How To Set Up & Install The Facebook Pixel in 2024

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  • Опубліковано 12 чер 2024
  • To succeed with Facebook Ads you have to install the Facebook Pixel...
    And you have to set it up the right way.
    The Meta Pixel allows you and Meta to optimize your ad campaigns properly and track the results that you generate.
    The importance of having that data cannot be underestimated and in this video I show you a quick and easy way to get the Facebook Pixel set up and installed.
    #facebookpixel #metapixel
    WATCH NEXT:
    The BEST Facebook Ads Tutorial For Beginners in 2024
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КОМЕНТАРІ • 162

  • @alanastribling3290
    @alanastribling3290 4 місяці тому +157

    Click Bait!! The title is HOW TO SET UP AND INSTALL…” 5 minutes in he says “I’m not going to show you how to set up a pixel because I already have one set up and I don’t need another one for this example.” BUT YOU DO NEED TO CREATE ANOTHER ONE!! That’s why I’m watching this video!! 😮

    • @L.Dolce_Vita
      @L.Dolce_Vita 4 місяці тому +10

      exctly, im in the same position now, the only reason why im here is because he said that, such a waste of my time, now need to find a better video provider

    • @beauhartwick8927
      @beauhartwick8927 4 місяці тому

      f this guy. clickbait bs

    • @jingkoningombam5029
      @jingkoningombam5029 3 місяці тому +12

      Yeah this video is trash

    • @AdventuresofanEntrepreneur
      @AdventuresofanEntrepreneur 2 місяці тому +2

      Exactly

    • @MrRadChad77
      @MrRadChad77 2 місяці тому

      I found a much better, quicker, and easier vid right here. I had my pixel setup in about 30 seconds. : ua-cam.com/video/KCiBfay679Q/v-deo.html&ab_channel=MetaforBusiness

  • @setapartfarmandgardens
    @setapartfarmandgardens 3 місяці тому

    you have been so helpful and your instructions are always so easy to follow! Thanks so much!

  • @marektalpak4315
    @marektalpak4315 2 місяці тому

    Thank you for the video! Helped a lot to setup and test conversions.

  • @sglant
    @sglant 29 днів тому +1

    Thank you SOOOOOO much for sharing this information. This has been so helpful to me. Much appreciated.

  • @Stringfreak
    @Stringfreak 4 місяці тому

    Hi Ben, your content never ceases to amaze me. You're very thorough with your instructions. Thanks a lot.

    • @BenHeath
      @BenHeath  4 місяці тому

      Happy to help :)

  • @GweeenLala
    @GweeenLala 4 місяці тому

    Thankyou a lot for the guidance! I hope you have a great day sir

  • @jomymatthews
    @jomymatthews 4 місяці тому +13

    Good video. But that plugin has tons of security issues just from reading reviews. Even people getting hacked. Do you still recommend it?

  • @umilebhengu3718
    @umilebhengu3718 Місяць тому +1

    Hi Ben. The plugin you suggested seems outdated and won't install on this latest WordPress version. What would be an alternative plugin to use?

  • @ecom916
    @ecom916 4 місяці тому +8

    Ben a huge question I have with setting up the 'add events' is WHY? Without doing this the pixel seems to register these events just fine..? Does it make it more accurate for some reason?

    • @sakshaysworld1932
      @sakshaysworld1932 3 місяці тому +2

      Pixel event set up will track only no. Of times people are viewing your content but if you want to track specific tabs on your website you have to set up those events to track how many people have actually clicked on those tabs for e.g. you wanted to track no. Of purchases or leads on your website then you have to set up those events otherwise pixel won’t be able to track those actions and in turn you won’t be able to run any high intent campaign on the platform. I hope that answers your question 😊

  • @IskraEvtimova
    @IskraEvtimova 2 місяці тому

    Thank you, Ben :) What would you do if you have a website with the main domain on WP and a subdomain on Kajabi? The difference between both targets is only the language. Should I use the same pixel or two different?

  • @mojola2236
    @mojola2236 4 місяці тому

    Thank you so much Ben! I need help setting up my wordpress

  • @RobertFlorioHamptons
    @RobertFlorioHamptons 4 місяці тому +3

    Hi, great videos, I am learning quite a bit! This tutorial touched on an issue I'm trying to resolve. I recently set up my girlfriend's Shopify store and am using the internal "Facebook and Instagram" setup in Shopify admin. I've been able to connect the store to Meta Business Suite, and it seems Shopify has as part of that setup already created a Meta pixel for the store. I am getting some traffic reports via this pixel. However, do we need to create a separate one to manage events on the store site, or is this built-in pixel that comes with Shopify pack in all the events we likely might need? Just not clear about whether the Shopify pixel as already configured is enough or whether there is any more to do. Thanks.

    • @ZeeshanMurtaza-bg6ue
      @ZeeshanMurtaza-bg6ue 4 місяці тому +1

      Yep here for this exact same reason. Did you figure it out tho?

    • @jonathanfriday5511
      @jonathanfriday5511 3 місяці тому

      Hello, Shopify is quite straightforward. Can you share more about it so I can be of help?

  • @jcarlish
    @jcarlish Місяць тому +1

    i have one Ad account i have access to many different Facebook business pages so i manage different websites, my question is do i need a business manager for everybusiness page and do i need a pixel created for every business page?

    • @amranhossain_1
      @amranhossain_1 20 днів тому

      With one business manager you can manage all of your pages. And you must have a separate pixel for your every website.

  • @JoelyPera
    @JoelyPera Місяць тому

    Great video! Very thorough and easy to follow. In regard to conversion event event tracking, let's say I have 100 product pages on my site, do I need to setup 100 different events?

  • @samchoate1719
    @samchoate1719 4 місяці тому +4

    Do I set the pixel up from my personal page or from the business page I have created on Facebook? It seems I can have separate pixels in different places, and it's getting confusing, especially when trying to sync Wix with it.

  • @alabadamy4663
    @alabadamy4663 Місяць тому

    Thanks for these updates. My question, however, is, is it possible to add a different page pixel ID to the Meta Pixel/ Header and Footer plugin code section?

  • @Ivanvitanov
    @Ivanvitanov 4 місяці тому

    Great video Ben! Side question: which software do you use to edit your videos?

  • @HimanshuSingh088
    @HimanshuSingh088 3 місяці тому +1

    Hello ben. Please solve this query! If I am setting Facebook pixel for my client - 's Facebook ID I will connect our WordPress website to ours or it has to be the client's Facebook ad. I will not have access to their Facebook Id as their business manager.

  • @charlieSafron
    @charlieSafron 3 місяці тому

    I set up the pixel as mentioned, and it is detected on the page. However, when I want to select the conversion event on the ad set level the option remains grey. I can select the pixel, but not the right conversion event ("prospect"). Did I do something wrong? Or should I just wait a bit longer to be able to select it?

  • @Soriyen-Khou
    @Soriyen-Khou Місяць тому

    Hey Ben, quick question. I set up my facebook pixel in my business portfolio account, not the specific ad accounts that I am currently running ads from. I can still view the total events happening, so I know it's set up, but just wanted to check whether or not it HAS be to setup on the specific ad account I am running ads from? Does this matter at all? Should I set up the pixel within that specific ad account or is it okay to have the pixel only in my business portfolio account?

  • @elevateenscape
    @elevateenscape 2 місяці тому

    Hi Ben, quick question which might lead to the fact that I'm using Kajabi. When I redirect someone after a purchase to the thank you page (this is a page once they have logged in to their account) so Meta doesnt seem to be able to track the end "result" and says "A pixel wasn't detected on this website. Check that the URL you've entered is correct" Is this linked to the fact that hey need to login so thats why it doesnt track it?

  • @MacherlaPrabhakar
    @MacherlaPrabhakar 3 місяці тому

    Nice great video, thank you.

  • @user-xl6gn9rw7k
    @user-xl6gn9rw7k 4 місяці тому +1

    Ben,facebook pixel helper can't work now,is there another pixel can replace?

  • @sreeragmohan.p7477
    @sreeragmohan.p7477 2 місяці тому

    Is it avail for ios ? Or have to use fb sdk ? My purpose is like from landing page we are directing to app store..
    From there we lost tracking so which is better for this case ? Any help?

  • @3verythingisbroken
    @3verythingisbroken 26 днів тому

    How do you track conversions on affiliate links that leave a page I own and go to another website that I don't own.

  • @StyleRecordGroupcom
    @StyleRecordGroupcom Місяць тому

    How can l get the my page to ad a business meta account page as it will not allow me, it just switches to my private account, and therefore can not advertise

  • @patrickzupanc1795
    @patrickzupanc1795 4 місяці тому

    Very great video, thank you Ben!

    • @BenHeath
      @BenHeath  4 місяці тому

      Happy to help :)

  • @esteban20969564
    @esteban20969564 Місяць тому

    my pixel was working fine until a week ago, now i can't track my scheduled appointments properly, is there an issue with meta pixel or if this a new change in policies of what you can track and what you can't??

  • @ismaelpires9634
    @ismaelpires9634 2 місяці тому

    hi, How Much do you charge to fix the pixel in my store ? i have different pixel on my ads manager ! and on my web site its not either working properly and no adia how it happened ?

  • @waleedjafraal8525
    @waleedjafraal8525 2 місяці тому

    hey ben your content and way of knowledge are amazing.

    • @BenHeath
      @BenHeath  2 місяці тому

      Thanks a lot :)

  • @KhaledHalabi-tl5cr
    @KhaledHalabi-tl5cr Місяць тому

    Thank you man

  • @manuelromero478
    @manuelromero478 2 місяці тому

    Thanks for the video! So you don't have to verify your domain in business manager? Do you know when you should do this?

    • @manuelromero478
      @manuelromero478 2 місяці тому

      oh you talk about it at the end of the video ...

  • @MasterWebHub
    @MasterWebHub 2 місяці тому

    thank you just showing my support for you helping for free

  • @a.mohamed2453
    @a.mohamed2453 Місяць тому

    thanks mate very helpful video!

    • @BenHeath
      @BenHeath  Місяць тому +1

      Happy to help :)

  • @gaetanramos7903
    @gaetanramos7903 4 місяці тому +2

    Hi! I'm a bit worried about the reviews on the Meta pixel plugin, what do you think about that?

    • @zaidsuhaib2201
      @zaidsuhaib2201 3 місяці тому

      me too, did u activate the plugin ?

    • @gaetanramos7903
      @gaetanramos7903 3 місяці тому

      @@zaidsuhaib2201 i took another one lols

  • @dhaschadelacruz3007
    @dhaschadelacruz3007 4 місяці тому

    Question: Meta Pixel
    1.What is core set up
    2. How to Turn off Core Set up.
    3. If Core set up is turned off, will it affect my URL parameters?
    4. What is pros and cons of turning core set up on/off.
    Thanks!

  • @sterlingsilvernecklace
    @sterlingsilvernecklace 2 місяці тому

    Thank you

  • @fatmat3460
    @fatmat3460 2 місяці тому

    Is it at all possible to make a pixel for a webshop that is not mine?

  • @isaacsanchez4506
    @isaacsanchez4506 2 місяці тому

    Is it the correct practice to use one Data Source (Pixel) for an ad account that is running several different campaigns and landing pages? Or should a new data source be created for each campaign and landing page?

    • @BenHeath
      @BenHeath  2 місяці тому

      No you want to use the same Pixel :)

  • @elchafeiwalid6318
    @elchafeiwalid6318 3 місяці тому

    please I have this error: "Your ad account limit has been reached. You'll need remove yourself from any ad accounts you no longer need access to" what should I do?

  • @moviebites9636
    @moviebites9636 3 місяці тому

    Businesses new to Facebook Products can share a pixel by assigning a partner from another business after several weeks of following our policies.
    What to do when we get that?

  • @user-vo7gy6cs5c
    @user-vo7gy6cs5c 4 місяці тому +1

    Hi Ben, what is the solution to prevent and filter out fake leads from clicking on my Facebook Ads?

    • @quentin-tarant
      @quentin-tarant 4 місяці тому

      Probably a software like Clickcease

  • @5amsuccess___
    @5amsuccess___ 4 місяці тому

    Hi ben, i used pixel but the tracking doesnt seem right sometimes. It missed some conversions event. Should i use conversion API instead of pixel?

    • @CharafBenzaama
      @CharafBenzaama 4 місяці тому

      the pixels became fucked up after the ios 14 update, just use another tracking software

  • @magdalenaporzych9988
    @magdalenaporzych9988 3 місяці тому

    I have installed my pixel successfully, set 3 events but when i go to create an add it does not pop up? What I did wrong?

  • @mitchroser
    @mitchroser 4 місяці тому

    I had no pixel listed when I created the campaign so I had to make one. When I did that it asked me to make a google tag manager account which sent me down another rabbit hole. Do I have to make a tag manager account for the pixel to work? Please help! I'm very confused!

  • @jeff4159
    @jeff4159 4 місяці тому +2

    Am following the same steps and can't find "create the pixel account". Mine doesn't give me the option to create the pixel account, its just asking me to connect data source. Any help will be appreciated.

    • @PocketRocketYoungn
      @PocketRocketYoungn 4 місяці тому

      Gotta be a business account I figured that out this morning

  • @Duan_Tennis_Coaching
    @Duan_Tennis_Coaching 4 місяці тому

    very nice!

  • @oliviergayot1510
    @oliviergayot1510 4 місяці тому

    Is the pixel still relevant to track conversions now with the CAPI and all ?

    • @BenHeath
      @BenHeath  4 місяці тому

      Yes it is :) Good question.

  • @Wealthsub
    @Wealthsub Місяць тому

    Thanks

  • @narativ
    @narativ 4 місяці тому +1

    Can you create multiple pixels for the same ad account? I cant find an option to create a second pixel when clicking 'Create' in Data sources. Also, there's a lot of contradicting info out there whether you can have multiple pixels or not on the same ad account

    • @BenHeath
      @BenHeath  4 місяці тому +1

      Yes you can but I usually wouldn’t recommend it. I like one Pixel per ad account typically. There are times where you want to divert from that, but that’s my standard.

    • @narativ
      @narativ 4 місяці тому

      Should I create separate Meta pixels for different websites?

  • @despoinatsirogianni9574
    @despoinatsirogianni9574 День тому

    my site is written on react what can I do instead ?

  • @PaighamBot
    @PaighamBot 2 місяці тому

    thank u sir

  • @brandonpierce1928
    @brandonpierce1928 3 місяці тому

    Hey Ben, how do I do the meta pixel if it is a company website I can't control or edit?

    • @sakshaysworld1932
      @sakshaysworld1932 3 місяці тому

      You can control that pixel all you need is pixel and ad account admin access from your company’s business manager.

  • @user-kh2mu2tz7z
    @user-kh2mu2tz7z 4 місяці тому

    AWESOME

  • @GonnaeSelect
    @GonnaeSelect 3 місяці тому

    Hey,
    Is there a way I can find the URL for after making a purchase, without actually making a purchase first?
    Cheers!

    • @BenHeath
      @BenHeath  3 місяці тому

      Yes, assuming it's your own website.

  • @xander1594
    @xander1594 4 місяці тому +2

    why did you not set up conversions api for the pixel?

    • @BenHeath
      @BenHeath  4 місяці тому +2

      We always do. I've got a separate video that covers that :)

    • @zahranieahmad
      @zahranieahmad 4 місяці тому +1

      @@BenHeathi am waiting for that video

    • @BenHeath
      @BenHeath  4 місяці тому +1

      It's already on my channel :)

  • @yvngnova8949
    @yvngnova8949 4 місяці тому +1

    I use webflow and its very frustrating trying to set up the API. Any help is much appreciated, thanks.

  • @AshtonRalstonHSP
    @AshtonRalstonHSP 3 місяці тому +1

    Soo... I couldn't even get the pixel set up. Do you have a tutorial for that?

  • @shembarashi6111
    @shembarashi6111 4 місяці тому +3

    How does this affect Meta advertising if you use a third party pixel? For example I use Adscale for advertising and I am connected with their pixel for my meta ads.

    • @BenHeath
      @BenHeath  4 місяці тому +1

      It will affect things massively going forward with Google Chrome banning 3rd party cookies.
      I’ve got a video coming out about that soon.
      Good question

    • @angelicaaronsson7341
      @angelicaaronsson7341 4 місяці тому

      Is it still allowed to have the pixel installed on the webpage? Or do I Need to track Meta to Google Analytics 4 differently Word Google consent mode 2

  • @user-ev8cs6rk3d
    @user-ev8cs6rk3d 4 місяці тому

    your the best Ben

  • @borntoelite6882
    @borntoelite6882 3 місяці тому

    hey ben please make a video for the app event setup, full details video

  • @kharonik1024
    @kharonik1024 4 місяці тому

    when I click on connect data, nothing happens. How do I fix this?

  • @SoccerDevil
    @SoccerDevil 4 місяці тому +1

    We want a video that talks about important metrics we should keep an eye on and how to optimize them for better results.

    • @BenHeath
      @BenHeath  4 місяці тому

      Good suggestion :)

  • @thestrongestummah1131
    @thestrongestummah1131 Місяць тому

    Hi Ben, can I use one pixel for more than one Facebook ads?

    • @BenHeath
      @BenHeath  Місяць тому

      Yes but I usually wouldn't do so unless you are advertising different businesses.

  • @shaaficidhuux
    @shaaficidhuux 4 місяці тому +1

    i confused how to install Facebook pixel i see many youtubers talking different ways but now API , can you make us as a beginner who never install Facebook pixel video or guide one video you already posted to watch

  • @jack2media
    @jack2media Місяць тому

    "Page is already associated with a commerce account and cannot be moved to a different Business Manager" now what?

  • @janamalensk
    @janamalensk 2 місяці тому

    okay but if you work as an agency, then your clients need to give you access to their website dashboard or do they do it themselve

    • @BenHeath
      @BenHeath  2 місяці тому

      Yes that's right :)

  • @Smtadvertising
    @Smtadvertising 4 місяці тому

    How To Run Collab Ad.. means 2 insta but one Ad

  • @randstuffs
    @randstuffs 4 місяці тому +2

    Hey ben, don't you think fb will introduce ai chatbots and personal assistant which will make advertising easy for business owners. Then all this what we all are learning will go in vain??

    • @BenHeath
      @BenHeath  4 місяці тому +2

      All the large tech companies use AI chatbots. I don't think it'll make knowing how to advertise on the platform obsolete. It hasn't so far!

  • @CraigMullins1
    @CraigMullins1 4 місяці тому

    That damn plugin doesn't' work with a lot of contact forms. :( facebook has known about it for a couple years and refuses to fix.

  • @stardustvideo
    @stardustvideo 4 місяці тому

    I have a an email optin form with a free giveaway and a thank you page where the visitors can click to get to a clickbank VSL. What would you choose on facebook ads, Leads or Sales?

  • @lauravaisman1256
    @lauravaisman1256 6 днів тому

    Can you add pixel to an ad that's already running?

    • @BenHeath
      @BenHeath  6 днів тому

      Yes you can. At the ad level :)

  • @IrishPaganSchool
    @IrishPaganSchool 3 місяці тому

    We do actually need to know how to set up a new pixel though 😄

    • @bertybasset106
      @bertybasset106 3 місяці тому

      I have tried to set one up and somehow ended up on something called API conversions, have generated an "access token" but no idea what to do with it. I have watched numerous videos but what is on my screen is different, I have all these abs open and I am just bored and confused now.

  • @LivingInHoustonTexas1836
    @LivingInHoustonTexas1836 15 днів тому

    So how can I set up a new pixel if I don't have one?

  • @sarrycky
    @sarrycky 9 днів тому

    Do you know how delete a pixel from my business manager?

  • @brucejenner9472
    @brucejenner9472 4 місяці тому

    Mine is not working properly. Wish there was a shopify explanation

  • @SirMalorak
    @SirMalorak 3 місяці тому

    This is NOT what it looks like for me and I can NOT add events like that. Has Meta changed the layout? I just want a pixel to track my ads that link to my spotify ads. I feel like I am going MENTAL over here, I've looked at like 10 tutorials now and every single one starts with an already established account, a different layout, it's aggravating. I have NO "add events" button, I can "create a conversion API". There is no "Event Manager" anymore, just a billion partner setups? I don't wanna do a 20 step sign up Google process........ I'm going insane.

  • @nlams2216
    @nlams2216 4 місяці тому

    That plugin has very bad reviews. Are there any other more reliable plugins?

    • @BenHeath
      @BenHeath  4 місяці тому

      I think that's inevitable with anything Meta related to be honest. I've never had any issues. But there are alternatives.

  • @DiogoVinhais
    @DiogoVinhais 2 місяці тому

    Bro you have great content but why do you talk so fast man? Makes it hard to learn what you’re trying to share. Please try to slow down a bit so we’re able to follow your guidance.

  • @padminisharma786
    @padminisharma786 3 місяці тому

    If you really want to be helpful, please create an account where you do not need to blur the components. It gets difficult to understand if someone is struggling

  • @smartlifeutilities6269
    @smartlifeutilities6269 4 місяці тому +1

    solution for deduplication please

    • @BenHeath
      @BenHeath  4 місяці тому

      In the vast majority of cases Meta handles this for you automically.

    • @smartlifeutilities6269
      @smartlifeutilities6269 4 місяці тому

      @@BenHeath 2 months fom now nothing changed

    • @ioanastanicamarinescu6986
      @ioanastanicamarinescu6986 4 місяці тому

      @@BenHeath I have the same problem Ben, my purchase and add to cart and initiate checkout events send data twice, like the numbers are doubled and the rest of the events work normally, I don t know what to do, I am really struggling with deduplication for those

  • @Sagi56668
    @Sagi56668 4 місяці тому

    the problem is that you don't say what happens if it DOES NOT work.

  • @onlinerealestate
    @onlinerealestate 4 місяці тому +1

    Very interesting, but you talk very quick man.! I am stressed!! sorry.

  • @marvellousokaibeya386
    @marvellousokaibeya386 4 місяці тому

    Nice! Buh you talk so fast. Please sorry down a little for easy understandings

  • @JustinColavita
    @JustinColavita 4 місяці тому

    dude great video but a shit ton of filler info at the speed of light hahaha.

  • @Alinafox_nails
    @Alinafox_nails 2 місяці тому +1

    I feel completely stupid 😮😅

  • @maurchesnyman3955
    @maurchesnyman3955 Місяць тому

    So what if you don't have a website?
    How to setup & Install The Facebook Pixel? NOT IN THIS VIDEO - "I'm not going to show you how to setup a pixel....." WTH?

  • @shouravkundu3551
    @shouravkundu3551 4 місяці тому

    Facebook pixel is almost Dead! time to shift for Facebook Conversion API ( a server-side tracking for Facebook ads)

    • @BenHeath
      @BenHeath  4 місяці тому

      I don’t think that’s good advice. It’s not an either or, you want to use both

    • @shouravkundu3551
      @shouravkundu3551 4 місяці тому

      @@BenHeath yes, its the good idea.

  • @jeanloulou2965
    @jeanloulou2965 3 місяці тому

    LOST ME AT THE ADMIN DASHBOARD CANT FIND IT IT JUST POP UP ON YOUR SCREEN CANT FIND IT ON MINE

  • @doublet06
    @doublet06 3 місяці тому

    Clickbait title, doesn't actually install a pixel. The pixel's already installed

  • @user-zj4kh6rp3l
    @user-zj4kh6rp3l 16 днів тому

    you just skipped the most important part

    • @wndylon7980
      @wndylon7980 10 днів тому

      what was the most important part?

  • @shawnbxshopmusic3409
    @shawnbxshopmusic3409 2 місяці тому +1

    you didnt even explain how to set up the pixel tf is wrong with you ?

  • @xpresssalon4179
    @xpresssalon4179 2 місяці тому +1

    click bait

  • @Oscar_Dunbar
    @Oscar_Dunbar 16 днів тому

    this sucks

  • @nicanoel
    @nicanoel 17 днів тому

    You did not do a good job. Someone who is doesn't have a clue what they are doing would be totally lost.

  • @yxnshi78
    @yxnshi78 4 місяці тому

    This is one of the worst tutorials I have ever seen. Never put a comment but how do you expect us to follow a tutorial on how to setup a pixel and your pixel is already set up and you dont bother to do it again for the sake of the tutorial.