if that pinball machine was a real thing. It is, but what exactly is this "supreme" thing?

    • @whoare9201
      @whoare9201 2 роки тому +1

      a clothing brand which gained international popularity for it's appealing logo, insane collaborations, the mysterious aura from their complete lack of advertising, and the scarcity created by their limited releases. They've sold bricks, pinball machines, crowbars, helmets, suitcases, spray paint cans, and a LOT more, all with the supreme logo and identifying red- and all of which sold out instantly. They've developed a cult following and some who try to accumulate as many of their designs as they can, like creating a rare collection. they're really a phenomenon who have benefited from collaborations more than any other brand i can think of.

  • @bryanmellado2874
    @bryanmellado2874 2 роки тому +2

    How did i get here

  • @stasinossofroniou7430
    @stasinossofroniou7430 2 роки тому +1

    Great video. Subscribed!!!!

  • @cineverseproductions
    @cineverseproductions 2 роки тому +1

    Now we all want is Apple x Tesla x Sony collaboration.

  • @okgoodgame
    @okgoodgame 2 роки тому +1

    im not into it, maybe i'm a free thinker

  • @shatoogul354
    @shatoogul354 2 роки тому

    Its always for the Capital. Save the Capital is their aim.....

  • @mfbias4048
    @mfbias4048 2 роки тому

    I see the ‘x’ in the film industry and it makes me wretch everytime, I see it, it is pretentious

  • @extrahotchicken
    @extrahotchicken 2 роки тому +1

    wanna collab, bloomberg?

  • @rushikeshtapre8620
    @rushikeshtapre8620 2 роки тому +1

    🗿 learning 🧐

  • @IndoTekkenSulteng
    @IndoTekkenSulteng 2 роки тому +3

    should’ve got more views oc

  • @w.j.terrell9831
    @w.j.terrell9831 2 роки тому

    King Oscar x Trident

  • @xyihhz4262
    @xyihhz4262 2 роки тому

    now i want a nike coffee .

  • @jonathanguzman431
    @jonathanguzman431 2 роки тому

    First off Taco Bell and Frito lay didn’t collab together. Pepsi owns both of them so it’s only right for them to sell their own products there. Same with Mountain Dew and Doritos. Both the same brand… Pepsi.

  • @BasemMiraoui011
    @BasemMiraoui011 2 роки тому +1

    Now all we need
    Samsung x Apple
    Just imagine the sales people

    • @abbashaider8668
      @abbashaider8668 2 роки тому +3

      Umm.. They already collaborate. Samsung provides Apple with OLED displays for the iPhone as well as other smaller components and chips.

    • @matthewweitzner8956
      @matthewweitzner8956 2 роки тому +1

      @@abbashaider8668 when one of your largest competitors is also your largest customer

  • @Mike-xw4gm
    @Mike-xw4gm 2 роки тому +3

    More of ben
    More of USEFUL INFO BUSINESS OWNERS and startups and future billionaires
    But keep it under 90 seconds

  • @boop53
    @boop53 2 роки тому

    New Magic Wand the Tyler song /j

  • @mareksicinski3726
    @mareksicinski3726 2 роки тому +1

    1:55 well the reason ppl eat them arenr poreins

  • @meh23p
    @meh23p 2 роки тому +2

    “Gayety of nations”

  • @jadejaguar69
    @jadejaguar69 2 роки тому +1

    0:14 It’s pronounced Yayoi KuSAMA not Kusuma. Since it’s an actual person, please try better :)

  • @mareksicinski3726
    @mareksicinski3726 2 роки тому

    qtf is this guy

  • @PerfectconeRealtyph
    @PerfectconeRealtyph 11 місяців тому