9 ADVANCED Social Media Techniques For Churches
Вставка
- Опубліковано 7 лип 2024
- Today, I want to do a deep dive into one of my favorite Christian creators. He's a solo church-planting pastor. He doesn't have the fanciest gear or biggest budget. Yet every week he's reaching hundreds of thousands with the hope of Jesus. What makes him special? Let's find out together.
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Table of Contents:
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0:00 - Intro
1:48 - Developing A Unique Look
2:50 - The Font
3:11 - The Color Palette
6:17 - B-Roll
7:41 - The Hook
9:03 - Current Events
9:35 - Questions Of Faith
9:58 - Personal Life Stories
10:30 - Be An Individual Not A Brand
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Show Notes:
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- Start your 30-day free trial of Nucleus here: www.nucleus.church/
- AmenAlex TikTok: prochur.ch/3xkewGR
- AmenAlex Instagram: prochur.ch/3wnABED
- AmenAlex UA-cam: prochur.ch/2U0wqjz
- The Best Free Video Editing Platform For Churches: prochur.ch/3iFCiZO
- My Favorite Social Media Post Format For Churches: prochur.ch/2Tw1Vlb
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Connect With Brady:
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Instagram: / bradyshearer
TikTok: vm.tiktok.com/pfArcS/
Twitter: / bradyshearer
#SocialMediaForChurches #DigitalMinistry #ChurchSocialMediaIdeas - Навчання та стиль
![7 RULES Of Church Communications Strategy [POLICY Template]](http://i.ytimg.com/vi/EgGoSUBmFj4/mqdefault.jpg)
Shouts to my guy Alex Wilson for his tremendous content! Give him a follow -> instagram.com/amenalex
This was a great video! Thanks for the ideas/ I see that his link no longer works...is Alex no longer on instagram?
That looks like a hacked account
Alex has since deleted his IG
no way! i’m so honored! thank you brady! i’m praying that anyone who that watches this video gets inspired to go out to make some content to reach people!
Let’s gooooo! 👏👏
@@prochurchtools Super cool video! I'm 60 years old and an amateur when it comes to using social media effectively. Everything I've learned about social media is from your videos. I'm so happy our church trusted me when choosing Nucleus for our website builder.
amen alex, you're an inspiration to me. Thank you.
I've been following you since Brady first highlighted your work a couple of years ago. I love how you engage in conversation in your videos. What do you use to edit?
“be an individual not a brand” THIS IS FACTS
I love @amenalex!!
Amenalex is literally the most underrated Christian ✝️ content creator in this Plat form. God really know what we need.
bless u fam this is so kind
@@amenalex thanks Alex but I'm only 13 and taking my walk with god. It is not easy for me not at all. And your channel is inspiring me so much I have already defeaded lust and now rut. Thank you so much. 😊 Now I just have to handle the truth 😪. Because it is sometimes hard for me to realize jugdmentsday and the rapture and you, God and Jesus are helping me keep going you are truly blessed 🙌. Amen
Brady, thanks for your comments here. Many churches have short-term pastorates so it would be difficult to build a presence based on a name when that name will not be connected to that church after a couple of years. I also have a concern about the danger of building my own empire rather than pointing to the church. But you've given me something to think about. Cheers.
A goldmine here for content creators..especially Christian! Thank you so much from Australia 🤘😊
Always blessed by this channel. I learn a lot and am encourage in social media ministry. GOD bless you, sir !!
The last point here is something I’ve been thinking about a lot lately. Wow. Love your insights, Brady, and I can’t wait to see more pastors grab a hold of social!
Thanks Brady. The individual vs brand thing is so true and so tricky! I look forward to your ongoing wisdom as I figure out what that looks like for our ministry and the horrible thought that I might need to be the face of it on social! 😱
Great video man. I’m inspired by the b-roll idea, so im thinking of trying to keep my videos engaging with different scenery/backgrounds to keep people attentive.
So good!
Loving the look of your videos, and the content also. Thanks
individual influence > brand messaging, solid
as a creative and early adopter of the idea of 'digital' as an emerging format for outreach and connection for the church back when the web was a relatively new thing - I've gone on a protracted (20 year) journey to reconcile "the church needs to embrace new & effective formats of communication" with "1-to-1 evangelism is the most effective outreach"
I love the example used here - Alex maintains a relatively 1-to-1 style of everyday conversational evangelism while embracing the newest formats of communication that enable the 1-to-1 conversation to be expanded to 1-to-many outreach - one of the strongest examples of modern+traditional evangelism IMO
Found his channel just last week through UA-cam Shorts. Love his content and glad you are covering what he is doing!
👏👏👏
Great video Brady. I will check Amen Alex out for sure. Many thoughts to ponder on mmmm... selah......
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Hi Brady, Awesome content! I like to share my apreciation about your image. I think you look very bright and almost lose with the background, I suggest reduce a bit the power of your key light. thanks for sharing all that amazing videos. Best regards from Venezuela!
Your stuff is so helpful. I'm a slow adaptor, but adapting none the less. What you didn't speak to was subtle music underneath Alex's stuff and often yours. What are your thoughts about that?
Sir, I like your sitting setting videos, would you mind sharing what editing tools are you using sir?
Great video, Brady. Really interesting stuff to chew on. Question. Is Alex creating content like this on a video editor like Davinci (which we use as well) or primarily through the TikTok app?
Dang…that trend of brands vs individual accounts makes my heart sad. It will be very hard for pastors to avoid the pitfalls of building a ministry on one man and not the body/church. Lots of churches have in the passed closed after a head pastor leaves. I’m not sure how we address that.
I agree with you (as I respond from my church's account...lol!). I don't want to build up MY brand. The Church isn't about me. It's about Jesus and about ALL of us in our congregation. Usually I agree with Brady, but I think when it comes to churches, focusing on an individual is wrong.
It certainly has its challenges - which is why this video is light on solutions. But if we think about traditional in-service programming for churches, it’s already setup this way. You have one person on stage (preaching, altar, announcements, transitions, etc.) for the majority of the service for the majority of weeks during the year. This is how the majority of churches operate. So we’re really just taking that offline rhythm and extending it to online.
My church + board are definitely hesitant to go towards an individual representing the church. Might I suggest a community-based approach, show lots of faces, let people engage with Ps XYZ bringing you a word of encouragement or ABC taking you through the events coming up for the church, and doing so consistently so there's a relationship forming. It seems like a decent middle-ground where people can relate to your church and its community while not shifting the focus to just an individual (and away from your church).
@@prochurchtools I appreciate your personal response! (haha, maybe that proves your point, in part!) I believe it shouldn't just be one person up front in person or online. We're a small church, but we try to have different voices--singing, reading scripture, giving the benediction, sharing announcements, etc. So I think bringing multiple personal voices to our social media is a great idea. I just have no desire to push my personal brand AS the church. I don't ever want my local church to be about me. But it might work for some churches. :)
@@enochappathurai Yes! I agree!
Hey Brady! You talk often on keeping content mixed up and different to Stop The Scroll. My church's social media team has been keeping stats on every post to be able to see what gets the most engagement. Graphic posts collectively have a lower percentage while photos of our members get more. Why are our graphic posts always getting lower engagement ? Shouldn't they be getting more since they are mixing the content up? How can I create graphic content that gets higher percentage of engagement. (I am the graphic designer on the team, not the caption manager or the person who comes up with the content ideas... I just create. So can you make a video for those on the creative graphic design side of things on social media teams ?)
Hey there Brady....love your site. Please tell me what camera are you using for your segments. So CRISP!!!!
Check this out! It’s more lighting than camera: ua-cam.com/video/Y-nKVvxX5Fk/v-deo.html
Brady, I’m thinking about a Nucleus media account. Are you constantly adding new media to the library?
We are!
Just wondering what camera you shot this with... :)
Check out the studio tour here! Lighting way more important than the camera to get this look :) ua-cam.com/video/Y-nKVvxX5Fk/v-deo.html
A quick inspiration - Nothing that has happened to you is a surprise to God. God’s hand is always on you. He’s ordering your steps. If the door is closed, it was supposed to be closed. If the person walked away, they were supposed to walk away. Don’t get upset, keep moving forward. God has already worked the situation out. He has something greater in store for you. Declare by faith, “it is already done” 🤍
Brooooo..... you have to get your hair back!! Lol, this man went full GI.... well, I don't want to get slapped, haha!
Al-gore-rhytm!🤣
Would you not be guilty then of feeding into the cult-of-personality that’s so recently blown up in our faces in a big way? And the danger for the church in helping a pastor develop his personal brand is that it goes with that pastor when he leaves the church. The collective identity needs to come first even though from a marketing POV it might seem less efficient because in reality most members have limited access to the pastor and what they be experience on Sundays would be the culture of the collective.
In that respect, it's less about a marketing POV and more just a natural extension of the church's in-person rhythms. If you have a singular lead teacher/preacher for the majority of Sunday services, then that should translate to online also. In my experience, if a leader or church treats online differently than offline, that's generally a reflection of how they see the digital world and less a missional value. Now, with that being said, *if* we're going to push forward with a collective identity - and I think there's a ton of merit to that - it needs to start with our in-person services. Online should be an extension of offline.
@@prochurchtools Thanks for the reply.
Tried opening alex’s instagram link from the description… couple of times.. it leads to some other account which has around 48 follows… is it just me?