My brother in Christ, you've just opened my mind to the missing key in my content strategy (which I kinda had in mind but didn't finish to land into an actual strategy starting point): Content Depth. The way you are analyzing the content strategy and their funnel, giving actual key ideas, extracting the value from a market leader and dissecting the objectives of these processes just makes it way easier to connect the dots to optimize the funnel of a completely different industry. Great great content.
Hubspot is the revenue paradise crossroads of great marketing and great product. I work in tech sales professionally, and far and away I prefer hubspots suite of tools over their competitors. And especially the ease of integration between the products. That alone benefits me, one potential customer. But take that experience of one, and put a high budget, high investment marketing strategy behind it... And thats revenue paradise.
@@ExposureNinja well I’m in affiliate SEO for now going after some crazy competitors (like Nerdwallet) Anything in that space would be appreciated! Not sure if this is Feasible but one case study a week on a successful businesses focused on SEO would be appreciated! Thanks Ninjas
Sir i want excess of hub spot but its important to have a website. I dont have it. Is this possible to have excess of hubspot on bases of etsy store. Plz help
Also 4 mill monthly visits doesnt mean its successful just has alot of traffic. Id rather take conversions then traffic anyday. Wouldnt you..dont fall for their hipe...
@@ExposureNinja also' ill try to find it for you' but a large independant hosting company did a white paper break down on the average marketing campaigns that lose money due to poorly designed funnels and designs. they shown that custom ones work better then templates and templated platforms like hubspot that preformed worse. They used hubspot as an example.. if thats legit that accounts for the huge view count they claim...its all poor mom and pop companies funneling marketing dollars to shitty landing pages and not converting. if i find it' ill shoot it your way..
Of course conversions beat pure traffic. But, if you watch the video, whilst a lot of their traffic is generated for some pretty tangentially relevant phrases, there's also a huge volume of early stage buyer journey traffic that may be relevant at some point. Their strategy is quite clearly to build a HUGE net and capture as many visitors as possible, either for lead capture and email follow-up or retargeting. Their willingness to build free tools that replicate other paid tools, just to get new customers into their ecosystem is smart, given the cost of customer acquisition in a space like this. $1.7B/year and growing at 33% annually - something is working
It's important to differentiate Hubspot's own marketing strategy from the product they sell (the templates). We'd agree that custom funnels and follow ups perform way better than 'out of the box' templates, but this video is about how Hubspot itself gets traffic and customers.
📝 COPY My 14-MINUTE Digital Marketing Strategy ➡ ua-cam.com/video/bSBbwpImVas/v-deo.html
My brother in Christ, you've just opened my mind to the missing key in my content strategy (which I kinda had in mind but didn't finish to land into an actual strategy starting point): Content Depth.
The way you are analyzing the content strategy and their funnel, giving actual key ideas, extracting the value from a market leader and dissecting the objectives of these processes just makes it way easier to connect the dots to optimize the funnel of a completely different industry. Great great content.
Great video - fascinating. Am going to borrow the 100 quotes idea for my market
Hubspot is the revenue paradise crossroads of great marketing and great product.
I work in tech sales professionally, and far and away I prefer hubspots suite of tools over their competitors. And especially the ease of integration between the products.
That alone benefits me, one potential customer.
But take that experience of one, and put a high budget, high investment marketing strategy behind it...
And thats revenue paradise.
Pretty good case study, hoping for more and more of those and even more actionable ideas
Thanks Bhujal! Aside from more actionable ideas, what else would you have liked to see here?
@@ExposureNinja well I’m in affiliate SEO for now going after some crazy competitors (like Nerdwallet) Anything in that space would be appreciated!
Not sure if this is Feasible but one case study a week on a successful businesses focused on SEO would be appreciated! Thanks Ninjas
Awesome breakdown
Appreciate it!
Wow! What a breakdown! 🤯
Glad you liked it!
nice walk-through
Is this possible to connect through etsy store. Because I don't have any website.
Sir i want excess of hub spot but its important to have a website. I dont have it. Is this possible to have excess of hubspot on bases of etsy store. Plz help
No it doesnt... Not by a long shot its far from the most dominate..
Who does, in your opinion?
Also 4 mill monthly visits doesnt mean its successful just has alot of traffic. Id rather take conversions then traffic anyday. Wouldnt you..dont fall for their hipe...
@@ExposureNinja also' ill try to find it for you' but a large independant hosting company did a white paper break down on the average marketing campaigns that lose money due to poorly designed funnels and designs. they shown that custom ones work better then templates and templated platforms like hubspot that preformed worse. They used hubspot as an example.. if thats legit that accounts for the huge view count they claim...its all poor mom and pop companies funneling marketing dollars to shitty landing pages and not converting. if i find it' ill shoot it your way..
Of course conversions beat pure traffic. But, if you watch the video, whilst a lot of their traffic is generated for some pretty tangentially relevant phrases, there's also a huge volume of early stage buyer journey traffic that may be relevant at some point.
Their strategy is quite clearly to build a HUGE net and capture as many visitors as possible, either for lead capture and email follow-up or retargeting. Their willingness to build free tools that replicate other paid tools, just to get new customers into their ecosystem is smart, given the cost of customer acquisition in a space like this. $1.7B/year and growing at 33% annually - something is working
It's important to differentiate Hubspot's own marketing strategy from the product they sell (the templates). We'd agree that custom funnels and follow ups perform way better than 'out of the box' templates, but this video is about how Hubspot itself gets traffic and customers.