Food Theory: The DARK Secret of Oreos

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  • Опубліковано 26 бер 2021
  • Special thanks to HelloFresh for sponsoring this video!
    Use code FOODTHEORY12 to get up to 12 FREE MEALS across your first 4 HelloFresh boxes + free shipping on your first box at bit.ly/3u9yGCB
    Oreos are one of the most beloved snacks out there but did you know that they have a DARK history? Theorists, let's talk about Hydrox cookies. Oh, you don't know what those are? They were Oreos BEFORE Oreos. That's right! That classic sandwich cookie taste you love so much did NOT start with Oreos! What happened? Watch to find out!
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    Credits:
    Writers: Matthew Patrick, Emily Shwake, and Luke Barats
    Editors: Danial "BanditRants" Keristoufi, Tyler Mascola, and Pedro Freitas
    Assistant Editor: AlyssaBeCrazy
    Sound Editor: Yosi Berman
    #Oreos #Hydrox #OreoRecipe #Oreo #FoodTheory #Food #Recipe #Matpat #GameTheory #FilmTheory
  • Навчання та стиль

КОМЕНТАРІ • 35 тис.

  • @RexVenge95
    @RexVenge95 3 роки тому +14159

    Lol imagine Hydrox loyalists working under Oreos' parent company being all secretive and whispering to each other, "Hail Hydrox."

  • @cyril7544
    @cyril7544 3 роки тому +8362

    This dude did a better job advertising Hydrox than their whole marketing team

    • @GoldenRice0128
      @GoldenRice0128 3 роки тому +167

      hydrox is just being DON'T BE FOOLED WE NUMERO UNO

    • @Carnox-yf8et
      @Carnox-yf8et 3 роки тому +13

      Oreo :(

    • @gabbonoo
      @gabbonoo 3 роки тому +173

      The old Hydrox ad is way better than the old Oreo one by today's standards.
      It's equivalent to the Japanese style ad. full of absurdity

    • @rumbledoll100
      @rumbledoll100 3 роки тому +9

      Then or than

    • @rumbledoll100
      @rumbledoll100 3 роки тому +15

      @@ns.kha29 how? was just asking a question, because English is not my first language, why are you being so rude?

  • @deannabanman243
    @deannabanman243 8 місяців тому +59

    6 episodes times 4 channels is crazy on it’s on because these are some of the best research videos I’ve seen on UA-cam… put a two year old on top of that is just so impressive. What a good team!

  • @thewelchguy1920
    @thewelchguy1920 9 місяців тому +42

    Loved this story. I have an additional perspective for you. As a photographer. When making an image of food related stuff, the Oreo is really only one sided and thus boring. However [at the time this was revealed to me] Sunshine Hydrox offered you much more interesting compositions for making art. In this way: you could place the Sunshine or the Hydorx side of the cookie either both up Sunshine Sunshine or Hydrox Hydrox OR you could go Sunshine up in part of the image and Hydrox in the other part of the image. giving you more diversity in your creative project. So you have a Sunshine-Hydrox option for the image or just use the plain ole boring Oreo in your image.

  • @angryshavige1020
    @angryshavige1020 3 роки тому +21166

    Oreo is literally the guy who repeated your joke louder and became popular with everyone.

  • @coldspoons3917
    @coldspoons3917 3 роки тому +3306

    I’ve literally walked past these cookies in a Kroger and thought “Why does Oreo have so many ripoffs?” I now know who the imposter is

  • @HoLDoN4Sec
    @HoLDoN4Sec 9 місяців тому +23

    when i was a kid in the 90s i've ate imported cookie sandwiches once and never really realized it was Hydrox brand.
    then when Mondelez started officially importing Oreos to my country a few years later i always had that thought in my mind "i remember these used to taste better when i was a little kid".
    so it is funny that i realized just a couple of years ago that the cookie sandwich brand i ate that time as a little kid were actually Hydrox cookies.
    i wish Hydrox was still around, or more correctly - i wish Hydrox were sold more broadly and even globally.
    it is really difficult to get hold of them, especially because Mondelez are actively trying to push them away from literally every retailer.

  • @kristenwhelchel9581
    @kristenwhelchel9581 9 місяців тому +9

    To keep the Oreo theories going, here's something to consider: could Oreos being "Milk's favorite cookie" have something to do with the fact that you don't need milk to make Oreos? This came to me after I saw the ingredients used to make them and I thought, 'That's unusual for a cookie,' as you would usually expect for every cookie you eat to be made with milk. Or, at least, I did anyways.

    • @Enforc3r
      @Enforc3r Місяць тому

      Also on a certain milk brand which i forgot it was like a few years ago on the label that something talking about chocolate chips being what it’s suppose to go with.
      So seems like milk doesn’t think the same about oreo.

  • @pingerlol
    @pingerlol 3 роки тому +1967

    I'm an E kind of guy. That's where every time you go into the kitchen you grab a couple hoping your family wont notice until one of your family members opens the package all the way and you realize you ate all of them

    • @kayven8641
      @kayven8641 3 роки тому +10

      Same

    • @Blaze4ification
      @Blaze4ification 3 роки тому +124

      At least you're not an F kind of guy, licking the frosting off all of them then putting the cookies back in the package and acting as if it's unopened.

    • @butwhy3886
      @butwhy3886 3 роки тому +82

      @@Blaze4ification what a monster

    • @pecanberry1297
      @pecanberry1297 3 роки тому +4

      Definitely same

    • @uterusaka
      @uterusaka 3 роки тому +1

      Same

  • @OR3O_xd
    @OR3O_xd 3 роки тому +3725

    Gotta change my name to hydrox now I guess

  • @STARSFashionArtLove
    @STARSFashionArtLove 6 місяців тому +55

    Never heard of Hydrox but definitely going to check them out since they are a healthier cookie than oreo🥰 Thanks!🤝💖💛💚

  • @mariomalacara6916
    @mariomalacara6916 4 місяці тому +3

    I did all of them and found each interaction very informative.

  • @littlebytes4462
    @littlebytes4462 3 роки тому +621

    "Jacob fell ill and went to Europe to recover"
    Oh you know, as you do

    • @jayspace2905
      @jayspace2905 3 роки тому +12

      Is there some history I'm missing or are you saying that its just random.

    • @birb4121
      @birb4121 3 роки тому +90

      that moment when a trip to a completely different continent is much cheaper than healthcare in your country.

    • @obama2070
      @obama2070 3 роки тому +31

      @@birb4121 i just realised that you can save so much money by just going to europe for healthcare

    • @posie908
      @posie908 3 роки тому +8

      @@obama2070 Eh, the cost for citizenship might be a bit high upfront, and a few years of living there, but it should pay off.

    • @aldenc1219
      @aldenc1219 3 роки тому +3

      Y’all don’t do that

  • @kingslushie1018
    @kingslushie1018 3 роки тому +7057

    Oh boy, I can’t wait until we learn about the “secret history of Fanta” 💀.

    • @destyon9966
      @destyon9966 3 роки тому +290

      Oh boy that’s natzi gonna be good lol get it 😂

    • @Shadows_Inc
      @Shadows_Inc 3 роки тому +89

      I've been waiting for that one for quite a while.

    • @theepicestperson
      @theepicestperson 3 роки тому +38

      *sad sebee noises*

    • @payme4243
      @payme4243 3 роки тому +14

      Oh yeah

    • @manfredvonrichtofen3863
      @manfredvonrichtofen3863 3 роки тому +77

      Nothing sus about Fanta, no need for investigation 😂

  • @anniehinman5632
    @anniehinman5632 12 днів тому +2

    Always wondered what secret lay in the intro 0:42

  • @mrsbritt1987
    @mrsbritt1987 9 місяців тому +2

    Another great video guys keep it up! Me and my son love your videos is a 12 year old boy I’m a 35-year-old handicap, stroke survivor, and mom, but we both love your videos! Keep up the great work!

  • @googleitlol6590
    @googleitlol6590 3 роки тому +642

    The fact that MatPat has to clarify that ‘Kosherized’ is a real word makes me feel like while writing the script for this episode, him and Steph had a debate on whether or not it was the proper term.

    • @grapejuice3851
      @grapejuice3851 3 роки тому +7

      Nice

    • @fyre_hazaard6083
      @fyre_hazaard6083 3 роки тому +9

      oh they definiteky did knowing them 🙃

    • @googleitlol6590
      @googleitlol6590 3 роки тому +16

      @@fyre_hazaard6083 And then one of them looks it up, and the other makes the surprised pikachu face when they find out it's the proper term.

    • @rett064
      @rett064 3 роки тому +6

      ollie said it and then they debated over it

    • @rett064
      @rett064 3 роки тому +1

      @@sincerecinnamon it was just a joke lol

  • @astromotive6047
    @astromotive6047 2 роки тому +2534

    *Oreo every time Hydrox makes a comeback*
    Oreo: "Stay down. Final warning".
    Hydrox: "I can do this all day".

    • @thenewlbj
      @thenewlbj 2 роки тому +115

      Hail Hydrox

    • @grabble7605
      @grabble7605 2 роки тому +49

      Everyone I've seen do a taste test likes Hydrox better. If they just got to mass production, they could easily sit on the shelf alongside any other cookie.

    • @Fluffypara123
      @Fluffypara123 2 роки тому +6

      @@thenewlbj lol

    • @TheaterLenora
      @TheaterLenora 2 роки тому +13

      I understood that reference!

    • @lazyatbeinglazy13
      @lazyatbeinglazy13 2 роки тому +5

      Anyone wanna get off?

  • @salmondo3451
    @salmondo3451 2 місяці тому +3

    What does Matt Patt mean when he says he’s not building his channel with his personality, I swear I watch every vid for his personality 😂❤

  • @ashh1896
    @ashh1896 8 місяців тому +2

    This i never knew! I always thought hydrox was a rip off Oreos and I always wondered why my dad preferred hydrox over Oreos.

  • @davidg2479
    @davidg2479 3 роки тому +620

    Oreo: our cookie has a creamy delicious center, and is clearly the superior product
    Hydrox: our mascot gets arrested for exposing himself on TV

  • @rootbeerguy690
    @rootbeerguy690 3 роки тому +501

    Well, today I learned that one of history's greatest sibling rivalries is between the makers of Oreo and Hydrox

    • @SpahGaming
      @SpahGaming 3 роки тому +3

      blutarch and redmond mann...

    • @oliverbarclay7227
      @oliverbarclay7227 3 роки тому

      wow 2 h ago

    • @littlepuppy120
      @littlepuppy120 3 роки тому

      I though you were gonna say oreos and wheelies for some reason lol. I think it's because they're pretty similar

    • @Slayer_Of_Gardora
      @Slayer_Of_Gardora 3 роки тому +2

      Did I really just get flashed by a cookie?

    • @iichxrrie3401
      @iichxrrie3401 3 роки тому +4

      And I thought it was between Puma and Adidas

  • @mjarvis2131
    @mjarvis2131 8 місяців тому +1

    there is SO MUCH LORE in JUST the intro to food theory that should be talked about on film theory

  • @frankroquemore4946
    @frankroquemore4946 9 місяців тому

    You know I instinctively fastforwarded through the intro because that’s what I always do on UA-cam, but then I was like “wait what am I doing, I love this intro” and reminded to make sure I watched it 😅 y’all are great

  • @chllve
    @chllve 3 роки тому +766

    wait i have hydrox cookies in my house but only because my mother just likes them because "offbrand stuff taste better" but now i know OREO is the offbrand cookie at this point...😭

    • @senkkella7664
      @senkkella7664 3 роки тому +13

      Do they taste the same as Oreo?

    • @agentepolaris4914
      @agentepolaris4914 3 роки тому +24

      My mom is the same but with Sodas lol

    • @cindleherd-brooks3915
      @cindleherd-brooks3915 3 роки тому +42

      Just tell her that oreo is actually that knock-off

    • @cult.busterplease.dont.sni3402
      @cult.busterplease.dont.sni3402 3 роки тому +7

      @@senkkella7664 Do they taste the same as Oreo?
      THEY DIED IN 1990. I DONT WHAT WORLD THAT WIERDO IN.......

    • @senkkella7664
      @senkkella7664 3 роки тому +3

      @@cult.busterplease.dont.sni3402 What do you mean they died in 1990? What did?

  • @alexwright3258
    @alexwright3258 3 роки тому +763

    Personally, I throw my whole cookie into a glass of milk, wait approximately 8 seconds, fish it out with a spoon, eat it whole, and repeat the process in a trance like state until I eventually come to realizing I need a new package of oreos.

    • @AshleyTheFighter
      @AshleyTheFighter 3 роки тому +59

      You are a genius monster

    • @Riddimensaur
      @Riddimensaur 3 роки тому +15

      I do the same except I skewer the cream part with a fork instead of using a spoon.

    • @girzim644
      @girzim644 3 роки тому +3

      Same here or I throw a few in and then dig out spoonfuls

    • @davidissonic_1766
      @davidissonic_1766 3 роки тому +11

      @@Riddimensaur eww yall are nasty i leave my oreo in the milk and after im done drinking the oreo milk i have a little treat at the bottom

    • @thehannahedieandsophiashow3410
      @thehannahedieandsophiashow3410 3 роки тому

      HOW DID I NOT THINK OF THISSSS!!!!

  • @misshammanpie
    @misshammanpie 9 місяців тому

    I listen to this video on my walk to work everyday. I have no idea why. It scratches this weird brain itch I didn't know was there until I watched it(this and the chex video)

  • @AlceaRose
    @AlceaRose 10 місяців тому +1

    Nice, now I desperately want to try Hydrox, but there's no way to find them in my country....
    I've always loved Oreos but thought they were a bit too sweet, and from what I've read, Hydrox is less sweet and more chocolate-y... Sounds like the perfect snack. I really wish Hydrox could make a huge come-back internationally so that I could try it, and also because it feels like it morally deserves it lol

  • @themonocleguy371
    @themonocleguy371 3 роки тому +396

    I actually feel bad for Hydrox, they came up with this good product and got completely ripped off, and they were brothers too!

  • @SilvyReacts
    @SilvyReacts 3 роки тому +2009

    It always weirds me out how many of these older business stories involve friends or family betraying the other.

    • @sleek_ginger2881
      @sleek_ginger2881 3 роки тому +151

      It not weird that's how business's work and it's horrible but that's how the world sadly works #teamhydrox

    • @vyor8837
      @vyor8837 3 роки тому +29

      I dunno, seems like the brother that got sick did the first betrayal.

    • @SilvyReacts
      @SilvyReacts 3 роки тому +11

      @@sleek_ginger2881
      I really have no clue what you mean. Care to explain?

    • @SilvyReacts
      @SilvyReacts 3 роки тому +82

      @@vyor8837
      Well, both betrayed each other from how it seems to me. Making big decisions without the other's knowledge is a betrayal. And the other deciding to respond by competing is also a betrayal lol.

    • @sleek_ginger2881
      @sleek_ginger2881 3 роки тому +14

      @@SilvyReacts it's not weird that business's do this because that's how they make money in the first place that's all

  • @jar3avgamer864
    @jar3avgamer864 2 місяці тому

    this video was the first that i watched from the Theorist channels amazing

  • @llamagaming384
    @llamagaming384 9 місяців тому +3

    I dunk the entire thing in milk for 30 seconds to a minute and eat that soggy deliciousness in one bite

    • @treefrog101
      @treefrog101 21 день тому

      I love it too but we have to not call it soggy 😅

  • @elisanoro
    @elisanoro 3 роки тому +352

    Me: finding out Oreo was a rip-off of another cookie
    Also me: preferring rip-offs of Oreos anyway

    • @abbylulai785
      @abbylulai785 3 роки тому +9

      I KNOW RIGHT!!! The Golden Oreos cookie part is WAY to brittle! It's all crumbs before you even open them! Gotta go with the standard supermarket brand of mixed flavors. (:

    • @erikazaliaduonyte7974
      @erikazaliaduonyte7974 3 роки тому +1

      I knew that akready

    • @PunkBunny56
      @PunkBunny56 3 роки тому +2

      I like the supermarket organic brand of Oreos. It’s just an easy way to get less high fructose corn syrup

    • @bluechair5516
      @bluechair5516 3 роки тому +2

      I like the off brand ones that have one side chocolate and the other side vanilla. In the deli of my uncle's grocery store, you could take one for free. So they're kinda nostalgic for me.

    • @cats9197
      @cats9197 3 роки тому

      I wonder what the Oreo offbrand "GEO" tastes like now

  • @Sebastian_Hahn
    @Sebastian_Hahn 3 роки тому +362

    Tbh I don't see how a cookie that sounds like a laundry detergent is gonna make some miraculous comeback.

    • @factsandstuff2832
      @factsandstuff2832 3 роки тому +15

      Lol. Laundry detergent is what I thought of too

    • @yohanismannegerew8374
      @yohanismannegerew8374 3 роки тому +10

      @@factsandstuff2832 bc it's similar to clorox

    • @plynnmiller7563
      @plynnmiller7563 3 роки тому +8

      Because we all like a good r/nuclear underdog revenge story years in the making.

    • @VMan29397
      @VMan29397 3 роки тому +5

      Nostalgia and more natural ingredients

    • @snipee9655
      @snipee9655 3 роки тому

      Yep like so that poison

  • @blazethewolf4772
    @blazethewolf4772 10 місяців тому +2

    "Shalom Internet"
    Classic MatPat Right There.
    7:32

  • @probablyajaegerist7300
    @probablyajaegerist7300 8 місяців тому +1

    I would honestly try Hydrox, but the fact that it sounds like an “under the sink kind of cleaner” genuinely scares me

  • @ky1ebetts
    @ky1ebetts 3 роки тому +595

    The reason Oreo asks the question: "How do you eat your Oreo?" "Do you twist it, dunk it, etc?" is to make people subconsciously visualize eating Oreos. Advertising tactic. Makes people more likely to buy if they see themselves with the product.

    • @trananbinhjerry6438
      @trananbinhjerry6438 3 роки тому +17

      They also include a beverage to pair with it.

    • @michellemckillop8935
      @michellemckillop8935 2 роки тому +1

      Can’t you just accept that it’s a way better cookie, all the advertising in the world doesn’t matter if the product isn’t any good. People talk.

    • @trananbinhjerry6438
      @trananbinhjerry6438 2 роки тому +6

      @@michellemckillop8935 hydrox actually tasted similar to oreo

    • @michellemckillop8935
      @michellemckillop8935 2 роки тому +1

      @@trananbinhjerry6438 I know. Hence, what I said. Oreo sells better now bc it IS better. Of course they taste similar. They look similar too. Isn’t that the point of this video?!

    • @ky1ebetts
      @ky1ebetts 2 роки тому +5

      @@michellemckillop8935 True, but I think if we're going to talk cookies, Oreos are good but they're by far not the best. Milanos and Grandmas are better, to name 2.

  • @elizacarrie7433
    @elizacarrie7433 3 роки тому +547

    I’m allergic to Dairy and once ate an Oreo in front of my friends. They were horrified and asked where my epipen was. I had to laugh and tell them Oreos don’t contain dairy, and showed them the package ingredients list to prove it. They started freaking out wondering if there’s no dairy then what on earth is the cream in the middle 😂

    • @lourdthebluefoxie
      @lourdthebluefoxie 3 роки тому +47

      *W H E E Z E*

    • @shironeko1843
      @shironeko1843 3 роки тому +9

      That happened to me as well, haha

    • @cv7191
      @cv7191 3 роки тому +51

      At least you have good friends!

    • @kylerivera3470
      @kylerivera3470 3 роки тому +46

      The initial freak-out is worth a chuckle, but the second one is absolutely hilarious.

    • @lampshade750
      @lampshade750 3 роки тому +46

      Maybe it's made out of snow....or.....ummm....CU--- im not going to finish that sentence but I'm sure some dirty minded people will figure out what i was thinking...

  • @cormacmccarthy1889
    @cormacmccarthy1889 8 місяців тому

    I eat mine in E. Eating the top half, then the cream, then the bottom. Except sometimes after eating the top half I stick another Oreo to the exposed cream half so it's a triple, and then the process repeats.

  • @superpaul968
    @superpaul968 3 роки тому +462

    If I work at grocery stores, I will fight for hydrox. I will move them to the front and fight the food fight. Hail Hydrox!

    • @dustinvanish
      @dustinvanish 3 роки тому +36

      Thank you, Sonic.

    • @gaymermoment
      @gaymermoment 3 роки тому +22

      They will probably think that it's a rip off of oreo and think you chose the cheaper option

    • @Savannah_Simpson
      @Savannah_Simpson 3 роки тому +10

      Hydrox taste cheap. Rip off or not. Oreos just taste better.

    • @EclipseHighroller
      @EclipseHighroller 3 роки тому +29

      @@Savannah_Simpson even if that’s the case, all hydrox just needs to do is copy Oreos recipe. Oreo won’t be able to sue as hydrox would be able to counter sue saying Oreo copied them first possibly causing Oreos to stop being produced under court order and Oreos company won’t risk losing their biggest seller. Win win for hydrox. And personally, I like the taste of hydrox more, Oreo is just way too sweet

    • @t-timevarietyvids6198
      @t-timevarietyvids6198 3 роки тому +4

      Captain america would be raging at this post lol

  • @kikaioshin6700
    @kikaioshin6700 3 роки тому +269

    So if Oreos are a ripoff of Hydrox that means when I eat Negrescos I'm eating a ripoff of a ripoff?

    • @angelco.961
      @angelco.961 3 роки тому +45

      Rip-ception

    • @Lili-wy8iq
      @Lili-wy8iq 3 роки тому +8

      @@angelco.961 that’s a good one 😂

    • @angelco.961
      @angelco.961 3 роки тому +5

      @Lili Thx!

    • @philippberry4900
      @philippberry4900 3 роки тому

      @Rubberbandballgaming
      Twist and shouts taste better and are less expensive. So there’s that.

    • @Divinity223
      @Divinity223 3 роки тому

      How I know you are not a rip off

  • @user-xm3eh7ow9i
    @user-xm3eh7ow9i 11 місяців тому

    U r amazing at Edit's

  • @RBlue118
    @RBlue118 Місяць тому +1

    Mostly C, but A if I froze them beforehand because they're a lot harder to open like that

  • @marioreyes2743
    @marioreyes2743 3 роки тому +861

    If you go missing then we know who is responsible. Stay safe Mat

    • @mcrowl2823
      @mcrowl2823 3 роки тому +32

      Over 2 million people on this channel alone. Mat got a army of people around the world. Just get them to bust into stores at night and take all the cookies out the store set them on fire until they give him back. Lol

    • @ghgyuyu2962
      @ghgyuyu2962 3 роки тому +2

      Footage from inside the factory itself ua-cam.com/video/iik25wqIuFo/v-deo.html

    • @cartersettimi7911
      @cartersettimi7911 3 роки тому +1

      @@mcrowl2823 plus the 13 mil and the 2 mil and the 9mil you will get 24mil so we will win ez

    • @emeraldmidas5857
      @emeraldmidas5857 3 роки тому +4

      Well technically we won’t he has angered a lot of people probably

    • @jestermalicdem3839
      @jestermalicdem3839 3 роки тому

      @@ghgyuyu2962 Why..... WHY..... WHY!!!!!!!

  • @mnchnim1004
    @mnchnim1004 3 роки тому +706

    "Healthier alternative to Oreo" idk man, I don't really eat Oreos for my health...

    • @user-be1lo1ef6m
      @user-be1lo1ef6m 3 роки тому +46

      *less* unhealthier

    • @astedroid
      @astedroid 3 роки тому +2

      The Finnish "Domino" by Fazer 😂😂😂😂 (as a Finn..)

    • @michaellyndon6982
      @michaellyndon6982 3 роки тому +8

      "More natural" would have been better...

    • @omaribrahim9290
      @omaribrahim9290 3 роки тому +2

      Lol

    • @booboobunny5655
      @booboobunny5655 3 роки тому

      I do, that’s why I eat Annie’s more than other snacks. They all have crap in them.

  • @raymonkravagna278
    @raymonkravagna278 10 місяців тому +1

    Growing up in Seattle we almost always had Hydrox instead of Oreos in my house but I live in New Orleans now and I admit I've never seen them here I'm thinking it's a regional thing with Hydrox

    • @treefrog101
      @treefrog101 21 день тому

      Born and raised in the PNW..Never heard of Hydrox but now I will be looking through the cookie shelves at Wal Mart, Target, and Safeway. 😂

  • @hotschloddin
    @hotschloddin 8 місяців тому +1

    And sometimes I take off the top and bottom and just eat the bottom and top and then eat the cream

  • @LunetteFox
    @LunetteFox 3 роки тому +372

    I work at a grocery store and I actually can confirm that the Hydrox cookies are usually on the top shelf while the Oreos get a whole section of shelves for all their flavors of cookies.

    • @code_breaker3756
      @code_breaker3756 3 роки тому +7

      I mean its understandble right like its popular so it has to have a whole section for itself

    • @crossingplays2155
      @crossingplays2155 3 роки тому +28

      @@code_breaker3756 does it tho? Is it fair to the other brands that are denied shelf space because Oreo won't let them?

    • @TheGameChallenger
      @TheGameChallenger 3 роки тому +20

      @@code_breaker3756 actually no, the space on shelfs are paid for by companies, and they spend a ton of money competing for the best spot.

    • @tyrantworks9604
      @tyrantworks9604 3 роки тому +5

      @@crossingplays2155 Yes, it makes more money for the grocery store. If it sells more then make it easier to access, it's basic marketing. I'd much rather promote the #1 cookie in the world than some cookie that I don't know. Yes Hydrox came first, but modern day employees probably think it's an Oreo knockoff.

    • @lindsaygilliss9644
      @lindsaygilliss9644 3 роки тому +17

      @@TheGameChallenger So if I go to a grocery store and take ALL the OREOS and just shove them back or hide them...would the employees care? I mean it would be funny to just come in and flip them upside down and prop those Hydrox cookies in front and centre.

  • @strangeavocado9279
    @strangeavocado9279 2 роки тому +5122

    I’ve never heard of Hydrox before, and I genuinely want to try them now.
    That being said, sounding like a mouthwash isn’t gonna help them

    • @vincentr.6109
      @vincentr.6109 2 роки тому +183

      I knew the brand, did not know they were the original. I'm going to look for them next time i shop.

    • @hunterdoesstuff2869
      @hunterdoesstuff2869 2 роки тому +21

      Always knew that. Not like you.

    • @Go0fie
      @Go0fie 2 роки тому +12

      @@vincentr.6109 what if there isn't any hydrox?

    • @vincentr.6109
      @vincentr.6109 2 роки тому +54

      @@Go0fie I'll probably mope about it for 4 days and then find a new thing to feel sorry about. Seriously though, I am more or less curious to see if they sell them.

    • @LycheeLifts
      @LycheeLifts 2 роки тому +10

      well what if the secret was they actually fixed ur teeth and now we’ll never know 🤨🤨

  • @FossilhunterYT2008
    @FossilhunterYT2008 9 місяців тому

    11:50 well that explains why I can't find these cookies anymore and I need them to prove to my parents they exist

  • @theorderofthebees7308
    @theorderofthebees7308 8 місяців тому

    I remember Hydrox they used to sell them in stores haven’t seen them in years

  • @havenschade8174
    @havenschade8174 3 роки тому +681

    I can just imagine it at the checkout, "sir, why are you buying our entire stock of sandwich cookies?" "Oh you know, conspiracy theories and tax write offs, the usual"

    • @dykrev
      @dykrev 3 роки тому +55

      Since this channel has been going for a while now, I imagine it's more like "Ah, so it's Oreos this week?" "Yep!"

    • @realx2375
      @realx2375 3 роки тому +4

      @@dykrev lol

    • @EmberMaskedMyth
      @EmberMaskedMyth 3 роки тому +8

      I'm pretty sure the people at matpats local store just refer to him as the crazy nutbag or just look at him with suspicion everytime he comes in for something

    • @Walrus5
      @Walrus5 3 роки тому

      @@EmberMaskedMyth Zygarde @ Life Orb
      Ability: Power Construct
      EVs: 4 HP / 252 Atk / 252 Spe
      Adamant Nature
      - Dragon Dance
      - Thousand Arrows
      - Extreme Speed
      - Stone Edge

    • @historyman9436
      @historyman9436 3 роки тому +4

      @@Walrus5 what

  • @michaelkelleypoetry
    @michaelkelleypoetry 3 роки тому +1393

    Hydrox should hire Food Theory as their ad rep. This video actually made me want to switch over to Hydrox just to stick it to a big corporation like Nabisco.

    • @moonlightwolf8359
      @moonlightwolf8359 3 роки тому +35

      Fucking same xD

    • @dbone3356
      @dbone3356 3 роки тому +16

      Just wanted to point out I was the 100th like.

    • @kiano5040
      @kiano5040 3 роки тому +20

      Same. Now I’m actively looking for Hydrox

    • @ferfender007
      @ferfender007 3 роки тому +6

      This video made me buy oreo

    • @dbone3356
      @dbone3356 3 роки тому +16

      @@ferfender007 Let me guess... You also watch movies like The Mighty Ducks and root for every other team?

  • @Gnarltastic
    @Gnarltastic 11 місяців тому +1

    0:01 I personally like to brush my teeth, crush up some mints, put it in the cream of the oreo, and dip it in some orange juice, and after eating all that i like to mix the orange juice with vinegar and drink it.

  • @PBRAEF
    @PBRAEF 8 місяців тому

    food theory intro is THE BEST intro

  • @Nube-Gamer
    @Nube-Gamer 3 роки тому +309

    0:53
    “MatPat, why do you wanna ruin my childhood”
    Me: This man not only MADE my childhood, he also SMARTENED IT!

  • @scoopishere7881
    @scoopishere7881 3 роки тому +224

    Nestlé deserves an exposé video and MatPat with his wide audience is a really good candidate.

  • @Turtleboygaming123
    @Turtleboygaming123 7 місяців тому +1

    Matpat has ruined Oreos for me I will never see Oreos the same again

  • @user-vy1kk4ug8o
    @user-vy1kk4ug8o 2 місяці тому +1

    this was riveting. if we can get a movie about the drama behind tetris, we should get an oreo vs hydrox movie.

  • @tsukinoke7379
    @tsukinoke7379 3 роки тому +252

    I never thought that i would like to learn about the history of food more than playing video games

  • @aeghf4711
    @aeghf4711 3 роки тому +507

    *I can eat a whole row of Oreos and cry afterwards knowing that the serving size is Three Cookies.*

    • @brogcookie6407
      @brogcookie6407 3 роки тому +15

      Me too, kid, me too

    • @bluepawwarriors4038
      @bluepawwarriors4038 3 роки тому +5

      Same here.

    • @Okceg_
      @Okceg_ 3 роки тому +13

      *well...its actually t w o.*

    • @sincerecinnamon
      @sincerecinnamon 3 роки тому +4

      I was about to put you on r/boneappletea but as soon as I clicked on your comment it was edited to be correct ;-;

    • @aeghf4711
      @aeghf4711 3 роки тому +6

      @@sincerecinnamon if you wanna know why I had a realization that I misspelled "Afterwards" with "After words". So I felt dumb. But thank you.

  • @captainpolar2343
    @captainpolar2343 4 місяці тому +1

    we not gonna talk about the semi-obvious 'sulfur' symbol on oreos? (it's really close to sulfur despite sulfur being an infinite sign 00 and oreos being a circle [ ])

  • @DiscoKino
    @DiscoKino 11 місяців тому +10

    Matthew, I personally chose option A. I eat my Oreo cookies like a normal cookie. Thank you for asking, MatPat! 😊

  • @talonflame_brawlstars.7208
    @talonflame_brawlstars.7208 3 роки тому +324

    this still doesn't make me think twice before destroying an entire pack of Oreos.

  • @jasonyoung6420
    @jasonyoung6420 3 роки тому +273

    **leans in close, whispers into your ear** "Hail Hydrox"

  • @user-te3ii8ru1m
    @user-te3ii8ru1m 9 місяців тому

    Mine is A but i would put E because on a road trip i left oreos to warm up for a while and they became really good.

  • @SeaSloog
    @SeaSloog Місяць тому +1

    I like the attempt to say shalom it was out of pocket but very funny.

  • @howiebeats9588
    @howiebeats9588 3 роки тому +185

    This channel has over 10 people creating each episode lol. It's literally like an entire production team.

  • @enderslice8378
    @enderslice8378 3 роки тому +142

    Imagine someone seeing Hydrox in the supermarket and says "Just a stupid oreo ripoff"

    • @danzjz3923
      @danzjz3923 3 роки тому +12

      people definitely do that

    • @null12mc
      @null12mc 3 роки тому +4

      @@danzjz3923 yeah, sadly...

    • @Alexis-fo1su
      @Alexis-fo1su 3 роки тому

      I did see that and I showed them this video(yes I stood there for 16 minutes) and then they ran off to nowhere

  • @SnowLily123
    @SnowLily123 9 місяців тому +1

    0:22 I choose the unlisted option E: Drown my Oreos in milk and watch the little bubbles come up for 20 seconds until eating the Oreos to put them out of their misery. 😌✨

  • @wolf_boy2480_gaming
    @wolf_boy2480_gaming 9 місяців тому

    0:26 when i wake up, theres no more oreos in my house. its not too late for you. start running.

  • @shaistahasan3754
    @shaistahasan3754 2 роки тому +1007

    Oreos and hydrox: *having a feud*
    Tates bakery: let me introduce myself

    • @jovijovial
      @jovijovial 2 роки тому +7

      @Creeperawmangod me going to find where you live to get all the stuff: no let ME introduce myself 😊

    • @theimagineer3925
      @theimagineer3925 2 роки тому +5

      @Creeperawmangod Milano just sitting back and watching the chaos be like:

    • @friedbeanz3953
      @friedbeanz3953 2 роки тому +2

      @Creeperawmangod me who went back in time and destroyed the recipe: let me introduce myself

    • @friedbeanz3953
      @friedbeanz3953 2 роки тому +2

      @Creeperawmangod me who is going back in time to stop your parents from meeting: let me un-introduce you

    • @friedbeanz3953
      @friedbeanz3953 2 роки тому

      @Creeperawmangod me lighting your creeper (username) with tnt: allow death to be introduced to you

  • @randoml97
    @randoml97 3 роки тому +376

    "Even Elon Musk wouldn't name his kid Hydrox"
    2025 - "you'll never guess where Elon got new son Hydrox's name"

  • @animeevergreenathena
    @animeevergreenathena 7 місяців тому

    Hmm…I think that I may one day try making a hydrox cheesecake one of these days, just to see how it’d be different from Oreo cheesecake.

  • @elwyn5150
    @elwyn5150 9 місяців тому

    I love good corporate sibling rival stories. This and Adidas vs Puma is my favourite.
    Anyway, Tim Tams are better and their shape makes the Tim Tam slam the best drink-biscuit interaction.

  • @MDreamerIsBi
    @MDreamerIsBi Рік тому +1116

    I think my grandmother actually preferred Hydrox cookies over Oreos. I have this vague memory of her putting them into a vintage cookie jar and getting mad when I called them oreos. (Because I didn't know Hydrox existed at the time.)

    • @yeemawheaver1387
      @yeemawheaver1387 Рік тому +61

      Lol, that sounds like something a grandma would do. You unlocked a memory of my grandmother putting cookies and a jar when I was younger.

    • @noahyuen9299
      @noahyuen9299 Рік тому +3

      B or c

    • @ICantRead20
      @ICantRead20 Рік тому +2

      How dare her 😡

    • @Gosh..
      @Gosh.. 11 місяців тому +4

      @@ICantRead20 what 💀

    • @blakaeg
      @blakaeg 8 місяців тому +2

      Oh my, your comment about grandma getting mad had me in tears lol 😂 😂 😂

  • @Juicylemon81
    @Juicylemon81 3 роки тому +772

    Can’t wait to go to Walmart and see someone trying to find hydrox like: oh a fellow theorist

    • @literal.loogie
      @literal.loogie 3 роки тому +43

      Oh my god same pfp, hello friend

    • @p.v7098
      @p.v7098 3 роки тому +4

      Well good luck

    • @xpuretovex
      @xpuretovex 3 роки тому +7

      @@literal.loogie hot

    • @AshleyTheFighter
      @AshleyTheFighter 3 роки тому +5

      "So are you going to buy a box of oreos aswell?"

    • @K9TheFirst1
      @K9TheFirst1 3 роки тому +17

      Heck, I didn't even wait to finish the episode before I opened up Amazon and looked up Hydrox.

  • @Hayden_Agar
    @Hayden_Agar 6 місяців тому

    That hydrox commercial went hard if I'm being honest I wanna go try one now and that commercial if from the 80s it's working

  • @rabababukhalaf5935
    @rabababukhalaf5935 9 місяців тому

    0:20 there should be a meme that's just like the grimace shake meme but its oreos

  • @hamburgermat
    @hamburgermat 3 роки тому +89

    I never realized how the little Oreo became the main villain to hydrox and pushed it off to the edge of the market business, I will never see Oreo the same ever again

    • @VoxFelix
      @VoxFelix 3 роки тому +1

      Lol same, now i gotta research if hydrox is available in my country.

    • @trisk902
      @trisk902 3 роки тому

      I’m disappointed 😔

  • @SukieOnline
    @SukieOnline 3 роки тому +12600

    idk about you but im more of a D person

  • @BlueReverse
    @BlueReverse 9 місяців тому

    Ive heard of Hydrox before on YT Kids. Now I'm 14 and still baffled by this whole "hide the Hydrox" thing that Mondelez does now in stores.

  • @M1ndBl4nk
    @M1ndBl4nk 11 місяців тому +1

    I gotta say, I go for option E, get 2 packets of mini Oreos, open both packets and throw them in the cup of milk, wait 5 seconds, get a fork, scoop Oreos out of the cup and eat them 😁

  • @heyitzrizi__2303
    @heyitzrizi__2303 3 роки тому +177

    Now I’m waiting for a theory about the “left Twix” and “right Twix” lol

    • @ellessiricketts3280
      @ellessiricketts3280 3 роки тому +9

      Im surprised that one has slipped past matpat... for now😂

    • @danese1636
      @danese1636 3 роки тому +4

      I... don't understand why they spent all that money advertising twix that way...
      Like, I genuinely do not give two cares about it... at all.

    • @Toastyroastyyy
      @Toastyroastyyy 3 роки тому +3

      left is better.
      "Because?"
      because yes.
      "because yes?"
      *yes.*

    • @cameronbender2005
      @cameronbender2005 3 роки тому

      Now I want to see that

    • @ninjabluefyre3815
      @ninjabluefyre3815 3 роки тому

      It's meaningless

  • @emerykj1830
    @emerykj1830 3 роки тому +123

    Would be neat to have an occasional episode with a bunch of mini theories that don't have enough content for a full length episode :)
    great video as always!

  • @dawnstiles2159
    @dawnstiles2159 9 місяців тому

    I eat it as a and b.
    MatPat adding the d option was comedy gold lol😂

  • @JulietPorter-ol7vp
    @JulietPorter-ol7vp 4 місяці тому

    This is a great video

  • @mochicatk
    @mochicatk 3 роки тому +57

    Me: Eating Oreos
    My UA-cam notifications: The DARK Secret of Oreos
    Me: *Slowly puts down Oreos*

    • @BatuhanDere
      @BatuhanDere 2 роки тому

      Correct decision
      +100 social credit
      Extra reward: Oreos in kitchen replaced by hydrox (Instant activation) (3 times use)

  • @sho4504
    @sho4504 3 роки тому +562

    i dont even eat oreos but ill buy hydrox just to spite them, also when i am at the grocery store ill push all the oreos to the back of the shelves and put hydrox at eye level. youre welcome hydrox!

    • @thegamingillustrator
      @thegamingillustrator 3 роки тому +48

      Not all heroes wear capes.

    • @daxcolon9046
      @daxcolon9046 3 роки тому +15

      Is it legal cause I wanna do it

    • @isisross4516
      @isisross4516 3 роки тому +54

      @@daxcolon9046 screw legality, some evils are necessary to eradicate bigger evils. Become the vigilante you were meant to be
      (Joke aside, as someone who works in the retail industry I can say that employees would not be happy with any of this and you might be talked to if you're caught one too many times...but I don't think it's illegal. Just very annoying since we'd be the ones to redo the shelves again and again and again. If enough people do it and it gains media attention though, then who knows? Laws are always changing.)

    • @freerobuxcheckmychannel2521
      @freerobuxcheckmychannel2521 3 роки тому

      @@thegamingillustrator heros*

    • @thegamingillustrator
      @thegamingillustrator 3 роки тому +6

      @@freerobuxcheckmychannel2521 heroes*

  • @wolflover5695
    @wolflover5695 10 місяців тому +1

    Can you make a food theory video about oreos being additive?

  • @00TheRealTC
    @00TheRealTC Місяць тому

    I've never had a Hydrox cookie, but on first blush, it sounds like a laundry detergent. Good luck to them, though.

  • @Miko_Hanamori
    @Miko_Hanamori 3 роки тому +92

    When Mat said "I'm not trying", I was genuinely scared, since most of the stuff he tells us is TERRIFYING

    • @mrstein4170
      @mrstein4170 3 роки тому +1

      If you need to know,he takes a long time gathering up all this information,just to entertain us.If you’re not going to say anything nice,please leave.

    • @GDNashit
      @GDNashit 3 роки тому

      @@mrstein4170 also, it's probably true, there's a reason no one really knows about it

  • @billg3986
    @billg3986 3 роки тому +132

    Hey guys let’s be honest with ourselves. If we all saw those 2 ads for Oreo and hydrox today, we’d go to sleep thinking about where to buy hydrox cookies.

    • @tylarjackson7928
      @tylarjackson7928 3 роки тому +7

      Well yeah, but there was like 30 years between those two commercials. One aired in the 50's, and the other in the 80's.

    • @somerando5814
      @somerando5814 3 роки тому

      I ate them once ruined Oreos for me Oreos taste nasty and just like sugar hydrox tastes like a bakery item

  • @aaronrodriguez9376
    @aaronrodriguez9376 7 місяців тому

    I'll just be on the constant look out for hydrox and when I find them and believe me I will. I'll switch the positions of oreo and hydrox so that way oreo is hidden and hydrox is in the open. No matter how long it takes.

  • @starmeandvinni7777
    @starmeandvinni7777 8 місяців тому

    What I do is first take the cream (chocolate) and put it in milk mix it and it turns into chocolate milkshake and then take the cookie and dip it in that's it

  • @iamliterallyme
    @iamliterallyme 3 роки тому +240

    "Darkness without light is an abyss
    light without darkness is blinding
    you cannot have a coin with one side"
    -Random internet user about which part of the Oreo is better

  • @cubaisdeath
    @cubaisdeath 3 роки тому +92

    working in a grocery store, I can say that the vendors 100% do that with their products. over fill, stock where they aren't supposed to, etc. whenever they mess up my shelf I straight up throw their product into another vendors area and let them deal with it

  • @PersonalUserYT
    @PersonalUserYT 3 місяці тому

    I remember back during 2020 going to the gas station to get snacks with my friend and the only cookies they had (that we could Afford) was Hydrox, we joked about it being a copy cat of the oreo but then we ate it will milk and it was better then oreos...

  • @Cars_go_vroom
    @Cars_go_vroom Місяць тому +1

    he may have ruined our childhoods, but he also made them.

  • @darkbert
    @darkbert 3 роки тому +628

    Fun fact: Oreo's are not "cookies" in all their legal documents, they call the outside bits "Base cakes"