Beyond Heritage with Xiao Zhan
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- Опубліковано 17 жов 2024
- In anticipation of Gucci Cosmos, the House’s immersive archival exhibition travelling the world, Global Brand Ambassador Xiao Zhan takes a trip to where the story began in 1921-Florence. Guided by curator Maria Luisa Frisa, he visits the Gucci Archive situated in the historic Palazzo Settimanni in the Santa Spirito neighborhood of the city. There, he is introduced to the House’s iconic codes and holds the predecessors to today’s signature bags-Gucci Bamboo 1947 and Jackie 1961. They are the ephemera of Gucci, objects born with an exact purpose in a specific moment, but which later became fundamental for reconstructing the story of the brand.
Stay tuned for the next episode when he visits ArtLab, the House’s innovative center for prototyping leather goods and shoes to see the creation of signature designs.
He carries Gucci so well!
+1005❤
宝贝好帅❤
True elegantly ❤
❤
Tôi rất thích thương hiệu này
Xiao Zhan, is such a talented, gentle and thoughtful young gentleman. He never fails to portray the true beauty of Gucci. I have learned a lot about Gucci's story and heritage through him. Thank you, for appointing Xiao Zhan as the Global Brand Ambassador of Gucci. Looking forward to more collaborations between Gucci and Xiao Zhan.❤
Xiao Zhan really carries Gucci so well. He's elegant and classy. It's so interesting to see all these Gucci heritage and culture unfolded in front of us 🥰
Xiao Zhan fits the vibe and aesthetic of Gucci so well they really chose the right person as ambassador
GUCCI products are exquisite and Xiao Zhan's elegance and demeanour give the perfect complement to the brand's quality and amazing cuts.
Xiao Zhan carries Gucci so well! Perfect!
XiaoZhan is one of the greatest product endorser ❤
Gucci made the right choice to select XiaoZhan as their global brand ambassador ❤️
Xiao Zhan is so charming! He looks so elegant in Gucci. His voice is so warm. Love Xiao Zhan.
Xiao Zhan is so perfect for this! And the art that was showcased on the video was so breathtaking. I personally love the art of Vittorio Accornero for the scarves💕
I love Gucci and the spokeperson xiaozhan so much.
Si, mi también. Bonito❤
I really love XiaoZhan's style. Classic. Handsome. Elegant. My dream husband from the East. #XiaoZhan #GucciCosmos #XiaoZhanxGucci
Very nice! So perfect for both of you, Xiao Zhan and Gucci!
Thanks for taking us to revisit the heritage with Xiao Zhan.❤
Xiao Zhan adds so much value as brand ambassador. Other people might just show up but Xiao Zhan truly cares about, understands and appreciates the story, history and ideals of the brand and is able to interpret and communicate this to a Chinese and Asian audience with his lovely vocals and cultured language, his beautiful face and figure and warm and charming personality, in the process turning a brand endorsement into a meaningful cultural and artistic encounter and conversation between Italy and China. He is not only beautiful and handsome, but also sensitive, intelligent and articulate, and perfectly embodies and conveys beauty, elegance, quality, tradition, and innovation. Gucci couldn't have chosen a better collaborator, well done!
well said totally agreed👍👍👍
He’s got a great voice, a much better singer than he is an actor.
Sono d'accordo ❤💜 al 100% .Agre ❤. A lot of Love from Italy XZ❤be Always healthy and Happy❤
👍
Exploring the historic archives filled with iconic designs of Gucci with the ever so handsome Xiao Zhan, the global ambassador and artist + designer himself, in anticipation for the classic designs to travel the world. From 1921 to 2023. From Florence to Shanghai.
The creative, artistic and noble Xiao Zhan is the perfect Global Brand Ambassador for Gucci. Gucci chose well. Thank you to Gucci for appreciating this interesting soul who is appreciated and loved by many across the globe.❤
It’s an amazing journey to visit GUCCI archives.
#XiaoZhan looks so good in Gucci like a charming gentleman. Thank you Gucci for give us a small tour in the Gucci Archive with Xiao Zhan. Very impressive. 👍🏻
Xiao Zhan takes a lot of effort to deeply understand the brand value and culture and demonstrates so well with his own unique way. He adds so much value to the brand.
Got to see exquisite archive from this vid and thanks for having him!
Thank you GUCCI for this awesome video! Xiao Zhan carries your brand so well! He looks fabulous! Looking forward to the launch of GUCCI Cosmos Exhibition! The word is out and going strong! ❤All the best wishes to you for a successful Shanghai launch on the first leg of this tour!
I love Xiao Zhan ❤
XiaoZhan, because of you, I started to know more about Gucci. Xiao Zhan is so handsome and charming. XiaoZhan represents Gucci so well. XiaoZhan is a perfect Gucci global brand ambassador
GUCCI's video is so good at shooting, Xiao Zhan's aristocratic temperament is full, and it complements GUCCI's century-old classics, I really like it! Can't wait for the second episode! 😘
He really added a lot of value.I think he performed it very well and really understood it.❤
Exploreing Gucci with Global Brand Spokesperson Xiao Zhan ❤❤❤
Noble Xiao Zhan delivers the luxury of GUCCI so perfectly!
Love of my life...
Looking more expensive than GUCCI...
Slaying with his incomparable beauty.
Raising the standard of perfect.
Blessed to be born in his generation.
To Xiao Zhan.
To epitome of man.
❣️🥂❣️
Xiao Zhan is the best Global Brand Ambassador for Gucci🥰🥰
The way he fits Gucci with class and elegance. He is so perfect and actually your most handsome ambassador 🥰
Beautiful not handsome
I wish I can go to this exhibition in Shanghai 😢 I’ll be delighted if we have one in Hong Kong too😊 Thanks Gucci and Xiao Zhan for introducing this exhibition to us🙌🏻
Thank you Gucci for taking us along the journey to Gucci's origin with Global Brand Ambassador Xiao Zhan.
Xiao Zhan speaks so eloquently! Can't wait to see more of him and Gucci!
😍Glad to see my Xiao Zhan🌹thanks Gucci✨
Oh my Gucci heart!
I just went to Macau and I saw his face on the Gucci store. My heart just melted ❤
Xiao Zhan and Florence are a combination of my favourite person and favourite city. Thank you for this, Gucci!
He is so beautiful! What a perfect creation! Definitely a GUCCI material!
classy and full of elegance ... very handsome xiao zhan x gucci are perfect match ,very nice story ❤❤❤❤❤❤❤❤
XiaoZhan and Gucci are the perfect blend. both are exquiste❤
＃XiaoZhan
#XiaoZhanxGucci
#GucciCosmos
All the clothes and fashion things is so elegant :)) i love him too but i love the way you explain the whole history and every details
The treasures of Gucci ,wow !
What an honour !
Visited by our treasure, Xiao Zhan ! 💖💖💖💖
Great story! Thank you Gucci for sharing such a wonderful video with #XiaoZhan starring. Today we have learned about some of Gucci's history along with #XiaoZhan Florence is such a beautiful place. Hope one day I will have the chance to visit.
Wish Gucci every success on #GucciCosmos exhibition in Shanghai! ✨
Xiao Zhan is the definition of the Gucci the most exclusive and hottest luxury label. Xiao Zhan carries it with elegance, power, beauty and charm. The positive image consumers want to associate with ❤❤❤
It is a great honor to be the first to see the prototype collection advertising poster for Xiao Zhan
I can’t wait to see more Gucci and Xiao Zhan, I love his voice so much. So gentle and soft ❤
Charming prince Xiao Zhan fits so well in Gucci 🥰
Wow! Xiao Zhan is perfect and carries GUCCI so well🌹🌹🌹🌹💕💕💕💕love this Ad hard to wait any longer 🎉🎉🎉🎉
XiaoZhan is carrying the spirit of Gucci in his aura itself. A noble young master from Florence
❤❤❤
Really enjoyed the trip to Florence with Gucci Band Ambassador Mr. Xiao Zhan and we are looking forward to the coming Gucci Cosmo exhibition opening in Shanghai soon!!🥰🙌
The whole ambience and the archive exude elegance and aristocracy. And Gucci has found the perfect brand ambassador for itself. Zhan is an epitome of culture and elegance too. The striking resemblance between the names of the founder and Zhan! Guccio Gucci( GG) and Zhan lovingly called GG by the fans. What a coincidence. The video was beautiful.❤❤❤️❤️ ❤❤❤❤
The prince is visiting Gucci. That's so perfect!❤
Xiao Zhan is the best spokesperson for Gucci.❤💕💞💞
I am using Gucci every day ! I love this brand,and Xiao Zhan, too !
I love Xiao Zhan. He is the best Chinese actor and singer.
That is correct
Я тоже люблю Сяо Чжаня . Он замечательный человек , мне очень нравится смотреть фильмы с его участием , а голос у него такой , что можно слушать бесконечно . 🥰🥰🥰🔥🔥🔥❤️❤️❤️
i like how you can tell he's genuinely interested not just bc of the value, but because of the history and significance of the items.
Such a beautiful Gucci story with Xiao Zhan looking so handsome and charming! 😊❤❤❤
Beautifully made!!! And Xiao Zhan's voice!!!!!!!!
Epitome of sophistication, intellect and sincerity #XiaoZhan
His voice weakened my knees.
Embark on an immersive time and space journey with Xiao Zhan🥰, retracing the inspirational narrative of Gucci @gucci #XiaoZhan #XiaoZhanxGucci #Guccicosmos
I must confess that I really enjoyed learning about the history of GUCCI. But I’m in love with the romantic way Xiao Zhan has when he’s talking in the video. Xiao Zhan is elegant, handsome, beautiful who always shows his sensuality. Thanks GUCCI and XIAO ZHAN
Xiao Zhan in GUCCI = perfect definition of refinement. GUCCI is timeless. And Xiao Zhan carries the GUCCI look so well! This exhibit will be a memorable one.
Xiao Zhang looks so elegant in Gucci
I notice Gucci because of Xiao Zhan. He is the best Global brand ambassador for Gucci and he carries Gucci so well👍🏻👍🏻👍🏻
Xiao Zhan can actually appreciate the details in the designs of Gucci, since he has an eye for it. ❤
Mah man looking absolutely gorgeous!!! Love to see xiaozhan going global and the partnership with such a well known brand as Gucci.
Charismatic Xian Zhan takes us to the exquisite world of GC collections ❤❤❤❤
I really like his voice. Listen to him introduce Gucci feels very artistic.
Gucci escogió lo mejor para representarlos un Actor poderoso y reconocido, con elegancia innata y buen gusto. Felicidades Xiao Zhan. 🤗🤗❤️❤️
Gucci穿在他身上有了不同的氣質，他把每一套都詮釋的真好看。
Hopefully, there are more collaboration videos with Xiao Zhan and Gucci. We, fans, would love to see him appreciating the beauty of fashion and art and to know his insights as well; knowing he's also an artist himself. 🥺❤
artist😂?
Xiao Zhan perfectly interprets Gucci‘s fashion concept🎉
Great story about Gucci shared by the most charming Global Brand Ambassador, Xiao Zhan ❤ His voice is also very soothing~
Xiao Zhan is amazing! He carries Gucci so elegantly!
Xiao Zhan is a very excellent actor in China and even a superstar in the whole Asia. We are looking forward to seeing Xiao Zhan go to a bigger stage and challenge more wonderful performances, and looking forward to more wonderful cooperation with Gucci in the future 🎉🎉🎉🎉
Xiao Zhan ❤ He looks elegant as always. And his voice, I can listen to his voice all day long, it's so soft and warm ❤
Im so proud of Xiao Zhan.. he is so perfect in gucci..😍
XiaoZhan looks so so handsome and the building has breathtaking views from every room. Perfect. They are all perfect.
Mi eterno indomable Xiao Zhan, te adoro mucho, eres una excelente imagen de Gucci ❤
Thank you so much Gucci for inviting Xiao Zhan ❤🎉
El encanto y carisma de Xiao Zhan le dan a Gucci un aire de frescura. :)
His elegancy really suits so much to Gucci. His collected nature really gives the vibe of those flower prints. Such a warm personality.
Good blessing to you Mr. Zhan 😇🥰
Xiao Zhan looks so handsome and fits the atmosphere well ❤
Looking forward to Xiao Zhan and Gucci Cosmos in Shanghai, Xian Zhan in Gucci is perfect!
Xiao Zhan is amazing 😊
Xiao Zhan carries Gucci really well. He is so good-looking and elegant.
#XiaoZhan is stunning in #Gucci, a perfect match❤❤
#GucciCosmos
#XiaoZhanxGucci
This was such a beautiful production. “I love Shanghai!” Typically adorable Xiao Zhan.
Love XiaoZhan ❤️ Love Gucci
classic, elegant & noble....
He is such an elegant, handsome, adorable, and gorgeous prince ❤ Xiao Zhan
I love Xiao Zhan😍😍Please post more🥰🥰 #XiaoZhan #Gucci
XIAO ZHAN SÍEMPRE APOYÁNDOTE MÍ GRAN ESTRELLA BRILLANTE🌟⚡💫✴⭐
My little sun from the east and a brilliant poster boy for the brand gucci
Global brand ambassador #XiaoZhan looks elegant charming and regal in Gucci. Best ambassador to appreciate Gucci’s heritage.
Xiao Zhan in combination with @GUCCI is sheer perfection! I love how respectful and courteous Xiao Zhan handles everything! He is such a fine Gentleman!
Im in love with Xiao Zhan and Gucci' s collaboration ❤❤❤.
Xiao zhan and gucci ❤❤❤❤❤
They match each other so well❤❤❤Xiao Zhan & Gucci
Global Ambassador #XiaoZhan #XiaoZhanxGucci so perfect match!
The visit of the global brand ambassador of #Gucci #XiaoZhan to the Gucci archive and Gucci artlab was very interesting and we really enjoyed seeing all the beauty, creativity, art and splendor👌💖💖💖 Thank you for sharing this with us🙏❤️
❤❤❤ Gucci Prince #XiaoZhan
He is soo elegant.. He is like a prince
#XiaoZhan looks like the little prince in the dazzling Gucci world. Looking forward to the Gucci exhibition in Shanghai and Xiao Zhan's appearance there. Wish Gucci and Xiao Zhan will have more cooperation in the future.
Waiting to see global campaigns of the global brand ambassador Xiao Zhan