Volvo Trucks - The Epic Split feat. Van Damme

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  • Опубліковано 4 жов 2024
  • Watch Jean-Claude Van Damme carry out his famous split between two reversing trucks. Never done before, JCVD says it's the most epic of splits -- what do you think? Please share & comment!
    This live test was set up to demonstrate the precision and directional stability of Volvo Dynamic Steering -- a world-first technology that makes the Volvo FM easier to drive.
    Filmed in Spain on a closed-off landing field at sunrise in one take.
    Directed by Andreas Nilsson
    Soundtrack by Enya: Only Time
    More about Volvo FM & Volvo Dynamic Steering:
    www.volvotruck...
    Visit Volvo Trucks website:
    www.volvotruck...
    Volvo Trucks on social media:
    / volvotrucks
    / volvotrucks
    / volvo-trucks
    / volvotrucks
    / volvotrucks
    / volvotrucks

КОМЕНТАРІ • 62 тис.

  • @rachidrifai9632
    @rachidrifai9632 3 роки тому +8001

    This commercial convinced me to buy a jean claude van damme.

  • @copiedcomment6958
    @copiedcomment6958 3 роки тому +27654

    When the Ad is so good that people search for it.

    • @cedricdevos3257
      @cedricdevos3257 3 роки тому +269

      Indeed I searched for it.

    • @Akarsh-
      @Akarsh- 3 роки тому +183

      I get recommended few times and I never skip a chance to watch it

    • @hklegomaster
      @hklegomaster 3 роки тому +79

      60M views in January 2020
      105M in January 2021

    • @hklegomaster
      @hklegomaster 3 роки тому +8

      Cool

    • @Felix11010
      @Felix11010 3 роки тому +11

      @@hklegomaster january 2021 and its almost doubled :)

  • @_t_h_o_m_a_s_
    @_t_h_o_m_a_s_ 2 роки тому +8897

    This commercial is still legendary, even after 8 years

    • @NoBullNate
      @NoBullNate 2 роки тому +52

      Lets be honest. Enya is Timeless.

    • @davewsh8434
      @davewsh8434 2 роки тому +43

      And the trucks still look modern

    • @enzoocampoiii2881
      @enzoocampoiii2881 2 роки тому +19

      they got the best commercials short but sweet not woke and no agenda to push propaganda down your throat companies should take note.

    • @DISTER141
      @DISTER141 2 роки тому +1

      Jean Claude is gay

    • @tgutannor730
      @tgutannor730 2 роки тому +4

      @@DISTER141 so is your mother !

  • @serdarkahveci533
    @serdarkahveci533 7 місяців тому +1219

    It's been ten years since this ad was shot. Ten years from now, we will open and watch this ad again and we will still be amazed.

    • @NTav540
      @NTav540 6 місяців тому +10

      For sure. Once in a while, bc I like Enya I remember this and come back here. I make sure to space my visits, bc I never, ever want to tire of this.

    • @davidc4408
      @davidc4408 3 місяці тому +8

      Does not matter. 50 years will still be the same

    • @adamaka4959
      @adamaka4959 2 місяці тому +1

      still cool

    • @vika0194
      @vika0194 Місяць тому

      It’s CGI. Amazed about what? It’s like any movie.

    • @gurr63
      @gurr63 2 дні тому

      It makes me want to buy a Volvo truck

  • @jezreellucas8055
    @jezreellucas8055 3 роки тому +5348

    If ads were like this, there's no need for a skip button.

    • @funnyshorts6133
      @funnyshorts6133 3 роки тому +14

      yep

    • @Joey-ee4hz
      @Joey-ee4hz 3 роки тому +32

      Probably wouldn’t know it was legendary because I would have pushed the skip button after 5seconds.

    • @PermanentHigh
      @PermanentHigh 3 роки тому +8

      Right? Instead you get badgered with shit u don't care about

    • @hayktadevos
      @hayktadevos 3 роки тому +22

      Until it starts to pop up every 15 minutes.

    • @Tmftvvv
      @Tmftvvv 3 роки тому

      Exactly

  • @Warhorse469
    @Warhorse469 5 років тому +7121

    Legend has it Van Damme was pushing those trucks apart with his legs.

    • @philjohnson725
      @philjohnson725 5 років тому +266

      Big deal. Chuck Norris was driving both trucks.

    • @kaeaja
      @kaeaja 5 років тому +36

      Im just freaken impressed that Jean Claude Van Damme can even do that.

    • @ambergriff135
      @ambergriff135 5 років тому +7

      philjohnson725 HAHAHAHAH love it!!!! Probably

    • @HardKore5250
      @HardKore5250 5 років тому +3

      Kaeaja Chuck can almost do it cannot go all the way down

    • @themaverick1891
      @themaverick1891 5 років тому +1

      Which legend? There is no such stupid legend.

  • @vlad050987
    @vlad050987 4 роки тому +6111

    It’s now 2020 and this is still the best commercial ever made

  • @Potatoinnakin
    @Potatoinnakin 2 місяці тому +127

    Here in 2024 because I still cannot get over this ad. Ad of the century imo

    • @paulas1672
      @paulas1672 6 днів тому +1

      Agreed! Perfection in every way! I come back to watch it annually! ❤

  • @natyalim
    @natyalim 2 роки тому +4278

    This isn't a commercial. This is pure art.

    • @GuyMcPherson69
      @GuyMcPherson69 2 роки тому +16

      Facts

    • @sarahbasto6520
      @sarahbasto6520 2 роки тому +23

      Van Damme is far my forever best hero ever. I'm 40. And since I was 10 nobody has ever beaten him 😍

    • @PabloPerez-ed9gp
      @PabloPerez-ed9gp 2 роки тому +1

      😂😂😂may b.

    • @JoeOvercoat
      @JoeOvercoat 2 роки тому

      @Super Hot Fire He falls.

    • @TheSupriest
      @TheSupriest Рік тому +2

      Agree!
      And everytime I'm sad or lose confidence in Humankind, I watch it and hope rises again! :)

  • @pedrokim107
    @pedrokim107 4 роки тому +10938

    If youtube would show me this ad, I would watch the ad and skip the video ...

  • @heavenascensiondio9907
    @heavenascensiondio9907 3 роки тому +13005

    The trucks are not steering, they're pushed aside by Van Damme.

    • @czyrwradek4571
      @czyrwradek4571 3 роки тому +85

      That comment just made my day :)

    • @daniel_7234
      @daniel_7234 3 роки тому +8

      Hi

    • @stavrospapadakis8839
      @stavrospapadakis8839 3 роки тому +16

      Hahaha you made my day too

    • @averma32
      @averma32 3 роки тому +7

      😂😂

    • @liberator48
      @liberator48 3 роки тому +87

      The trucks are also not accelerating, they are put in neutral on a downwards slope carried down only by the weight of his massive balls of steel.

  • @ailo8625
    @ailo8625 7 місяців тому +404

    Stop Asking Who’s Still Watching!
    We Never Stop Watching To This MASTERPIECE!!-

  • @SpencerBarton
    @SpencerBarton 3 роки тому +32029

    This is absolutely, without question, the most brilliantly executed marketing i've ever seen for a product.

    • @halinanowak781
      @halinanowak781 3 роки тому +528

      Definitely one of the best ads ever made. An ad so good, I come back and just to watch it again.

    • @josephalphonse9494
      @josephalphonse9494 3 роки тому +125

      @Your channel Elon groupie, take a hike!

    • @datsun_420z5
      @datsun_420z5 3 роки тому +18

      Spencer?! You are so good at skateboarding and you are so creative, I love watching your vids!

    • @Minenimations
      @Minenimations 3 роки тому +30

      Volvo makes really good marketing videos overall

    • @erikeggenbakstad
      @erikeggenbakstad 3 роки тому +13

      @Your channel Not as an advertising for the product reliability or quality per say. But as a standalone marketing campaign it was very good!

  • @benedekistvan2655
    @benedekistvan2655 3 роки тому +2547

    If every ad was like this I wouldn't skip them.

    • @_duh_factor
      @_duh_factor 3 роки тому +3

      Almost all are. But you don't give a damn to watch them for even first time

    • @hipaperbox
      @hipaperbox 3 роки тому +5

      if every ad was like this, it would be bored man..

    • @Lemsa42400
      @Lemsa42400 3 роки тому +13

      @@_duh_factor of course not. The most awkward ads I see on UA-cam are tiktok ads, which are made for dumb teens, and that wish.com ad with the girl doing gymnastics with absolutely no reason and no message unless "hey you see this is a nice girl, so come buy things on our website"

    • @BijinMCMXC
      @BijinMCMXC 3 роки тому +1

      @@_duh_factor No the hell they are not. Boy bye 🙄

    • @PhallacEye
      @PhallacEye 3 роки тому +1

      @@_duh_factor ua-cam.com/video/Pr8_SbSDibU/v-deo.html What was that you were saying?

  • @langkahbercahaya
    @langkahbercahaya 3 роки тому +3602

    van damme is a legend!

  • @inigoloyola1869
    @inigoloyola1869 2 місяці тому +131

    I've seen this years ago, and I'm still convinced that this is the greatest commercial of all time.
    -Direct demonstration of technology (i.e. steering precision)
    -Talented person
    -Beautiful, simple setting.
    -Excellent music
    -Not overtly (visually) complicated/edited. It's just a guy, a road, trucks and white Helvetica font.
    The simplicity, beauty, but amazing execution of the commercial is what makes it so great

    • @by7569
      @by7569 Місяць тому +5

      no one appreciated the skill of the drivers

    • @finnromy6304
      @finnromy6304 Місяць тому

      You forgot that it was all fake

    • @Dev_Astral
      @Dev_Astral Місяць тому +4

      @@finnromy6304Wrong. While he was being held by an emergency harness to pull him out if something went wrong, the whole thing is as real as it gets.
      It’s easy info to find.

    • @finnromy6304
      @finnromy6304 Місяць тому

      @@Dev_Astral it really doesn't matter if it was real or fake, if the masses believe it's real then it becomes real. I know it was fake for reasons you won't read about on 'official' pages. In a few years the rest of the world will find out too...

    • @jojojojojojojojojojojojojo
      @jojojojojojojojojojojojojo 2 дні тому

      PLUS it was recorded in 1 take (despite having been planned for 5 months).

  • @geoffgodwin
    @geoffgodwin 3 роки тому +4153

    Just try to imagine being the person who pitched this idea. Imagine the power of persuasion involved here.

    • @hafa8635
      @hafa8635 3 роки тому +453

      Guys, just hear me out here, what if we had Jean Claude Van Damme in the middle of two trucks doing a split???

    • @mateuszstepniewski5954
      @mateuszstepniewski5954 3 роки тому +272

      @@hafa8635 guy 1: thats stupid
      Guy2: wait wait wait, hes got a point. Just think about it.
      Guy 1: holy shit, set this up right now.

    • @VillainCrew
      @VillainCrew 3 роки тому +21

      Lol so true!! Im dying here 🤣🤣🤣🤣🤣

    • @gunelismiyeva2370
      @gunelismiyeva2370 3 роки тому +13

      JeanClaudeVanDamme💪👊👍

    • @DanTheTTT
      @DanTheTTT 3 роки тому +17

      And money, bunch of money. Like a lot of money from it.

  • @Marco-sx1kx
    @Marco-sx1kx 4 роки тому +1863

    6 years later, still the best comercial ever

  • @GeneralKenobi69420
    @GeneralKenobi69420 8 місяців тому +3424

    I almost forgot to watch this today

  • @neilmatthew27
    @neilmatthew27 19 днів тому +7

    The way he said “the most epic of splits” is so badass like wtf

  • @saffronblaze7763
    @saffronblaze7763 3 роки тому +2244

    This was the last time Epic was used correctly on the Internet.

  • @prasanth2601
    @prasanth2601 3 роки тому +2296

    If UA-cam adds are like this I'll never skip anyone of them.

    • @frost8426
      @frost8426 3 роки тому +14

      Then the actual video might got lost in the way

    • @g_b_m
      @g_b_m 3 роки тому +11

      ads*

    • @TherealToppo
      @TherealToppo 3 роки тому +5

      I haven't seen a UA-cam ad in years.

    • @matthewfourie3702
      @matthewfourie3702 3 роки тому +5

      @@TherealToppo that's nice bro but no one cares

    • @TherealToppo
      @TherealToppo 3 роки тому +1

      @@matthewfourie3702 oh ok. Well I haven't seen an ad in years. Premium is your friends. Thanks lol

  • @saf6996
    @saf6996 Рік тому +4017

    10 years later, this video still gives me goosebumps

    • @PatrickPierceBateman
      @PatrickPierceBateman Рік тому +29

      Enya does that.

    • @inlovewithi
      @inlovewithi Рік тому +22

      10 years? Wow. I was thinking that it was a recent video and that it's so sad that Van Damme has gotten older.

    • @majdichabbeh
      @majdichabbeh Рік тому +3

      deliver the message with no weird music or cgi. simple , efficent and epic.

    • @gequitaroper1531
      @gequitaroper1531 Рік тому

      Me too😂

    • @eszterliktor1951
      @eszterliktor1951 Рік тому +2

      It's been 10 years? :O Oh, my God, time flies move freely than JCVD's legs go.

  • @pacman10182
    @pacman10182 14 днів тому +5

    I'm glad this is still up, this needs to be preserved

  • @jayjameson2706
    @jayjameson2706 3 роки тому +1740

    The only advertisement that I would not skipp...

    • @Gerald0613
      @Gerald0613 3 роки тому +6

      You shouldn't skip ANY advert... that's how big companies survive in these difficult times...

    • @iloathepeoplewhorestilltal2774
      @iloathepeoplewhorestilltal2774 3 роки тому +21

      @@Gerald0613 idgaf about BIG companies

    • @okie1630
      @okie1630 3 роки тому +12

      @@Gerald0613 If times are difficult for big companies - what are they for individuals?

    • @Gerald0613
      @Gerald0613 3 роки тому +2

      you guys can only think about yourselves smh

    • @condorX2
      @condorX2 3 роки тому

      I got fool the first time, the second time I've noticed the obvious signs. There is no wind hitting his hair or clothes.
      Answer: CGI

  • @danielocsai36
    @danielocsai36 2 роки тому +3304

    9 years passed, and i'm still coming back watching this.

    • @DISTER141
      @DISTER141 2 роки тому

      Jean Claude is gay

    • @danielocsai36
      @danielocsai36 2 роки тому +7

      @@DISTER141 I'm not sure about this, but if he is, so?

    • @ipadista
      @ipadista 2 роки тому +9

      @@DISTER141 Irrelevant, once you do that split get back to us

    • @seanb2233
      @seanb2233 2 роки тому +4

      Is it 9yrs already!? Wow...

    • @ibrahimxelilov8056
      @ibrahimxelilov8056 2 роки тому

      Bende öyle 😊

  • @vlad050987
    @vlad050987 3 роки тому +2165

    It’s now 2021 and this is still the best commercial ever made

    • @MrNuts70
      @MrNuts70 3 роки тому +7

      Lotta good ads out there! This one is in my top ten for sure!

    • @yodukenukem
      @yodukenukem 3 роки тому +3

      Mercedes Benz with the weeknd? I mean blinding lights was written for the commercial

    • @mathulizagoba2103
      @mathulizagoba2103 3 роки тому +1

      My Mind is Blown.... 🔥

    • @MurBaha
      @MurBaha 3 роки тому +2

      ua-cam.com/video/cJGKgqTomJQ/v-deo.html

    • @Suchizworld
      @Suchizworld 3 роки тому +1

      Totally agree...watching it first tome today

  • @bluehealer81
    @bluehealer81 Місяць тому +15

    For me the second most amazing thing for me in this commercial was that they were able to do it just as the sun comes over the mountains. There is a window of like 30 seconds where that moment happens. To be able to have everything set up and running right on cue is just amazing to me.

  • @takumifujiwara300
    @takumifujiwara300 5 років тому +5109

    Imagine if UA-cam ads are like this? I will never click skip ad.

  • @VasuSaraf
    @VasuSaraf 3 роки тому +3154

    Disclaimer: No Volvos were hurt in the making of this Van Damme commercial.

    • @Kai9456Jojo
      @Kai9456Jojo 3 роки тому +15

      Disclaimer: No boings Airplane, Crewmans, passangers and paratroopers where hurt in the making of Chuck Norris's Commercial.

    • @merlineric8335
      @merlineric8335 3 роки тому +3

      Excellent...

    • @armanreyaz170
      @armanreyaz170 3 роки тому +2

      I gave you 1000th like

    • @ChikhiMohammed
      @ChikhiMohammed 3 роки тому +3

      Not really a bad one

    • @VasuSaraf
      @VasuSaraf 3 роки тому

      @@armanreyaz170 Thanks bro. Appreciate it.

  • @theazndonut1
    @theazndonut1 4 роки тому +2095

    The person who runs the marketing department of Volvo is a genius

    • @overallchampion539
      @overallchampion539 4 роки тому +33

      Such an under rated comment. You right about the hard work behind video as well

    • @beaumershon3066
      @beaumershon3066 4 роки тому +4

      I don't need a truck, but they have a bunch of awesome videos!

    • @blipblop92
      @blipblop92 4 роки тому +2

      They probably have an agency

    • @prakharmulmuley7357
      @prakharmulmuley7357 4 роки тому +6

      @@overallchampion539 volvo is underrated

    • @kisslayy5379
      @kisslayy5379 4 роки тому

      Please tell me name of this song..

  • @connorisleib
    @connorisleib 21 день тому +4

    crazy this is 10 YEARS OLD! I remember my dad showing this to me when I was a young buck like 4 or 5

  • @valeriem.8787
    @valeriem.8787 Рік тому +1436

    Still the best commercial...10 years later. Well done...

    • @strikeforcealpha9343
      @strikeforcealpha9343 8 місяців тому +6

      Just watched Blood sport, if you haven't seen it, I highly recommend it.

    • @monikawelzel806
      @monikawelzel806 7 місяців тому +2

      Indeed

    • @scummymummy2548
      @scummymummy2548 6 місяців тому +2

      By far the best commercial ever made❤

    • @NTav540
      @NTav540 6 місяців тому

      Amazing! I've lost count of how many times I have seen this. Before the Volvo one, this here was my favorite commercial: ua-cam.com/video/gSmLwYV6K5M/v-deo.html

    • @lsmworld
      @lsmworld 4 місяці тому +1

      It's still the best.

  • @lozaus1
    @lozaus1 11 років тому +14689

    Volvo found out after shooting this that " the dynamic steering" mode was in fact turned off. Lucky JCVD was able to control the trucks steering with his legs. :) love this ad!!

  • @2ChainZ_OP
    @2ChainZ_OP Рік тому +3510

    Van Damme doing the splits between two massive trucks driving backwards into the sunset in sync with Enya pretty much defines the entire internet.

    • @KubilayErtuna
      @KubilayErtuna Рік тому +83

      This is what humanity needs for a brighter future.

    • @snyper105
      @snyper105 Рік тому +20

      Well said

    • @ramiroledesma3863
      @ramiroledesma3863 Рік тому +28

      This is art...🎨🎭🌄

    • @JoseGonzalez-qb9le
      @JoseGonzalez-qb9le Рік тому +4

      No se Rik me parece falso

    • @anderson8546
      @anderson8546 11 місяців тому +4

      ​@@JoseGonzalez-qb9lehijo, hay un vídeo del making off de este video en UA-cam, no es tan difícil.

  • @TIOLIOfficial
    @TIOLIOfficial 7 місяців тому +586

    This video is randomly getting recommended to me after 11 years...

    • @noobike7996
      @noobike7996 7 місяців тому +1

      Hell yeah....

    • @TIOLIOfficial
      @TIOLIOfficial 7 місяців тому +10

      ​@@noobike7996I love that Volvo liked my comment.

    • @yongminkim1980
      @yongminkim1980 7 місяців тому

      It is such a celebration of JCVD, I come back once a year to see it... then I look for the all the meme versions for a laugh!!!

    • @mtlil9313
      @mtlil9313 2 місяці тому

      Sorte a sua eu tive a procurar, essa obra de arte

    • @FALADELE17
      @FALADELE17 2 місяці тому

      ​@@mtlil9313e eu aqui tbm tinha pesquisado kkkkk

  • @debarghabiswas6858
    @debarghabiswas6858 4 роки тому +1456

    Have you ever seen a advertisement with 100 million views where people come back to see it again
    No you haven't
    Thanks volvo
    Greatest commerical in the history of mankind

    • @volvotrucks
      @volvotrucks  4 роки тому +362

      Thanks! :-)

    • @TheLiamster
      @TheLiamster 4 роки тому +16

      It’s actually 98 million views but it’s nearly at 100 million.

    • @christosstamato527
      @christosstamato527 4 роки тому +18

      Maaan Volvo is real chill! Why hasn't anyone noticed that they've replied lol?
      BTW, my Volvo S60 is still the greatest car I've ever owned (and still own)

    • @mehmetayhan7367
      @mehmetayhan7367 4 роки тому +10

      @@volvotrucks now give that boy a car 😂

    • @debarghabiswas6858
      @debarghabiswas6858 4 роки тому +2

      @@mehmetayhan7367 I'll send you a piece of it if they manage to give me one😅

  • @RubiMercuri
    @RubiMercuri 3 роки тому +2325

    Legendary. Iconic. Best commercial I've ever seen.

  • @anthonyleeroy9943
    @anthonyleeroy9943 2 роки тому +2661

    No commercial will ever beat this masterpiece.

    • @dv5625
      @dv5625 2 роки тому +3

      ua-cam.com/video/fbL9QdWWJzo/v-deo.html hahahahah

    • @gracegulles6256
      @gracegulles6256 2 роки тому +4

      hmm...there's also an incredible commercial with Emirates . 👍

    • @MarcCelisKuss
      @MarcCelisKuss 2 роки тому +9

      @@dv5625 crap…

    • @joseescobar2076
      @joseescobar2076 2 роки тому

      @@dv5625 k

    • @maxxxtkd9
      @maxxxtkd9 2 роки тому +2

      Here you have old van damme and split on truck soo noo f way to beat this comercial!!! Haters gone hate ;) fuck that!

  • @jtomos
    @jtomos 2 місяці тому +21

    Almost ten year passed but this ad is still the best I have ever seen. Well done Volvo!

  • @ZoeJeren
    @ZoeJeren 5 років тому +1287

    The trucks
    Van Damme’s voice
    Van Damme’s legs
    Enya’s voice
    The music
    The sun
    And even the words
    Perfection.

    • @victormarin69yearsago60
      @victormarin69yearsago60 5 років тому +10

      Don't forget background setting

    • @Rachel-D
      @Rachel-D 5 років тому

      Yes absolutely so beautiful

    • @darryldwyer630
      @darryldwyer630 5 років тому +4

      It's magic... Truly. Van damme is one of my fav people ever and that song my god... Chills everytime. Combine those with what he does pure magic.

    • @wabbas1455
      @wabbas1455 5 років тому +4

      Your forgot to mention the colour of the trucks

    • @ZoeJeren
      @ZoeJeren 5 років тому +2

      Yes to all those, ☝🏼and I’m still enjoying it every time I come back

  • @Maarttiin
    @Maarttiin 4 роки тому +1741

    I wish my life was as stable as those Volvo trucks.

    • @ElenaBG3
      @ElenaBG3 4 роки тому +15

      Be good, be safe

    • @Tuur75
      @Tuur75 4 роки тому +6

      And die in 15 years? No thanks

    • @psp8446
      @psp8446 4 роки тому +4

      That will be too boring my friend ;)

    • @detroitplaya1004
      @detroitplaya1004 4 роки тому

      HAHAHAHAHA indeed!!!

    • @Abayyyyy
      @Abayyyyy 4 роки тому +8

      To have your life stable, you do not mind the instability of the life. There is rain? Use umbrella. Do not stop facing problems.

  • @viktormedina4631
    @viktormedina4631 6 років тому +4514

    I think this is actually the best commercial I've seen in my life and, quite probably, the best commercial ever. Whoever came up with this idea should get an award or something. Jesus!

    • @dereinedahinten206
      @dereinedahinten206 6 років тому +7

      if you love this one, you will like this one too:
      ua-cam.com/video/oDSWSEjD3Mw/v-deo.html

    • @onlinecarrentals2355
      @onlinecarrentals2355 6 років тому +54

      They won many awards

    • @sabrinabennybench11
      @sabrinabennybench11 6 років тому +2

      Most they scholar that the justice swindle 7800 salary not pay the shame with randstat one my steal volvo randstat France like not Arabic

    • @ttmungno9455
      @ttmungno9455 6 років тому +2

      Viktor Medina
      Ok

    • @infernalzen
      @infernalzen 6 років тому +1

      i like his coors beer adverts

  • @MacKenzieStewart-n8s
    @MacKenzieStewart-n8s 7 місяців тому +35

    The music, the narration, the setting, the stunt, the filming, the trust. One of the best ads I’ve ever scene. Surely Volvo feels they hit a home run with this ad. Would’ve been a great Super Bowl commercial.

  • @pusa0111
    @pusa0111 3 роки тому +3092

    Let's all take a moment and appreciate the skill of the drivers.

  • @ibrahimalmufadda8355
    @ibrahimalmufadda8355 3 роки тому +1574

    the most epic commercial ever , Now i gotta buy Van Damme.

  • @KoujiIsAmazing
    @KoujiIsAmazing 3 роки тому +755

    7 years on and it’s still the most epic of splits.

    • @rdngmikey
      @rdngmikey 3 роки тому +2

      I don't know, Chuck Norris does a pretty epic split on wing tips. 😉

    • @Biggie2829
      @Biggie2829 3 роки тому +2

      Rob Van Dam's dumbell lift while split between two chairs is pretty dope also

    • @rdngmikey
      @rdngmikey 3 роки тому

      @Yepac Man Yes, it is 100% CGI and entirely meant as a joke.

    • @fabriciodohornetao9263
      @fabriciodohornetao9263 3 роки тому

      ua-cam.com/video/9Eu0a6ukG1o/v-deo.html

    • @BijinMCMXC
      @BijinMCMXC 3 роки тому

      @@Biggie2829 you really brought up a split done between 2 chairs when this man really did a split between 2 big ass trucks while they’re being driven. That’s like seeing someone do a backflip off of a 100 ft tall cliff and then mentioning how someone else did a cool backflip into a swimming pool.

  • @Lopzzzanthony
    @Lopzzzanthony 23 дні тому +4

    One of the best ads of the history of mankind ❤

  • @BlueKungFu
    @BlueKungFu Рік тому +2961

    One of the greatest ads of all time. I still keep coming back to watch it eight years later. Well done Volvo 👏 👏 👏

    • @TheSupriest
      @TheSupriest Рік тому +17

      Agree!
      And everytime I'm sad or lose confidence in Humankind, I watch it and hope rises again! :)

    • @nancymurray7905
      @nancymurray7905 Рік тому +7

      Me too!

    • @FaithBiete
      @FaithBiete Рік тому +4

      Same here 😅😅

    • @RubberTag
      @RubberTag Рік тому

      Wow cool that you like it so much

    • @orphanlose
      @orphanlose Рік тому

      İs this real

  • @otaking71
    @otaking71 5 років тому +1326

    A rare comment from me to explain why this stunt is actually 100% real and give people a better appreciation of this video.
    Rewatch this a few times after you read my post.
    1) The trucks are driven in reverse for two reasons. People who've driven anything with a trailer know how difficult it is to keep it completely steady in reverse. The secondary reason is there's less possibility of JCVD being run over, if he were to have fallen off.
    2) The trucks are _NOT_ identical. The truck on the left of the video is 3 axled and the truck on the right is 5 axled. What this means is the truck on the left is a box truck, while the truck on the right is a truck + trailer. This is important as it explains why the truck on the left is the one that moves. If you turn while reversing a trailer, the trailer WILL turn in the opposite direction. This means if the truck on the right had done the spreading, the trailer would have moved closer to the other truck and made the stunt impossible. If you want to try this in real life...push and pull a kids wagon or a pallet jack while turning. You'll understand why this is so significant.
    3) There are 4 people you can see in the trucks. Two of them are watching the solid lines to understand spacing. The other two are observing the dotted lines...notice the right truck occasionally has a white spot show up near the right side of the right truck. The dotted lines and spots are used by the other two people to gauge their timing/speed.
    This is an absolutely amazing and creative stunt. Hats off to whoever designed the stunt in it's entirety; they really thought it out.

    • @lizzieball3795
      @lizzieball3795 5 років тому +71

      It's incredible.i still remember my amazement the first time I saw this,as he was lowering into the split.I will never forget that.
      It is transcential art expressed through the intelligence that designed and engineered the technology, jcvd's talent,skill and strength, and enya's beautiful music.
      My interpretation is ; THIS represents and encompasses the things we(our civilization ,in the new millennium)value, and strive for; beauty,knowledge,innovation,determination, love, PEACE.
      That the majority of humans are not narcissistic, greedy, cruel, war mongerers portrayed by the mainstream media.

    • @johnbeebe6952
      @johnbeebe6952 5 років тому +84

      The other way you can tell this stunt is absolutely real...
      Because Jean Claude says its real.

    • @SRnr16
      @SRnr16 5 років тому +2

      u r stupid lol

    • @alaramsri
      @alaramsri 5 років тому +11

      I think u d one designed this

    • @veliselaci3096
      @veliselaci3096 5 років тому +53

      Worth my time reading this comment

  • @tonibaloney8735
    @tonibaloney8735 5 років тому +1365

    Still awesome 5 years later

    • @Остин-я9м
      @Остин-я9м 5 років тому +4

      still awesome 5 days later))

    • @zerocool-zerocool
      @zerocool-zerocool 5 років тому +1

      its a reverse

    • @aravindravi6845
      @aravindravi6845 5 років тому +4

      This one's gonna be awesome like forever!

    • @zerocool-zerocool
      @zerocool-zerocool 5 років тому

      @Tokyo Drift
      how can you be so sure??? only if you were driving the trucks... the illusion is complete and it was all done backwards and they were driving ahead.. much easier... much less risk

    • @renequintanilla2537
      @renequintanilla2537 5 років тому

      And still fake.

  • @gigertz7613
    @gigertz7613 18 днів тому +19

    Who got here because of the Goomba split animation?
    Welcome chumbuds!

  • @PhilGuerre
    @PhilGuerre 4 роки тому +847

    This will go down in history as one of the Best commercials ever.

  • @antonv.
    @antonv. 3 роки тому +2749

    Mind-blowing, one of the best commercials ever made!

  • @Danidev
    @Danidev 4 роки тому +4327

    nostalgia hit hard with this one

  • @MegaMark0000
    @MegaMark0000 7 місяців тому +132

    This commercial is like an anxiety relief, a nostalgia trip and an inspiration all in one.

  • @mihaimov2464
    @mihaimov2464 3 роки тому +2352

    Even the sun refuse to go down to see this masterpiece.

    • @she-hulkSMASHES
      @she-hulkSMASHES 3 роки тому +17

      It was actually filmed at dawn.

    • @DISTER141
      @DISTER141 3 роки тому +1

      @@she-hulkSMASHES Jean Claude is gay

    • @she-hulkSMASHES
      @she-hulkSMASHES 3 роки тому +20

      @@DISTER141 fuck off with the homophobia, troll.

    • @halpreme009
      @halpreme009 3 роки тому +13

      @@DISTER141 why u keeping spamming this shit?

    • @DISTER141
      @DISTER141 3 роки тому

      @@charlie_orion Jean Claude is gay

  • @malintha123
    @malintha123 4 роки тому +1477

    This makes me want to buy a Volvo truck for no reason...

  • @lasutherland2
    @lasutherland2 5 років тому +2185

    The real question is, Who makes those pants? That's what I'm interested in buying.

    • @exisTxD
      @exisTxD 5 років тому +194

      Probably the same brand the hulk is wearing.

    • @sibi51811
      @sibi51811 5 років тому +31

      @@exisTxD good one

    • @leusigor1
      @leusigor1 5 років тому +17

      Hugo Boss

    • @XD1999cable
      @XD1999cable 5 років тому +21

      Search "Chuck Norris pants" he sell ones.

    • @habajaba9603
      @habajaba9603 5 років тому +8

      He must’ve borrowed those from hulk.

  • @simouny
    @simouny 2 місяці тому +17

    This ad lives in my mind rent free.

  • @Stimpackswe
    @Stimpackswe 11 років тому +587

    Dont be fooled, this is not the precision of Volvo Dynamic Steering. But simply Van Damme's legs, keeping the trucks in line.

  • @placeholdername3206
    @placeholdername3206 4 роки тому +1405

    Imagine the look on everyone elses face when some marketing guy came up with this idea. "OK so look, we're gonna have two trucks side by side. Then we get Jean-Claude Vandamme standing with one foot on each sidemirror and then the trucks part slightly and he does a split between them".

    • @PhilGuerre
      @PhilGuerre 4 роки тому +84

      Lol! I bet they all laughed at that guy and still took his idea.

    • @applelordgaming462
      @applelordgaming462 4 роки тому +3

      Lol

    • @Baschtilp
      @Baschtilp 4 роки тому +80

      AND the Trucks are goin backwards!!

    • @fruitycoconut
      @fruitycoconut 4 роки тому +13

      One word : drug

    • @L8bro
      @L8bro 4 роки тому +16

      And then drive them BACKWARDS.

  • @PaulaAllenPaulasPlace
    @PaulaAllenPaulasPlace 7 років тому +1410

    Who ever thought hey lets get Jean-Claude Van Damme to do the splits between two trucks for a comercial deserves a raise.

    • @lavenderseedandworms
      @lavenderseedandworms 7 років тому +55

      Phenomenal concept for sure! :-)

    • @ghaithghazi6748
      @ghaithghazi6748 7 років тому +97

      And the guy who choosed the soundtrack, daaamn this must be the best advertising agency in the whole world!

    • @bawipa9030
      @bawipa9030 7 років тому

      Paula Allen
      Ok

    • @зафарчилаев-ч1л
      @зафарчилаев-ч1л 6 років тому

      Paula Allen сэк тжик

    • @LettuWiratama
      @LettuWiratama 6 років тому

      No. Not really. Is that you the person who make this happen?

  • @GregoryJones-t2c
    @GregoryJones-t2c 2 місяці тому +3

    Van Damme & Volvo. Two things I never thought would be in the search bar together. And hundreds of times for me. I hope it’s taught in every marketing class.

  • @jop7479
    @jop7479 3 роки тому +1720

    This feels better than those annoying ad we can't stand for 5 seconds.

    • @daniel_7234
      @daniel_7234 3 роки тому +6

      I need 1k subs

    • @marlyndelta7159
      @marlyndelta7159 3 роки тому +1

      😂😂😂😂😂😂

    • @vgamerul4617
      @vgamerul4617 3 роки тому +1

      @@daniel_7234 goe goe

    • @daniel_7234
      @daniel_7234 3 роки тому

      @DamnMerasmus thanks man

    • @Sinaninyeri
      @Sinaninyeri 3 роки тому +1

      get youtube vanced and an adblocker. I havent seen an ad for ages.

  • @LegoAnimations6370
    @LegoAnimations6370 Рік тому +1227

    It's almost been 10 years since this commercial came out.
    During that time NOT A SINGLE commercial has managed to top this.
    Absolutely perfect. This is how you market your products.

    • @The_Bigot
      @The_Bigot Рік тому +2

      The jack links commercial with the Sasquatch growing out of the guy’s back in a nasty public restroom and unleashing a powerful stream of piss, destroying the urinal across the room is up there

    • @felixasket89
      @felixasket89 11 місяців тому

      ikea lamp commercial is good too.

    • @thrithree
      @thrithree 10 місяців тому

      Chuck will not tolerate disrespect!
      ua-cam.com/video/9HoFIamOLig/v-deo.htmlsi=byfWCCO3xpzY4Ly-

    • @jlc5639
      @jlc5639 9 місяців тому +5

      I can't believe it was 10 years ago wtf

    • @stanfordwillis4841
      @stanfordwillis4841 9 місяців тому +1

      Yes, not a single one anywhere in the world because you've seen them all

  • @CrashedCarChannel
    @CrashedCarChannel 4 роки тому +3659

    Ah, the good old days!

    • @Pedro-ss4lq
      @Pedro-ss4lq 4 роки тому +6

      :-)

    • @rcikdey6452
      @rcikdey6452 4 роки тому +9

      I feel ya, mate.

    • @supadopemex9245
      @supadopemex9245 3 роки тому +38

      Truly, I remember showing this to my brother at Thanksgiving with my family in 2013. I’d love to be there again...

    • @billywashere6965
      @billywashere6965 3 роки тому +60

      This was before marketing got taken over by SJWs and crazy feminists. This was back when companies actually wanted you to buy their products.

    • @justanotherguyful
      @justanotherguyful 3 роки тому +36

      @@billywashere6965 yeah when advertising was still somewhat creative, now its just "PEPSI STANDS WITH YOU IN FIGHTING "INJUSTICE" WHILE UR PROTESTING DRINK PEPSI HEHE" 🤦‍♂️

  • @СоколоваЕкатерина-х1ц
    @СоколоваЕкатерина-х1ц 6 місяців тому +20

    Эту рекламу уже никто и никогда не переиграет!!!! 🔥

  • @向你祖母問好
    @向你祖母問好 4 роки тому +2020

    The distance between the trucks is known as 1JCVD.

  • @zero131056
    @zero131056 Рік тому +1385

    You know an ad is THAT GOOD when everyone randomly remembers it years and years later and comes back to rewatch it. Well done Enya and JCVD.

    • @hanswurscht6625
      @hanswurscht6625 Рік тому +6

      Absolutely. I didn't remember what they were trying to sell but I remember JCVDs epic split xD

    • @swostika-m8x
      @swostika-m8x Рік тому

      So atleast 4 years later

    • @Nyxeme
      @Nyxeme Рік тому

      @@AdenAvory KEKW

    • @jayd6372
      @jayd6372 Рік тому +1

      And its for something none of us will ever buy.

    • @aadhithanu9070
      @aadhithanu9070 Рік тому +4

      AND VOLVO....😅

  • @ToastedFanArt
    @ToastedFanArt 6 років тому +1348

    I watch this once every few months for motivation. Never fails.

    • @ClintLoweTube
      @ClintLoweTube 6 років тому +12

      I come back every year.

    • @tylerdurden786
      @tylerdurden786 6 років тому +5

      Because you want a Volvo dynamic steering?

    • @ToastedFanArt
      @ToastedFanArt 6 років тому +5

      @@tylerdurden786 Who doesn't?

    • @ToastedFanArt
      @ToastedFanArt 6 років тому +11

      @akr010hvt You don't know my struggles

    • @jsm530
      @jsm530 6 років тому +3

      @@ToastedFanArt to get out of bed? That would apply to me quite frankly.

  • @n0e.p
    @n0e.p 4 місяці тому +25

    After 11 years, it's still, in my opinion, the best commercial ad.
    Well done ! 🎬

  • @brianmoeller3539
    @brianmoeller3539 11 років тому +69

    Listen to yourselves. Forwards or backwards, it doesn't make a difference. The man did a split on top of two moving trucks!!!
    Watch his feet during the split. The right actually slips a bit and the left does a slight reposition. He's not faking this. I read a couple of articles that stated this was indeed real, while driving backwards and that he did it in ONE take.
    This was amazing and yet you always have haters and trolls trying to downplay it with their BS.
    AND YES....I want to buy one of their trucks now.

    • @IAMDarren9682
      @IAMDarren9682 11 років тому +5

      Well said :)

    • @ivandiablo8282
      @ivandiablo8282 11 років тому +10

      the haters work for GM

    • @brianmoeller3539
      @brianmoeller3539 11 років тому +4

      The other argument is about the trailer not turning while backing up. No crap! They are two different trucks. One is a full trailer/rig (right side) and never turns, just backs up straight. The other is a delivery/box truck. It doesn't have a trailer!! No moving parts! That's why it does the slight turn instead of the other one.
      Pay attention to details people. :P

    • @ivandiablo8282
      @ivandiablo8282 11 років тому +2

      Brian Moeller I and most of we already know this

    • @brianmoeller3539
      @brianmoeller3539 11 років тому +1

      ***** Enya: Only Time

  • @16vang4life
    @16vang4life 4 роки тому +736

    “I’ve had my ups and downs. My fair share of bumpy roads and heavy winds. That’s what made me what I am today.”
    I felt that

    • @GIPvideos
      @GIPvideos 4 роки тому +1

      This jlhits different now

    • @aimanghazi7043
      @aimanghazi7043 4 роки тому +10

      We were happy back then... we just didn't know it.

    • @rehimhumbetov9227
      @rehimhumbetov9227 4 роки тому

      Fuck you

    • @16vang4life
      @16vang4life 4 роки тому +1

      Rehim Humbetov Whats yo frustration my guy

    • @CaesarAugustus27
      @CaesarAugustus27 4 роки тому +1

      @@rehimhumbetov9227 I see you're in your up and downs.

  • @mistervova11
    @mistervova11 5 років тому +2788

    As a truck driver, if people would only know how much skill it takes, to keep this tractor truck in control backwards with a trailer. Insane driving skill.

    • @lanista78
      @lanista78 5 років тому +71

      Honest question: do you think the trucks are actually driven or rather in auto mode following the lanes on the road?

    • @pluton80
      @pluton80 5 років тому +394

      Well, it's the dynamic steering technology. This is what the ad is about.

    • @kasel1979krettnach
      @kasel1979krettnach 5 років тому +45

      yes its really amazing. did you see that the truck with the "simpler" kinematics is the one steering, whereas the more complicated one stays on a straight line ?

    • @mistervova11
      @mistervova11 5 років тому +39

      @@kasel1979krettnach Ah yeah didn't notice it. The one that moves doesnt have a trailer behind it, which makes it easier to steer backwards. But it's still impressive that he could hold the other tractor trailer truck in a straight line with that speed.

    • @kasel1979krettnach
      @kasel1979krettnach 5 років тому +40

      @sebastian popek honest anwer: yes, because it is. The safety equipment was also real but has been removed from the pictures. (retouche), there is a making off video available as well.

  • @memo44536
    @memo44536 21 день тому +1

    Jean Cleaude Van Damme will always be a legend. Thanks for a beautiful childhood and motivation

  • @baloog8
    @baloog8 3 роки тому +835

    This isn't an ad. This is divine masterpiece that the advertisement world got to be a part of.

  • @margaretpritchet
    @margaretpritchet 5 років тому +672

    Don't know why UA-cam just put this in my recommended but...
    I'm not disappointed.

  • @SKtube0
    @SKtube0 8 років тому +128

    A friend of mine worked on the production crew for this commercial and was told that Van Damme did this in ONE rolling take. The set up took forever as one can imagine, but all in one shot on the first try?! Van Damme's a freaking boss.

  • @perandersson6366
    @perandersson6366 26 днів тому +3

    Every time I am feeling lite "down", I take a look on this video. And get boost for several days. It is perfect!

  • @tatianacorrea803
    @tatianacorrea803 2 роки тому +1229

    The epic split, the sunset, the perfect truck alignment, the narration, the soundtrack, the clear sky, the shooting angle changing to enhance the sunset.. So many factors that combine together making this a masterpiece! Still SO satisfactory to watch, even 9 years later!

    • @ByNeuron
      @ByNeuron 2 роки тому +6

      Absolutely!!! 👍👍👍

    • @southwestcoyote
      @southwestcoyote 2 роки тому +12

      It is epic because of all the things you state. I haven't seen it in years, but it still generates the same strong emotional response as it did years ago.

    • @Poatan.chama.
      @Poatan.chama. 2 роки тому +12

      Trucks are also driving in reverse

    • @jasonsimpkins9069
      @jasonsimpkins9069 2 роки тому +2

      I'm sure you're forgetting something. Lol

    • @xcitive
      @xcitive 2 роки тому

      Ended a bit abruptly though.

  • @Terkzorr
    @Terkzorr 6 років тому +778

    Pure perfection. From the split, to the truck colors matching the evening sun, to the music...

    • @TheFreddyEduard
      @TheFreddyEduard 5 років тому

      Epic Splt? Everything that JCVD does can make a small 8-year-old girl better, even this split. Here is the proof.
      facebook.com/JJMcParlandFan/photos/a.1639972822888709/1716886775197313/?type=3&theater

    • @ngd931
      @ngd931 5 років тому

      i don't think there's a sun during evening

  • @nayadabdallah9917
    @nayadabdallah9917 3 роки тому +2653

    Let's be serious, we often come back here to watch this masterpiece ad.

    • @GohanSSJZ
      @GohanSSJZ 3 роки тому +6

      Oh for sure, I've watched this at least like 10 times already. Such a fantastic job they did.

    • @hamdangaming4035
      @hamdangaming4035 3 роки тому +3

      Following me up you

    • @deniusmanov
      @deniusmanov 3 роки тому

      Me watching it 2 times 1st time 1 year ago and 2nd only now

    • @javidmardanov9709
      @javidmardanov9709 3 роки тому

      Of course)

    • @benmaseru7615
      @benmaseru7615 3 роки тому +2

      So true. I'll probably tell my kids this was an actual Super human

  • @tatianarogozhanskaya9913
    @tatianarogozhanskaya9913 6 місяців тому +2

    Браво водителям!

  • @HIndiLookup
    @HIndiLookup 4 роки тому +2382

    precise driving test...good work drivers

    • @ronaldinho_le_gaucho
      @ronaldinho_le_gaucho 4 роки тому +29

      yeah actually they had the very hard part of the job lol

    • @tamarahagenbeek
      @tamarahagenbeek 4 роки тому +17

      Please don't tell me you believe this real??? He's a stuntman and an actor.

    • @onsokumaru4663
      @onsokumaru4663 4 роки тому +27

      Real my ass
      The footage is played in reverse hence why the trucks are reversing and Van Damme's lighting looks studio lit, green screen vfx.
      GTFO

    • @tamarahagenbeek
      @tamarahagenbeek 4 роки тому +5

      @@onsokumaru4663 So many empty brainboxes who believe all that's sold on screen. Did you know you can even buy compost worms online? These are specialised and mutated hahahaha

    • @tamarahagenbeek
      @tamarahagenbeek 4 роки тому +2

      @@MegaHooper25 Just as real as dragons, fairies, gnomes, slendermen, the invisible superhero God, magical angles, claydoll Adam and the undead. Your brain most likely needs some warmth after all the frost to start think more clearly.

  • @TheJewelleryWorkshop
    @TheJewelleryWorkshop 3 роки тому +500

    Possibly the greatest commercial ever made.

    • @DISTER141
      @DISTER141 3 роки тому +1

      Jean Claude is gay

    • @Nietabs
      @Nietabs 3 роки тому +4

      Who's Jean Claude?

    • @ajsiemers
      @ajsiemers 3 роки тому +13

      @@DISTER141 yeah, that's just your wishful thinking

  • @HotFuzzGoonayorum
    @HotFuzzGoonayorum 3 роки тому +3265

    I didn't searched for this. But glad I watched this

  • @pinteresco20
    @pinteresco20 13 годин тому +2

    It's been 10 years since this ad and it's still one of the best ads in motorsport history

  • @nicholaswelch3337
    @nicholaswelch3337 3 роки тому +903

    This advert almost convinced me to buy a truck.

    • @westreaper9681
      @westreaper9681 3 роки тому +11

      Right! I can't even drive

    • @a.c.culture4784
      @a.c.culture4784 3 роки тому +9

      But then you look at your wallet....

    • @murozman
      @murozman 3 роки тому +1

      🤣🤣🤣

    • @baloog8
      @baloog8 3 роки тому

      Lol!

    • @baloog8
      @baloog8 3 роки тому

      @@a.c.culture4784 or your driveway, usual parking lots, or just whole lifestyle in general..

  • @PiPaPoPedram
    @PiPaPoPedram 3 роки тому +563

    Every once in a while I come back here to watch the most legendary ad ever made.

  • @cenenmichaelnacorda6379
    @cenenmichaelnacorda6379 4 роки тому +477

    I mean damn, those drivers needs some recognition too.

    • @volvotrucks
      @volvotrucks  4 роки тому +229

      For sure!

    • @williampatrick2971
      @williampatrick2971 4 роки тому +27

      I’m not sure if they’re actually going backwards or if this video is played in reverse

    • @TheAusherGuy
      @TheAusherGuy 4 роки тому +37

      Chuck Norris was modest enough not to take any recognition for driving both trucks.

    • @---DW---
      @---DW--- 4 роки тому +33

      @@williampatrick2971 I thought the same thing, but then I looked at his pants.
      As he splits, the bottom of his pants ride above his boot. If it was in reverse, his pants leg would not have fallen back over his boot. This shows that his pants were pulled as he split, confirming the trucks were actually going backwards.
      Amazing!

    • @akimnerom8231
      @akimnerom8231 4 роки тому +4

      William Patrick this is some Tenet shit

  • @justfair4181
    @justfair4181 2 місяці тому +7

    The best commercial and production I have seen in my 50 years.

    • @DimaKr-bz1py
      @DimaKr-bz1py 2 місяці тому

      1GHwxy34yrSAGNjiLb5nUy8ccbcBpvhhJ2 (btc) Help me please 😔

  • @damian5825
    @damian5825 4 роки тому +642

    If all youtube ads were like this, there would be no Premium.

    • @diegobocanegra928
      @diegobocanegra928 4 роки тому +6

      Haha damn right!

    • @michaelburry8332
      @michaelburry8332 4 роки тому +4

      That was a thinking man's comment if I ever saw one. 👍

    • @nf9563
      @nf9563 4 роки тому +1

      Damian hahahahahahhahahaa

  • @JoeyMarx
    @JoeyMarx 3 роки тому +1081

    Imagine the look of everyone's face when this ad idea was recommended in a board meeting

    • @mariosavva999
      @mariosavva999 3 роки тому +3

      😂😂😂

    • @ZeeshanJamal-dm9jy
      @ZeeshanJamal-dm9jy 3 роки тому +2

      Some of cried as they were on lsd

    • @GilbertCarrizales
      @GilbertCarrizales 3 роки тому +30

      "Get Van Damme on the phone right now!"

    • @PaolaLozanoYoga
      @PaolaLozanoYoga 3 роки тому

      😂

    • @derrickrr5516
      @derrickrr5516 3 роки тому +14

      They all laughed until someone said...
      “UNLESS...
      We get Jean Claude Van Dame to do it.”
      Silence...Then complete agreement and committal. 😁

  • @mishaworboys2140
    @mishaworboys2140 3 роки тому +1332

    Anyone else just randomly remember this video and come back to it 8 years later?

    • @sahbay9246
      @sahbay9246 3 роки тому +4

      bruh get out my life

    • @invock
      @invock 3 роки тому

      Hi there.

    • @suzukiyosido7168
      @suzukiyosido7168 3 роки тому +1

      Me bro

    • @peervermeiren8902
      @peervermeiren8902 3 роки тому +4

      it poped up on my recommended. Saw only the memes and now think too this is a brilliant commercial.

    • @GeorAngels
      @GeorAngels 3 роки тому

      It was mentioned - among others - in marketing class

  • @АлександрБугрин-с3ю
    @АлександрБугрин-с3ю Місяць тому +5

    Обожаю эту рекламу, просто шедевр, Вандамм крут как всегда

  • @Hartfeltet
    @Hartfeltet 4 роки тому +874

    Manager: How precise is the steering?
    Engineer: It's so precise that Jean-Claude Van Damme could do a perfect split between two trucks driving in reverse.
    Manager: Prove it...

    • @bonsaitreehouse5534
      @bonsaitreehouse5534 4 роки тому +2

      Dude, they used supports on the feet.

    • @Luisaggie
      @Luisaggie 4 роки тому +8

      Engineer: Hold my beer

    • @theseboots.3185
      @theseboots.3185 4 роки тому +10

      @@Luisaggie Driver: Hold my beer.

    • @paulypaul7754
      @paulypaul7754 4 роки тому +12

      @@theseboots.3185 Beer: will someone just hold me!!

    • @s4dreamland671
      @s4dreamland671 4 роки тому

      😂🤜🤛 damn straight , prob exactly how that played out ! Still best commercial ever made!

  • @-vee-7009
    @-vee-7009 4 роки тому +1416

    "Do you remember that ad where Jean-Claude Van Damme does the splits?"
    "Nah, never heard of it"
    "Sorry I meant the ad where they demonstrate the stability and precision of Volvo Dynamic Steering."
    "Ahhh Now I got you."

  • @faisal1alyami
    @faisal1alyami 3 роки тому +362

    An ad with 104 million views , and still UA-cam recommended 7 years later .
    .
    .
    Yeah I guess it deserves a replay

    • @bigul_siwach
      @bigul_siwach 3 роки тому

      106*

    • @capreesan302
      @capreesan302 3 роки тому +3

      Lol it got 2 million more in 4 days

    • @mp8359
      @mp8359 3 роки тому

      And I've never seen a volvo truck 🚚

  • @EdwardNdakidemi
    @EdwardNdakidemi Місяць тому +3

    Even after a decade, I'm still in awe! How did they manage to do that?!

    • @shoahkahn2692
      @shoahkahn2692 Місяць тому

      Precious-crafted body and precision steering.