How to Do Keyword Research for SEO (Like a Pro)

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  • Опубліковано 6 чер 2024
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    ====================
    Today’s video shows you a keyword research process that you can use to find and rank for the most profitable keywords
    Good keyword research can not only make you a lot of money, but it can also save you a huge amount of time.
    ⏲ Timestamps
    00:00 - Intro
    01:13 - Brain Dump
    02:35 - Find keywords your site is ranking for
    04:35 - Competitor research
    05:52 - Keyword Data
    09:21 - Use Your Judgement
    10:45 - Filter Out Keywords
    11:50 - Categorise as Informational or Commercial
    13:20 - Add Associated Pages
    15:23 - Track Your Keywords
    🔗 Mentioned Links / Resources
    🔵 Keyword Research Spreadsheet: bit.ly/3rZsZIt
    🔵 Free SEMrush Trial: thankyouninjas.com
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    ====================
    Recorded by: Tim Cameron-Kitchen
    Edited by: DirekVim
    Thumbnail by: Dale Davies
    Produced by: Tim Cameron-Kitchen, Dale Davies, and Jess Percival
    ====================
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    • How to Do Keyword Rese...
  • Наука та технологія

КОМЕНТАРІ • 97

  • @ExposureNinja
    @ExposureNinja  2 роки тому +5

    Get our free book: exposureninja.com/youtube/
    Get a free website review: exposureninja.com/review/

  • @mahirrahman2942
    @mahirrahman2942 Рік тому +2

    I chose the right keyword to find this amazing video.☺ Very beautifully explained.

  • @sarahcoyle5804
    @sarahcoyle5804 2 роки тому +4

    Love this! So much great knowledge and still really easy to understand for a beginner like myself. Subscribed to the channel and the podcast and I can't wait to learn more!

  • @andrewdowniephd
    @andrewdowniephd 2 місяці тому

    Trying to dive deep into SEO myself, I may have mentioned that before, just found this post. Loving this channel. So impressive, very succinct, very, very helpful! I'm experimenting with SEO for a small Security Company wishing to provide a variety of security services in Scotland, including for the expanding tv and media industry here, so my one of my KW would be "tv film media security Scotland". Downloaded the book, working my way through it. Thanks.

  • @onionwarrior7447
    @onionwarrior7447 2 роки тому +11

    This is incredibly INCREDIBLY useful!!! Thank you, you saved my life!!! From: an SEO content writer who doesn't know jack about the technical aspect of SEO but has applied for a role they're super underqualified for and now needs to learn a new skill at 3:40 in the morning.

    • @ExposureNinja
      @ExposureNinja  2 роки тому +1

      Glad to hear we helped you out :D - Jess

    • @almond-juice
      @almond-juice 2 роки тому +1

      hi!! how's the job going? i applied for the same and am very nervous :(

    • @pleasejustletmebeanonymous6510
      @pleasejustletmebeanonymous6510 10 місяців тому

      How would you even do that job at all without knowing some of the technical side of things? 😂

  • @muhammadkamran4566
    @muhammadkamran4566 2 роки тому

    Thanks Tim, value packed video. Keep it UP :)

  • @AlexanderMccarthey87
    @AlexanderMccarthey87 2 роки тому +4

    Omg thank you. So tired of spam and gurus.

  • @thenewlifecrisisvault2211
    @thenewlifecrisisvault2211 2 роки тому

    I picked up your e-book. Good stuff and it's interesting to see you're a drummer. Is the 'Black Flowers' theme by chance a subtle homage to Fishbone?

  • @Santhosh_0395
    @Santhosh_0395 2 роки тому

    Awesome video, thanks 👍

  • @WebGuyMike
    @WebGuyMike 2 роки тому

    Awesome breakdown Tim! Seeing recent success in Super Bowl ads, I think "crypto" might be money. But it would also be pretty sweet to show up #1 when typing "fun"

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      Haha yes, Crypto is for sure the gold rush of the moment! Uber competitive.
      We'll give you a "fun" anchor text backlink from en.com ;-)

  • @shirleybond2935
    @shirleybond2935 2 роки тому

    Thanks Tim - very useful for me as the admin of a small one man business in a highly competitive niche. My keyword would be motorcycle recovery 🏍🏍🏍

  • @sherrimclaughlin-ryan2501
    @sherrimclaughlin-ryan2501 Рік тому

    thank you so much ,this was so great😂🎉

  • @user-lw8qz2jt2u
    @user-lw8qz2jt2u 5 місяців тому

    Thank you for the great content

  • @seunomeaqui_
    @seunomeaqui_ 9 місяців тому

    Awesome video!

  • @mohammadjafariyan1022
    @mohammadjafariyan1022 Рік тому

    hi , before any thing i say thank you for writing such a good book and making this videos , i have a personnel question i want to ask you , what is your core reason ( or motivation ) for spreading your knowledge freely to people while some other people sell everything ? i want to know your mindset , thank you again , i hope you rewarded by the God

  • @patriciamarie4709
    @patriciamarie4709 Рік тому

    thank you this is very helpful

  • @appreciatingchange2557
    @appreciatingchange2557 6 місяців тому

    Terrific. Also - loved the book v informative

  • @shadimasri77
    @shadimasri77 Рік тому +1

    Thank you for the great content, it's saving me a lot of time, how many keywords are enough to work around with? What's the minimum and what's too much?- if there is such a thing

    • @ExposureNinja
      @ExposureNinja  Рік тому +2

      Hey Shadi! Glad you're enjoying our videos :D For keywords, we'd suggest more than 25 but not more than 100. Start with 25 and prioritise the ones that are the most important to you, and then work upwards from there. If you aim to target too many right away then you'll be trying to do too much at once which might result in you becoming burnt out.
      If you're in quite a niche industry, you might find that you have less than 25 keywords, which is ok too! I hope that helps - Jess

  • @Theemmaegrant
    @Theemmaegrant 5 місяців тому

    My business is super niche and technical. Us and all our competitors are only ranking for basically the name of our company/website, and our product is known by many, many names as it is a new tech (varients describing basically the same thing), and every one of those have 0 volume. Would love some advice for what the hell to do next! Thank you!

  • @user-hi8yg5nn7r
    @user-hi8yg5nn7r 2 роки тому

    thanks for the info

  • @gsgs409
    @gsgs409 3 місяці тому

    Tysm ❤

  • @tobaoduwaiye
    @tobaoduwaiye Рік тому

    I want to rank for "videographer". Thank you for sharing this information

    • @ExposureNinja
      @ExposureNinja  Рік тому

      Would perhaps consider including a location in that target keyword in order to make life a little easier (and results faster)

  • @diasporavoice8641
    @diasporavoice8641 Рік тому

    Are you taking on students? Thank you for the free download

  • @baconbigbeats
    @baconbigbeats Рік тому

    Hey bro, great video but why don’t you just create a keyword list in SEMRUSH instead of the spreadsheet?

  • @mayumayito
    @mayumayito 2 роки тому

    Incredibly helpful, Tim, as usual! KW: best conversion optimizer. Also took you up on the SEMRUSH offer.

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      Awesome. How are you finding Semrush? I LOVE it

  • @abhipatil4844
    @abhipatil4844 2 роки тому

    Good one

  • @ranamasud2418
    @ranamasud2418 2 роки тому

    Very nice 👌👍

  • @haomyounkobir9215
    @haomyounkobir9215 2 роки тому

    Nice video

  • @MartinZanichelli
    @MartinZanichelli 2 роки тому +2

    My favorite keyword would be "alternatives to exposure ninja". No, just joking. Sorry. It would be "personal injury lawyer".

  • @md.kamalhossain9940
    @md.kamalhossain9940 2 роки тому

    দারুন ভিডিও

  • @chavocanuck
    @chavocanuck 5 місяців тому

    In the keyword research should you focus on people who are located in your country (or city) searching on your Product X keyword or should you focus on people who actually include the location in their search term "Product X in City A" or "Product X in Country A", etc.?

    • @ExposureNinja
      @ExposureNinja  4 місяці тому

      It really depends on the product you're selling. What are you selling?

  • @maivishnaaz3117
    @maivishnaaz3117 2 роки тому

    I love your accent !!!!You do you 😁

  • @MichaelWilliams-lo3ix
    @MichaelWilliams-lo3ix Рік тому

    Brillant

  • @pioneersmokehouseschannel
    @pioneersmokehouseschannel 2 роки тому

    great video. I can't tell you all what keyword I want, silly! lol

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      "Food smoker recipes"? "Food smoker fuel"? Okay, we give up

  • @mdabdurrazzakmiya7856
    @mdabdurrazzakmiya7856 2 роки тому

    Good amazing

  • @mdlokmanhossain2813
    @mdlokmanhossain2813 Рік тому

    Good

  • @frederickfreemant5860
    @frederickfreemant5860 2 роки тому

    Is the older the site better for seo than new one?

  • @stustraps
    @stustraps 2 роки тому

    Cab you research competitors key words on Google search console?

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      You can only see the search terms that triggered your website to appear. Access to your competitors' Google Search console would be siiiiick, but is sadly rare (unless you have hacking skills)

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      WHICH WE DO NOT CONDONE

    • @stustraps
      @stustraps 2 роки тому

      @@ExposureNinja Thank you for the reply - I was relating to check your competitors 4.33 - I think you can only research competitors key words on Semrush?

  • @myforexadventure2447
    @myforexadventure2447 2 роки тому

    I think my keyword would be be 'wellbeing in Bath', as my business offers relaxing (and healing) PEMF treatments in the heart of the Spa Quarter n Bath

  • @MdSahin-dw1xf
    @MdSahin-dw1xf Рік тому

    Naic

  • @mdnasiruddin8537
    @mdnasiruddin8537 Рік тому

    নাইচ

  • @ThePsychicStylist
    @ThePsychicStylist Рік тому

    I'd love to rank for....Transformational Soul Stylist. I'm such a freak.

  • @blocSonic
    @blocSonic 8 місяців тому

    Why are you using the term "Commercial" rather than "Transactional", which is the usual term used for that type of intent?

    • @ExposureNinja
      @ExposureNinja  8 місяців тому

      There is no "usual" term here. Different people use different terms depending on where they are, but also where they sit in the marketing function. SEOs use one term, PPCs another, content creators and sales teams go one way or another.

    • @blocSonic
      @blocSonic 8 місяців тому

      @@ExposureNinja Well, I guess my real question is why are you splitting intent into two categories, rather than the 4 usual categories of “informational, navigational, commercial and transactional”?

  • @justafy4049
    @justafy4049 2 роки тому

    Bro I want to learn the 15 hour keyword search!

  • @mdshapon9833
    @mdshapon9833 Рік тому

    Hi

  • @aortizandrew1
    @aortizandrew1 2 роки тому

    Do we only pick and use one keyword per page that we want to rank?

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      You might want to pick 1-3 close match keyword phrases. It really depends on how much they vary and whether any of those would benefit from an individual page.

  • @KundelCrane
    @KundelCrane Рік тому

    Cleaning really old wood

  • @user-de4ko9dp1c
    @user-de4ko9dp1c Рік тому

    🥰🥰🥰

  • @robmccance
    @robmccance Рік тому

    Atlanta Homes

  • @SassyDogFashions
    @SassyDogFashions 2 роки тому

    Designer dog clothes
    Personalized dog harnesses

  • @KarenVaisman1
    @KarenVaisman1 Рік тому

    Best keyword to rank for? “Free money”😂

  • @jerrytonsurya3605
    @jerrytonsurya3605 2 роки тому

    Blockchain

    • @ExposureNinja
      @ExposureNinja  2 роки тому +1

      Suuuuuper competitive!

    • @MartinZanichelli
      @MartinZanichelli 2 роки тому

      "blockchain" is too broad, I do not know where is the buyer intent there. They probably just want to know what is blockchain or the history of blockchain, etc.

  • @polyander
    @polyander 2 роки тому +1

    That wasn’t very useful.

    • @ExposureNinja
      @ExposureNinja  2 роки тому

      Oh well

    • @urielsosa6231
      @urielsosa6231 2 роки тому +2

      @@ExposureNinja Well I believe this was one of the highest quality videos on Keyword research i've seen, filled with great information and freebies. I cannot imagine what else someone could ask for besides you guys doing it for them. Which ironically, you guys pretty much offer to help at the end of the video for free haha. Once again thank you for the great video, and I appreciate all the additional help/freebies you guys offer as well. Have a great day!

  • @underdogunchained
    @underdogunchained Рік тому

    So in short, we need to pay for an SEO Keyword tool to stand a chance of ranking? Could of just said "purchase SEMrush. Link down below".

    • @ExposureNinja
      @ExposureNinja  Рік тому +1

      I've done SEO for 10+ years, using free tools and paid ones, for 1000s of clients making £10m+ per year.
      Paid tools not only have the best, more reliable table, they also shorten keyword research time down from full days to just a couple of hours.
      Can you rank using free tools? Yes. Absolutely.
      Will it take you 10x longer. Yep. Every single time.

  • @Allprowebtools
    @Allprowebtools 2 роки тому

    This is an effective way to get a great result. Thanks for sharing

  • @Ers596
    @Ers596 2 роки тому

    Nice video