Hey Cristina. The metrics marketers deem as "vanity metrics" are a great indicator on whether or not your brand awareness is increasing. Website traffic, lead magnet downloads, email subscribers, social shares, likes and follow and other mentions and all great metrics for measuring brand awareness.
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How do you measure brand awareness?
Hey Cristina. The metrics marketers deem as "vanity metrics" are a great indicator on whether or not your brand awareness is increasing. Website traffic, lead magnet downloads, email subscribers, social shares, likes and follow and other mentions and all great metrics for measuring brand awareness.
I usually measure it by monthly search volume of a brand name
Thank youu 🥰
You’re welcome 😊