⚡ Establishing and Analyzing Baseline SEO Rankings | Ep.5 | Get RANKED on Google Maps - Step by Step

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  • Опубліковано 5 лип 2024
  • Welcome to Episode 5 of the series - Get RANKED on Google Maps 🔥
    In this episode, Anne and I take a look at how her business is currently performing online. Establishing baseline rankings before doing local SEO work is crucial: It allows us to measure the ranking impact of the changes we make.
    We analyze her current rankings, discuss the positives and the negatives, and brainstorm ways to improve her overall performance.
    Follow along every week as Anne and I try to boost her business to the top of Google Maps results.
    ________________________________________________________________________
    PS: Whitespark can help you ⬇️
    🚨 Get notified when Google updates your GBP and reject unwanted changes
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    🚀 Increase your local rankings and conversions
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    📈 Track rankings across different zip/post-codes
    whitespark.ca/local-rank-trac...
    ⭐️ Get more reviews
    whitespark.ca/reputation-buil...
    🧹 Clean up and build citations
    whitespark.ca/listings-servic...
    🔍 Find citation opportunities
    whitespark.ca/local-citation-...
    ________________________________________________________________________
    🤑 Refer to Whitespark and earn big! 🤑
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    ________________________________________________________________________
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    _____________________________________________________________________
    Timestamps 🕥
    0:00 Recap of Anne's situation
    1:00 Baseline ranking metrics
    1:34 Anne's rankings on Google Maps
    3:38 Anne's rankings in Organic Results
    4:09 Anne's current website
    4:54 How to improve her website
    5:28 Google Analytics
    6:49 Why are we tracking metrics?
    8:19 The next step

КОМЕНТАРІ • 21

  • @NicolaiHelling
    @NicolaiHelling 5 місяців тому +2

    First. This series is so cool! I love the knowledge and respect that Darren is giving away for free here. Explain stuff until all the questions are answered.

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому

      Glad you're enjoying the series! :)

  • @ktoday3219
    @ktoday3219 5 місяців тому

    Nice series Darren 👍. I guess it's a lot of work, but it's interesting to follow the steps (bumpy road)

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому +1

      Thank you!! It is a bumpy road, but the payoff is incredible. Will share some wins in the next episodes!

  • @pauls1883
    @pauls1883 5 місяців тому

    Everyone loves a story!
    Can’t wait to see the next installment of Anne’s journey. 👏

  • @iranklocalseo
    @iranklocalseo 5 місяців тому +1

    Isn't it exciting to work with clients who are into it and cooperating. Love this!

  • @MeganBennettAUS
    @MeganBennettAUS 5 місяців тому

    Yay! Ann'e got a location! Well done Anne 😁 Exciting to see Anne's organic results, hopefully some on page changes will help and making some fixes updating the website. Go you good things 🤗

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому

      Anne and I thank you for the support!!

  • @theabiodunia
    @theabiodunia 5 місяців тому +2

    Thanks for all you do, Sir. Saw how you did troubleshoot the reason for the disparity between site visits and leads.
    Also, setting up rank tracking FIRST and its importance as you mentioned, helps one to "talk less and show more" to the client.
    I noted that Anne's business name on her profile includes an "LLC", which I think is against Google's guidelines. I think this can lead to a suspension.

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому +1

      I think the disparity between visits and leads is a conversion rate optimization problem. We'll be fixing those things up on her GBP and website.
      Google's guidelines say you should not include the LLC, but variances in the business name are no big deal. Google has never ever, in the history of its existence, suspended a business for anything to do with the business name. The only thing they ever do is take the keywords out.

    • @theabiodunia
      @theabiodunia 5 місяців тому

      @@WhitesparkCa Eager to watch the next episode.
      Thanks for clearing that out, Sir. I wasn't aware.

  • @AndySimpson1969
    @AndySimpson1969 5 місяців тому +1

    Brilliant series....how much traffic is mobile vs desktop? Site speed, etc....really looking forward to more on this series, thank you both.

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому +1

      Great questions, Andy! I'll cover them once we get into the real SEO work. It's taking so long to get everything sorted for the reverification that we haven't even been able to get into solid optimization work yet!

  • @Luis_Andrade
    @Luis_Andrade 5 місяців тому +1

    Hey! How long does it take to get the first crawl done? It says "You'll be able to view it in a few moments" but it's taking forever.

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому

      Hey. Usually done in 5 to 10 minutes. You might just need to refresh the page.

  • @kohlfuerst
    @kohlfuerst 5 місяців тому

    I wish I would have my Office in Charlottesville to get the Baseline Check also :-)

    • @WhitesparkCa
      @WhitesparkCa  5 місяців тому

      the Whitespark Local Rank Tracker has a 14-day free trial, so you can see your baseline rankings anywhere :)

    • @kohlfuerst
      @kohlfuerst 5 місяців тому

      @@WhitesparkCa but there is no Darren Shaw and we are located in Austria. I like your software but we would have to move to Charlottesville to get it ALL! :-)