This is so dope! Didn't think it was possible to fall in love with the brand even more but absolutely loved hearing the back story! Ben you're an incredible businessman and signing Danielle was the coolest decision ever. Would love to work for RAD❤
What an incredible story. So inspiring. Love your shoes (wear them every day in the gym). Learning about your journey I love them even more. Well done Ben and team
At first I was skeptical about the hype (instant sell outs and impossible to get) however managed to get a pair of the "radberry ripple" and now I own 3 pairs of R.A.D ones. Managed to convert my brother, too. Only issue is that my laces always seem to come loose so hopefully this changes for v2! Love this Chapter One vid.
Great video, y'all! I wish more brands would take this approach with their storytelling and put their soul out there for everyone to see. Stoked for the new model!
FINALLY the documentary that tells the story I wanted to know! I've been following you for a long time and only in 2024 I finally managed to buy my first pair of RAD (I went to Italy to get them because unfortunately Switzerland is not available) and I LOVE IT. Truly inspiring 🚀🚀🚀
Idk what i love more, the brand / Ben’s story / the soundtrack / the shoes themselves / the team/ or the massive cliffhanger at the end 😳
Ya’ll think we should make a playlist 💅
This is so dope! Didn't think it was possible to fall in love with the brand even more but absolutely loved hearing the back story! Ben you're an incredible businessman and signing Danielle was the coolest decision ever. Would love to work for RAD❤
Tearing up 🥹
What an incredible story. So inspiring. Love your shoes (wear them every day in the gym). Learning about your journey I love them even more. Well done Ben and team
Appreciate the love Ryan 💖
Incredible video, brilliant storytelling and epic brand 🔥🔥
Chapter two loading….👀
This was really RAD! Thanks for sharing the story. Making me love the brand even more. Can’t wait for the next chapter soon!!!
Chapter two pending….⏳
well spent 48 minutes 🩵 love what you do! 💅🏼
Ly 💖
Amazing story. There is no backing down for Ben.
Rally against destruction 🧨
❤ video. Amazing story. I’m always cheering 📣 for DB, ❤
‼️‼️
At first I was skeptical about the hype (instant sell outs and impossible to get) however managed to get a pair of the "radberry ripple" and now I own 3 pairs of R.A.D ones. Managed to convert my brother, too. Only issue is that my laces always seem to come loose so hopefully this changes for v2! Love this Chapter One vid.
Love to hear it dude 💖
V2 improved 💅
World class video guys take a bow
Currently 🙇♀️
I’ve been waiting over a month for V1 to be in stock, now I definitely have to wait for V2! Ha ha. Great story!
Get in line 🚀
@@rad_global💯 just tell me where! 😅
Incredible story made me buy a pair right now.
Well we may have something for ya 👀
Great hearing where rad started and excited to see whats next. Will there ever be a story of why Laura left for adidas?
Danielle literally the reason I looked into RAD best training shoe hands down
We got chu💅
@@rad_global any RAD 2.0 coming out 🫦
😭😭😭
Great video, y'all! I wish more brands would take this approach with their storytelling and put their soul out there for everyone to see.
Stoked for the new model!
We’re a couple of storytellers 💖
FINALLY the documentary that tells the story I wanted to know! I've been following you for a long time and only in 2024 I finally managed to buy my first pair of RAD (I went to Italy to get them because unfortunately Switzerland is not available) and I LOVE IT. Truly inspiring 🚀🚀🚀
Love to hear it dude. What pair did you cop👀
love it - will power!
Got a ton 🏆
This is rad
We’re so R.A.D® 💅
So sick, will be the next pair of CF shoes!
Good choice 🤭
Fantastic storytelling. Can't wait for chapter 2.
In the making 👀
Felicitaciones! Son una marca que tienen algo diferente y eso diferente es la pasión y gusto que tienen en todo lo que diseñan! 🎉🎉🎉
Appreciate the love 🤭
RAD is doing media like media should be done ⚡️
That’s how we roll 🎢
Legend in the making
He’s the G.O.A.T
A truly RAD tale. 🎉
R.A.D® world 📚
Fantastic doc guys, loved all the images and soundtracks!
Playlist pending 💃
@ can’t wait 🔊
This is Great!!
Iconic 💅
True perseverance!
For real 💫
V2🎉❤❤❤❤
👀
this is everything
Pass us the tissues 🥹
Rally Against Destruction 🔥🔥
R.A.D® ♟️
I just want my third pair.
Come see us then 👀
lets goooooo
We ready 💅
Truly inspiring!! Just keep being RAD, best is yet come🫂
You said it ❤
LFG!
🎢🎢🎢
love my RAD 1s, but my goodness get more stock for 9.5UK, I need MORE
Noted 👀
👀
Throwback to the stressful times of not getting a pair every drop cos they were so hot🔥
An OG here 💅
Lets fucking go!
Boom🚀
🎉🎉🎉🎉🎉🎉🎉🎉
💅
Yeah
FOR REAL 🚀
can we focus on restocking?! okay thanks! *clicks play*
Focusing on something new 👀
Class video - amazing brand 🫶
Thanks dude 🥹
Making her the “Jordan” for the brand was a GOAT move. 🫡🔥
DB is the GOAT 🐐
👹👹💗