Season 5, Episode 2: Negotiation Mastery: The Six Pillars of Power

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Prepare to transform your approach to negotiations with this captivating episode of Dealer Process Secrets. Hosts Philip Cheatham, Sterling Brown, and Brian Steele pull back the curtain on the secrets of negotiation mastery, revealing the "6 Pillars of Effective Negotiation." These strategies are so powerful that they must be wielded ethically, ensuring you become a force to be reckoned with at the negotiation table without compromising your integrity. Learn how to navigate complex deals, secure better outcomes, and elevate your dealership’s performance with these game-changing techniques. Don't miss this opportunity to gain the upper hand in every negotiation.
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