Don’t you think there’s a major shift entertainment media ? I’ve personally turned away from T.V. altogether. I just flat out don’t trust any legacy media at all . I’m watching U-Tube , Rumble , a little Instagram . I think the PGA needs the creators more than the creators need the PGA !
Not only Garett, but Grant and Rick Shiel. The three biggest names not involve is silly. Rick at the very least should be. He has been doing it the longest and is probably looking to direct the torch pass instead of carrying it.
Grace is likely the most improved!!! Page and Grace should Rule All golf!! 😅. Maybe Page will marry Alex E. and Grace and Grant🎉. Mr Short game can do the wedding.
The PGA tour is desperate, creating this council is just a way for the PGA tour to try and get their hands on the creators. If I were a creator, I would not trust Monahan or any of them. Continue on your current path.
I think the PGA Tour finally gets it. The question they should be asking is, what makes UA-cam golf more entertaining? Why are they getting more viewers? To me, it's a 2 fold answer. First off people in general are streaming more and more and cutting out cable TV altogether. Second, creators are mic'd up. You get to hear what they are thinking about how they intend to hit a shot. You get their personality, and it feels very personal. Like you're just hanging out with them. No PGA Tour or LIV event offers that. If they tried to bring the fans inside the ropes like that it may change. They need to change other things too. No shorts. Come on it's hot. It's not the 50's anymore you can relax a bit. Let the players use carts. Most every golf course the average Joe uses a cart. It would speed up play and help normalize these guys.
@@keithdrake1159 Exactly 👍! …The creators who don’t scab for the PGA, will build something better for fans. The opportunity is so immense, that we guarantee it’s coming soon.
PGATOUR is a dead duck outside the USA, Those of us outside the USA don't care about the PGATOUR anymore. The introversion and monopolistic attitude has done irreparable damage.
Spot on! As a South African, I find their interest in growing the game outside of the USA is absolutely non-existent. And that their tour members hardly ever bother playing outside of the USA(with the exception of The Open) speaks volumes.
@@waynerhode6470 I’ma golf junkie and love to watch all tours , PGA , senior tour, DP and even Asian tour. When I watch the PGA TOUR now I stop and pause it for ten minutes so it’s delayed and I can skip through all the crap advertising especially Big pharma” sh it. Outside of the majors I probably enjoy waking up in the am with a cup of coffee and watching DP tour as much as anything else.
The PGA Tour doesn't even show Wesley when he is in a PGA Tour event. Start with that before entertaining any other brainstorming. Next, the PGA Tour could use it's infrastructure to have 125 UA-cam golfers compete in a 4 round event twice a year. Turning golf into a drinking, partying, food challenge, T and A event may be something people want to watch, but mixed with PGA golf is a bad idea in my opinion. Remember Lingerie Football? I haven't heard anyone talk about that in a while. I admit I was absolutely obsessed with UA-cam golf for a few years but now I am fading because of oversaturation. Big collaboration 18 hole stroke play I will still watch. Seeing Fat Perez 58 strokes behind Scottie Scheffler would not make me want to watch more UA-cam golf......and it wouldn't make me want to watch more PGA golf.
It’s not the PGA Tour that doesn’t show Wesley. It’s specifically events broadcast by The Golf Channel. They seem to view UA-cam golf as their competition.
@@danmyers9372yep I seen this same scene unfold years ago in professional bass fishing vs UA-cam fisherman and there is an unspoken hatred for golf UA-camrs because the Media sees the everyday golfing UA-camr as someone who hasn’t earned it and isn’t put upon a pedestal for the pedigree of golf so the disdain is there.
I wanna know why GOODGOOD isn’t included on the creator council? They’ve brought more young people to the sport than anyone? All the GoodGood products the kids wear ? Are they gonna get shafted out of the PGA events
Idk where you live, but I don't see anyone wearing Good Good junk where I live in the North East. That's another issue. The tour(s) don't hit all areas of the country enough. I get the weather down south helps with that, but we have a solid 8 months that you can play. Sure it gets chilly but so what, suck it up butter cup. Don't be a pansy. The tour plays where it's hot because the ball goes further and the North East isn't going to bend over backwards to sponsor an event. Too many events down south.
Horrible idea! They are going to try to control what the content creators put out. They PGA sees them as competition and will come in all friendly and all but the.sweep the rug from under their feet.
Exactly, great take. I see this as a Trojan horse to the creators which are surpassing the PGA in engagement. The creators, hungry for validation, are falling for it. These unfortunate souls will be the sacrificial scabs, but the rest who don’t fall in, will band together and make something better than the PGA. It’s coming, we can feel it, and our channel is working towards being a part of it.
You are confusing up the PGA Tour with the Golf Channel specifically. It is The Golf Channel that sees influencer golf as competition and actively works to not showcase them in any fashion,
I can sort PGA coverage and viewership in one jump, can the TV subscriptions. Have a PGA subscription TV or Internet channel, global subscriptions $5 per month, you would get so many subscribe, you easily cover broadcast costs, and make profit for the prize money, the broadcasts could be ad free but with selected sponsorship, which would be expensive. Effectively thats what LIV has done, only PIF is paying the subscription currently, its watched around the globe, far more than in the US
Most of these ideas would make the pga tour feel less serious. And i don’t see someone like Scottie wanting you or grant horvat playing along side of him eating a taco every hole while he’s trying to win for the 7th or 8th time that year. I don’t see any tour player wanting that actually. If you really think about this you will realize this is never happening. The creator classic was good, expand on that. But keep the creators out of the tour event and on UA-cam and let the professionals play thurs-sun. I do like the idea about more events like waste management.
You’re essentially going through the process that resulted in Phil taking ideas to Monohan and Monohan said “yeah, we won’t be doing any of that” which then became LIV. You suggested: * party holes - check. * mixing in players that don’t count - check * building affinity by city - LIV has teams - check * entertaining commentary (Feherty) - check * express your personality - check Etc. I agree with the premise and maybe they are ready for it. I love the way you compared “views”. Lots of people love to talk about LIV in terms of tv ratings. That is so narrow minded in today’s world. It’s about views wherever you get them. Streaming right from your website without commercials?!?! I’m in.
There are a lot of people like me that no longer pay for cable tv and that means I don't watch PGA Events anymore.. I only see these guys on YT shorts now..
I would have them in the practice rounds of an event, playing with the pros and picking their brains about what they see and are thinking on the course. Also the Creators seem to have a good way of showing the slopes and elevation of courses, allowing you to really understand what their looking at (see Bryan Bros/Grant cut series at Chambers Bay)
I'll echo many of the comments. The PGA needs the creators more than the creators need the PGA. Eyeballs = Money, period! The PGA is playing catch up as they see the shift, and are scrambling to be relevant. Any idea the "Creator Council" provides, the PGA will claim it to be their own. The Creators should be meeting with each other on how they can control all of golf media, have top notch production technology, etc. They should form a conglomerate called "Creator Media".
PGA tour still doesn't get it! LIV became a thing because of the tour thinking the USA is all that matters...lo and behold, not a single international creator here.
Last PGA event I went to banned cell phones and had metal detectors. If you were found with phone, you had to check it with staff and they kept it until you left. That was a few years ago. Could have been event specific. So no one could’ve recorded or posted. Are cell phones allowed at most PGA events? I haven’t been back to any PGA event due to this and the outrageous cost. Not very friendly to average wage earner or younger fans.
I can sort PGA coverage and viewership in one jump, can the TV subscriptions. Have a PGA subscription TV or Internet channel, global subscriptions $5 per month, you would get so many subscribe, you easily cover broadcast costs, and make profit for the prize money, the broadcasts could be ad free but with selected sponsorship, which would be expensive. Effectively thats what LIV has done, only PIF is paying the subscription currently, its watched around the globe, far more than in the US
I'd like to see creators listed in a different color on the leaderboards online so it easy to see who is who. Also a comparison of stats for individual creators vs. individual regular tour pros: fairways hit, greens in regulation, length of first putt, total putts, scrambing percentages of ups and downs (one chip and one putt), (one sand shot and one putt - "sandies"). greens hit from fairway bunkers, etc. There may be a few creators who are particularly good at one or two categories. There are certainly other categories. These are what I could think of off the top of my head. A comparison of these categories by club brand would be interesting, although I suspect manufacturers wouldn't be too thrilled with that.
I think one of the reasons the pga events don't get as many views as youtube is the cost of watching it. Here in the UK you'd have to buy the full SKY sports package add-on to get the golf channel showing the pga event, Which is about £50 a month roughly. Where as youtube free, and you get to see the players you want to see play every shot. Just a thought 🤷🏻♂️
PGA should have live feed with no commercials or commentators…like a RedZone for golf. Just watch the shots and make the viewer feel like they are part of it.
Stadium hole in every tournament! All day TV coverage! Live on course interviews! Build rivalries between players! Extra prizes or money on all par 3s i.e. CPs! Long drive hole! Behind the scene practice sessions! Iive interviews on the range before each round to see what each player is working on! Etc...............⛳️
I love your idea about creating more stadium holes! I love the tour, I just don't see a quick fix for the ratings. Maybe it was just never meant to be a TV giant, attention spans are at an all time low. Golf has gotten huge on social media, there's no excuse for PGA Tour not to capitalize, figure it out!
One of the biggest issues is the barrier to entry of watching golf. It’s on 6 different streaming services per event. You can rarely watch the start of the day live. I think liv should have stuck with UA-cam and the pga should offer a UA-cam tv option that shows every hole and every shot.
Matt great content .The reason why UA-cam video's are so popular with younger golfers is because they are short and the guys are avg to very good playing crazy golf games. Mixing golf UA-camrs with very serious PGA tour will not work, like mixing oil and water. The BEST golf UA-cam video was Bryan brother skins game ,that is the future.
I've been watching your channel since some of the early country club reviews and idk you obv, but its obvious to me youre either someone fairly high up in the industry, or youre in a somewhat similar industry, say marketing or tv production for a different sport or whatever, or you got at least 1 good buddy, probably more, who is. Idk just the way you deliver your info screams professional/personal knowledge and has from the start. Either way, I like it
How is it that we don’t have on that council the biggest and more influential creators? I’m talking about Rick Shiels, Garrett Clark, Peter Finch and Grant Horvat? What is going between PGA and Rick? Not invited to the PGA creators event, now not including him in the council…., he is the one!!!
pga tour numbers are live viewers watching the broadcast. youtube is on demand and can be viewed for as long as the videos up. big difference. with that said, youtube is often a better platform than live tv because it can be edited, and no commercials. (minus the youtuber merch and usual clothing sponsor)
Most impressive thing I heard here was that you didn't start playing golf until 18 years old 😀. I was under the impression that you played college golf in San Diego - if so... very impressive! You may still end up being right about Tony, but no big deal if not. You've built two very entertaining channels.
That 10th hole at Riviera is a great idea for a set up like the stands at the Waste Management tournament. Knowing Riviera, the fans would have to be better behaved though. It is an easy hole if you play it right, but I have seen pros completely butcher it (when I was a volunteer marshall.). If you hit a drive short of the left fairway bunker it lines you up perfectly with the green. A little wedge shot gives you either a par or a birdie every time. Touring pros have better than good enough wedge games to do that. Going for the green on the tee shot can cause all sorts of problems. (Riviera was our high school home course for the golf team, and I played there a few times with neighbors who belonged.) I wasn't even a great golfer then and could par or birdie it every time.
The Knowing Riviera part is exactly what is wrong with golf. This "Country Club" mentality has to change. Otherwise it will continue to fade. People don't want to see that anymore. Maybe the older viewers do, but not the younger generations. I've always felt if a real life "Happy Gilmore" came along they would instantly be the most popular player on tour. Not because of the long drives or any of that but merely because they dressed, acted like, and talked like the average Joe. Someone that shunned the dress code junk, drank beer, cursed at a bad break or shot. Interacted with the fans like they were at a frat party or something like that. Scottie is popular because of his play. If not for that no one would care about him. Don't believe me look at the other 100 or so players you never heard of that have PGA Tour cards.
The players are boring. When GoodGood makes a hole in 1 they run down the fairway shouting and whooping it up. There's real emotion and excitement. When a PGA player makes a long putt he gives a small head nod and thumb and 2-finger half lift to the crowd. No fist pump. No yelling. No emotion. No energy. No excitement. Boring! And, the PGA players rarely interact with the fans. They leave the green, walk past all the outstretched high 5s and autograph books and go to the next tee. When you're at your ball, focus on your shot. Fine. When you're just walking 250 yards down the fairway, why walk in the middle avoiding all the people who paid to come see you play? Why not walk near the edge, say hello to people, pause for a photo once per walk and engage with the fans? The PGA can allow time for that. Business says "The customer is king." The PGA says "We are king." The players say "At least I'm royalty. Peasants, out of my way."
I know it’s kind of of topic but the PGA should release the footage/coverage of or most beloved golfers and let these new guys give a fresh olay by play on what’s going on. I’m not sure if the networks have full control over that footage but it would be nice to see old tournaments that weren’t recorded on someone’s VCR lol.
A lot of it has to do with the coverage. The PGA tour cant have a setup to follow groups/pairings through their whole round? Why? Being able to choose who you want to watch is just a start, though.
My guess is these are the people who said yes/agreed to terms. Bryan Bros makes sense because GW play tour events and are already tied to PGA (not via their channel but by their relationships). Foreplay being part of Barstool brings potential PGA events to that media outlet. BDS ratings reach college and up demographics. Not being a woman I don't know the engagement from the female representation here so I won't comment on them. Grant just announced with Phil they have a new series coming out next year and I'm sure there is a conflict of interest there. Good Good and Rick Sheils don't need a PGA partnership. I assume if they were reached out to they couldn't come to terms that benefited both parties. These other influencers could see a good bump from this relationship.
Remember the Skins Game of Jack N, Tom W, Arnold P and some others too? Bryan Bros Skins game was one of THEE most watched UA-cam videos. Bring the Skins Game back to the PGA with Scottie, Rory, Phil and Jon R. Loads of people would watch that, of all ages!
I think mixing a scramble with the pros during an event is a VERY BAD idea. That being said they could do that on a Wednesday each week before the pro event starts and feature a few different pros each week. C'MON Matt, do you really think Scotty wants to be on a tee box with Fat Perez! The content creators need to have a few more of their own events with all the hoopla to see how much they could build it up.
@@kennethmckinney2532 I feel the same about the B Bros, but they have shown in the few times they've been featured that they've been themselves, so my hope is they see this as an opportunity to dig their heels in and constantly pressure PGA to it right.
LUV isn’t better. PGA Tour is trying to find itself but LIV isn’t the answer. Don’t you think if major media (who only care about the $) thought it would draw fans they would work a deal?
@ LIV is better. Global fans have figured that out. American fans are slower. Players are allowed to be themselves and not over-corporatized robots. That’s what fans want. Just gotta open your mind.
Stating that LIV or PGAT is “better” is just an opinion. So please don’t assume your opinion is what everyone wants. As a guy who plays golf but rarely watches it on TV, I think these two tours have a different offering and both are necessary. LIV is better at creating a fan inclusion atmosphere. LIV reduces some of the left over traditions of golf, like dress code and number of rounds played. Also, LIV pays the players up front, reducing the stress they might feel week to week (please correct me if I’m wrong on this). All of these are different and create a different attitude for the players and fans. But I argue that the best competition model is what the PGA Tour offers. Four rounds, get paid only if you do well, respects the past and traditions of the game, and it’s all individual (no team aspect). I guess that is why having two tours might work. But it would be better if the same players were against each other more often…better competition will drive viewers. So having the players separated into two tours isn’t good for anyone. It’s almost like each month needs a mixture of PGA and LIV events, and the players can play in both. Lots to work out, but a united front would be best for the game and the fans, in my opinion.
@ you should relisten, it’s a fundamental fact. Having more freedom is a key tenet of this. LIV players have freedom that the PGAT players don’t. Less corporatization and less stuffiness leads to a better product. Objectively. Anything else is fluff.
Bryan Bros was a win. No Grant Horvat, was a loss but probably because of the close association with Bryson and Phil. Suppose anything is better than nothing to spice it up, but they’re missing some heavy hitters
@@keithdrake1159 - I like Grant but I’m not a fan of his collaboration with Phil. Phil can continue to fade into obscurity for all I care. He is using Grant to try to rebuild his severely tarnished image.
Friends - the world ist still turning, Golf ist played since ages now, the media ist so young around our be loved sport. So stay cool, the media environment around Golf adapts to the existing target groups as well as to new ones. Maybe the PGA ist trying to learn. Instead of pushing so much money out of old media, by selling TV rights for a fortune. the net and all of the scope is and will be disruptive - also to Golf and its media!
Well Matt, you have some good ideas, however the PGA are the ones that the creators are going to need to convince, because much of what your ideas are will change the format so to speak from the traditional format... If they truly want better ratings it would be in their best interest to entertain some of these ideas. Cussing is going to be the biggest thing to overcome with this, especially of you have people mic'd up. All the same though... Keep making great content Matt.
Actually, this is great for those involved. NLU, Paige, and the Bryans are already more to the taste of the mainstream PGA viewer. By the same token, this gives those creators greater access for tour players, which can be a content source.
Chipotle would be better than Taco Bell for 18 holes. 🙂 Hamburgers and/or hot dogs would work, but not one every hole. San Diego would have fish sandwiches. Chicago could have Chicago style hot dogs, etc.
Pga doesn’t seem to want competition. I think they are just trying to figure things out, and collecting data. In 2022 they signed a 9 year media deal which only added two new media additions with Disney and espn + mainly for streaming purposes. My guess would be strategic sports group would expect larger broader media deals moving forward. Potentially they could create more events that are smaller and less time consuming with similar sponsorship fees and less advertising cost. I’m 40 something and watch most of my golf on UA-cam. My oldest nephew is 26, my youngest is 9 and they both do the same.
This tells me the PGA is worried, YT creators smash viewing figures, and PGA broadcasts do not. Why? firstly the Golf Channel, Peacock etc coverage stinks, too many ads, too much chat about nothing, only show putts and its generally just boring. I watch LIV as its ad free on YT and broadcasts are good, watch DP world Tour from recordings so that i can scroll through ads. The viewing figures speak from themselves, if costs are high, get rid of the pundits, or use YT creators as pundits.
I guess my only question is what power do these creators have by joining the committee? Don't know how I feel about EAL who's constantly reaching to have the most obscure opinion.
Every UA-cam golf video trying to be an epic cinematic masterpiece is what is turning me off. I was hooked on it for a few years. Now too many videos are too long. The dramatic intro, the early morning messed up hair wake up, the coffee maker percolating, the phone call while driving in the car to the course. I can't take it anymore!!!!!!!! Lol.
Golf in general still has that "Country Club" atmosphere. Even though an overwhelming majority of players are blue collar types, we still have this "gentleman" persona from 100 years ago. Until you break out of that and make it an everyday person sport, this is what you get. You mentioned John Daly. What about him makes him popular? He comes across as a guy who could be a co-worker during the week at any business really, and moonlights as a golf pro on the weekends. The dress code on tour is horrible. I mean no shorts. Why? It's friggin hot. The chief complaint is it takes forever to watch a round of golf. Let the guys use power carts. Everyone gets one for themselves and their caddy. Put cart cams in everyone of them and let the players talk. Let the viewer hear what's going on. It speeds up play and is more entertaining, plus I would venture a guess that 95% of players ride in a power cart anyway. It makes it more relatable. Shove that dress code where the sun doesn't shine. I really want to see the tour playing courses the average Joe can access. It's just terrible that they play courses that are private and the normal guy can't access. I want to see them trying to shoot 59s on a regular muni course with greens running at a 10 and are bumpy. That's what most people play on weekly.
@lawbinson I disagree. 6 hour plus rounds walking is an issue. Riding would most definitely speed it up. I'm up for the shot clock, too, though. Great idea
@ 4 hour rounds walking no issues here. Only time when it can be is if there is a ton of distance from green to the next tee. At least we agree on one thing haha. Shot clocks!
@lawbinson younger viewers don't want to sit and watch golf for 4 hours. The carts could help shorten that time frame and offer a different view point with cart cams.
The PGA are control freaks and clueless about putting out a entertaining product. Hopefully these creators won't be controlled by them. I see the pga limiting content with LIV players. Perhaps a reason why Grant, Garrett, Rick and Peter decided to not be apart of it. Grant will be producing lots of content with Phil so definitely a conflict of interest there.
This feels a bit scabby, but at the same time it could be great. The PGA would never agree to what is actually necessary to make golf cool. This seems like the PGA just knew they needed creators close to them as they’re PASSING them, but nobody has any clue where to go from there. Maybe they do have a real plan, but it just seems that way, announcing a “Creator Council” with pictures of some top names, but not THE top names, and zero details. Creators have figured out that they have a better product, and the ones that don’t scab for the PGA will band together, and create an event series that will break the PGA numbers like a twig. It’s coming, just wait.
Paige Spirinac is more of a model than a golfer, Roger Steele is cool but his UA-cam presence is non existent, No idea who Tisha Alyn is, but once again its a relatively safe assumption to assume she was chosen because of her good looks, I love bobdoessports but their content has gotten stale, and foreplay and the no laying up are more podcasters than golfers. Weird to leave out GoodGood entirely even if their content isnt your thing. Also no creator classic champion which is weird, no Rick Shiels who has the biggest following of any golf influencer. Plus no Peter Finch, a genuinely great character, this list is wack. I dont think these are the best voices to have on your council. Wes and George are huge W's though, so that makes up for it slightly.
I think this is a waste of time and energy for the creators. Creators no longer need the pga tour. The shift in professionalism is now more focused towards the creators because the relatability with pros and the viewer has now created a large gap.
First kudos for addressing that 🐘 I feel kinda bad for hammering you again today on Rex and Lav. These creator councils may have little qualifications but no doubt more capable than all those suits making fortunes from the Tour for doing nothing. The biggest challenge for the creators will be dealing with these 🦕 🦖 The message should be: basically what Lefty and Shark have been saying all along: Top Players together. Faster pace. Les commercials More freedom for the top Players to be content creators themselves. Keep in mind like players content creators can be selfish in growing their brand. Hot Asian chicks and blondes with cleavage popping around never hurts but the atnt is moving away from amateurs for a good reason: they get boring to watch play golf after a little while. As for kids: it’s funny how their shows have little to no commercials and they can watch for endless hours. Pga tour meanwhile it’s hard to catch any coverage between commercials. Just sayin. I’m not sure Zack and the old people would love a WM every week. I still do t think WM translates to young viewers. Dads won’t be like: here son watch these people get plastered at a golf tournament t. And we know even old hippies love to biatch about people partying. 10 at riv is best hole in golf. And having been there it can be hard to spectate the carnage in person. They absolutely should have a lot more bleachers on that hole. The mic idea is always good for pros and caddies. So creators would no doubt be an upgrade over some announcers as far as broadcast roles. Taco?! It’s a golf tournament dude. Have you seen stand by me ? Is that what golf needs to survive. I too loved golf and even the senior tour as an 18 year old-even younger. But we live in very different times. Even older people do not have the attention span of the past. The solution. -again- is simple: less commercials. More top players. More shots. Less talking. More action is the key in a nutshell. It’s simple Sports are fun to watch when things are moving; and no cantlay shuffling his feet for a minute per shot does not count.
Also...how about a foursome tournament featuring a PGA player, a Champions Tour Player and an LPGA Player and a UA-camr! Combining all 4 golf contributors! Big payoff with mics on while they play! I have many more ideas............⛳️
This TGL/simulator league… why the hell don’t they throw in a Social Media team of rotating members (Bryan bros, Grant, Rick, Garret, etc…) only use the talented players but it’s great crossover content. They could play every other week or 2-3 times a season.
I could possibly see the UA-cam people doing something Mon-Wed. Have some fun holes set up during practice rounds, but not during the actual tournament days. Too distracting. Not all the guys playing have 7 figure endorsement deals and multiple wins. They heed to focus on their game and not be able to smash 30 Nathan hot dogs on #13 tee box 🤷♂️
Watch/listen to today’s Foreplay pod - seems like the PGA wants disruptors, opinions, etc. Foreplay, BDS aren’t afraid to say WTF to the PGA, NLU has very strong thoughtful opinions that they back up with details, etc. EAL does too and has done incredible work that PGA can draw from. I think this is less about actual YT content creation and more about taking all these guys opinions and experience to develop things that bridge the gaps. RS is opinionated but maybe not in touch with PGA, but GG has put on actual tournaments - so Garrett being left out for that reason seems like a big miss.
Good move for Bryan Bros. They will already be at some of these events through Wes conditional status. They can film content with pros before or after the event for their own channel. They can gain more access to these events and legitimize themselves.
people liked golf in the past because the players were winning majors. today the top players are not winning any majors letting anyone able to win a major. golf needs big names that win on a consistent basis with all the big name players fighting on sunday those big name players were also battling on regular tournaments creating interest in viewership. today there are no big name players winning anything.
The creation of the creator council gives legitimacy to the creators. Coverage is much better on UA-cam videos because they can be edited to show the most interesting shots and holes. PGA tournament have instant decisions on what to show which is more hit or miss.
Empower the revenue generators. Give the players themselves access to their fans. Like LIV, each player gets his own "channel" with follow-ups, personal history and lifestyle issues. Relatable stuff. As it stands, Scottie Sheffler is the main course, starter and dessert. As good as he is, all the other guys have things that can endear them to a smaller but overall still significant number of fans. Build your audience. Encourage participation. Win a trip to visit or even play with your "hero". Run ZOOM meetings with your favorite. Be a VIP when your guy (or gal) comes to town for an event. All kinds of interactions are possible if you free up the individual from the corporate mission of exploitation by exasperation.
The PGA is going through what MLB also has currently...just a lack of free-flowing personality in the sport that you can mine for the telecasts. The Koepka & Bryson dustup and whatever Patrick Reed had going on were actually the last intriguing outside the ropes storylines for the PGA and they're all with LIV now. Now LIV is even poaching "duller" guys like Rahm (although he's opened up on UA-cam) and maybe Finau. But all the "red asses" seem to have left. It's also not a coincidence that the NFL is one of the few thriving sports leagues. You only need to invest around 60 hours a season to fully follow your favorite team, as opposed like like 200 hours for hockey and around 400 hours for baseball. With golf, just to follow on the weekends is a huge commitment. The problem is I don't know what can be done about this. Golf is a leisurely game that takes 4-5 hours to play,if you tinker with it to be a TV product you lose the essense of the sport. In the end, what may serve the PGA best is simply accepting that our main product is not for everyone, but glomming on to the creators and producing/backing certain events for them. And hoping by association they can get some slightly younger viewership on the main events. What will fail is if they try to do a bunch of "party" events, where the players trying to make a living and grind it out will get pissed as well as making the fun one-offs like the Waste Management lose their uniqueness and appeal to the fans. If *everything* is a party then nothing stands out. Frankly, getting an agreement with LIV and cross-pollinating with the vibes of their league should be priorities 1, 2 and 3, and the creator stuff can be a nice side-bar.
PGA Tour: Just do a 3-man booth with an exciting play-by-play guy, a former player with bonafides but who is also funny, and a rotating cast of golf-adjacent celebs/comedians or a 2nd pro (even a current pro). Think Gus Johnson, Peter Jacobsen (is he alive?), and Bill Murray/pro who already completed his round. No YT “personalities” please. If you must chase gen z clout, do an alt broadcast where some mulleted kids do commentary and post in to YT-win/win. You can let them film all shots of a pro am or practice round for their own channels so their subscribers can get their fix of wheel-spinning, challenge-breaking, handicap golf.
The PGA Tour needs to get over themselves and not only allow the players to be unrestricted on social media, they should also allow free use of their tournament highlights.
My idea for the creator council is to get people the average golf fan has heard of. I’ve only heard of that Paige gal but none of the other jadrools. Another PGA mistake.
Aw man. Not again. They left you off yet ANOTHER group? This is getting unfair! By the way, when are you doing the podcast on the final results of George Bryan's attempt to qualify for the tour through tour school? We are all anxious to know how he ended up.
Don’t you think there’s a major shift entertainment media ? I’ve personally turned away from T.V. altogether. I just flat out don’t trust any legacy media at all . I’m watching U-Tube , Rumble , a little Instagram . I think the PGA needs the creators more than the creators need the PGA !
Someone needs to clue The Golf Channel into this.
That would require them to give up rights. PGA wouldn't do that. They might sign people to do videos, but the would own them, and the videos.
Garett Clark not being on this console is criminal he knows more about content creation than any UA-cam golf channel besides Rick Shiels
Not only Garett, but Grant and Rick Shiel. The three biggest names not involve is silly. Rick at the very least should be. He has been doing it the longest and is probably looking to direct the torch pass instead of carrying it.
Grace is likely the most improved!!! Page and Grace should Rule All golf!! 😅. Maybe Page will marry Alex E. and Grace and Grant🎉. Mr Short game can do the wedding.
The PGA tour is desperate, creating this council is just a way for the PGA tour to try and get their hands on the creators. If I were a creator, I would not trust Monahan or any of them. Continue on your current path.
I think the PGA Tour finally gets it. The question they should be asking is, what makes UA-cam golf more entertaining? Why are they getting more viewers? To me, it's a 2 fold answer. First off people in general are streaming more and more and cutting out cable TV altogether. Second, creators are mic'd up. You get to hear what they are thinking about how they intend to hit a shot. You get their personality, and it feels very personal. Like you're just hanging out with them. No PGA Tour or LIV event offers that. If they tried to bring the fans inside the ropes like that it may change. They need to change other things too. No shorts. Come on it's hot. It's not the 50's anymore you can relax a bit. Let the players use carts. Most every golf course the average Joe uses a cart. It would speed up play and help normalize these guys.
@@keithdrake1159 Exactly 👍! …The creators who don’t scab for the PGA, will build something better for fans. The opportunity is so immense, that we guarantee it’s coming soon.
@@industrialpalletworx3548 Nice take, you get it.
PGATOUR is a dead duck outside the USA, Those of us outside the USA don't care about the PGATOUR anymore. The introversion and monopolistic attitude has done irreparable damage.
Here in the U.S and I've turned them off after 40 years
Spot on! As a South African, I find their interest in growing the game outside of the USA is absolutely non-existent. And that their tour members hardly ever bother playing outside of the USA(with the exception of The Open) speaks volumes.
@wayne I'd love to see a LIV event in SA
No Grant , Garrett, or Rick Shiels is like watching the chiefs without Mahomes!
@@waynerhode6470
I’ma golf junkie and love to watch all tours , PGA , senior tour, DP and even Asian tour. When I watch the PGA TOUR now I stop and pause it for ten minutes so it’s delayed and I can skip through all the crap advertising especially Big pharma” sh it. Outside of the majors I probably enjoy waking up in the am with a cup of coffee and watching DP tour as much as anything else.
The PGA Tour doesn't even show Wesley when he is in a PGA Tour event. Start with that before entertaining any other brainstorming. Next, the PGA Tour could use it's infrastructure to have 125 UA-cam golfers compete in a 4 round event twice a year. Turning golf into a drinking, partying, food challenge, T and A event may be something people want to watch, but mixed with PGA golf is a bad idea in my opinion. Remember Lingerie Football? I haven't heard anyone talk about that in a while. I admit I was absolutely obsessed with UA-cam golf for a few years but now I am fading because of oversaturation. Big collaboration 18 hole stroke play I will still watch. Seeing Fat Perez 58 strokes behind Scottie Scheffler would not make me want to watch more UA-cam golf......and it wouldn't make me want to watch more PGA golf.
It’s not the PGA Tour that doesn’t show Wesley. It’s specifically events broadcast by The Golf Channel. They seem to view UA-cam golf as their competition.
@@danmyers9372yep I seen this same scene unfold years ago in professional bass fishing vs UA-cam fisherman and there is an unspoken hatred for golf UA-camrs because the
Media sees the everyday golfing UA-camr as someone who hasn’t earned it and isn’t put upon a pedestal for the pedigree of golf so the disdain is there.
PGA will ruin this. It will be boring , like the creator classic
I wanna know why GOODGOOD isn’t included on the creator council? They’ve brought more young people to the sport than anyone? All the GoodGood products the kids wear ? Are they gonna get shafted out of the PGA events
Idk where you live, but I don't see anyone wearing Good Good junk where I live in the North East. That's another issue. The tour(s) don't hit all areas of the country enough. I get the weather down south helps with that, but we have a solid 8 months that you can play. Sure it gets chilly but so what, suck it up butter cup. Don't be a pansy. The tour plays where it's hot because the ball goes further and the North East isn't going to bend over backwards to sponsor an event. Too many events down south.
Good good isn't that good anymore.
Horrible idea! They are going to try to control what the content creators put out. They PGA sees them as competition and will come in all friendly and all but the.sweep the rug from under their feet.
Exactly, great take. I see this as a Trojan horse to the creators which are surpassing the PGA in engagement. The creators, hungry for validation, are falling for it. These unfortunate souls will be the sacrificial scabs, but the rest who don’t fall in, will band together and make something better than the PGA. It’s coming, we can feel it, and our channel is working towards being a part of it.
You are confusing up the PGA Tour with the Golf Channel specifically. It is The Golf Channel that sees influencer golf as competition and actively works to not showcase them in any fashion,
All about CONTROL
Agreed.
I can sort PGA coverage and viewership in one jump, can the TV subscriptions. Have a PGA subscription TV or Internet channel, global subscriptions $5 per month, you would get so many subscribe, you easily cover broadcast costs, and make profit for the prize money, the broadcasts could be ad free but with selected sponsorship, which would be expensive. Effectively thats what LIV has done, only PIF is paying the subscription currently, its watched around the globe, far more than in the US
Most of these ideas would make the pga tour feel less serious. And i don’t see someone like Scottie wanting you or grant horvat playing along side of him eating a taco every hole while he’s trying to win for the 7th or 8th time that year. I don’t see any tour player wanting that actually. If you really think about this you will realize this is never happening. The creator classic was good, expand on that. But keep the creators out of the tour event and on UA-cam and let the professionals play thurs-sun. I do like the idea about more events like waste management.
You’re essentially going through the process that resulted in Phil taking ideas to Monohan and Monohan said “yeah, we won’t be doing any of that” which then became LIV.
You suggested:
* party holes - check.
* mixing in players that don’t count - check
* building affinity by city - LIV has teams - check
* entertaining commentary (Feherty) - check
* express your personality - check
Etc.
I agree with the premise and maybe they are ready for it. I love the way you compared “views”. Lots of people love to talk about LIV in terms of tv ratings. That is so narrow minded in today’s world. It’s about views wherever you get them. Streaming right from your website without commercials?!?! I’m in.
You are “in” with the other couple thousand followers across the world. LIV is just a fad which will soon fade away into obscurity. Mark my words.
There are a lot of people like me that no longer pay for cable tv and that means I don't watch PGA Events anymore.. I only see these guys on YT shorts now..
I would have them in the practice rounds of an event, playing with the pros and picking their brains about what they see and are thinking on the course. Also the Creators seem to have a good way of showing the slopes and elevation of courses, allowing you to really understand what their looking at (see Bryan Bros/Grant cut series at Chambers Bay)
I'll echo many of the comments. The PGA needs the creators more than the creators need the PGA. Eyeballs = Money, period! The PGA is playing catch up as they see the shift, and are scrambling to be relevant. Any idea the "Creator Council" provides, the PGA will claim it to be their own. The Creators should be meeting with each other on how they can control all of golf media, have top notch production technology, etc. They should form a conglomerate called "Creator Media".
PGA tour still doesn't get it! LIV became a thing because of the tour thinking the USA is all that matters...lo and behold, not a single international creator here.
Appreciate the two strikes acknowledgement - takes a big man to admit that
Last PGA event I went to banned cell phones and had metal detectors. If you were found with phone, you had to check it with staff and they kept it until you left. That was a few years ago. Could have been event specific. So no one could’ve recorded or posted. Are cell phones allowed at most PGA events? I haven’t been back to any PGA event due to this and the outrageous cost. Not very friendly to average wage earner or younger fans.
I did not know they took your phone outside of masters. What event was it ?
I can sort PGA coverage and viewership in one jump, can the TV subscriptions. Have a PGA subscription TV or Internet channel, global subscriptions $5 per month, you would get so many subscribe, you easily cover broadcast costs, and make profit for the prize money, the broadcasts could be ad free but with selected sponsorship, which would be expensive. Effectively thats what LIV has done, only PIF is paying the subscription currently, its watched around the globe, far more than in the US
I'd like to see creators listed in a different color on the leaderboards online so it easy to see who is who. Also a comparison of stats for individual creators vs. individual regular tour pros: fairways hit, greens in regulation, length of first putt, total putts, scrambing percentages of ups and downs (one chip and one putt), (one sand shot and one putt - "sandies"). greens hit from fairway bunkers, etc. There may be a few creators who are particularly good at one or two categories. There are certainly other categories. These are what I could think of off the top of my head. A comparison of these categories by club brand would be interesting, although I suspect manufacturers wouldn't be too thrilled with that.
I think one of the reasons the pga events don't get as many views as youtube is the cost of watching it. Here in the UK you'd have to buy the full SKY sports package add-on to get the golf channel showing the pga event, Which is about £50 a month roughly. Where as youtube free, and you get to see the players you want to see play every shot. Just a thought 🤷🏻♂️
PGA should have live feed with no commercials or commentators…like a RedZone for golf. Just watch the shots and make the viewer feel like they are part of it.
Exactly.
Stadium hole in every tournament! All day TV coverage! Live on course interviews! Build rivalries between players! Extra prizes or money on all par 3s i.e. CPs! Long drive hole! Behind the scene practice sessions! Iive interviews on the range before each round to see what each player is working on! Etc...............⛳️
@@javiersalas7670 isn’t that LIV golf ?
I love your idea about creating more stadium holes! I love the tour, I just don't see a quick fix for the ratings. Maybe it was just never meant to be a TV giant, attention spans are at an all time low. Golf has gotten huge on social media, there's no excuse for PGA Tour not to capitalize, figure it out!
One of the biggest issues is the barrier to entry of watching golf. It’s on 6 different streaming services per event. You can rarely watch the start of the day live. I think liv should have stuck with UA-cam and the pga should offer a UA-cam tv option that shows every hole and every shot.
Matt great content .The reason why UA-cam video's are so popular with younger golfers is because they are short and the guys are avg to very good playing crazy golf games. Mixing golf UA-camrs with very serious PGA tour will not work, like mixing oil and water. The BEST golf UA-cam video was Bryan brother skins game ,that is the future.
Trying to attract a younger audience but not including Good Good is a major league fail.
Good good is so cringe
Good good is gone gone.
I started golf at 43. Wish i would've started at 18 Love the channel
Dude watching live golf on tv is as antique as writing a letter with a fax machine
I've been watching your channel since some of the early country club reviews and idk you obv, but its obvious to me youre either someone fairly high up in the industry, or youre in a somewhat similar industry, say marketing or tv production for a different sport or whatever, or you got at least 1 good buddy, probably more, who is. Idk just the way you deliver your info screams professional/personal knowledge and has from the start. Either way, I like it
As long as you get some right, the wrong ones are not okay.
Mr. Short game is the best 🎉
How is it that we don’t have on that council the biggest and more influential creators? I’m talking about Rick Shiels, Garrett Clark, Peter Finch and Grant Horvat? What is going between PGA and Rick? Not invited to the PGA creators event, now not including him in the council…., he is the one!!!
Not having anyone from good good is CRIMINAL! Or even leaving off Grant or Rick? They just showed they are not up to speed on UA-cam Golf!
pga tour numbers are live viewers watching the broadcast.
youtube is on demand and can be viewed for as long as the videos up.
big difference. with that said, youtube is often a better platform than live tv because it can be edited, and no commercials. (minus the youtuber merch and usual clothing sponsor)
They need to just broadcast every event on UA-cam
Brilliant ideas 🔥...you got a new Sub
Most impressive thing I heard here was that you didn't start playing golf until 18 years old 😀. I was under the impression that you played college golf in San Diego - if so... very impressive! You may still end up being right about Tony, but no big deal if not. You've built two very entertaining channels.
Maybe if they made it easier to watch every event instead of having it on a different platform every week
That 10th hole at Riviera is a great idea for a set up like the stands at the Waste Management tournament. Knowing Riviera, the fans would have to be better behaved though. It is an easy hole if you play it right, but I have seen pros completely butcher it (when I was a volunteer marshall.). If you hit a drive short of the left fairway bunker it lines you up perfectly with the green. A little wedge shot gives you either a par or a birdie every time. Touring pros have better than good enough wedge games to do that. Going for the green on the tee shot can cause all sorts of problems. (Riviera was our high school home course for the golf team, and I played there a few times with neighbors who belonged.) I wasn't even a great golfer then and could par or birdie it every time.
The Knowing Riviera part is exactly what is wrong with golf. This "Country Club" mentality has to change. Otherwise it will continue to fade. People don't want to see that anymore. Maybe the older viewers do, but not the younger generations. I've always felt if a real life "Happy Gilmore" came along they would instantly be the most popular player on tour. Not because of the long drives or any of that but merely because they dressed, acted like, and talked like the average Joe. Someone that shunned the dress code junk, drank beer, cursed at a bad break or shot. Interacted with the fans like they were at a frat party or something like that. Scottie is popular because of his play. If not for that no one would care about him. Don't believe me look at the other 100 or so players you never heard of that have PGA Tour cards.
The players are boring. When GoodGood makes a hole in 1 they run down the fairway shouting and whooping it up. There's real emotion and excitement. When a PGA player makes a long putt he gives a small head nod and thumb and 2-finger half lift to the crowd. No fist pump. No yelling. No emotion. No energy. No excitement. Boring! And, the PGA players rarely interact with the fans. They leave the green, walk past all the outstretched high 5s and autograph books and go to the next tee. When you're at your ball, focus on your shot. Fine. When you're just walking 250 yards down the fairway, why walk in the middle avoiding all the people who paid to come see you play? Why not walk near the edge, say hello to people, pause for a photo once per walk and engage with the fans? The PGA can allow time for that. Business says "The customer is king." The PGA says "We are king." The players say "At least I'm royalty. Peasants, out of my way."
I know it’s kind of of topic but the PGA should release the footage/coverage of or most beloved golfers and let these new guys give a fresh olay by play on what’s going on. I’m not sure if the networks have full control over that footage but it would be nice to see old tournaments that weren’t recorded on someone’s VCR lol.
A lot of it has to do with the coverage. The PGA tour cant have a setup to follow groups/pairings through their whole round? Why? Being able to choose who you want to watch is just a start, though.
My guess is these are the people who said yes/agreed to terms. Bryan Bros makes sense because GW play tour events and are already tied to PGA (not via their channel but by their relationships). Foreplay being part of Barstool brings potential PGA events to that media outlet. BDS ratings reach college and up demographics. Not being a woman I don't know the engagement from the female representation here so I won't comment on them. Grant just announced with Phil they have a new series coming out next year and I'm sure there is a conflict of interest there. Good Good and Rick Sheils don't need a PGA partnership. I assume if they were reached out to they couldn't come to terms that benefited both parties. These other influencers could see a good bump from this relationship.
Thanks for your honesty, Pat MAcafee (sources said) lol. Still watching T?
My #1 suggestion: Replace the boring announcers with the Creators who actually have some personality.
Remember the Skins Game of Jack N, Tom W, Arnold P and some others too? Bryan Bros Skins game was one of THEE most watched UA-cam videos. Bring the Skins Game back to the PGA with Scottie, Rory, Phil and Jon R. Loads of people would watch that, of all ages!
Gotta add Bryson in there
I think mixing a scramble with the pros during an event is a VERY BAD idea. That being said they could do that on a Wednesday each week before the pro event starts and feature a few different pros each week. C'MON Matt, do you really think Scotty wants to be on a tee box with Fat Perez! The content creators need to have a few more of their own events with all the hoopla to see how much they could build it up.
Great take. These two things will not mix well. The solution is coming on the creator side in 2025
I don't care what Scottie wants. I want to see Scottie and Fat Perez on the same tee box. With a hung over Fat Perez at that.
Keep Bryan Bros, Bob does Sports, Paige and Barstool. Replace the rest with Rick,Peter,Luke and Grant.
They obviously can't get those guys or they would have. I'm actually disappointed the Bryan Bros are doing this. The rest the PGA Tour can have...
"keep the whites"
@@kennethmckinney2532 I feel the same about the B Bros, but they have shown in the few times they've been featured that they've been themselves, so my hope is they see this as an opportunity to dig their heels in and constantly pressure PGA to it right.
Add Iona Stephens, and I'm in with this idea.
@@jamescasteel8990I caught that too
The last few mins of this you basically described why LIV is better and the PGAT is dying.
LUV isn’t better. PGA Tour is trying to find itself but LIV isn’t the answer. Don’t you think if major media (who only care about the $) thought it would draw fans they would work a deal?
@ LIV is better. Global fans have figured that out. American fans are slower. Players are allowed to be themselves and not over-corporatized robots. That’s what fans want. Just gotta open your mind.
Stating that LIV or PGAT is “better” is just an opinion. So please don’t assume your opinion is what everyone wants. As a guy who plays golf but rarely watches it on TV, I think these two tours have a different offering and both are necessary.
LIV is better at creating a fan inclusion atmosphere. LIV reduces some of the left over traditions of golf, like dress code and number of rounds played. Also, LIV pays the players up front, reducing the stress they might feel week to week (please correct me if I’m wrong on this). All of these are different and create a different attitude for the players and fans.
But I argue that the best competition model is what the PGA Tour offers. Four rounds, get paid only if you do well, respects the past and traditions of the game, and it’s all individual (no team aspect).
I guess that is why having two tours might work. But it would be better if the same players were against each other more often…better competition will drive viewers. So having the players separated into two tours isn’t good for anyone. It’s almost like each month needs a mixture of PGA and LIV events, and the players can play in both. Lots to work out, but a united front would be best for the game and the fans, in my opinion.
@ you should relisten, it’s a fundamental fact. Having more freedom is a key tenet of this. LIV players have freedom that the PGAT players don’t. Less corporatization and less stuffiness leads to a better product. Objectively. Anything else is fluff.
Bryan Bros was a win. No Grant Horvat, was a loss but probably because of the close association with Bryson and Phil. Suppose anything is better than nothing to spice it up, but they’re missing some heavy hitters
I love Grant! Best personality of all creators.
@@keithdrake1159 - I like Grant but I’m not a fan of his collaboration with Phil. Phil can continue to fade into obscurity for all I care. He is using Grant to try to rebuild his severely tarnished image.
@@danmyers9372 100%
@@danmyers9372what tosh, LIV is far better than the PGA
"My sources" 😂
Friends - the world ist still turning, Golf ist played since ages now, the media ist so young around our be loved sport. So stay cool, the media environment around Golf adapts to the existing target groups as well as to new ones. Maybe the PGA ist trying to learn. Instead of pushing so much money out of old media, by selling TV rights for a fortune. the net and all of the scope is and will be disruptive - also to Golf and its media!
No creator council. Free market, once you give power to "competition" it's over.
Well Matt, you have some good ideas, however the PGA are the ones that the creators are going to need to convince, because much of what your ideas are will change the format so to speak from the traditional format... If they truly want better ratings it would be in their best interest to entertain some of these ideas.
Cussing is going to be the biggest thing to overcome with this, especially of you have people mic'd up. All the same though... Keep making great content Matt.
A Tiger type player in their prime would help
Actually, this is great for those involved. NLU, Paige, and the Bryans are already more to the taste of the mainstream PGA viewer. By the same token, this gives those creators greater access for tour players, which can be a content source.
Chipotle would be better than Taco Bell for 18 holes. 🙂 Hamburgers and/or hot dogs would work, but not one every hole. San Diego would have fish sandwiches. Chicago could have Chicago style hot dogs, etc.
Pga doesn’t seem to want competition. I think they are just trying to figure things out, and collecting data. In 2022 they signed a 9 year media deal which only added two new media additions with Disney and espn + mainly for streaming purposes. My guess would be strategic sports group would expect larger broader media deals moving forward. Potentially they could create more events that are smaller and less time consuming with similar sponsorship fees and less advertising cost. I’m 40 something and watch most of my golf on UA-cam. My oldest nephew is 26, my youngest is 9 and they both do the same.
This tells me the PGA is worried, YT creators smash viewing figures, and PGA broadcasts do not. Why? firstly the Golf Channel, Peacock etc coverage stinks, too many ads, too much chat about nothing, only show putts and its generally just boring. I watch LIV as its ad free on YT and broadcasts are good, watch DP world Tour from recordings so that i can scroll through ads. The viewing figures speak from themselves, if costs are high, get rid of the pundits, or use YT creators as pundits.
absolutely tone deaf picks. Par for the PGA. UA-cam golf success stemmed from jt being organic. This is capitalism fucking yet another good thing up.
I guess my only question is what power do these creators have by joining the committee? Don't know how I feel about EAL who's constantly reaching to have the most obscure opinion.
Every UA-cam golf video trying to be an epic cinematic masterpiece is what is turning me off. I was hooked on it for a few years. Now too many videos are too long. The dramatic intro, the early morning messed up hair wake up, the coffee maker percolating, the phone call while driving in the car to the course. I can't take it anymore!!!!!!!! Lol.
Can’t imagine Scottie or JT being ok or having a good time while FP pulls his pants up and Cold Cuts rips ass!
I feel like Tisha is good but I haven't seen or heard from her in years. Sabrina Andolpho and the GGG squad would make more sense.
i mean you left out how insanely expensive it is for tickers to events. it's insane.
You can't make 100 plus guys multi millionaires without someone paying for it
Golf in general still has that "Country Club" atmosphere. Even though an overwhelming majority of players are blue collar types, we still have this "gentleman" persona from 100 years ago. Until you break out of that and make it an everyday person sport, this is what you get. You mentioned John Daly. What about him makes him popular? He comes across as a guy who could be a co-worker during the week at any business really, and moonlights as a golf pro on the weekends. The dress code on tour is horrible. I mean no shorts. Why? It's friggin hot. The chief complaint is it takes forever to watch a round of golf. Let the guys use power carts. Everyone gets one for themselves and their caddy. Put cart cams in everyone of them and let the players talk. Let the viewer hear what's going on. It speeds up play and is more entertaining, plus I would venture a guess that 95% of players ride in a power cart anyway. It makes it more relatable. Shove that dress code where the sun doesn't shine. I really want to see the tour playing courses the average Joe can access. It's just terrible that they play courses that are private and the normal guy can't access. I want to see them trying to shoot 59s on a regular muni course with greens running at a 10 and are bumpy. That's what most people play on weekly.
Walking isn't the issue. No shot clock is the issue. Most of the time wasted is after they get to the ball
@lawbinson I disagree. 6 hour plus rounds walking is an issue. Riding would most definitely speed it up. I'm up for the shot clock, too, though. Great idea
@ 4 hour rounds walking no issues here. Only time when it can be is if there is a ton of distance from green to the next tee. At least we agree on one thing haha. Shot clocks!
@lawbinson younger viewers don't want to sit and watch golf for 4 hours. The carts could help shorten that time frame and offer a different view point with cart cams.
Nate also missed the boat not reporting on this
The PGA are control freaks and clueless about putting out a entertaining product. Hopefully these creators won't be controlled by them. I see the pga limiting content with LIV players. Perhaps a reason why Grant, Garrett, Rick and Peter decided to not be apart of it. Grant will be producing lots of content with Phil so definitely a conflict of interest there.
This feels a bit scabby, but at the same time it could be great. The PGA would never agree to what is actually necessary to make golf cool. This seems like the PGA just knew they needed creators close to them as they’re PASSING them, but nobody has any clue where to go from there. Maybe they do have a real plan, but it just seems that way, announcing a “Creator Council” with pictures of some top names, but not THE top names, and zero details.
Creators have figured out that they have a better product, and the ones that don’t scab for the PGA will band together, and create an event series that will break the PGA numbers like a twig. It’s coming, just wait.
they need to help make ticket prices cheaper at events so the PGA doesn’t go back to looking like an elitist and country club only game!
$10 says the PGA holds the rights to any content these creators create at events.
Paige Spirinac is more of a model than a golfer, Roger Steele is cool but his UA-cam presence is non existent, No idea who Tisha Alyn is, but once again its a relatively safe assumption to assume she was chosen because of her good looks, I love bobdoessports but their content has gotten stale, and foreplay and the no laying up are more podcasters than golfers. Weird to leave out GoodGood entirely even if their content isnt your thing. Also no creator classic champion which is weird, no Rick Shiels who has the biggest following of any golf influencer. Plus no Peter Finch, a genuinely great character, this list is wack. I dont think these are the best voices to have on your council. Wes and George are huge W's though, so that makes up for it slightly.
My line up would be:
Paige
Bob does sports
Grant horvat
Rick shields
Bryan Bros
Good good
I think this is a waste of time and energy for the creators. Creators no longer need the pga tour. The shift in professionalism is now more focused towards the creators because the relatability with pros and the viewer has now created a large gap.
First kudos for addressing that 🐘 I feel kinda bad for hammering you again today on Rex and Lav.
These creator councils may have little qualifications but no doubt more capable than all those suits making fortunes from the Tour for doing nothing. The biggest challenge for the creators will be dealing with these 🦕 🦖
The message should be: basically what Lefty and Shark have been saying all along:
Top Players together.
Faster pace.
Les commercials
More freedom for the top
Players to be content creators themselves.
Keep in mind like players content creators can be selfish in growing their brand. Hot Asian chicks and blondes with cleavage popping around never hurts but the atnt is moving away from amateurs for a good reason: they get boring to watch play golf after a little while.
As for kids: it’s funny how their shows have little to no commercials and they can watch for endless hours. Pga tour meanwhile it’s hard to catch any coverage between commercials. Just sayin.
I’m not sure Zack and the old people would love a WM every week. I still do t think WM translates to young viewers. Dads won’t be like: here son watch these people get plastered at a golf tournament t. And we know even old hippies love to biatch about people partying.
10 at riv is best hole in golf. And having been there it can be hard to spectate the carnage in person. They absolutely should have a lot more bleachers on that hole.
The mic idea is always good for pros and caddies.
So creators would no doubt be an upgrade over some announcers as far as broadcast roles.
Taco?!
It’s a golf tournament dude. Have you seen stand by me ? Is that what golf needs to survive.
I too loved golf and even the senior tour as an 18 year old-even younger. But we live in very different times. Even older people do not have the attention span of the past.
The solution. -again- is simple: less commercials. More top players. More shots. Less talking. More action is the key in a nutshell. It’s simple Sports are fun to watch when things are moving; and no cantlay shuffling his feet for a minute per shot does not count.
I think the Council is a great idea -- IF the TOUR doesn't screw it up like they continue to want to do.
Also...how about a foursome tournament featuring a PGA player, a Champions Tour Player and an LPGA Player and a UA-camr! Combining all 4 golf contributors! Big payoff with mics on while they play! I have many more ideas............⛳️
This TGL/simulator league… why the hell don’t they throw in a Social Media team of rotating members (Bryan bros, Grant, Rick, Garret, etc…) only use the talented players but it’s great crossover content. They could play every other week or 2-3 times a season.
TGL is DOA
I could possibly see the UA-cam people doing something Mon-Wed. Have some fun holes set up during practice rounds, but not during the actual tournament days. Too distracting. Not all the guys playing have 7 figure endorsement deals and multiple wins. They heed to focus on their game and not be able to smash 30 Nathan hot dogs on #13 tee box 🤷♂️
Great idea, but like the Creator Classic, where is Rick Shiels? Europe/UK should be represented - its a total miss and Rick is arguably the OG.
Waste Management was stupid 👎
I wanna play at Muirfield
Watch/listen to today’s Foreplay pod - seems like the PGA wants disruptors, opinions, etc. Foreplay, BDS aren’t afraid to say WTF to the PGA, NLU has very strong thoughtful opinions that they back up with details, etc. EAL does too and has done incredible work that PGA can draw from.
I think this is less about actual YT content creation and more about taking all these guys opinions and experience to develop things that bridge the gaps.
RS is opinionated but maybe not in touch with PGA, but GG has put on actual tournaments - so Garrett being left out for that reason seems like a big miss.
Content Creator team added to LIV, people wanna see them play not interview
That’s what LIV is doing but they are still not getting people watching them. People just are not watching TV no more
Good move for Bryan Bros. They will already be at some of these events through Wes conditional status. They can film content with pros before or after the event for their own channel. They can gain more access to these events and legitimize themselves.
Sponsors killed the personality of players. The PIF might actually help to release the shackles.
people liked golf in the past because the players were winning majors. today the top players are not winning any majors letting anyone able to win a major.
golf needs big names that win on a consistent basis with all the big name players fighting on sunday
those big name players were also battling on regular tournaments creating interest in viewership. today there are no big name players winning anything.
The creation of the creator council gives legitimacy to the creators. Coverage is much better on UA-cam videos because they can be edited to show the most interesting shots and holes. PGA tournament have instant decisions on what to show which is more hit or miss.
Empower the revenue generators. Give the players themselves access to their fans. Like LIV, each player gets his own "channel" with follow-ups, personal history and lifestyle issues. Relatable stuff. As it stands, Scottie Sheffler is the main course, starter and dessert. As good as he is, all the other guys have things that can endear them to a smaller but overall still significant number of fans. Build your audience. Encourage participation. Win a trip to visit or even play with your "hero". Run ZOOM meetings with your favorite. Be a VIP when your guy (or gal) comes to town for an event. All kinds of interactions are possible if you free up the individual from the corporate mission of exploitation by exasperation.
The PGA is going through what MLB also has currently...just a lack of free-flowing personality in the sport that you can mine for the telecasts. The Koepka & Bryson dustup and whatever Patrick Reed had going on were actually the last intriguing outside the ropes storylines for the PGA and they're all with LIV now. Now LIV is even poaching "duller" guys like Rahm (although he's opened up on UA-cam) and maybe Finau. But all the "red asses" seem to have left.
It's also not a coincidence that the NFL is one of the few thriving sports leagues. You only need to invest around 60 hours a season to fully follow your favorite team, as opposed like like 200 hours for hockey and around 400 hours for baseball. With golf, just to follow on the weekends is a huge commitment. The problem is I don't know what can be done about this. Golf is a leisurely game that takes 4-5 hours to play,if you tinker with it to be a TV product you lose the essense of the sport.
In the end, what may serve the PGA best is simply accepting that our main product is not for everyone, but glomming on to the creators and producing/backing certain events for them. And hoping by association they can get some slightly younger viewership on the main events.
What will fail is if they try to do a bunch of "party" events, where the players trying to make a living and grind it out will get pissed as well as making the fun one-offs like the Waste Management lose their uniqueness and appeal to the fans. If *everything* is a party then nothing stands out.
Frankly, getting an agreement with LIV and cross-pollinating with the vibes of their league should be priorities 1, 2 and 3, and the creator stuff can be a nice side-bar.
PGA Tour: Just do a 3-man booth with an exciting play-by-play guy, a former player with bonafides but who is also funny, and a rotating cast of golf-adjacent celebs/comedians or a 2nd pro (even a current pro). Think Gus Johnson, Peter Jacobsen (is he alive?), and Bill Murray/pro who already completed his round. No YT “personalities” please. If you must chase gen z clout, do an alt broadcast where some mulleted kids do commentary and post in to YT-win/win. You can let them film all shots of a pro am or practice round for their own channels so their subscribers can get their fix of wheel-spinning, challenge-breaking, handicap golf.
Bryson should be in this😂
Wouldn’t you say it validated the UA-camGolferVerse?
The PGA Tour needs to get over themselves and not only allow the players to be unrestricted on social media, they should also allow free use of their tournament highlights.
If they want more TV viewers, they need to cut down on the commercials. It's unwatchable when there is more commercial than golf.
My idea for the creator council is to get people the average golf fan has heard of. I’ve only heard of that Paige gal but none of the other jadrools. Another PGA mistake.
Can't believe Good Good not mentioned. A little bit "smelly" it seems to me.
Aw man. Not again. They left you off yet ANOTHER group? This is getting unfair! By the way, when are you doing the podcast on the final results of George Bryan's attempt to qualify for the tour through tour school? We are all anxious to know how he ended up.
Why wasn’t Grant Horvat asked to be on the council?
any Creator Council without Rick Shiels and Good Good..... is not the Majority
We think you should have been picked for this gig, over some of the other people they chose
Golf is so bad that the thought of UA-cam golf is better than actual golf is being discussed