A couple of ads from an old Lincoln-Mercury Startime episode.Aired in January 1960.If you like calypso music,one of the commercials has a pretty crummy calypso theme.
"LINCOLN-MERCURY STARTIME" (aka "FORD STARTIME", depending on which models they were "pushing" that week) appeared as a weekly series of "specials" on NBC's Tuesday night schedule at 9:30pm(et) during the 1959-'60 season [in "Living Color"]. Ken Carpenter is the announcer. "WAGON TRAIN", primarily sponsored by Ford at the time, was seen on NBC's Wednesday night schedule at 7:30pm(et).
For all those have has asked "what the HELL are road-tuned wheels"? here's the answer: Mercury continued to advertise self-adjusting brakes and newly designed springs for a smoother ride, as well as “Road Tuned Wheels”. The theory was that in an ordinary suspension, wheels absorb road shock by moving up and down, while in the new Mercury, wheels also moved back and forth laterally, to “roll with the punch”.
Well, since they did actually say, "Please..." Ha Ha -EXCELLENT. That has to be about the weirdest set of adverts I have seen for any American car. And there are some strangely worded jazzy phrases and pleas to buy a Mercury here. 'Road tuned wheels' though ? What is that ?! And 'America's finest/best built/made car' Almost all makes claimed this one way or another through their words.
"LINCOLN-MERCURY STARTIME" (aka "FORD STARTIME", depending on which models they were "pushing" that week) appeared as a weekly series of "specials" on NBC's Tuesday night schedule at 9:30pm(et) during the 1959-'60 season [in "Living Color"]. Ken Carpenter is the announcer. "WAGON TRAIN", primarily sponsored by Ford at the time, was seen on NBC's Wednesday night schedule at 7:30pm(et).
For all those have has asked "what the HELL are road-tuned wheels"? here's the answer:
Mercury continued to advertise self-adjusting brakes and newly designed springs for a smoother ride, as well as “Road Tuned Wheels”. The theory was that in an ordinary suspension, wheels absorb road shock by moving up and down, while in the new Mercury, wheels also moved back and forth laterally, to “roll with the punch”.
I didn't think they rapped back then.
Well, since they did actually say, "Please..." Ha Ha -EXCELLENT.
That has to be about the weirdest set of adverts I have seen for any American car. And there are some strangely worded jazzy phrases and pleas to buy a Mercury here.
'Road tuned wheels' though ? What is that ?! And 'America's finest/best built/made car' Almost all makes claimed this one way or another through their words.
The first ad especially was a bit too much: "Yankee and Mercury Go Home!"
The announcer sounds like Don Wilson of the Jack Benny program
bricknboxer, I was thinking the same thing.