HOIST ROC-IT Selectorized Product Line

Introducing the ROC-IT Selectorized product line from HOIST Fitness, featuring HOISTs patented Ride Oriented Xercise Technology-ROX®, the new movement in strength training.
ROX Technology mimics the bodys natural rocking movement during free weight and body weight exercises. Incorporating this natural motion frees the body from the static position encountered in most strength training machines and makes it part of the movement. The result-- a motion combining better form, less stress to joints and a greater range of natural motion for a more complete exercise to help your clients achieve their fitness goals. Where an movements range of motion allows, Selectorized machines let users exercise with overhand, underhand and neutral grips.

[@JohnVKaravitis]

I love your Roc It bicep curl. I'm at 305 lbs. Two more plates to do the entire stack!!!

[@JM-zo5me]

I always feel my workout after a Hoist machine!

[@jonpaulhalligan1925]

Best gym equipment 💯

[@201780ABC]

The Alaska Club West just bought a bunch of these machines. A lot of innovation over the Nautilus I am used too. I love this new idea.

[@ClubFitNY]

We just ordered a bunch for Club Fit and we are chomping at the bit to get going! Our members are also super stoked to try them out! So glad we decided to add these to our lineup of great equipment!

[@boots66]

Love them!

[@MDC885]

what about the weird weight increments on these machines??

[@jetblackdovemusic]

my gym Trevor Linden Fitness has a few of these machines but lacks others :( oh well Trevor Linden is still the heart of the city!

[@AirMulah]

jezusss these machines are awesome, especially the lat pull down and low row

[@healthandfitnessohio]

Awesome! We are happy to be a Hoist Dealer!

[@JWB671]

Tell them to start using thicker gauge steel our gym has had two machines break apart so far.

[@TheRichb688]

Love these machines

[@shaileshdobariya4913]

Wow mind blowing

[@yonatantejerocristobal3261]

inSuperables

[@shaysbenz8855]

this machines a waste of time and money. your wolf bodies rocking on the machine. you can't build muscle 💪

[@ronaldmcdonald3528]

sharon corbett you're a massive idiot

[@UndftdJ]

lol this makes no sense

[@garygregson7906]

I have had the whole line of ROT-IT in my fitness center for the past several years. Yes you can build muscle. Can't keep our macho guys off it. Every age group uses these machines. I love them my client's love them. Thank you Hoist. Gary Gregson

[@potatochannel1488]

@@garygregson7906 shut up you are paid for this comment