Miu Miu unveils the 2024 Bag Campaign

Introducing Miu Miu’s 2024 bag campaign, a celebration of color, femininity, and fashion.
Photographed by Steven Meisel, the campaign stars Gigi Hadid showcasing the iconic Wander and Arcadie - emblematic styles of the Miu Miu matelassé bag collection.
Spotlighting each Miu Miu bag and drawing inspiration from pioneering British interwar photographer Yevonde, known for her surreal arrangements and nuanced use of color, the campaign pays homage to her groundbreaking work, placing each colorful leather bag as a subject alongside Gigi Hadid.
#MiuMiu
#Shoulderbags
#handbags
Talent: Gigi Hadid
Photographer: Steven Meisel
Creative direction: Edward Quarmby
Stylist: Lotta Volkova
Subscribe to Miu Miu’s UA-cam channel: / @miumiu
● TikTok: / miumiu
● Instagram: / miumiu
● X: / miumiuofficial
● Facebook: / miumiu

[@montseurniza]

Love it! Looks like a Giallo movie, I can feel a killer with black gloves peeping behind the scenes…

[@advertunes]

what this music?

[@luxzeus...]

I LOVE MIU MIU from Brazil 🇧🇷🇧🇷🇧🇷🇧🇷

[@angelsummertimecuteface]

It’s the wardrobe for me

[@user-dc9gd5zq7f]

GIGIII 😍😍😍😍 LUV YOUUU ❤❤❤

[@Samuelsouza-lh9sq]

Isso ficou bom.

[@linhsu3875]

Pls make Momo show more

[@Bambi253]

Che bella Gigi! Perfetta!

[@mouhamedmouldi5698]

best style

[@Shiro-io1fi]

giGi最高に可愛い❤👍✌️😊

[@h9130]

miumiu❤No.1❤love

[@ERIKADEMORAISBLINKE-qv1oi]

Gigi 💜Miu Miu 💜

[@AngieStewart]

The colors are so good & Gigi has this timeless quality that makes the nod to Yevonde that much more unique ❤❤❤

[@luanap2611]

@miumiu give us the beauty look in detail pleaseeeee

[@mouhamedmouldi5698]

the best gigi

[@user-ki4mn1qn3z]

she’s cute❤

[@faeriescottageispawn]

You so queen gigi hadid told be me fans for you love you baby💗💐

[@citazionidistile]

Perfetta Gigi Hadid per questa Bag Campaign 🩷

[@whereart]

🤍✨

[@08V09]

Shame for MuiMui for using an anti semite model
Disgusting