Easy Amazon PPC Tutorial 2022 - Amazon PPC Management & ACOS Optimization Strategy 2022
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- Опубліковано 7 чер 2024
- PPC on Amazon FBA is no walk in the park, it's getting harder as we move into the new year with Amazon PPC 2022. In this Amazon PPC tutorial 2022, we break down how to draw insights from campaigns and perform Amazon PPC management. Your Amazon PPC strategy 2022 needs Amazon PPC optimization 2022 to reduce your Amazon PPC ACOS and boost profitability. We explain why a minimalist approach to Amazon sponsored ads yields better results and is also far more manageable, leading to faster Amazon PPC optimization. In this Amazon PPC tutorial 2022, we pick up where we left off in Part 1 on Amazon PPC for beginners 2022, starting with keywords insights and Amazon PPC campaign 2022 adjustments to improve the performance of your PPC on Amazon FBA 2022.
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// This PPC series
▶ PART 1: • Amazon PPC Step by Ste...
▶ PART 3: • Amazon PPC Tutorial 20...
▶ PART 4: • Amazon PPC Tutorial fo...
▶ PART 5: • Does Amazon PPC Softwa...
// Links
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▶ MASTER VIDEO: bit.ly/3rKuBoP
▶ WHAT I OFFER: bit.ly/3OyhbGo
// PPC Tool
▶ Benchmark your PPC for FREE: bit.ly/3jMllMB
▶ Create Smart Campaigns: bit.ly/3vqzOmO
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This Amazon PPC strategy for 2021 focuses on Exact match campaigns for efficient Amazon PPC management. We move our Amazon Sponsored Ads from Amazon PPC automatic campaign and a broad Amazon PPC manual campaign to an exact match PPC campaign. We explain a multitude of Amazon PPC tricks which will help you in evaluating your PPC keywords and Amazon PPC campaigns overall. The end goal resulting in you running a profitable Amazon advertisement for your listing via a group of targeted keywords. Our key focus here is Amazon PPC optimization, reducing your ACOS, and finally, how to continually replicate this for effective Amazon PPC management.
Timestamps:
00:00 - Intro
00:30 - PPC data periods
01:02 - Create PPC reports
02:16 - Structure PPC reports
03:21 - PPC optimization goals
03:54 - All PPC report columns explained
04:08 - Keyword
04:24 - Customer Search Term
05:30 - Impressions
06:12 - Relationship between Impressions and Clicks
06:52 - Click Thru Rate
07:22 - Cost Per Click
08:23 - Spend
08:38 - 7 Day Sales
08:52 - Advertizing Cost of Sale (ACoS)
09:23 - Why are there stars (*) in my report?
10:30 - How ACOS impacts Profit Margin
11:24 - Evaluating Broad Match Campaigns
13:07 - Why CTR is so Important
14:00 - Evaluating Automatic Campaigns
14:21 - Why am I getting ASINs in my report?
16:24 - Evaluating Exact Match Campaigns
18:16 - Why ACOS is NOT everything at this point
18:37 - The 3 Outcomes
20:20 - Now what?
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I hope you've enjoyed this 2 Part journey! I know you're probably ad'd out but I want you fully up to date, so please watch the video below next. This is an updated method to find your top 10 keywords to target off the bat (which would fit perfectly into your EXACT match campaign): ua-cam.com/video/8b1XovVN6k4/v-deo.html
Find your top 10 keywords: ua-cam.com/video/8b1XovVN6k4/v-deo.html
Go back to *PART 1 HERE* : ua-cam.com/video/zPrXCUFOZoU/v-deo.html!
Check out *PART 3 HERE* : ua-cam.com/video/DBPmeKleIqk/v-deo.html
🟠 Follow us on Instagram @officialdanrodgers
Thank you so much for this Dan.
Just as good as part 1. Really enjoyed the way you teach!
Loved both part 1 and 2. So clear, crisp and uncomplicated!
Dan, you are the best one I have seen on UA-cam so far. Thank you for sharing. Truly appreciate all the helpful info!
Amazing!!! Thank you Dan!
Thank you so much. This is the best PPC explanation I have watched so far .
Thanks, a lot Dan! You really make it easy to understand the concepts.
I am so freaking glad that I came across your content. A bunch of thanks for putting this out here ✨
Thank You so much Dan for all your great work and such detailed explanation! great value!
This is the best PPC tutorial that I’ve seen on internet.. Thanks Dan.
Love your optimisation plan Dan! Thank you so much for being straight to the point and keeping it simple throughout the video. Now I know how to optimize my campaigns and start switching over to manual campaigns. :D
Again, Part Two, SO informative, and I've learned loads, thank you so much
Things were difficult to grasp you made them easy, thank you so much, Dan. Go the extra mile it's never crowded. love to watch your videos.
I love how you explain everything in your PPC videos!
Very generously and clearly explain all the necessary arears.. hats off to you Dan...
Super helpful Dan!!
I really learned from this 2-part short training. Thank you so much, Dan.
Amazing video!! Very clear and concise
Hello Dan, this video is so helpful, I watched so many PPC videos to learn insights of PPC, none of them even close this tutorial. As always, you are simply the best.
Hi Dan , just want to say you are an expert when explaining things. I love your work and keep the good work up !
Dan, you have the best video out there for PPC on Amazon for new starters, thank you so much.
Very insightful! Thank you for this.
Very helpful! Thank you Dan.
you are the boss ! Thanks for giving us your expertise !
You are the best one! Thank you so much!
Thank you Dan, this was very helpful. Glad I found you channel.
Smoothly explained a bundle of knowledge.Thanks Dan...i learned a lot..
phenomenal overview! thank you dear! 💪 👏 👏
Just finished the 1st two videos in this series. Excellent instruction so far, looking forward to testing some auto campaigns in addition to the exact campaigns I'm running.
Thank you for that comprehensive explanation. I learned a lot from your videos.
Totally awesome content Dan. Thank you sooooooo much... Best tutorials on UA-cam for sure.
Clear, logical, instructive - just great content Thanks Dan :)
Thank you. This was really helpful!!! I watched a lot of videos about Amazon PPC and so far, Part one and two of your turtorial are definitley the best. I learned a lot.
You’ve been so much more than a teacher for us. You’ve been our mentor, our support and our guide. Thank you for everything you have done for us!
I love your video!!!! Thank you so much.
Thank you so much. The best at teaching PPC.
This is a more simplified and superb explantion! I've been studying PPC for two months and could hardly grasp everything but have fully understood by just watching your vid! Rooting for you!!
Thanks,Dan,the is the best ppc video I have watched,muchas gracias!
Thanks ! I like your details, eagle points and pace !
Kudos to you Dan. Both part 1 and part 2 are very informative. The videos are clear and concise. You explained it thoroughly!!!
Honestly this is one of the best examples I’ve seen explaining this
Love it, very helpful!
Excellent video. Good content and easy to understand. Clearly communicated. Thanks Dan
OMG, these series are amazing! You are born to be a teacher. Thank you so much!
Thank you so much for sharing your knowledge! I found you very articulate and your content easy to comprehend. Thanks again! :)
I love your videos Dan soon I will join to your squad. Big thumbs up!
love this PPC tutorial- spot on with color coding
Excellent,I learned a lot. Thank you so much
SUBSCRIBED! Thank you so much Sir Dan for this on point discussions. I learned a lot. God bless!
Dan you have a gift of explaining a procedure. It's clear, concise and no extra fluff but still great detail. Thank you so much, this has made such a difference to understanding PPC and how to read the reports!!
Thank you Claire! I appreciate that a lot 😁
excellent video !!!! thank you so much
Great series Dan, thanks!
I just started seeing your PPC video today first time ever. Although have been searching PPC videos for quite few days and have seen few but must say your are on the top of all.
So easy to understand with your practical videos.
I am gonna definitely watch your all of videos regarding Amazon.
Keep up your good work. Stay blessed
Absolutely Best PPC explanation possible with all real data. Thanks for great work!
u explain everything v well.!! keep it up man
Thank you again for the valuable content! I started selling on Amazon but for 3 weeks no sales. As soon as I applied the principles you talked about in your videos I started getting my fist sales. I will continue to optimize my EXACT match campaign.
great video as always! not skipping ads for this :)
This has been insanely helpful thank you so much!
I have watched many videos on FBA by others, but Dan Stands out , his way of imparting his knowledge is superb. thank you for very good content.
You’re an inspiration to students and other teachers alike. You’ve activated a hunger for knowledge and wisdom, inspiring me to plan my future and become a better individual. Thanks for everything.great vedo.
Mr. Dan, you are awesome and i just wanted to say tremendous thank you for your all. 🇺🇸
Man the aesthetics of your videos are really good. At least the two videos I watched definitely did.
Thank you Ahmad, we try :)
You are champion it's very crystal clear. Thanks a ton
Thank you... You are the best!
Thank you so much! I love you, Dan
This video is really a great help for an amazon starters like me. Thank you Dan Rodgers.
Wow amazingly explained. Dan you are great.
Very very well explaind thank thank you!
excellent PPC Overview, love the way you explain, awsome
wow understood every part so well, keep doing what youre doing, loving these videos. Thank you
You are welcome Shirin, thanks for the kind words!
Dan, you are too good. The way you explained ppc is just amazing. A person like me who did not know any thing about ppc now feels that I can also run ppc campaign effectively. Keep it up. you just solved my problem.
I was looking forward to watching part 2 and I haven't been disappointed. Superb video, spot on and extremely well detailed. There is so much information and great content that I need to watch it again 2-3 times to fully digest it and come back with questions....if any.
Thanks a bunch Dan!
Thank you Remi! Tough one to make concise but very glad it helps 🔥
Great mentor course i've never seen! Keep doing great!
Thank you for this video you are fantastic at teaching !
Simply, you are amazing!
Excellent Dan! This is very thorough, and actually if not better than a paid Amazon PPC video/course. Maybe link your camera and audio gear too - love your set up!
Dan is one of the best at these YT vids as he is slow and methodical. He gives you time to understand what is important. He also explodes the screens so the they are easy to see
This is what I was looking for.,, Outstanding work Dan!!
Thank you sir!
Dude, the way you explain. Best video on PPC
Dan, you are brilliant at explaining things! This is the best PPC overview I’ve seen!
Thank you very much Ju 😁🚀
Glad to hear from you, Dan! Stay well 😀
wow -- Superb .... what a professional ... made it so easy to understand... by far one of the TOP PPC videos I've seen ever... More power to you Dan ....
So impressive. Thank you for sharing!
Dan, you are a pro!
Fantastic. So well presented. Correlates to part one
Thank you very much, Sir. This is a fantastic video for Amazon PPC optimisation.
very comprehensive and well made video. I watched both the part 1 and part 2, very valuable videos. Thanks a lot for making these.
Mate, absolutely clean and simple videos, you are saving tons of people's lives. Love you, Danny boy.
Thank you Grapes!!!
Thank you so much!
amazingly taught. thank you
you did great buddy, I truly appreciate your efforts.
Awesome explanation. Love it.
Super! And the accent keeps one fully locked in! 😁
Dan, the best teacher whom I have heard explains everything accurately and clearly, just great, I'm glad that I found you on UA-cam and can learn from you
Thank you Olya! I really appreciate your words :)
Thank you for this valuable information!!
Superb way of delivering concepts with details. Thank you so much :)
Thank Uuuuuuu sooooooooooooooooooo much Dan Roger.
Your lacturesare so much helpful for me
Excellent tutorial ! 👍🏻👍🏻👍🏻
Again, not a detail missed. Bravo
Your way of teaching and explaining is just beyond any compliment. God bless you bro Keep up this content. Subscribed!