Noah "40" Shebib in conversation with Roland Lamb at CES 2017

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  • Опубліковано 12 січ 2017
  • Production mastermind Noah 40 Shebib​ joined us at CES 2017 to talk with ROLI founder Roland Lamb about his music with Drake​, the technology he uses, and how BLOCKS and the Seaboard RISE help him push the boundaries in his production. Check out the songs he made with his Seaboard on Drake's Views album.
    roli.com/

КОМЕНТАРІ • 95

  • @QuanAskew
    @QuanAskew 7 років тому +96

    40 dropped too many gems in this interview!

  • @danyalvigil861
    @danyalvigil861 6 років тому +41

    I love how he always has an intelligent and insightful response to every single question.

  • @TheToyBoy
    @TheToyBoy 3 роки тому +12

    Thank you 40 for creating such a unique music genre/sound that literally touches the heart/mind emotionally in ways other music can't. Look forward to you releasing just an instrumental of all your amazing sounds.

  • @itzmellowXo
    @itzmellowXo 7 років тому +27

    40 always a inspiration... bless up

  • @mrbass093
    @mrbass093 7 років тому +81

    Not all geniuses are assholes, look at Noah.

    • @seanduddy6583
      @seanduddy6583 7 років тому +7

      humble at the start, humble now, huge inspiration

    • @platoongaming2608
      @platoongaming2608 7 років тому +2

      mrbass093 cause he's vegetarian he don't have angry meat inside him

    • @realone2445
      @realone2445 6 років тому +1

      mrbass093 he's not a genius, he's really good but not genius

    • @mrbass093
      @mrbass093 6 років тому

      Real One then who you consider a genius then? Lol

    • @TNT_12
      @TNT_12 6 років тому +1

      mrbass093 Miles Davis is a genius, Dr. Dre is a genius. There are few geniuses, that's why they're called that. Everyone else is very good and below. So let's not start throwing that title around so freely.

  • @AyaJaberrr
    @AyaJaberrr 7 років тому +31

    40 always so inspiring

    • @umraansyed
      @umraansyed 7 років тому +2

      hell yeah girl . you produce?

  • @barzmccartney5330
    @barzmccartney5330 7 років тому +7

    Thanks for the inspiration 40...

  • @youngmaj3093
    @youngmaj3093 3 роки тому +4

    this man makes me so inspired

  • @RoyceVera
    @RoyceVera 7 років тому +9

    Noah the dopest producer out

  • @jayknighttt
    @jayknighttt 7 років тому +2

    this is my new favorite video ever

  • @Kamekarye
    @Kamekarye 3 роки тому +2

    Shout out to the guy who asked about sequencing , spectacular question.

  • @Caine7ify
    @Caine7ify 3 роки тому +3

    Hard to believe this guy was in Goosebumps.

  • @cesarvalentin535
    @cesarvalentin535 7 років тому +6

    I hope you bring him back for another interview

  • @hellakooked
    @hellakooked 2 роки тому

    amazing interview.

  • @Aquira39
    @Aquira39 7 років тому

    Hey hey ! Nice to see U, Ginies !

  • @vxbrance8477
    @vxbrance8477 3 роки тому +1

    the advice he's giving at 16:00 minutes for musicians/producers/artists. That is literally the key to getting good, it might be devastating at times but that's the ultimate way.

  • @RyanMatson
    @RyanMatson 6 років тому +6

    This man is straight genius.

  • @sim3524
    @sim3524 7 років тому +18

    The real 6 God! Drake Worships 40

  • @bychristopherewing
    @bychristopherewing 7 років тому

    bars and melody aye

  • @kingdomcitizenship5613
    @kingdomcitizenship5613 Рік тому

    That 1/4 zip is fire

  • @alvropena
    @alvropena 3 роки тому

    Genio

  • @neeljoshi6088
    @neeljoshi6088 7 років тому +5

    pure genius.

  • @SpinUrTop86
    @SpinUrTop86 3 роки тому +1

    fundamental genius

  • @sheldonkyles9857
    @sheldonkyles9857 7 років тому +15

    wished the questions where a little better

    • @manasez2548
      @manasez2548 4 роки тому +3

      Fr this interviewer was kinda meh he didn’t seem really prepared

  • @giannasaverese2937
    @giannasaverese2937 3 роки тому +2

    If u use his words like a dictionary the song would be phenomenal something to think upon

  • @biggSHNDO
    @biggSHNDO 2 роки тому

    🤯🤯🤯

  • @KelonRush
    @KelonRush 7 років тому +7

    I just need 1(One) 808, i don't need fifty (50)

  • @johnnysantos3997
    @johnnysantos3997 7 років тому +1

    he's about the 9th person that asked him that question

  • @austinlightfeather9197
    @austinlightfeather9197 4 роки тому +1

    When you gonna sign me Noah? I'm waiting Player

  • @liveoffthewallco
    @liveoffthewallco 3 роки тому

    21:20 respect🙏🏼

  • @f8ith677
    @f8ith677 4 роки тому

    40 dropped the xpand bomb

  • @bahaxeldeen
    @bahaxeldeen 7 років тому +3

    40 is the shit

  • @abizzleblandn3211
    @abizzleblandn3211 3 роки тому

    If you can sit in the lab everyday all day and never feel like you got it totally complete and be content .....you can finish this post I dont have to!!!

  • @donttrip4161
    @donttrip4161 6 років тому +2

    28:45 - 29:58 can someone please explain to me what he is explaining here i am really confused but it sounds interesting and helpful

    • @nothingtoshow8084
      @nothingtoshow8084 6 років тому +1

      dont trip what he is saying is that the products he uses from Roli he can put the recordings from what he recorded into protools to mix into the rest of the song from what he recorded from off of an I pad or something

  • @jimjoe4309
    @jimjoe4309 6 років тому +2

    This man speaks like a fuckin scientist.

  • @baldipadpeople2967
    @baldipadpeople2967 7 років тому +6

    Wow mobys son

  • @giannasaverese2937
    @giannasaverese2937 3 роки тому

    I'm talking overall

  • @Shadowxavier100
    @Shadowxavier100 6 років тому +1

    Wow Aaliya ?
    Damn 40 that's culture

  • @mflugo9082
    @mflugo9082 4 роки тому +5

    I like 40s production. Drake is lucky he gots a good plug for production.

  • @HotPocketsBoy
    @HotPocketsBoy Рік тому

    WHERES THE BUILD A BEAT PORTION

  • @abizzleblandn3211
    @abizzleblandn3211 3 роки тому

    Finally somebody that I can relate to .

  • @maxreaper25
    @maxreaper25 3 роки тому +1

    Siri play Club Paradise

  • @oviid1372
    @oviid1372 5 років тому +2

    40 and Boi 1da and Drake have been the biggest inspiration these past two years. I have four songs in the top 10 now for the Boi-1da Beat Challenge... thousands of entries... splice.com/Boi1da_Official/beat-challenge My full 9 track beat tape is here : splice.com/oviid

  • @Ray24Harris
    @Ray24Harris 4 роки тому

    1:49

  • @Gia.Graham-sj3tm
    @Gia.Graham-sj3tm 6 місяців тому

    Divert diversesions ecenteic

  • @mauquibzonedout
    @mauquibzonedout 7 років тому +3

    His sound is called "Houston"

    • @MikepTN74
      @MikepTN74 7 років тому +1

      Jermayl Marion what producer out of Houston does 40 sound like.??

    • @mauquibzonedout
      @mauquibzonedout 7 років тому +3

      De-sampling (underwater effect) and slow melodic tunes were initially done by the S.U.C Click, specifically DJ Screw. There after it was incorporated by the northside of Houston, Swisha House including OG Ron C. So, that was introduced to me and the rest of Houston close to 22 to 23 years. We were bumping that $*** all the time smoking Swisher Sweets and poking out north to south you dig! Jas Prince attention was brought to ya boy Drake in which he was brought to Houston...listened to some slow bangin $*** he like...took it to his boy OVO 40 to Toronto and now they doing what they do!....Man said Drake has a serious hand on how things sound and what he wants....even sequencing the order of his songs.

    • @MikepTN74
      @MikepTN74 7 років тому +1

      Jermayl Marion i'll give you that underwater sound cuz I fuck with Chopped in Screwed music my favorites are DJ Screw and Michael Watts,I'll say he got his producing style from the South period then.

    • @Barney-ii1no
      @Barney-ii1no 7 років тому +12

      'De-sampling (underwater effect)' eh? dont act like you know what your talking about

    • @1NOTEGBEATZ
      @1NOTEGBEATZ 7 років тому +3

      Barney it's called degrading the sample rate. Mpcs use about 12 bits.. we typically hear 24-48 bits nowadays tho.. his sound fits somewhere in the middle. and the drums are just brutally simple, as most rap tracks are.

  • @LuisCancion
    @LuisCancion 7 років тому +96

    Its obvious the Interviewer knew nothing about Production or 40's music.

    • @fig7744
      @fig7744 6 років тому +1

      Luis Cancion I notice that, asking the same question in different formats.

    • @lucaslux6516
      @lucaslux6516 5 років тому

      haha look who I found in the YT comments 😂

    • @JBgb-qv3en
      @JBgb-qv3en Рік тому

      😊😊😊😊😊😊😊😊😊

    • @JBgb-qv3en
      @JBgb-qv3en Рік тому

      😊

    • @JBgb-qv3en
      @JBgb-qv3en Рік тому

      😊😊😊😊😊😊😊😊😊

  • @moneysdemonbabi2424
    @moneysdemonbabi2424 3 роки тому

    Confused

  • @virlbourbonstreet514
    @virlbourbonstreet514 7 років тому +4

    why don't u ask him a real question like hardware for mixing or software?

  • @DAngelooooo
    @DAngelooooo 5 років тому +2

    this interviewer is not too aggressive but not too passiv either. He seems to have really genuine intent, Applaud!

  • @Gia.Graham-sj3tm
    @Gia.Graham-sj3tm 6 місяців тому

    Distance oaias the max transfer the pf phrosper profita. Electives the mesmorizing melody is strong strumg emjections embrosed w thw menstrual

  • @uncleshannon3039
    @uncleshannon3039 6 років тому

    ⌚⌚⌚ 😷😷😷

  • @luxurybeats3350
    @luxurybeats3350 7 років тому

    The Roli Block is amazing for up and coming producers. It will revolutionize music.
    noise.fm/luxurybeats

  • @NickLAnderson
    @NickLAnderson 3 роки тому +2

    Hi. 🙂
    Please, let us pray together. Dear God who art in heaven hallowed be thy name thy kingdom come thy will be done on earth as it is in heaven give us this day our daily bread and forgive us our trespasses as we forgive those who trespass against us and lead us not into temptation but deliver us from evil for thine is the kingdom and the power and the glory forever in Jesus Christ's name we pray amen.
    1 Corinthians 16:14
    Let all that you do be done in love.
    Philippians 4:19
    And my God will meet all your needs according to the riches of his glory in Jesus Christ.
    2 Corinthians 1:2
    Grace to you and peace from God our Father and the Lord Jesus Christ.
    May all suffering end as we give thanks this day. May God's face shine upon us forever on Earth as it is in Heaven in Jesus Christ's name we pray for His name and for His sake. Amen.

  • @Gia.Graham-sj3tm
    @Gia.Graham-sj3tm 6 місяців тому

    Give catalogs off the ELEMENTS scrolingspacesessentiallygrants the motionmoti vationscaption a capsuleoff themass phoneicallyphonexica adversevendures

  • @CarterNL414
    @CarterNL414 7 років тому

    Where's the beatmaking video?