NECRO - "WHY DOES HIP-HOP SUCK NOW?" Hip Hop History - Underground Hip Hop - Fat Beats Era - Indie

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  • Опубліковано 19 гру 2024

КОМЕНТАРІ • 907

  • @TheMicklachey
    @TheMicklachey 12 днів тому +163

    One of the reasons is because these guys drop like 6 projects a year now. Nothing is special anymore and everything is fast food style. Classics are becoming obsolete. No staying power

    • @XombieZach
      @XombieZach 12 днів тому +8

      100%, everything is rushed out,not a lot of effort or care put into the music,just fast food garbage.

    • @thatpart
      @thatpart 12 днів тому +1

      Absolutely agree.

    • @Imnottapinata
      @Imnottapinata 12 днів тому +3

      It’s quantity over quality these days for sure.

    • @OrangeYTT
      @OrangeYTT 12 днів тому +1

      Ain't that the truth.

    • @imhighbro
      @imhighbro 12 днів тому +5

      But if you don’t drop projects on projects people say “they fell off” because everyone’s attention span is destroyed

  • @bmarzdungeon7736
    @bmarzdungeon7736 12 днів тому +48

    The industry would never want to acknowledge a sub genre or era that not only exposed them but proved you could do business without relying on them… the artist making deals without the record company involved means more money and control for the artists and that’s literally why these dudes have podcasts and brands and other huge deals to this day

  • @Na7ure
    @Na7ure 12 днів тому +33

    Bro, you changed my childhood. Helped me through some rough times listening to your music in high school. A lot of my friends just couldn’t get it but after I lost my pops your music carried me. Thank you bro

    • @MiodragVukomanovic-d8p
      @MiodragVukomanovic-d8p 12 днів тому

      Alright well then just listen to artists to will sing/rap about staying in school, working a full time job, and not being welfare degenerate?

  • @gpproductionz
    @gpproductionz 12 днів тому +85

    The Fat Beats era was a Renaissance of independence & lyricism on a high level, and it does get widely ignored now. Beyond the industry gatekeepers that did the blocking and hating, I do blame the general ignorance of the youth. The babies born after the late 90s have no respect for the culture or the history of Hip Hop all together, and celebrate their lack of knowledge as well. We're in an era that can't spell, never reads books and goes out of their way to disrespect the elders and OGs like its cool. We was raised on understanding and respecting the history as well as respecting intelligence. The internet successfully dumbed down the youth if you ask me.

    • @ericpirillo7363
      @ericpirillo7363 12 днів тому +4

      Well said.

    • @LornashoreJason
      @LornashoreJason 12 днів тому +3

      I remember when dudes used to have the boombox and blast it
      I miss that sh… 😂

    • @Manuelabor1978
      @Manuelabor1978 12 днів тому +2

      Real fuckin good description of the situation

    • @alfredobadillo2415
      @alfredobadillo2415 11 днів тому +4

      Also simply they're not Hip Hop. Go to any of these fools that listen to mainstream wackness and ask them what the elements of Hip Hop are and they can't even name them. How can you call that an evolution? You can't. That's why I don't consider these cats doing that SoundCloud trap/drill garbage Hip Hop hell they're not rap either. They need their own genre.

    • @mrtr0ya237
      @mrtr0ya237 10 днів тому

      Spot on bro

  • @forex_shark6042
    @forex_shark6042 12 днів тому +106

    It's not just hiphop that sucks. Lots of music in general sucks now.

    • @stevesharpe3370
      @stevesharpe3370 12 днів тому +8

      There is a lot of good rap music rn now though. Not as good as 2010-2020 but a lot of good music none the less

    • @LornashoreJason
      @LornashoreJason 12 днів тому +5

      Like country I can’t stand that kinda music 😂

    • @Manuelabor1978
      @Manuelabor1978 12 днів тому

      No Tallent. These kids say the N word every other word. No vocabulary

    • @stevesharpe3370
      @stevesharpe3370 11 днів тому +9

      @@LornashoreJason there’s a lot of good old outlaw country very gangster

    • @LornashoreJason
      @LornashoreJason 11 днів тому

      @@forex_shark6042 I do like Johnny Cash and Willie Nelson they are alright some songs

  • @wastelandwarriorz665fanacc8
    @wastelandwarriorz665fanacc8 12 днів тому +30

    You're definitely a legend,

  • @dareal05
    @dareal05 12 днів тому +47

    You're right and will add on other but related factors: "Real" hip hop was always referred to as underground but by about 97ish the Bad Boy era took a hold of "the hood" and if you didn't like it you were considered broke and a player hater, and most people gravitated to watered down "hip hop" - recognizing most hip hop heads were casuals anyway -- so the hardcore heads that gravitated to the Fat Beats/Rawkus etc artists weren't embraced, as rap became more mainstream and soft but accessible.
    The people being brainwashed by the radio at the time thought of hip POP as "cool" and the artists that stayed underground/gritty were considered backpack rappers, nerds etc and weren't going to get played in the club, so weren't going to get love and almost looked at as outsiders as the late 90s came around. On that Stretch/Bob doc, Sear starts dissing the "space" (underground) rappers of that time in the flick.
    Understood Wu is technically mainstream but their aesthetic is closer to hardcore hip hop, and I distinctly remember when Wu Forever dropped it should've been the biggest thing ever in hip hop -- and while it was a success, all I heard out of cars and jeeps was Puffy and Mase -- once the hood went that way, it was over. People would rather be associated with bs they see on TV or hear on the radio, than who they consider backpack rappers they didn't want to relate with.
    Then you have the Telecommunications Act of 1996 which destroyed local radio and you started hearing non-NY sounding garbage on NY radio -- but it sold and the NYC sound changed aeathetically. Coupled with the sampling laws, it all went to hell.

    • @FlipTheScriptRadio
      @FlipTheScriptRadio 12 днів тому +7

      Some great points, and very true!

    • @NewEdgeDesigns
      @NewEdgeDesigns 12 днів тому +5

      This is exactly why, and there are people behind this making it happen this way.. They want a certain influence over the population, not Non Phixion rapping about surveillance and alphabet agencies (because that’s important knowledge they don’t want you to know) So they give you puffy and the skin doctors club..

    • @Satanism666-n6n
      @Satanism666-n6n 12 днів тому +3

      My fave albums from the rap 90s were icp the great milenko
      Necro gory days
      Wu 36
      2pac Don killuminate
      Jay z reasonable doubt
      Dmx it’s dark and hell is hot
      These were albums I grew up on

    • @JEFFISDEF13
      @JEFFISDEF13 12 днів тому +3

      diddy and bad boy ruined rap.

    • @azhqone
      @azhqone 11 днів тому +1

      Facts!💯

  • @devious_j
    @devious_j 11 днів тому +13

    Yo, you became really popular when you dropped Gory Days.I remember the era really well. JMT, was dropping' PLR was off the hook and you were dropping music like wu-tang. Necro I give you props because you gave everyone in your team a chance to shine, giving them there own albums. PLR definitely had the underground hiphop on lock. I appreciate all the work you have put in over the years salute.

  • @savageinstitute9569
    @savageinstitute9569 12 днів тому +29

    NonPhixion, Necro, C-rayzWalz, Rise, Apathy, Corywrite, Company Flow, Breeze Brewin etc etc

    • @Rtegn4
      @Rtegn4 12 днів тому +1

      Free c ray walz

    • @lewisalba7825
      @lewisalba7825 10 днів тому +1

      ​@@Rtegn4what he locked for ?

  • @ironsword502
    @ironsword502 12 днів тому +20

    You are 100% right respect Necro Keeps It REAL!!!

  • @PaleFaceJunkies
    @PaleFaceJunkies 12 днів тому +29

    We could not get a deal in 93 out of St. Louis. We shopped for 4 years straight. Performing live since 1990 and we made our own beats. This was nice to hear.

    • @MentalPistol
      @MentalPistol 12 днів тому +3

      Real talk yall was white and yall was from St. Louis. In 93 that woulda been a tall order. As you know, you was were living in an east oast/west coast world then. Still interested in hearing your music from that time tho. Link me if you can.

    • @fredicagoillanoise1309
      @fredicagoillanoise1309 12 днів тому +1

      #MidwestVSEverybody

    • @tj-mb3fy
      @tj-mb3fy 12 днів тому +1

      Fuckit do it independent until a deal makes sense

    • @PaleFaceJunkies
      @PaleFaceJunkies 12 днів тому

      @@MentalPistol It is on spotify.

    • @LornashoreJason
      @LornashoreJason 12 днів тому +1

      Back in the day, every one had their own sound
      Even when bands did sound alike because of the pressure from the record labels
      It was still better than how it is today

  • @DJBILLYHOPRODUCTIONS
    @DJBILLYHOPRODUCTIONS 12 днів тому +14

    I have to say Necro is spot on. There are pockets of the same thing happening in other regions during the fat beats era. Westcoast and South have non-supported underground artists also. It's great insight that can only be seen and felt from a real artist's perspective. Salute.

    • @stevesharpe3370
      @stevesharpe3370 12 днів тому +2

      In Texas they have always supported underground artist but underground artist from they hood or other Texas hoods twin

    • @whereisthebalance5732
      @whereisthebalance5732 10 днів тому

      @@stevesharpe3370 texas should start it own drink champs we cant even get devin on the nore drink champs

    • @stevesharpe3370
      @stevesharpe3370 10 днів тому

      @@whereisthebalance5732 Texas should there’s so many rap and hood legends from Fort Worth to Houston to Dallas to San Antonio that don’t have a hip hop history podcast

  • @XombieZach
    @XombieZach 12 днів тому +17

    One thing I appreciate you Necro,you keep it 100% and don't sugarcoat bullshit.
    Its not just you that has yet to get their "flowers", I still have yet to see Guru or Gang Starr in general ever get any love and the genre took a nose dive when Guru died.

    • @thatpart
      @thatpart 12 днів тому +6

      RIP to Gifted Unlimited Rhymes Universal (1961-2010)

    • @Masta_Maudz
      @Masta_Maudz 11 днів тому +2

      Very good point here as well, losing Guru on 4/20/2010 was symbolic, I was at SUNY New Paltz, on my way to see Gym Class Heroes in our College's gymnasium--as a gigantic Gang Starr fan / overall Guru fan, like he's in my top 5 or top 10 no question, yea you could say that moment was shattering / symbolic, especially when juxtaposed against the show I was heading to, which no shade to Gym Class cuz i did and do love some of their stuff. but you know it's just representative of where things were then, as opposed to what we think of when we think about Gang Starr, which is that era that really, probably more than any other single artist or group, really kept it flawless from 90 (and beforehand) all the way through 2003)--and don't get me wrong, I'm not overlooking the gems Rakim blessed us with in 97 and 99 but damn I wish the aftermath stuff never happened with Ra, cuz we could have used his consisttent presence in 03/04/05. Just wanted to recognize that yea you onto something here too with saying how we lost Guru was also symbolic and a signal that there was a new era coming, and while some of this would be brilliant, there was something sick, or something fractured that we were moving ahead with and it has never been healed.

    • @henrylangham6428
      @henrylangham6428 10 днів тому

      I hear a LOT of Guru/Gang Starr sampled in MANY songs I listen to

  • @mattsheezy5469
    @mattsheezy5469 12 днів тому +3

    Excellent Video Necro, lots of dope insight. I’m looking forward to these so thank you for taking the time!!

  • @gemstonehiphop
    @gemstonehiphop 11 днів тому +4

    fat beats era is by far my fav. i dedicated my whole youtube channel to the bob and stretch/fat beats era. shout out to you Necro, you were very influential to myself and fellow goons back in the late 90s-00s.

  • @andredunlap9427
    @andredunlap9427 12 днів тому +10

    Glad I came across this...
    I'm a 52 and a fan of your sound...
    I agree with your stance..
    I'm more of the Metal guy but I like my hop hop a certain way...
    Feel ya..
    👍🏾👍🏾

  • @bigprob8744
    @bigprob8744 12 днів тому +25

    That Gravediggaz album - 6 feet deep, was a classic I stil bump that sh*t today, Rza was involved in that project with Prince paul

    • @mrmr-qx4jq
      @mrmr-qx4jq 12 днів тому +5

      No sht rza in the group😂

    • @bigprob8744
      @bigprob8744 12 днів тому +1

      @mrmr-qx4jq the RZArector he was called, that album was recorded before 36 Chambers although it wasn't released til after

    • @bigprob8744
      @bigprob8744 11 днів тому

      @@mrmr-qx4jq and if that was sarcasm you got me 👊😂 was just shouting the album out really as its such a dope album and some on here might not know of it 🔥💯

    • @mrmr-qx4jq
      @mrmr-qx4jq 11 днів тому

      @@bigprob8744 😘 lol my bad

    • @StonedSoldado
      @StonedSoldado 11 днів тому +1

      "And just when you thought it was overrr..." 🪦

  • @izzy8823
    @izzy8823 10 днів тому +2

    Im still living in that 90s boom bap era...

  • @RextheDragon881
    @RextheDragon881 11 днів тому +4

    I remember finding ypur music on kazza or some file sharing thing in the 2002ish and then finding your album in a local record shop and my weed connect loved it, i gave it to him. Neat to see you on youtube now

  • @danielvermeer3363
    @danielvermeer3363 11 днів тому +4

    Bro, i liked Ya Head Split and Pop Ya Head Off. My two favourite songs by yours truley... sick beats and hungry content. Keep it up bro.

  • @Philthy.mcguyver310
    @Philthy.mcguyver310 12 днів тому +19

    I got called a hater because I didn’t care about the Kendrick Lamar album

    • @sole__doubt
      @sole__doubt 11 днів тому +14

      Nothing wrong with hating lame shit.

    • @Btraylz1
      @Btraylz1 11 днів тому +1

      4 Real 😂Fk That ay Man

    • @Philthy.mcguyver310
      @Philthy.mcguyver310 11 днів тому +8

      @ I’m from Compton and for a guy to come to Compton with police and then be like this guy not like us then went back to a mansion … kinda made me feel like wtf

    • @olivierthemadpanda9761
      @olivierthemadpanda9761 11 днів тому +10

      For me it's the gremlin voice

    • @charlespancamo9771
      @charlespancamo9771 11 днів тому

      @@Philthy.mcguyver310 I don't like kendricks feminine energy. That sht doesn't belong in the spaces where he took it like beefs and acting hard in your raps. He's clowning drake but literally acts like the gayest 'straight' rapper I've ever heard.

  • @apex_agile713
    @apex_agile713 12 днів тому +13

    NORE definitely knows who you are. You're absolutely worthy of a Drink Champs episode

    • @onione9138
      @onione9138 12 днів тому

      Like Nore ever bumped Dead Body Disposal. In his ride with the actual disk he copped. Get the fuck outta here.

    • @mrmr-qx4jq
      @mrmr-qx4jq 12 днів тому +2

      They some drunk new yorkers fk that show 😂

  • @amberTrichome
    @amberTrichome 11 днів тому +7

    Necro, nonphixion, cage, leak bros, Jedi mind tricks = legendary music era

    • @Hoesnatcher
      @Hoesnatcher 11 днів тому

      Add in Atmosphere, Sage Francis, immortal technique and you got yourself a deal

    • @17valley
      @17valley 11 днів тому +1

      RIP Tame One. “Leakleakleakleak”

    • @FatalShotGG
      @FatalShotGG 11 днів тому +1

      You forgot Snowgoons, AOTP, swollen members, la coka Nostra, Ill bill, celph titled, immortal technique, illmac and Cappadonna

    • @17valley
      @17valley 11 днів тому +2

      @@FatalShotGG swollen members label Battleaxe was dope. Tons of classics like Code Name Scorpion. I feel like Canadian hiphop gets about the same props as Chicano/Latino hiphop…0.

    • @whereisthebalance5732
      @whereisthebalance5732 10 днів тому +1

      its a god damn shame NORE didnt get Tame and DOOM on the show too.

  • @leibweiss
    @leibweiss 11 днів тому +1

    9:39 yes I agree what you’re saying 💯💯💯💯💯💯💯💯

  • @mauriceriddick4168
    @mauriceriddick4168 12 днів тому +12

    That Rawkus era was the shit too!!!

    • @EVLAQXZ
      @EVLAQXZ 12 днів тому +5

      It’s the same era

  • @vicegripp
    @vicegripp 20 годин тому

    Born in 86, been listening to rap since 91, been part of hop hop culture since 96 (breakdancing) & started scratching / producing / writing rhymes in 98 (self taught). I thank God for Napster & rap forums for putting my on to the underground scenes from outside my local area of South FL. Necro, Non Phixion, Jedi Mind Tricks, Heltah Skeltah, Cunninglynguists, MHz Crew, etc etc. All big influences on me in my 2000-2006 battle rap phase. Much love.

  • @matt2565
    @matt2565 12 днів тому +3

    Hope you and your family have a great holidays! Suffolk County, New York represent

  • @plarks-guddaboyz
    @plarks-guddaboyz 9 днів тому

    Yo Necro this is facts!!! I live & breath this era & we dont forget. It was an era when whole projects were classics & the quality of the craft was on elite status..

  • @telepathy90
    @telepathy90 12 днів тому +3

    Much love I enjoy these discussions

  • @Distortedstaticaddicts
    @Distortedstaticaddicts 11 днів тому +2

    Any day NECRO decides to tell stories and post them is a good damn day . BEST RAPPER PERIOD

  • @thatpart
    @thatpart 12 днів тому +10

    I call that 2000s Fat Beats era "Revenge of the Indies". There was so much material put out by quality groups promoting their own work. Probably the last time that sticking it to a major label was important for the art.

    • @thatpart
      @thatpart 3 дні тому

      ​@@ExplisitHipHopna'ah, hiphop is forever. And there is _definitely_ good music coming out continually.

    • @ExplisitHipHop
      @ExplisitHipHop 3 дні тому

      @@thatpart I agree with that. I meant what era is Fat Beats.

  • @crisdnomad4498
    @crisdnomad4498 12 днів тому +2

    Really digging these videos Necro. I’m an old head and been a fan ever since I first heard Pre Fix For Death. That album was played daily during my divorce. Just a solid album from beginning to end. Salute to you sir.

  • @papaproduction
    @papaproduction 11 днів тому +3

    i always say that the best era of hip hop was late 90s, early 00's. You, MF DOOM and jedi mind tricks was holding it down. Much love

  • @SpaceLikeAwareness
    @SpaceLikeAwareness 12 днів тому +6

    You made a good point. It's true that the Fat Beats era is not respected and is forgotten by most hip-hop heads. That was one of my favorite Hip-Hop eras because so many different artists advanced the Boom Bap style of Hip-Hop, but it was also the most stressful era due to radio stations refusing to play Boom Bap Hip-Hop in regular rotation.
    Someone needs to create an award show and a documentary series honoring the forgotten and lost pioneers of the Fat Beats era.

    • @DickKnobelock
      @DickKnobelock 12 днів тому

      Fat beats signs child Molesters though

  • @HieiDaHellSpawn94
    @HieiDaHellSpawn94 11 днів тому +4

    Late 90's- 2000's was the golden era of underground hip hop and that is my favorite era of hip hop plus The biggest rappers from your era Was MF DOOM,EL-P, Immortal Technique and Atmosphere. Adult swim would use to show love to the underground hip hop when they would play some of the artist music in the background of the bumpers

  • @jimbochungus
    @jimbochungus 2 дні тому

    Learning lots about hiphop history. Keep postig Necro 😎

  • @yehor_ivanov
    @yehor_ivanov 12 днів тому +3

    Necro, you are a legend to us, bro

  • @dark41969
    @dark41969 5 днів тому +1

    Necro is right on point. Hip Hop is a culture, but commercial rap is overshadowing the real. I'd include Rawkus & Eastern Conference records in that Fat Beats era. Props 2 all the guys like Necro keeping the real Hip Hop alive!!!🎉🎉🎉

  • @MentalPistol
    @MentalPistol 12 днів тому +31

    Then the logical thing, Necro, would be for YOU to start the show that gives 'flowers' (I prefer to call em 'trophies") to the people of what you call the Fat Beats era. You cant expect NORE and them to do that, they haven't even heard of 98% of indie rap figures of that time.

    • @carsonhess1070
      @carsonhess1070 11 днів тому

      @@thank_you_thank_youYou must be really fragile and insecure. You’ve got gay thoughts on your mind constantly.

    • @ahuramazda980
      @ahuramazda980 11 днів тому +4

      That would be dope. Necro can get access to underground rappers to interview them and discuss music, and other topics.

    • @Masta_Maudz
      @Masta_Maudz 11 днів тому +1

      @@thank_you_thank_you Agreed. I guess from Necro's point of view, he's doing his best, as I would too, to try and break this down in a vernacular that everyone can understand, but yea it's not cornball flowers, it's just respect. This is is how bad and digusting and degenerative the internet can be and what it can do / has done / forces us to yield to this baseless internet slang that has no place in hip-hop culture. That said, even the initial person here saying it's as simple as being on Necro to start a show on here or whatever--it don't work like that!!
      It's not natural, this drinkchamps/vlad tv shit, it's federal ass langley ass quantico ass algorithms on this shit, you have to understand that. It aint't no more "viral" and ain't nothin been actuallly "viral" since probably 2009 the absolute latest. Virality and domination on the platforms like youtube is federally based. Controlled at the highet levels, I am sure whoever would think it's a simple as putting it on Necro is naive like a child. Also, in a sense, this video is the best he can do, which is put a theory out and start a discussion that could potentially reach someone like an Alchemist, very well connected into alll these generations gets love from the old and new alike, so they could do more about it--I mean he's puttin out the olive branch here I feel. Someone like Nore would/should be able to reach out and make that next step to help heal this break in the chain of respect he is speakin on. But also, even they only have so much say in what will happen or if it will happen, cuz feds got thie whole thing and everyone in it in a headlock.

    • @Masta_Maudz
      @Masta_Maudz 11 днів тому

      @@MentalPistol No but the odds are stacked against anyone who isn't on the feds' payroll but i get the sense you would not be able to comprehend this by your comment. You sound like you have the mind of a 5 year old child, still believe in santa claus?

    • @Solarisxx
      @Solarisxx 11 днів тому +2

      @@thank_you_thank_you the idea of giving someone their flowers doesnt mean something gay - its what people bring to funerals - giving someone their flowers at a funeral as a sign of respect - but its sad because people would then have to wait until they are dead to show them love

  • @sole__doubt
    @sole__doubt 11 днів тому +1

    I just watched Good Time the other day. Love your work brother. \m/

  • @JaySplash00
    @JaySplash00 12 днів тому +10

    You and I are around the same age. Hip hop had more substance back in the day. Now its just twerking and sneak dissing. During the pandemic; I discovered Chicago drill. I was digging it a lot but then I learned these cats were actually self snitching and dissing the dead. I couldn't really rock with it after that. Felt guilty. Great video. I agree with you. Be easy, brother.

    • @soundsofmassproduction
      @soundsofmassproduction 12 днів тому +3

      the industry likes their artist to be crash dummies. Dead artist = more money. Atlantic 300 out here signing active shooters. Its gross.

    • @JaySplash00
      @JaySplash00 11 днів тому

      @@soundsofmassproduction Don't these companies take out life insurance on their artists? I swore I heard that somewhere but you are right. Its just cash money for the execs. Messed up.

  • @J1465-x4x
    @J1465-x4x 12 днів тому +2

    I used to go to Deal Real records in London, the open mic on Friday nights was always packed. You'd see artists like Lowkey and Rhyme Asylum there week in week out, Amy Winehouse would occasionally roll through and US artists would come through when they were touring just to show love and spit.
    Everybody in there was MCs and you couldnt sound like anyone else because the crowd was brutal, but it made everybody better. Those places like Lyricist's Lounge and Fat Beats kept the culture strong and had a community where artists would talk about their problems dealing with labels, so they were also guiding eachother and helping eachother with the business side of the industry.
    Those days are done now, you dont have to be original, you dont do appearances for free and you're open to being ripped off by labels because artists exist in silos.

  • @bustownbc2787
    @bustownbc2787 12 днів тому +5

    You been at It 4 years and stayed true 2 your style💯💯💯...and your in decent health 2....hats off 2 you bro

  • @davidhernandez9242
    @davidhernandez9242 2 дні тому +2

    Necro… how you explaining is how I see hiphop’… there’s no other way around it.. a lot of people understand how you’re saying it… timestamp 10:13 and everything before this… to me hiphop’ is.. Necro, Typical cats, Dilated Peoples, Jedi Mind Tricks… Non Phixion, Kool G Rapp versus still killing it… at this time.. Sean Price… R.A. The Rugged Man, you guys are the Torch .. L.A. underground Music, MF Doom… this is what I was listening to when I was younger… Immortal Technique.. (Chino Xl coming to the West Coast.. ) The Psycho Realm, Planet Asia.. Termanology from the East.. in a hand basket.. (isn’t there so much more rappers, emcees with skills..?? Yes, there is, anyway..) all the new crews and dope rappers after y’all are like 2010 and up… Nems, Griselda… Rome Streets.. Roc Marciano… Jay Royale cut from this Cloth.. there’s still this hiphop’… that keeps the underground going.. and forgive me if I’m years off… about 2010 Cause I heard ROC Marciano w/ Pete Rock earlier than ‘10 and that’s thanks to Blunt Boogie Records.. so yes… all the new rappers “outside the underground” they don’t pay homage to the old school.. there was new hiphop’ coming from everywhere at once during this time… different genres of hiphop’ especially… and nobody really talks about this at all… and everybody threaten by mumble rap.:. But when heard that rap.. I mean what’s new about that the Underground never did before… hhha.. I heard a ton of rap… so to me… it’s whatever… the premise will never change .. it’s only about skill, and beat selection… grimey hiphop’.. and if you think it’ll get boring by this notion… then why Griselda reinvent Fire… so it’ll never fade… for real… Rest in Peace, Prodigy, Guru, Pac, Sean Price.. Pun, Big L… because Robbery ‘95 has that same grit… overlapping the best to ever do it… one more note.. if lyrics were dope in the 90s and my god… they were … they only got better by this wave of hiphop the “FatBeat” or the underground scene… because yall are the fourth wave if you see it like this.. the beats get heavy.. Vinnie Paz’ choice words to name the Track .. was better then what rappers could say out there mouth… these Rappers don’t read man… it’s all Art.. it’s the art of hiphop’ that people lack…

  • @michaelpipkin9942
    @michaelpipkin9942 12 днів тому +3

    I still blast Dead Body, respect to my best friend who introduced me to you at 15. Love ya Rolley Polley!
    Fuckin still play Del 3030 and death rap, my son loves it.

  • @stickyrecordz7996
    @stickyrecordz7996 12 днів тому +2

    As a hiphophead and a metal head i plan to make a sound with industrial roots with a hiphop base and influence of the 80s thrash thank you for being my biggest influence and reminder that making new genres and using new styles is possible

  • @toneriggz
    @toneriggz 12 днів тому +9

    It’s weird because the “respected” artists will mention mostly popular rappers they listened to. J.Cole will mention BIG and Pac ad nauseum even though he was also a huge Canibus fan. But then I saw an interview where Awkwafina was mentioning Necro and Ill Bill. Or Doja Cat mentioning Homeboy Sandman and Pharoahe Monch. You would think the Kendricks and JColes would mention artists like that. The closest you might get is Drake mentioning Phonte from Little Brother. As far as NORE is concerned, he’s also been an Indie artist. He’s had deals with E1 and Babygrande. He’s had Blu from Blu & Exile on his show, Mickey Factz and Asher Roth. Mickey Factz! Mickey Factz biggest claim to fame being that he was in the room when Joe Budden got punched by Raekwon’s goon. NORE has had Premo, Large Professor, Pete Rock, Beatnuts on his show- Non Phixion producers. I’m surprised he hasn’t had anybody from Non Phixion on there. But if the day comes that he does, then he has to definitely bring Necro on as well. Not to mention the fact that Necro’s worked with Raekwon and G Rap, who are also Drink Champ guests. I think EFN is the one who has to press the issue. And he has to do it from that angle- Necro and Non Phixion have worked with Drink Champ regulars.

    • @chris45627
      @chris45627 11 днів тому

      Facts. I don't think NORE is in tune with underground hip hop like Necro, Jedi Mind, AOTP, ILL BILL, Def Jux, MF Doom Cage , Immortal Technique, Kool Keith. He might know of cats, b/c Tragedy Khadafi has worked with those artist. I can't picture NORE sitting down to Listen to Non Phixion.NORE might remember Rawkus Records. By the time the early 00's and underground was in full. NORE was going mainstream w. Reggaeton and Pharrell

  • @DetroitFettyghost
    @DetroitFettyghost 10 днів тому

    U killed it on that Thats HipHop podcast fam. Big love

  • @cobainmyers7104
    @cobainmyers7104 12 днів тому +3

    I created my own label in 2006 to give a new horrorcore era where it still unknown in Montreal city and im proud to have been inspired by Necro ill Bill and Mr Hyde in my teenage time .

  • @Undergrounddweller_1030
    @Undergrounddweller_1030 5 днів тому

    Necro merch is always top tier material, i gotta grab some new merch...everything he said he aint lyin

  • @III_Ed_B_III
    @III_Ed_B_III 12 днів тому +7

    Just one aspect, but they tried to kill vinyl about this time, and that in turn killed off a lot of the independent local stores that were the beating heart of many scenes (in the UK at least).

  • @fredicagoillanoise1309
    @fredicagoillanoise1309 12 днів тому +26

    I call it the Indie late 90s era. Fat Beats, Tru Criminal, Rawkus, Bronx Science, Psycho+Logical, Definitive Jux, ABB, Eastern Conference, Stones Throw, Landspeed, Babygrande, Nu Gruv Alliance, Blunt, Molemen Inc... a gang of dope indie labels feeding us with good Hip Hop singles and albums.

    • @meddafizix
      @meddafizix 11 днів тому +6

      Also Rhymesayers (Brother Ali) &
      Living Legends (Murs)

    • @fredicagoillanoise1309
      @fredicagoillanoise1309 11 днів тому +1

      @meddafizix True fact.... I forgot about RSE! Ant, Slug, Siddiq and the rest of the squad was DEFINITELY there and put out some great music. I own a lot of Rhymesayers releases... I don't know how I forgot them.

    • @meddafizix
      @meddafizix 11 днів тому

      @@fredicagoillanoise1309 yeah Slug from Atmosphere did a album or two with Murs...

    • @LifeIsAFetchQuest
      @LifeIsAFetchQuest 11 днів тому +2

      Anticon too

    • @fredicagoillanoise1309
      @fredicagoillanoise1309 11 днів тому

      @@meddafizix FELT

  • @illneumatik
    @illneumatik 11 днів тому +2

    Before Eminem Era....I listened to you when I was kid mid 90s...your the Goat underdog goat

  • @mauriceriddick4168
    @mauriceriddick4168 12 днів тому +4

    I miss Fat Beats and Beat Street records (Brooklyn). Those places were hip hop beautiful!!!!

  • @Auxzide
    @Auxzide 11 днів тому

    Hey man I'm not sure if read these but I'm a big fan, been listening to your music for over 20 years, keep up the good work.

  • @JP-zi9mr
    @JP-zi9mr 12 днів тому +6

    Necro what you think about EL-P and Run the Jewels? its still fairly new. El-P was part of the Bobbito FatBeats era too ya know.

    • @soundsofmassproduction
      @soundsofmassproduction 12 днів тому

      the whole def jux vs boston & Brick records was that era too.

    • @spek-27
      @spek-27 11 днів тому

      There are quite a few artists from the Fat Beats era that have gone on to do big things.

  • @thekidwhogrows
    @thekidwhogrows 11 днів тому +2

    Mane Tommy Wright, Lil Fly, Mac Ramsey, You (Necro), Shawty Pimp, MFDOOM all showed me what real music actually was growing up. Its all love for you & the crew Big Nec

  • @dhm_4205
    @dhm_4205 12 днів тому +11

    Algorithms and money

    • @overlordhorror1048
      @overlordhorror1048 10 днів тому

      thats it, straight up. why do punks think the shits called the music business..

  • @kevinamundsen6983
    @kevinamundsen6983 11 днів тому

    Dude Nec please keep doing these videos. I love listening to this stuff.

  • @nara808
    @nara808 12 днів тому +3

    Also don’t forget ANDRE NICKATINA he changed rap and encapsulated an era

    • @necrovideo
      @necrovideo  11 днів тому

      HE TOLD THE DUDES FROM UGHH BLOG HE WOULD NOT TAKE A PICTURE WITH ME CUZ HE DON'T TAKE PICTURES WITH WHITE BOYS - HIS SHOW WAS NOT SELLING TICKETS AND THEY ADDED ME TO IT - HE HAD TO OPEN FOR ME ON THE SHOW - AND THE SHOW SOLD OUT 1500 TICKETS WHEN I WAS ADDED

  • @RockBottom1987
    @RockBottom1987 11 днів тому

    Solid Content From Necro, As Always.

  • @EVLAQXZ
    @EVLAQXZ 12 днів тому +4

    It was the download era, between the time when record sales could be tracked and the time when streaming could be tracked.
    They can’t show the numbers so it doesn’t count.

  • @danielvermeer3363
    @danielvermeer3363 11 днів тому +2

    Cockroaches was such a dope song, bro. Such a great story about them. The song itself could be the soundtrack for a documentry on cockroaches.

  • @DJBILLYHOPRODUCTIONS
    @DJBILLYHOPRODUCTIONS 12 днів тому +3

    This is the first time a thesis that actually carries weight has been stated. Necro: Watch and see if mf's start biting this new theory of yours like they do everything else from the underground. It's just the truth. Again, Salute!

  • @TheMurderFiend-vl4yx
    @TheMurderFiend-vl4yx 12 днів тому

    The OG speaks again!!! Salute from Houston Texas I enjoy this content.

  • @stephensteele2844
    @stephensteele2844 12 днів тому +12

    I work with 20 year olds and the music they listen too is just absolute trash and I can’t possibly understand how they can listen to it it just doesn’t make sense and I feel like my old man wondering how the hell I was listening to what I was listening too

    • @fleamarketmixtape3793
      @fleamarketmixtape3793 12 днів тому

      the only difference is that this form of music that dominates now was just getting started then an it was misunderstood by our elders. today, there is no misunderstanding, its just brainless bullshit!

    • @charlespancamo9771
      @charlespancamo9771 11 днів тому +1

      because whether you realize it or not... most of the 00's rap was trash too. You couldn't get to the trash today without that trash as a stepping stone. They made it all pop. Once mainstream went overly pop and there was no backlash... that was it.

  • @Ronkarona
    @Ronkarona 11 днів тому

    I agree with everything you said . I’m 43 , your music and everyone u mentioned were huge influences on me and my style. I just had a conversation with another emcee friend about how much we love to freestyle over necro beats. I remember seeing nonphixion in Richmond maybe 1999 and got the green tape. That shit is a classic . Mad respect

  • @jasonsanchez156
    @jasonsanchez156 12 днів тому +4

    Necro and the underground hip hop is still killin it!! Mainstream still trash🍻

  • @jerseydan95
    @jerseydan95 12 днів тому +1

    Dope shit as always. Any chance on doing a full album with Termanology? That would be really ill.

  • @fleamarketmixtape3793
    @fleamarketmixtape3793 12 днів тому +3

    its possible rawkus gets all the credit for this era

    • @necrovideo
      @necrovideo  11 днів тому

      I DID NOT LIKE RAWKUS BECAUSE THEY FRONTED ON ME - I HAD A MEETING WITH THEM AND THEY REJECTED AND PASSED ON WORKING WITH ME - SO FUCK RAWKUS

  • @leibweiss
    @leibweiss 11 днів тому

    13:30 you can tell when people are leaving comments you have the time code

  • @theo_retically
    @theo_retically 12 днів тому +3

    I just dont feel the whole modern EDM/Clubmusic/RnB/Trap "rap".
    This generation does music on their smartphones or PC, never having been to a cypher or street battle, no wonder they have no respect for that. But who cares? Underground will live for ever, baby 😎
    I'm still only pumping da good ol' classics - boom bap/golden era!
    Non Phixion, Jedi Mind Tricks, AotP, MOP, Outer Space, Onyx, Yukmouth, TerrorSquad,...
    You guys just continue the good old arts!

  • @JuggTalk
    @JuggTalk 12 днів тому

    I been enjoying these videos good shit.

  • @nessfinesse575
    @nessfinesse575 12 днів тому +4

    Drink Champs is corporate you don't wana be corporate

  • @leibweiss
    @leibweiss 11 днів тому

    17:51 it’s great what you’re saying 🙏🙏🦾

  • @duckyorwell9416
    @duckyorwell9416 12 днів тому +4

    Hiphop (mainstream) always sucked, that's why you go underground where it never sucked. Just the level of skill and volume of rapping per song is so different. It truly is high level skill/depth Vs Cringe agenda's low level lyrics, what's new?
    It is an honor to be underground, but the fact indeed remains that you ALL got robbed cuz of gate keepers like Feminem and the music industry as a whole.
    Keep speaking the truth of the matter but keep your honor when and where needed cuz we all think you guys are the real legends and those who 'think' you are not have no thinking of their own, its belongs somewhere external so haters can SUCK it when they do not have a mind of their own, it is not a question of taste anymore when it comes to those brain-dead sheep / the obedient followers of the mainstream sick insane Govern-My-Mind slave life.
    Peace Necro, fukin legend!

  • @MFCAGE
    @MFCAGE 10 днів тому +1

    NECRO - Roc Marciano - Freddie Gibbs - Conway - Mickey Diamond - Your Old Droog - ILL BILL - Czarface - Rome Streetz - Basically all the guys DJ Muggs has been working with. There is still lots of good new hip hop being made. Lots of people im not mentioning.

    • @henrylangham6428
      @henrylangham6428 10 днів тому

      Salute Muggs! Soul Assassins! I call that group Griseldawave. The distinct Griselda sound and anyone connected to Griselda in anyway, whether a rapper/producer directly worked with them or rapper/producer worked with the the ones who directly worked with Griselda, theres A LOT of overlapping and constant collabing/features within the same group of rappers/producers

  • @m0thdm
    @m0thdm 11 днів тому +3

    you stay living in the past bro

    • @necrovideo
      @necrovideo  11 днів тому +1

      YOU STAY SUCKING COCKS IN THE PRESENT

  • @timothymiller5284
    @timothymiller5284 12 днів тому

    Appreciate these videos. Hip hop history is fascinating and Necro/non phixion definitely deserve more props for their influence and output. I love the regionalized aspect of the hustle from Master P (Richmond/New Orleans), Psychopathic/Esham/Natas/Dayton Family, J Dilla (Detroit) and all the Sacramento cats from Black Market Records (Mr. doctor, Lynch, X Raised) to KC and Kansas City to Necro and Psychological in Brooklyn. The regionalized history towards each of those areas is fascinating to see how hip hop grew from straight up grassroots production.
    Psychological was a huge part of the East Coast using the same type grassroots hard ass back breaking work and shits dope. Bumping the Tyrants vinyl the other day and some of those samples are just still so fucking banging to this day. Much love.

  • @savageinstitute9569
    @savageinstitute9569 12 днів тому +4

    I was chilling with Rampage from flipmode recently. We came to the conclusion that NY elitism and the fact that you don't have to do the radio shows anymore is why it sucks now. You can go direct to streaming and never be filtered out as whack or not.

  • @Iriscience
    @Iriscience 6 днів тому

    You summed it up best around 7:30. After a certain point, people not only stopped paying respect to their elders but were willfully ignorant about them

  • @tommylabors
    @tommylabors 12 днів тому +6

    People say everything is dead, punk,metal hip hop....shit aint dead, u just gotta keep an ear out for new shit its definitely around. Everything is mass produced today to make a quick buck ,there is still some diamonds in the rough...Real hip hop heads know and respect the Fat Beats era.

    • @bobanmilisavljevic7857
      @bobanmilisavljevic7857 12 днів тому

      Seems like shows are packed lately

    • @MentalPistol
      @MentalPistol 12 днів тому +1

      Rap is dead but its still moving. Zombie style. Diversity and assimilation play a role in killing it. You hate to hear it but its true.

    • @GriffinTracker
      @GriffinTracker 11 днів тому +1

      well, no kidding, there are always exceptions...

  • @415Dwilliams
    @415Dwilliams 11 днів тому +1

    Spot on, Necro. They jump right over the Fat Beats era. My personal favorite era. Lyricism and DJing were elevated. Production is debatable. In the 2010s all of these things have digressed drastically.

  • @DogShamen
    @DogShamen 12 днів тому +5

    NECRO for president. Long live Israel

  • @ExplisitHipHop
    @ExplisitHipHop 7 днів тому

    He has the numbers so its great when guys like him speak up and get into these topics.

  • @davemaison8380
    @davemaison8380 12 днів тому +5

    Hip hop doesn't suck. So many dope indie hip hop artists are killing it

    • @spek-27
      @spek-27 11 днів тому +2

      Seriously. Anyone who says "hip hop sucks now" doesn't actually follow hip hop.

  • @BurgerKingWhoppersWithCheese
    @BurgerKingWhoppersWithCheese 12 днів тому +1

    More Knowledge From Necro 🔥🔥🔥🔥🔥

  • @thenicevariety
    @thenicevariety 10 днів тому

    This was an awesome episode!

  • @RWM-v2k
    @RWM-v2k 11 днів тому +1

    Necro I just saw your cameo in Good Time, I was losing it trying to explain to my 68 year old mother why you are such a legend! ❤

  • @leibweiss
    @leibweiss 11 днів тому

    0:27 great too see you on UA-cam 🔥🔥🔥🔥🔥

  • @Scotty_GLL
    @Scotty_GLL 11 днів тому

    🔥🔥🔥Keep dropping these bro

  • @philkozla2917
    @philkozla2917 22 години тому

    Man you def need to do a collab wirh ice t and body count or some wicked death metal.would be sick .. keep it up man ! Been s fan for 20 sonething years !

  • @davidzaph2501
    @davidzaph2501 10 днів тому +1

    Cormega was on drink champs brotha, was a great episode

  • @adg_87
    @adg_87 9 днів тому

    New subscriber Necro. You talk that talk homie and I respect that. Salute from the Illadelph.✊🏽

  • @EnglishEloquenceMoscow
    @EnglishEloquenceMoscow 12 днів тому +1

    I think most people don't have what it takes to formulate their own taste and make their own opinion of what's in front of them when they hear a record. What I did was I downloaded every single undergound album available to me, listened to them all I separated what I liked from what I didn't. With the youth, I think they are listening to what their peer groop is listening and there's no way out of that vicious loop since what they are listening is garbadge most of the time. Thank you for the video, Necro.

  • @JoNnYScHiZo1006
    @JoNnYScHiZo1006 12 днів тому +1

    Man if i could i would love to have a chat with you on this topic cause your not wrong 94-2006 is the golden era of hip hop in my opinion we had bars and beats as someone who makes music myself those years were very special for me Cannibal OX Cage Necro Typical Cats even people like EL-P Shyheim MF DOOM lemme give everyone from the 90's props you guys are the real glue to this hip hop stuff I make music the way I do is because of you guys I was born 94' but I was glad my parents lemme experience the music I did I came across your music myself when I typed most craziest music videos and your video popped up you know which one it was so real and gritty shoutouts to you guys you guys really did carry alot of work so thank you for paving the way I'm not super popular and I'm all about bars so I know what its like for people not to appreciate your works of art please have a great day my brother this was good hip hop 90's always will be the best era

  • @Djcatdad
    @Djcatdad 12 днів тому

    Salute og
    I appreciate you for using this platform to give us your perspective and history, I love this shit and this unsung hero era is my absolute favorite,it nurtured the raw battle rap era as well miss a lot of this stuff but it will come back and it will be for the chosen few💪🏽

  • @betterbeatz1139
    @betterbeatz1139 8 днів тому

    Rakim is showing love to all kinds of rappers recently, I really like how he featured Joell Ortiz, La the Darkman and Kxng Crooked. Fat Beats era kinda still collides with the wu era up to ~ 2000 for me at least and then the Chronic 2001 was also dominating especially when underground hip hop was internationally not as accessible and had to be downloaded through 56k modem connection. For me personally though, growing up with Wu-Tang first after 2000 I got hooked on Non Phixion and Brooklyn Academy, with Necro in my top 3 producers, Ill Bill and Q-Unique in my top 10 MCs. Much love from Germany!

  • @kaigedunstall4946
    @kaigedunstall4946 11 днів тому

    Love the Merch bro 🤙

  • @spek-27
    @spek-27 11 днів тому +1

    A big reason I think why the "Fat Beats era" didn't get the torch passed to them is because up to that point it was all NY. From Herc, to Run DMC, to Kane, to Wu-Tang, to Pun. That was the center of hip hop. But in the late 90's the south exploded and hip wasn't NY anymore. It was everywhere. And it was different from everything we knew so it became the new trend that everyone hopped on. So instead of continuing the same path and bringing up the next freshman underground class, NY started trying to copy the south to try to compete with what was getting popular. There's obviously a lot more to it after that, like hip hop becoming a huge marketable genre, the rise of the internet and home computers, but that was a big part of why the torch didn't go directly to the "Fat Beats scene" that was coming up.