The story of Almar: An intergenerational family business.

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  • Опубліковано 14 лют 2023
  • You're a tourist in a small village on the coast of the Atlantic Ocean, looking for a genuine Portuguese experience. The streets are crowded and the rumbling of the locals makes you feel you're living in a story.
    At some point, you decide to change the course of action and suddenly turn left on Largo Bombardes Street. Just a few hundred meters in front you see a nicely decorated shop with some Azulejo wrapping the corners of the building. You decide to enter.
    The entrance acts like a portal to, what seems to be a ceramics shop. A 23-year-old lady is asking if she can help you. Yes, you reply. You start a conversation about the mugs, the process, and how difficult it is to run a pottery business in an era of "everything is possible".
    After a couple of hours you find out that this is not just another ceramics shop, but it's a story about empowerment run by three women artists that believe in their willpower. A story of how, in the right hands, mud takes the shape of art in a country where the ocean blends well with the sky.
    This is the story of Almar.
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