The Social Media Conspiracy.

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  • Опубліковано 19 гру 2024

КОМЕНТАРІ • 212

  • @sarahalkahery1061
    @sarahalkahery1061 5 років тому +216

    I'm a marketing student and I'm confirming everything you just said. I literally learn this at uni

    • @luke
      @luke  5 років тому +27

      It’s utterly terrifying, isn’t it? Thanks for backing up my theories 😁

  • @pianojammer
    @pianojammer 5 років тому +28

    As a computer scientist, I can confirm that machine learning is a thing and most (if not all, not currently finished with my degree but close to), if not all, of this video is valid and is a valid concern for me as a developer.

  • @jessicat9334
    @jessicat9334 5 років тому +219

    shane dawson watch out there is another ginger in town

    • @SGContinue
      @SGContinue 5 років тому +13

      Yeah but... Shane... isn't... ginger?

    • @jessicat9334
      @jessicat9334 5 років тому +7

      Shane Green there is definitely a hint of ginger in there

    • @SGContinue
      @SGContinue 5 років тому +3

      @@jessicat9334 I don't see it but eh, fair enough

    • @isabellasalgueroc5468
      @isabellasalgueroc5468 5 років тому +2

      Shane Green he’s like ginger blond

    • @tyalex_1044
      @tyalex_1044 5 років тому +2

      For a minute I thought you were comparing luke to his cat ://

  • @oat69milk
    @oat69milk 5 років тому +204

    Kills all the sad people ah off I go

  • @georgiaevans2123
    @georgiaevans2123 5 років тому +42

    I sort of feel a bit bad for the algorithm trying to figure me out, I go from bingeing Shane Dawson to WWE to kpop to Sidemen. I mean last night i Googled animal documentary, because I wanted to watch something while sewing and I ended up watch a documentary about furries. I dread to think what's going to start popping up in my recommendeds

  • @oat69milk
    @oat69milk 5 років тому +26

    2:27 patty Walters ugh hun I’m staying forever

  • @AllOfMyLoveTess
    @AllOfMyLoveTess 5 років тому +3

    This right here is the exact reason I took to this branding and worked hard to be more of a positive person, online and otherwise. Thank you for making this, Luke

  • @sophie-wf1kg
    @sophie-wf1kg 5 років тому +11

    i've been absolutely loving your videos recently and it comes across as if you really enjoy what you're making, keep up the fantastic work :)

  • @FreyaBassam
    @FreyaBassam 5 років тому +23

    lol i wrote a 6000 word paper about this!! great explanation

  • @ShaneSimpkin
    @ShaneSimpkin 5 років тому +18

    Im getting some vlogbrothers vibes from this and i stan

  • @hantheloser
    @hantheloser 5 років тому +10

    omg pls make more of these style of videos, my philosophy brain is freaking out rn

  • @katies1652
    @katies1652 5 років тому +9

    this video is so well edited and intriguing! it’s so amazing

  • @kategillham2496
    @kategillham2496 5 років тому +59

    Wasn’t that a doctor who episode?

  • @ashton4529
    @ashton4529 5 років тому +1

    the editing on this is amazing

  • @lulusinner
    @lulusinner 5 років тому

    This is such a different style of video i was actually trying to figure out whos video this was cos it was queued. Love this move to a wider range of content that seems to be more engaging to luke which follows that we the consumer are more engaged

  • @lucymae3838
    @lucymae3838 5 років тому +1

    I love these videos that make me think and teaches me stuff, they make me feel like my UA-cam trip was worthwhile xx also loving the background xx you always teach us new things in an inspiring understanding way and always make me think about the topic in a new way xx

  • @mtkhalife
    @mtkhalife 5 років тому +22

    I like ze brain of ze Luke. Lovely video, very interesting!

  • @Beeba10
    @Beeba10 5 років тому +1

    Me: **watches the opening to this video** This feels very . . . Ultron.

  • @JammyBandStudios
    @JammyBandStudios 5 років тому +1

    This is amazing Luke. I so agree with everything you said. I always think of it that is something is "free", its because YOU'RE the product, not the consumer. For these social media companies, we are the product, using our data and profiles to sell to make money through targeted advertising. Its a bizarre twist of roles: we believe we're using the website like a service as a consumer, but I would argue it's very much the other way around - they're using *us* like a service, to train their computer systems and to gain our data.
    In some ways I think the business model is flawed. I would be very intrigued if a new company was to try making social media that you actually had to pay money to use e.g a subscription service or a one-time free (therefore making a cash flow for the company), but the website had no ads or machine learning manipulation that causes this huge issue in society.
    Thanks for talking about this Luke!

  • @erinzys
    @erinzys 5 років тому +2

    Fantastic Video more of this please!

  • @oat69milk
    @oat69milk 5 років тому +22

    The editing ugh go on king

  • @romeokurtyka4954
    @romeokurtyka4954 5 років тому

    I adore the editing on this video lukey, cool to see your film-y director-y brain do its thing in videos

  • @rollings2035
    @rollings2035 5 років тому

    I was depressed and came across your channel, idk why, but somehow this video made me happy, so thank you.

  • @rapharapharathena
    @rapharapharathena 5 років тому +1

    This is an excellent and important video, thanks for making it! I rarely comment on UA-cam videos, but I thought I'd do my bit towards training UA-cam into promoting this video and videos like it.
    (In the voice of Nigel Thornberry) - Smashing!

  • @jessieshipley2290
    @jessieshipley2290 5 років тому +11

    what's happening with Arthur Braxton ? you haven't mentioned it in like a year

  • @stagetopage
    @stagetopage 5 років тому

    I've never watched a video of yours before, and oh my god, this is absolutely fantastic.

  • @isabellasalgueroc5468
    @isabellasalgueroc5468 5 років тому +2

    I love your channel so much Luke. Just felt like saying that.

  • @alexbrewster4317
    @alexbrewster4317 5 років тому

    I was really confused at the start bc I had deja vu from last weeks episode of educating Josh. I like this further explanation

  • @lilliannag
    @lilliannag 5 років тому +12

    *ExIsTeNtIaL cRiSiS tImE*

  • @elliecotton1293
    @elliecotton1293 5 років тому

    Literally love you and all your videos

  • @nicolef3479
    @nicolef3479 5 років тому

    Only 3 minutes in and this is already one of the best/most intresting videos you've posted in a while! So proud of you 😊

  • @doddleoddle
    @doddleoddle 5 років тому +1

    This is fuckin BRILL Luke

    • @luke
      @luke  5 років тому

      THANKS DODIE 😍 I’m pretty proud of it 😎

  • @em-rh7eu
    @em-rh7eu 5 років тому +2

    This would be a great topic to talk about on educating Josh...
    if the show still even exists that is

  • @vintagestuffguy1998
    @vintagestuffguy1998 2 роки тому

    Hoping this gains more traction sometime - fantastic video

  • @SammiSummer
    @SammiSummer 5 років тому +3

    That dig at rewind 2018 😂🤣

  • @jacksonperkinsmusic
    @jacksonperkinsmusic 5 років тому

    real good video bro, i like this analytical but friendly presented format ^_^ super interesting some really good points xxxx

  • @willpatersondesign
    @willpatersondesign 5 років тому

    Great video dude!

  • @katnicole436
    @katnicole436 5 років тому

    Ok this is kind of unrelated but this video made me so amazed at how the animation community is doing so well. Maybe the algorithm has learned that shorter videos that get more attention and are captivating are potentially better than clickbaity long videos that don’t keep as much attention. I personally really miss the shorter videos because I get bored easily but then a really long video posted by my favorite creator pops up and I decide to watch it because I want that video and that content to do well. BUT I get distracted by the drop of a hat and want to go watch something else really quickly. I think I may have a chance of having ADD or something idk. Woooow I feel like I proved my point with the distracted ness of this comment haha

  • @SuperSims999
    @SuperSims999 5 років тому +6

    that was a really interesting video omg
    i enjoyed it

  • @Nathoster
    @Nathoster 5 років тому

    Really enjoyed watching this! Love the positive message, too

  • @oat69milk
    @oat69milk 5 років тому +34

    Oh no it’s the yellow conspiracy all over again

  • @TheLofiDragon
    @TheLofiDragon 5 років тому

    Very interesting stuff.

  • @toast456
    @toast456 5 років тому +4

    I love this high quality content :D

  • @CyanideSun94
    @CyanideSun94 5 років тому

    Okay you convinced me, Im gonna take a course on the juridics of AI next semester (i was debating between that and advanced databases)

  • @yoinksscoob4889
    @yoinksscoob4889 4 роки тому

    Literally just got recommended 'Being Ugly: My Experience' and something about having a babyface as a teenager so yeah, definitely exploiting insecurities lol

  • @geekscene7187
    @geekscene7187 5 років тому +2

    I love and respect this so much

  • @brandonjslea1562
    @brandonjslea1562 5 років тому

    Thanks for the insightful video.
    I think whats interesting, and perhaps a sign not to worry too much, is that this cycle is nothing new. This idea that we give something in return for something that pleases us and the industries adapt around that idea is just basic supply and demand which of-course isn't just computer-based. The big difference is that instead of money its based around currencies like time, likes, votes, shares, ect.

  • @robbicu
    @robbicu 5 років тому +1

    This is Tom Scott kinda stuff. Very cool, Luke!!

  • @antisocial-gamer7293
    @antisocial-gamer7293 5 років тому

    UA-cam once recommended me a snuff film. No idea why. I've obviously never watched anything to do with it so I have no clue why it came up or why it had be monetized in the first place. Anyway fast forward a year or two and my friend got an ad containing related material. Other than that and a few other mishaps makes me understand that social media is indeed a dark and scary place but does also indeed show a educating and insightful side as well. Especially from the likes of people like Tom Scott and Luke.

  • @emmahelmore9008
    @emmahelmore9008 5 років тому +1

    This is genius I love you luke

  • @NormaNight
    @NormaNight 5 років тому

    Loved this style of video! The algorithm must get so confused by me hahaha

  • @zZ-rf9ne
    @zZ-rf9ne 5 років тому

    So refreshing to see content like this

  • @gaz66chris
    @gaz66chris 5 років тому

    food for thought mr cutforth. cheers!

  • @chago5624
    @chago5624 5 років тому +4

    this is better than any shane dawson video

  • @MroftheMorphs
    @MroftheMorphs 5 років тому +13

    This was the doctor who ep s10e2 smile, my dude

  • @dontask3497
    @dontask3497 5 років тому

    See people freak out about this kind of stuff but stores do it already in the real world. I got a retail job about 7 months ago (I’m still a teen in high school without any real say in what happens in the store) and I’ve seen it go through tons of changes. Some of which lowered the likelihood of someone purchasing an item (which was quickly undone) and others that exploded the number of items bought (which obviously stayed as it was). We didn’t track individual people, but we could tell just from our sales records what was working and adjusted our floor layout and shelving set up accordingly.
    I guess I just don’t really understand why people freak out about this so much. It’s the logical step to take in an online marketing business.
    EDIT: okay so I’ve been thinking more and I get why people freak, but at the same time, we’re also kinda willing ourselves to get almost addicted to these feeds? I don’t know how to phrase it. Like... we are all aware of what these algorithms do. Even child UA-cam channels talk about the algorithm. We all know UA-cam and Instagram and Facebook track our clicks and likes and alter the posts we see based on it. We’re aware and yet we still blame it. Maybe a harsh comparison, but it’s like educating yourself on how addictive cigarettes are and then blaming the company for putting nicotine in it. It’s also on us the viewers to limit ourselves and realize when our behaviour becomes unhealthy and do something about it
    ANOTHER EDIT: I’ve watched more and I agree with Luke that companies should be transparent when promoting images. They should have open, free, readily available disclaimers about how your photos or videos or name or whatever are/could be used and have options to turn them off. However, that’s all an issue of terms and conditions which is a whole other rant I’ve got lol
    FINAL EDIT I SWEAR: Wow Luke hit the nail on the head lol. I should really start waiting before commenting.

  • @janesmith7077
    @janesmith7077 5 років тому +1

    Bold of Luke to assume that I can control myself😂

  • @otty_x
    @otty_x 5 років тому

    this was so interesting! love your videos so much!

  • @UnknownButterflies1312
    @UnknownButterflies1312 5 років тому +1

    Yes LUKEY 💪 love these videos. Keep doing what you're doing. I'm so proud ❤️

  • @MaisViolet
    @MaisViolet 5 років тому +1

    Actually love this so much jfc

  • @alexandramorgan6254
    @alexandramorgan6254 5 років тому

    God I love you 😂 this video is so trippy I love it

  • @otty_x
    @otty_x 5 років тому +3

    is this filmed on a different camera? the quality looks really good🙈

  • @KevinLohmann
    @KevinLohmann 5 років тому

    Yeaaaaaa, this was worth the wait.

  • @ryantrue4844
    @ryantrue4844 5 років тому

    This all makes so much sense that itself is scary. What is the music that's playing for the last minute or so?

  • @cerigrant8508
    @cerigrant8508 5 років тому

    Well ye there is things like the Instagram explore page , where it takes notes of what you like who you follow who they follow what you stay on longer and make a whole page of things you would want to look at as well as recommending accounts to follow , it's the same with things like Pinterest

  • @meganwilliams5474
    @meganwilliams5474 5 років тому +1

    Just what I needed♥️

  • @nolagatto2136
    @nolagatto2136 5 років тому

    More like this yes please!!

  • @alexbrewster4317
    @alexbrewster4317 5 років тому

    Actually this is really useful for my media essay, apparently this is more than a procrastination

  • @luciaa1874
    @luciaa1874 5 років тому +1

    I’ve learned something on yt today so thank u👏👏

  • @gleetiernz
    @gleetiernz 5 років тому +1

    When you're realising you're training the computer by watching this video and this video was given to me by the computer because it makes me happy agh 🤯

  • @Aitoshi
    @Aitoshi 5 років тому +2

    i was just gonna come off youtube and sleep after watching this vid but now i dont wanna coz i want the algorithm to like lukey

    • @luke
      @luke  5 років тому +2

      Bless you!! 💕 start the playlist of all my videos, mute it, go to sleep, and leave it playing 🤣😍

    • @Aitoshi
      @Aitoshi 5 років тому +1

      @@luke good shout - imma do that

  • @ellenoonan1166
    @ellenoonan1166 5 років тому

    i am so okay if you wanna be the unsung 4th Vsuace. I've honestly been waiting for this for years, thank you for the spit-facts

  • @maryannnardelli1756
    @maryannnardelli1756 5 років тому

    This is why I don't like social media. I don't stay on my phone that long.

  • @emilyanne1562
    @emilyanne1562 5 років тому

    Dat editing though ❤️

  • @HahnJames
    @HahnJames 5 років тому

    An alternative to just logging off a website that's not pleasing to you is to drop off the grid completely, stay away from any electronic devices and move into the abandoned subway tunnels beneath a major city.

  • @joshuagrulich283
    @joshuagrulich283 5 років тому

    This is mindblowing

  • @kasperstenbom
    @kasperstenbom 5 років тому

    Great video Lukey boi ❤

  • @aristaello
    @aristaello 5 років тому +2

    bye, uninstalling twitter, instagram and tumblr and disconnecting from the internet

  • @EllieJean
    @EllieJean 5 років тому

    This has blown my mind

  • @Meg_Anderson
    @Meg_Anderson 5 років тому +1

    Currently in a pub having food after being in a dance competition all day. I may or may not be getting odd looks for watching this video...

  • @millie-pj3st
    @millie-pj3st 5 років тому +1

    Hey Luke, I saw your self harm video and honestly I wanted to say it's really helped me. Currently six days clean and really proud of myself tbh. I know it's not much, but baby steps, right? #cutcakenotwrists

    • @blebonick7088
      @blebonick7088 5 років тому

      Hiya Millie, I'm sorry this comment didn't get much traction. It's been six more days since that comment, and I hope that they've been six cut-free days! If not, I just want to let you know that that's ok. We all fall down in life, a lot. But there's this stupid wonderful crazy thing in our brain that makes us keep trying, and I hope that you'll keep trying to #cutcake .
      As this video shows, negative habits can make you feel like you have no control, that you're powerless. The fact is that we are in control and sometimes all it takes to break a habit is to put one hour in front of another without doing said habit. Keep it up.

  • @rosequartz8689
    @rosequartz8689 5 років тому

    I couldn't agree with this more

  • @sarahhopkinson7159
    @sarahhopkinson7159 5 років тому

    This was great, I'm never using instagram again but this was great

  • @stacker63
    @stacker63 5 років тому

    this was SO GOOD omg

  • @bellaclarke2632
    @bellaclarke2632 5 років тому

    Really really enjoyed this video.... is this manipulation???

  • @aressutton5767
    @aressutton5767 5 років тому

    Can we get an update on Arthur Braxton?

  • @gsoffice6402
    @gsoffice6402 5 років тому

    Thank you Luke.

  • @shakes1026
    @shakes1026 5 років тому

    They made a Doctor Who episode about this. Robots killing sad people to make people happy. I believe the episode was called Smile.

  • @AllyMay
    @AllyMay 5 років тому

    The computer at the beginning is AIDEN from Illuminae by Amy Kaufman and Jay Kristoff 😬

  • @airketchup3334
    @airketchup3334 5 років тому

    2:06 LUKE YOU SCARED ME I'm LITERALLY revising for my PHYSICS TEST on Wednesday as I'm watching you I NEED A MOMET

  • @thelemonpolice
    @thelemonpolice 5 років тому +1

    conspiracy daddy

  • @jampkin
    @jampkin 5 років тому +2

    very good

    • @luke
      @luke  5 років тому +1

      take that back 😡

  • @hildataberg
    @hildataberg 5 років тому +1

    this is so interesting omg

  • @eagerturtle4791
    @eagerturtle4791 5 років тому +25

    As a gay man, the algorithms still are unable to understand that I don't want to see pictures of women in bikinis.

    • @lauw428
      @lauw428 5 років тому +1

      Lmao I know right?

    • @peachy8390
      @peachy8390 5 років тому +6

      As a lesbian, the algorithms do not show me enough pictures of women in bikinis. I do not want Joe Jonas, I want women in bikinis damnit !!

    • @lauw428
      @lauw428 5 років тому +1

      @@peachy8390 i thought for a second you were a certain channel on yt but you're not thank god

  • @annmarie767
    @annmarie767 5 років тому

    I love this and you

  • @davidlance5310
    @davidlance5310 5 років тому

    Was that Spiritulized playing at the end?

  • @thebowingangels
    @thebowingangels 5 років тому

    so interesting!

  • @penelopebunce
    @penelopebunce 5 років тому

    the thought experiment is like that one episode of Doctor Who where Bill and the Doctor go to that colony where the robots killed all the sad people

  • @colerate5061
    @colerate5061 5 років тому

    God I wish more people were watching his content it's great

  • @annamontage
    @annamontage 5 років тому

    Why aren’t there a lot of videos made about this yet