markettiers at Expo 2020 - REACHING AUDIENCES AROUND THE WORLD

Expo 2020 Dubai saw more than 20 million global visitors attend ‘the world’s greatest’ show across a span of six months.
It was a celebration of the UAE Vision 2021 by supporting the growth of tourism, stimulating the development of innovative businesses in the UAE, and enhancing the country's international reputation as a location to do business.
The opportunities to tell stories on global scale was vast, and the potential to reach global audiences via brand-funded campaigns was significant. markettiers recognised this huge opportunity that putting on a world Expo represented, which united everyone.
Across the six months, markettiers worked closely with brands exhibiting at Expo to help enhance their reputation and reach audiences around the world, through the power of broadcast.
Securing broadcast interview opportunities for senior personnel and dignitaries was also a major part of some of the campaign work at Expo; in particular we felt privileged to work with organisations such as United Nations Convention to Combat Desertification (UNCCD), the RewirEd Education Summit for Dubai Cares, talabat, Cisco, L’Oréal, PepsiCo and the Netherlands Pavilion.