2016 MINI Clubman Cooper S • DRIVING Scenes [HD] (Option Auto News)

The BMW Group unveiled the MINI brand’s new product.
Subscribe :ua-cam.com/users/OptionAut...
The BMW Group unveiled the MINI brand’s new product and brand strategy at the MINI Clubman world premiere yesterday in Berlin. Design, authenticity and long-term value define the new brand image, which will initially be seen in a newly-designed logo, new font and new visuals. The brand will also explore new approaches to communications in the launch campaign for the new MINI Clubman.