BEYOND VAN GOGH "The Immersive Experience"

Through the use of cutting-edge projection technology and an original score, Beyond Van Gogh breathes new life into over 300 of Van Gogh’s artworks.
Occupying over 30,000 square feet, Beyond Van Gogh is the largest immersive experience in the country., offering guests ample room to enjoy the exhibit. While other shows use virtual reality or still images, this show breaks barriers by incorporating both still and moving art. Masterpieces, now freed from frames, come alive, appear, and disappear, flow across multi-surfaces, the minutia of details titillating our heightened senses. The show is projected on every surface around you; this makes you feel as though you have stepped directly into a Van Gogh painting.
Pushing the boundaries of performing arts, entertainment, and public installations since 2009, Normal Studio believes in making life legendary. Using multimedia magic and fusing physical and technological elements to transform spaces into full-on immersive experiences, Normal Studio tells stories in new and different ways by reimagining what’s possible. The result is a unique adventure that sparks awe and wonder, making an unforgettable impact on people’s everyday lives.
Comprised of over 4 trillion content pixels, this high-resolution portrayal of Van Gogh’s work gives guests the opportunity to become one with his paintings.