Why is tech in cars more expensive? | Talking Cars | Malayalam Review
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- Опубліковано 26 лип 2022
- Nowadays, cars that are packed with technology seem to be quite pricey. LED lights, Touch screen, navigation, alloy wheels, hybrid tech - they all cost a lot of money and people are paying nearly double for top end models now a days. But do they have to be really this expensive? A scooter like the OLA or Ather has these tech and they have a company to run and yet the product costs only a fraction of the cost. So why do we pay so much for our cars then?
#ather #ola #grandvitara #hyryder #polo #city #jeep #citroen #citroenc3 #tata #brezza - Авто та транспорт
As a commerce student, I will tell you my thoughts on these…
1. There will be three models for cars- lowest, middle and top models. Lowest models, as you said are only there to attract people to the showrooms. These models generate the lowest profits and therefore, the manufacturers are not even interested in selling them. The top models are there just to make people feel like the middle level models are worth their money. They will claim a whopping sum for addition of very less features, thereby luring customers into thinking that the middle level models are value for money. This will lead to more people buying the middle level models and which means that the company can use economies of scale to reduce cost of production for per unit produced of the product.
Middle level cars are the cash cows and are pushed heavily. The revenue loss they incur from selling low model cars is realised on the sale of top model cars, hence the price difference.
2. Most of the feature differences are just there to differentiate between the top and middle level buyers. Maybe 2 inches more of screen or a specific colour may not mean so much to a rational consumer, but for a person focused on buying the best car out there, it is still a compromise to make. If someone is willing to pay for the highest version of the car, he will have to be provided with some additional features for the money. For a person who buys a car because it has internet inside, 2 inches is too much to let go of.
3. Companies now use superior analytical systems to understand what the customers want. Anything we see on the car is there because the customers wanted it. Screens are taking over because they are cheap to make and also because customers perceive them as a superior feature. It makes them feel like they are buying a better car for some reason. I personally know people who bought the new baleno because of the heads up display alone.
I am waiting for the day when these screens lag and make the car unusable. Annu ellaarodum parayanam “Njaan Pande ith paranjathallenn”. 😂
,🙌
That’s a detailed comment. It helps to unlock the basic questions posed. Thank you
Fact 👍
Sathyam
Nice analysis !
ഇതൊക്കെ ചോദിക്കാനും പറയാനും നിങ്ങൾ അല്ലാതെ ഇവിടെ വേറെ ആരുമില്ല എന്നതാണ് മറ്റൊരു ആത്യം...😔
So keep going guys 😊
വരൂ നമക് വാഹനലോകത്തേക് പോകാം. ഇനി 32 മിനുട്ട് പോകുന്നത് എങ്ങനെ എന്ന് അറിയില്ല.... ♥️♥️♥️
100% correct
True 😇
Watching without skip 🔥😍
Athe ❤️
That 'Mirror' idea of Vivekji in the end credits is actually good😁. I can totally relate to that feeling, I use to slow down while passing by buildings with Glass facades just to have a look at my car🤭😁😁
True 💯
Yes😂
💯
We need more Vivekji's wild ideas!!😂🔥
Excellent analysis. Comment posted by Anand A makes this post complete. Perhaps, this is the first time such a common sense analytical post is published about ‘available options’ in cars by any automotive channel in India. I have not read any as well, so far. Your post shines meaningful light on this option shopping madness/marketing that has gripped Indian customers. This is why our channel is unique. Keep them coming. 👍🏿
our channel
You guys nailed it this time.. Someone need to address this weird stuff in the auto industry 👍👏👏👏
LED ലൈറ്റിന്റെ കാര്യം ഞാനും കുറെ ആലോചിച്ചതായിരുന്നു. വീഡിയോ കണ്ടുകഴിഞ്ഞപ്പോഴാണ് ഇത്രയും കാര്യങ്ങൾ ഇതുപോലെ ഉണ്ടെന്ന് മനസ്സിലായത്. ഇന്നത്തെ എപ്പിസോഡ് ചിന്തിക്കുന്നവർക്കുള്ളതാണ് ❤️
(അവസാനം കാടു കേറി ആമസോണിൽ എത്തിയെന്നത് ഒരു യാഥാർഥ്യം😀. വിവേക്‌ജി കാടു കേറാൻ തുടങ്ങുമ്പോഴേക്കും ജെഡി തിരികെയിറക്കുന്നു. കാടുകയറലിൽ പറയുന്ന കാര്യങ്ങൾ ഏറെ ഇന്ട്രെസ്റ്റിംഗ് ആണ്, ചിന്തിപ്പിക്കുന്ന കാര്യങ്ങളാണ്. അതുകൊണ്ട് കാടുകയറൽ ഒരു ബുദ്ധിമുട്ടായി ഇതുവരെ തോന്നിയിട്ടേയില്ല എന്നുള്ളതാണ് സത്യം ♥️)
Thank u JD and Vivek ji, ഞങ്ങൾക്ക് വേണ്ടി സംസാരിക്കാനും ആളുകൾ ഉണ്ടെന്ന് മനസിലാക്കി തന്നതിന്
പറയാതിരിക്കാൻ വയ്യ.. ഇപ്പോഴാണ് Talking Cars ശെരിക്കും Talking Cars ആയത്. And I am very happy for that. "WE ARE HERE FOR THE OTHER ANGLE TO LOOK AT". തുടക്കത്തിൽ ഉണ്ടായിരുന്നതിന് വിപരീതമായി ഈ അടുത്ത് ആയിട്ട് മറ്റുള്ളവർ ഇടുന്നത് പോലത്തെ reviews തന്നെ ആണ് ഇട്ടുകൊണ്ടിരുന്നത് - കുറവുകൾ പറയാറില്ല.. ഇനി പറഞ്ഞാൽ തന്നെ soft ആയിട്ടേ പറയൂ, പിന്നെ നല്ലത് ഊതിപേരുപ്പിച്ച് പറയുകയും ചെയ്യും(ആരെയും കുറ്റം പറഞ്ഞിട്ട് കാര്യമില്ല.. അങ്ങിനെ ചെയ്തില്ലെങ്കിൽ review ചെയ്യാൻ വണ്ടി കിട്ടില്ല🤦🏻♂️).
But.. outright കുറ്റം(സത്യം എന്നും പറയാം) പറയാൻ നിങ്ങൾക്ക് മാത്രമേ പറ്റിയിരുന്നുള്ളു.. നല്ലത് എന്തെങ്കിലും അറിയണമെങ്കിൽ ഒരു പാടും ഇല്ല.. manufacturers തന്നെ അത് ഊതിപ്പേരുപ്പിച്ച് നമ്മളിൽ എങ്ങിനെയെങ്കിലും(paid reviews ഓ, youtube advertisement ആയിട്ടോ.. newspaper advertisement ആയിട്ട് ഒക്കെ) എത്തിച്ചുകൊള്ളും.. പക്ഷേ കുറവുകൾ കണ്ടെത്താൻ ആണ് പാട്.. അത് പറയുന്നവർക്ക് review ചെയ്യാൻ വണ്ടി കിട്ടില്ല.. സോഷ്യൽ മീഡിയയിൽ problems highlight ചെയ്താൽ കേസ് വരും.. അങ്ങിനെ കുറവുകൾ maximum public ഇൽ നിന്ന് ഏതു വിധേനയും accessible അല്ലാതെ ആക്കും. So.. ആ കുറവുകൾ അറിയാനും, genuine reviews നും, different point of view ഇൽ കര്യങ്ങൾ മനസ്സിലാക്കാനും, ശെരിക്കും customer ന് importance കൊടുത്തുകൊണ്ട് മാർക്കറ്റിങ്ങിലെ സത്യാവസ്ഥ മനസ്സിലാക്കാനും, വണ്ടിയുടെ ഓരോ aspect ലെയും(engineering, r&d, features, pricepoints, actual cost etc) ശെരിക്കുള്ള value മനസ്സിലാക്കാനും, പല കാര്യത്തിലും ഒരു reality check നടത്താനും(especially, is it really worth it എന്ന aspect ഇൽ) ഒക്കെ ആയിട്ട് ആണ് ഞങ്ങൾ(atleast myself) talking cars follow ചെയ്യുന്നത്.. ഒരു video പോലും miss ആകാറും ഇല്ല 💪. This is a good one.. So.. keep it up guys.. and please try to stay loyal for the "ORIGINAL" Talking Cars followers 😇.
Thanks for bringing this up, boys. Personally, I have also been very annoyed with the whole tasteless digital transformation of the instrument cluster. Imo, nothing looks better than a neat analogue instrument cluster. It doesn’t even have to be fancy. It can be as basic as it can get (like in a Maruti 800) with just the speed markers and the needles, and even then, it’s got character. And that’s something we cannot say for digital clusters.
(Also, special mention for Citroen for achieving that disaster of a digital cluster. It is almost insulting the buyer. My Casio F91W looks better than that.)
Tax Tax Tax… isn’t it whole different for cars and bikes? And heard that the running profit a single car is 25k for Suzuki and 43k for Tata; whereas the tax is about 40% of car price.
Tata has more profit per car since Tata has upmarket models like Safari and Harrier in its arsenal. 👌
Also Nexon is currently the top selling SUV in India for the last 6 months average.
It's show time for Indian brands, Tata and Mahindra 🥰
And you guys made me feel better to have an analogue meter in my car. 😄😄
What a sensible episode.. Actually government has to standardize reverse camera, rear wiper, and hill hold too in all cars. These are fundamental features for driver and it makes drive easy and safe.
You guys have no idea how much we love your episodes! Brilliant as usual!
Hey TC...one of the best episodes..very informative..what you guys have told is absolutely spot on..always have had this thought...very happy that you both came up with such a truly informative topic..expecting more of this kind..😊
I agree 💯...we need a machine with durability rather than a gimmick features
2007 Ug3 pulsars brought in many firsts in the Indian motorcycle industry like backlit switchgear, auto cancelling indicators, LED tail lamp etc..
Proud owner of that pulsar
Led tailight adyam vannathu cbz xtreme aanu..
@@vishnupillai300 nope it was in the Pulsar twins ug3 update was launched into the Indian market in 2006 auto expo but CBZ extreme went on sale first in India just before the Pulsar twins.
@@varunmurali6367 that I didnt know..Ok..👍
@@vishnupillai300 but fuel injection in motorcycle Hero honda aanu introduce cheythathum launch cheythathum Bajaj was the first to introduce fuel injection in the small capacity 4 stroke performance motorcycles through the Pulsar DTS -Fi in 2008 and oil cooling through Pulsar 200 DTS-i in 2007.
All points u guys mentioned r correct.
Even I have a friend who believes cars r useless if it doesn't have panaromic sunroof and large touchscreens😂
Everyone has become very much obsessed with the gimmicky features of the cars.
Scooters headlights are more stress for eyes than cars while driving during night
Even in daylight.
Excellent Episode.Very Relevant Topic to be discussed in a channel .All the Wishes.Keep doing it and do provide us the needed knowledge that we really want.
Best video on modern cars so far. 👌 u guys nailed it. 👏
എൻ്റെ 2015-March മോഡൽ Swift Zxi Manual മാറ്റി മറ്റൊരു same class automatic വാങ്ങണം എന്നൊരു ആഗ്രഹം ഉണ്ടായിരുന്നു. ഈ episode കണ്ടപ്പോഴാണ് കയ്യിലിരിക്കുന്ന മുതലിൻ്റെ ഗുണം എന്തെന്ന് മനസ്സിലായത്. Thank you guys.... ഈ video കണ്ടില്ലയിരുന്നെങ്കിൽ ഞാൻ ചിലപ്പോൾ അവനെ പെട്ടെന്ന് വിട്ടു കളഞ്ഞേനെ.... 🙏
Hi guys,could you do a video on car coatings.Many are there in the market ceramic,graphene, ppf and many more.Would be very helpful if u could give some insight on this also whether it's just buzz they r creating for obvious reasons.
Even I have the same concern.
Plz da a vedio about decarbanization ....
Same concern
Yes.. Each day.. new type of protective coatings are creating and totally confused🤪 which is good... Which is bad.. Which is needed..
Next: കാ൪ മെഴുക്കുപുരട്ടി
Love random reviews 😍 keep up the good work 👍👍👍 make a top car award episodes at the end of every year featuring best cars rolled out in India market that year.
Wonderful topic picked. Very often, many car manufacturers are focusing on silly features(adding some chrome/paint job and calling it a new version) Customers in general also seem to be interested in these gimmicky features rather than cars fundamentals (engine, chassis & build quality, suspension, tyres). Looking forward to more videos like this.
You guys always come up with perfect info video...thanks.😍😍
Very nice pertinent point and something the other auto journalists don't think about you guys really know how to make it so much interesting
With each passing episode, I really wanna meet up with you guys and talk stuff like this. Please keep doing this stuff. Its really great.
Fantastic episode, dear guys! You've voiced a lot of things some of us have been thinking of. Very enjoyable, thank you, and looking forward to more such.
വളരെ കാലിക പ്രസക്തമായ വിഷയം👍👍. ഇത്തരം വ്യത്യസ്തമായ contents ഇനിയും കൊണ്ടുവരണം... That's one of the reason that differs 'Talking cars' from others...
Nalla topic aanu. Keep going. Sherickum ningal parayumbolanu inganeyoke chinthickunnath. 👍🏼👍🏼👍🏼
👍👍. Also all we need to have(or some authority need to prepare and publish)a basic list of actual needed things for a good car in Indian roads with better ridability, handling, safety, user friendly and update friendly which can be runnable with physical controls in case of even soft features got some failure.
Hope episodes like this soon which make someone think Goodluck 👍,vivekji your ideas are 🤩
That last suggestion was really interesting..👌
Really nice episode; thank you so much for doing it. On top of that I have request to you, can you please do a comparison of Toyota Innova crysta and xuv 700. I know there is a lot of videos available on UA-cam but I want to hear more about mechanical and practicality of both cars. Thank you!
This episode is an eye opener for me and other dear followers of yours. Thank you 😊👍
പൊളി.. ചുമ്മാ കാണുന്നതിനേക്കാളും കേൾക്കുന്നതിനേക്കാളും these kinds of videos are fun.. Interesting thoughts flash in viewer's head too... And somehow i feel more involved..
ഇതിപ്പോ നമ്മൾ frns ന്റെ കൂടെ ഒക്കെ യാത്ര പോവുമ്പോൾ ചുമ്മാ ഇങ്ങനെ സംസാരിച്ചിരിക്കൂലേ, like discuss random topics,. ആ ഒരു രസമുണ്ട് ഈ type വീഡിയോസ് കേട്ടോണ്ട് വണ്ടി ഓടിക്കാൻ..
32 മിനിറ്റ് പോയത് അറിഞ്ഞില്ല പലപ്പോഴും എനിക്കും തോന്നിയിട്ടുള്ള സംശയം നിങ്ങൾ വ്യക്തമായി പറഞ്ഞു👍
Very essential and wise topic which kept recurring in my mind and many like minded for so long. Glad that you guys took up this topic. May this spark change market mindset and manufacturers strategies too.
We love to hear such conversations .. please do this kind of episodes too . Thank you
Nice discussion guy, please do many more videos like this, informative and fun 👏
You guys are amazing. It's definitely thought provoking, ty guys ❤️
One of the best discussions. Logical n need of the hour!
Excellent episode. Keep more similar stuff coming
This is a must watch video... 🔥🔥 kidu. Thank you bros for the topiq.
നിങ്ങളിൽ നിന്നും കൂടുതൽ കാര്യങ്ങൾ മനസിലാക്കി തരുന്ന adipoly contents ഇതൊക്കെയാണ്. One of the best video guys💝
Very Good Topics. I have thought about some of these topics before. Thanku for discussing these Topics and creating awareness among the Vehicle Owners.
Idhoke oru valuable debate session aanu ,idonum paranj bodam varuthan ningal matrame ulu ,no one id giving thoughts on this kind of things , appreciate 😊
വളരെ നല്ല വിവരണം...
വാഹന നിർമ്മാതാക്കളുടെ ചിന്ത "ദീപസ്തംഭം മഹാശ്ചര്യം നമുക്കും വേണം പണം" എന്നത് മാത്രമാണ്.
Adipoli episode ayirunnutto.. Totally valid points..
We need more talks on such topics. Nice video.
ഇനി ബേസ് / മിഡ് വേരിയന്റ് മോഡൽ വണ്ടികൾ കാണുമ്പോൾ മനസ്സിൽ 'അയ്യേ' എന്ന് ഞാൻ ഒരിക്കലും കരുതിയേക്കില്ല. അവരാണ് ശരി. Thanks for this video. ♥️
The best ever episode in your channel. Congratulations 👍
Excellent episode, you guys helped the viewers to nail the facts which I usually fail to convince my friends and cousins.
Nice analysis guys...really thoughtful 👏
Excellent discussion. Please share more 'random conversations' - they are anything but random and hugely enjoyable.
And the highlight of LED headlamps is that you are done with the rest of your life with that terrible lighting, as there is no option to put a better bulb in that sealed unit!
More than reviews i tottally like random topic discussions by you guys . Big fan 😜especially viveji 's random ideas and thoughts😜😜😂
നിങ്ങളിൽ നിന്ന് ഇതുപോലെ കൂടുതൽ കൂടുതൽ അറിവുകൾക്കായി കാത്തിരിക്കുന്നു 🙏🙏
Looking forward to having more random topics and discussion like this
JD and Vivek.. just loved this episode.. keep rocking.
Great to have such thoughts and talks!!! These are the things that make this channel stand apart. ❤️
മനസ്സിൽ കുറ്റബോധം തോന്നി തുടങ്ങിയാൽ, പിന്നെ ചെയ്യുന്നതെല്ലാം യാന്ത്രികമായിരിക്കും... So, കുറ്റബോധം തോന്നാതിരിക്കട്ടേ... 🙏😁😁😁
What a topic to discuss ...🤩🤩
This very idea been stuck in my head ever since I started seeing the huuuge price difference across variants for any manufacture these days and I was wondering y guys like u have never talked on this
Never stop doing these random topic sessions ❣️.
തുറന്നു പറയാനുള്ള ഇ ധൈര്യം,. Salute yours
Information getting only from Talking Cars. Thanks guys 👍
Very relevant topic... Not many dare to talk about this... Keep going guys👍
This channel is so much fun watching... 👍
This video gives a whole new perspective! 😦 I'm rethinking my life and expenses. 🙄
We need these random topics. It's very interesting to listen to such facts.
Keep going guys
ഇതാണ് വേണ്ടത് യഥാർത്ഥ്യം ഇതാണ്
പറയാൻ കാണിച്ച ധൈര്യം Big salute
തിരിച്ചറിവ് പകരുന്ന Episode
Good👏🏻👏🏻
Thanks Vivek & JD for this discussion. Let me put down my thoughts also here.
During product development automobile manufacturers generally organize the features in to buckets namely "Standardized features" and "Differentiating features" in their platforms. During product integration they wisely cherry pick the apt features out of these buckets depending up on priorities of the targeted market.
These features include the powertrain function features (high engineering- production cost) and also connectivty/UX/Automation features (relatively lesser cost).
In case of cost sensitive and highly demanding markets like India, they follow this strategy to pick more of connectivity and UX features which will give a premium feel for the user with out increasing their production costs. But in more mature markets like Europe they follow different strategies.
Also now that the IC engine powertrain R&D has more or less become saturated, OEMS are investing more on connectivity, personalization and UX. That's also a reason why we see more such features available as Differentiating factors across car variants.
Makes sense, thanks for sharing and I feel relieved after watching this video and comments and that in Indian market the German cars are applying the connectivity features to differentiate. They are making it very hard that fitting rear camera for Taigun base model voids warranty!!!
കണ്ടതിൽ വെച്ച് ഏറ്റവും മികച്ച വീഡിയോകളിൽ ഒന്നു. Very much informed ♥️..
അവസാനം ഒക്കെ ആയപ്പോൾ ചിരിച്ചു ചത്തു.. വൻ കോമഡി 🤣
Nice thoughts.. I decided to buy baleno alpha only for the 360 degree camera.I am not a fan of other features provided in the car. 360 degree camera is a practical feature. But after seeing this episode, i had a second thought. Why dont consider delta model of baleno and just add an afer market 360 degree camera and alloys. Its just costs me around 75k more on the base price of delta model. When i chose an alpha model, i have to pay around 3 lakh more. Thank you guys 😍😍😍
Next variant got 6 airbags which cannot be retro fitted.
Thats a wise choice 👍
Also the alpha comes with ESP, so as JD says, "that's good in a way"
360 camera after market fit cheyyamo?
@@kiranmnnr yes. Avg cost 35k aakum
You have chosen a very good topic … well done 👌👌👌
That is exactly why I love my renault duster, not tech gimmick - pure driving comfort. Aake technologically advanced aayi ullathu oru JVC head unit aanu - athil pattu kelkam ennalathe vere oru parupadim nadakilla - so convenient :D
Useful information! Please do a session on useful or essential features in a vehicle.
Loved this perspective. Great comments too from Anand😊
i always need manual controlls for sound/ac bcuz integrated displays are pain in the ass while using it it needs our concentration, while manual controlls can be used without looking on...
Wow... switch on the camera whenever u guys discuss... .Loved it 😍👌
Totally agree!. Looting the customers like anything. Just to get some basics tech, we need to pay a premium. We will surely see a market disruption when companies like Xiaomi and Realme starts making cars.
This is what makes talking cars unique. Much appreciated
Probably the best episode you've ever made guys!
Hi I have been regularly following you guys, could you tell me if the mild hybrid of Grand Vitara with 4 cylinder better or the strong hybrid with 3 cylinder from a longivity perspective
Random tks super 😍😍
There will be more of 'talking cars' in the future.
ഇഷ്ടമുള്ള ആളുകളുടെ voice ഒക്കെയായി സ്പീഡിൽ പോകുമ്പോൾ ശകാരമായിട്ടങ്ങിനെ
honda city led light ellaathe vishamathilarnu.. eppo mari kitty... very informative... thanks 🙏
One eye opener for me was this.. was in US for two weeks and one car we got as rental was an old Sienna.. and that really old car had lane assistant and pretty much all the adas features we started getting in 22!!
Family pressure play an important role , I have to choose third row and sunroof giving up off roading features in my toyota SUV .
Anyway this was the most enjoyed episode , that last 5 mins cracked me up.
This is a marvelous episode... You made us to laugh and think. This is what we want... 👏👏
Extremely valid content at this point.when i bought punch amt i really felt customer is forced to buy top variant because of the features provided in it and tat one particular variant aggressively overpriced with these features.Many brands now are overpricing
The Talking Cars family always wants more of your wild ideas and discussion. It isn't good to edit off the talks from the final video or to stop the discussion in between. We want justice.... 😁😁
Wonderful video, really thought-provoking. I'll just agree to whatever you have discussed right in. Thanks for the video, bros... 👍🏻😊💙
Same thing i felt when i bought innova crysta z varient (full option) for 32.5 lakhs
And in z varient they don't give 2nd row bench seat, actually 2nd row bench seat is very usefull and convenient , and when you thing to buy and 2nd varient( V varient) they will give you bench seat but they don't give you automatic version there ,. Actually it's really annoying
Inghanathe episodes iniyum venam really enjoying it also ee paranja pala karyanghalum enikkum thonnittullathann
ഞാൻ ഇന്നാണ് ഈ ചാനൽ കാണുന്നതും സബ്സ്ക്രൈബ് ചെയ്യുന്നതും.... വളരെ നന്നായിട്ടുണ്ട് പല തെറ്റിദ്ധാരണകളും ഏതാനും മിനിറ്റുകൾ കൊണ്ട് മാറി... സ്ഥിരമായി താങ്കളെ ഇനി കേൾക്കും.. 🌹
Thank you. Hope you will enjoy it here
All pointers are valuable especially led display and battery console space & rate.
Nowadays people needs more luxury/gimmicks than their nearby ones or neighbours even though its useless or not and they are paying for it & companies using the same as their strategies.
Thanks guys👍
its worth to watch your videos we need more informative videos like this.
You people are right, the best example is Duster, none of the so called top seller compact SUV's drive quality and travel comfort can match it.
exactly.. showroom il kannaadi venam.. adipoli idea aanu.. especially bike showrooms il..
This is perfect episode 👍💚❤️
I could hear this all day ❤️ you guys !!