How Adidas, Asics, and Other Shoemakers Deal With Waste | World Wide Waste | Insider Business

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  • Опубліковано 7 лис 2023
  • More than 50 billion shoes get made every year. Big manufacturers like Nike, Adidas, and Asics make them durable enough to last for hundreds of miles. But this also makes them very difficult to recycle. One Dutch company says it's figured out a way around this by breaking down and repurposing every part of the shoe.
    0:01 - Intro
    0:39 - Anatomy of a Shoe
    1:17 - How to Recycle Shoes
    2:58 - The FFG Entrepreneurs
    3:48 - Asics
    4:38 - Adidas Ocean Plastic Sneaker
    5:09 - Adidas Futurecraft Loop
    5:37 - Algae Flip-Flops
    7:19 - Plastic Bag Sneakers
    10:21 - New Uses for Old Sneakers
    11:27 - The Pormes Family
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    ------------------------------------------------------
    #WWW #InsiderBusiness #Shoes
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    How Adidas, Asics, and Other Shoemakers Deal With Waste | World Wide Waste | Insider Business

КОМЕНТАРІ • 337

  • @BusinessInsider
    @BusinessInsider  5 місяців тому +10

    Want to see more of this trash? Have a question? Let us know! Send tips about surprising or innovative ways people deal with garbage to worldwidewaste@businessinsider.com. Your message could inspire our next episode!

  • @nerd26373
    @nerd26373 6 місяців тому +202

    Dealing with waste is a hard job to come by. We all know some manufacturing corporations/companies out there wouldn't put into any effort into actually segregating their wastes or ensure the safety of all their workers at all costs.

    • @ihavefallenandicantreachmy2113
      @ihavefallenandicantreachmy2113 6 місяців тому

      "MONSANTO" sells Cancer, to it's Patients/Customers, via "Roundup" Weed Killer.
      JUST IN TIME FOR 'CERSTMAS!!!!!!!

    • @boohere2
      @boohere2 6 місяців тому +1

      We can't recycle here the shoes where I live. They say can't be put in recycling bin.

    • @turkizno
      @turkizno 6 місяців тому +4

      Coca Cola for instance - they are doing everything they can to make sure they Do Not have to recycle their plastic. We need to teach these arrogant corps a lesson that if they do not help us make a future, they will belong to the past.

    • @pIacebo
      @pIacebo 6 місяців тому

      We the ones buyin it

    • @holoceph3916
      @holoceph3916 4 місяці тому

      @@turkiznoyou know Coca Cola has billions to easily afford doing so too they are just greedy as hell and don’t care about the planet at all

  • @friedrice2912
    @friedrice2912 6 місяців тому +267

    I always hold on to my shoes until they are falling apart.. finally there is a method to recycle these products. 🎉🎉🎉🎉

    • @rebeccachambers4701
      @rebeccachambers4701 6 місяців тому +10

      So your poor like me?

    • @friedrice2912
      @friedrice2912 6 місяців тому

      @@rebeccachambers4701 not sure what financial status has to do with me not wanting to chuck things into a landfill the way most people would.

    • @levtieart3409
      @levtieart3409 6 місяців тому +5

      i buy better quality shoes and fix them ,same with clothes

    • @friedrice2912
      @friedrice2912 6 місяців тому

      @@levtieart3409 classic Dr Frankenstein... Nice

    • @Sisi-vk6pn
      @Sisi-vk6pn 6 місяців тому

      AGREE! Same here :)@@levtieart3409

  • @TojiFushigoroWasTaken
    @TojiFushigoroWasTaken 6 місяців тому +108

    Ive been using a woodlands shoe for the past 8 years....its seen everything from grueling mountain treks to being run over by a car (the shoe is so tough that thankfully nothing happened to me). The sole separated once but i got it stitched back by a cobbler and feels sturdier than ever. If shoes these days were that durable to begin with i dont think we'd have 50 bil shoes in landfills

    • @MarkKolomiets
      @MarkKolomiets 6 місяців тому +4

      Так и есть. Вещи делают одноразовыми и приучают нас считать что это хорошо.

    • @panzerxiiiextra2770
      @panzerxiiiextra2770 6 місяців тому +1

      Well, not every type of activity can be done with a shoe like that.

    • @Edithmedjdoub
      @Edithmedjdoub 6 місяців тому +1

      So what about parties, you cant go to one with a woodland shoe

    • @danieldelriodevora9373
      @danieldelriodevora9373 6 місяців тому

      why not @@Edithmedjdoub

    • @elementkx
      @elementkx 6 місяців тому +5

      @@Edithmedjdoub To quote the Buddha... "If it can't be done in a woodland shoe, you should not be doing it."

  • @yadhier4188
    @yadhier4188 6 місяців тому +60

    I worked with Steve's team and his subsidiaries, mainly Dr. Pomeroy at UCSD, with algae and biodiesel alternatives to make the world a cleaner place. The algae based soles are actually quite firm, and actually do feel damn near like the other sandals they are paired with :) Love seeing that y'all are shedding light on to this matter! 💗

  • @gookfock10
    @gookfock10 6 місяців тому +9

    Give this couple a Nobel Prize for Peace. We need more couples like this. Thank you.

  • @TheHoneycore
    @TheHoneycore 6 місяців тому +12

    im working in the dutch militairy, i still remember when i got my first pair of descent runningshoes back in 2013 at the kleding service punt at soesterberg from runnersworld. it feld strange that the militairy partnerd with runnersworld back then but its cool to know the backstory now after all those years.

  • @timothyplumley6004
    @timothyplumley6004 6 місяців тому +24

    This is such a great story and hopefully the world gets on board for these efforts to be fruitful.

  • @Mike__B
    @Mike__B 5 місяців тому +12

    When I was a kid Adidas used to be a good shoe at a really cheap price, then got to be an expensive shoe with all sorts of athletes endorsing them. As an adult I loved Asics for that cheap shoe that was good quality... then they too started charging a bunch.

  • @victoroluwatobi1531
    @victoroluwatobi1531 6 місяців тому +1

    This video was really educative, enjoyed every bit of the video and wished it never ended. Kudos to insider business for bringing such informative view to our screen❤❤

  • @b22chris
    @b22chris 6 місяців тому +17

    There’s a company in the US that uses the rubber from old shoes to make rubber floors that go under basketball courts for cushion and spring

  • @petertwining5729
    @petertwining5729 6 місяців тому +19

    Such a great video, seeing so many people involved in creating new and improved ways of helping the planet. Kudos to everyone and Thankyou to Insider for this brilliant video. 😊

  • @MILABRRA
    @MILABRRA 6 місяців тому +1

    THIS CHANNEL ALWAYS HELPS ME LEARN SOMETHING NEW

  • @wilson5377
    @wilson5377 6 місяців тому +7

    This is great news, thank goodness!👌
    For doing our part to lessen recycling, i prefer buying old school shoes which last more than 10 years. These are stitched, comfy and most of all durable.
    The secret:
    buy 2 pairs of each, for example;
    1. Adidas Superstars - 2 pairs, 1 in black/white the other in white/black colorways.
    2. DocMartens chelseas, one crazyhorse brown and the other black.
    3. Lastly, flipflops same.
    These are all more than 15 years now.
    i do not care about fashion. Hate those injection molded crap with neon colors anyways. 😂✌

  • @gaius_enceladus
    @gaius_enceladus 6 місяців тому +4

    Great stuff!
    Very best wishes to these companies as they increase the recycling of shoes!

  • @cristiansanchez3787
    @cristiansanchez3787 6 місяців тому +2

    Extraordinario video gracias equipo insider y una felicitación a esa pareja de world runners hacen un trabajo increíble saludos desde México

  • @gerhardpretorius9954
    @gerhardpretorius9954 4 місяці тому +1

    Excellent. Weldone. I pray that your business wil go world wide. Thank yoi four your ingenuity in this field.

  • @Romualdomgn84
    @Romualdomgn84 5 місяців тому +11

    Better than recycling is second using. Means, that 90% of shoes (if you pay attention on the video) are almost "new" and worn for 10-20%. So these shoes could be easily given to charity organisations for second-hand usage.

    • @marivicveloso1325
      @marivicveloso1325 5 місяців тому

      Yes totally and the shoes that have damage they should just try to fix it again have partnership with the companies where the shoes come from re make it if possible and those shoes that are really hopeless to be re build will take this kind of process so less electricity more people to employ more Man power that would take longer maybe and cost much unlike this fast machinery

    • @HASHBAR710
      @HASHBAR710 4 місяці тому

      Yes but how will they make money?

  • @catherinegreen8440
    @catherinegreen8440 6 місяців тому +31

    Two problems: most of the factories where these incredibly expensive shoes are made are in the 3rd world by underpaid people who as seen in th video are applying toxic glue without ventilation protection AND companies would rather throw away perfectly good shows returned by customers rather than giving them to people who need them.

    • @chairpants
      @chairpants 6 місяців тому

      Like it or not, there will always be a third world to create cheap labour. It's never going to get better because that's how economy works. It doesn't work well of every country is rich and equal. Inequality is the engine for economy.

    • @carlosnino6476
      @carlosnino6476 5 місяців тому +5

      Those issues aren’t so simple. Donating shoes in third world countries kills the local industry because why would you buy a shoe if you are being gifted all the returns? It happens in Haiti with clothing. Also, defectives shoes are defectives shoes, some are unwearable and will end up being thrown anyway
      Better to increase their wages for them to be able to buy themselves, and give them better work conditions.

  • @flashflame4952
    @flashflame4952 6 місяців тому +4

    Any method to help reduce the enormous amounts of waste on the planet is a great idea that works!

  • @GeneralHiro
    @GeneralHiro 6 місяців тому +25

    The planet with 7.888 Billion people. Makes 50 Billion pairs of shoes EVERY YEAR! I think you just summed up the world waste issue...

    • @terrynicol2098
      @terrynicol2098 6 місяців тому +9

      Who the heck buys 10+ shoes per year??

    • @OjStudios
      @OjStudios 6 місяців тому +3

      Any cloth should take the abuse for at least a year so that should be 7.8 versus 7.8 and we also need to count for poor people so you can substract.. yea that's ridiculous. Capitalism and constant drive for more money should just stop.

    • @mmadchef808
      @mmadchef808 6 місяців тому +1

      @@terrynicol2098Way too many people.

    • @fofofofo3076
      @fofofofo3076 5 місяців тому

      @@terrynicol2098not you or me but people got money to spend 😅

    • @BasilMinhas
      @BasilMinhas 3 місяці тому

      @@mmadchef808The earth’s maximum capacity is around 11 billion people

  • @mahmga1
    @mahmga1 6 місяців тому +4

    Just unbelievably awesome - My new heroes!

  • @4Realkevv
    @4Realkevv 6 місяців тому +26

    Companys should have drop boxes for shoes and give u a discount coupon towards a new pair of shoes

  • @omartrachen6794
    @omartrachen6794 6 місяців тому

    This is very insightful as an engineer in plastic processing.

  • @MM-mq5uj
    @MM-mq5uj 6 місяців тому +7

    such amazing projects, hopefully they will turn to produce worldwide used products

  • @tonybamgviews
    @tonybamgviews 6 місяців тому

    I don’t understand who would laugh and doubt an idea so brilliant and cutting edge 😂😂

  • @reniersoto6257
    @reniersoto6257 5 місяців тому

    Looking forward to the full review! Curious to hear your thoughts on this GMT vs comprable watches like the Tudor BB Pro

  • @ChristopherStrong-sv4vy
    @ChristopherStrong-sv4vy 25 днів тому

    We done it great work guys!!

  • @djackson6273
    @djackson6273 2 місяці тому

    I love all of this especially that I'm a "sneaker head" and I love technology, so the mixture of both worlds is amazing to me!!! 💯🏆

  • @ashesonwool4011
    @ashesonwool4011 6 місяців тому +16

    Upcycling is a start, but if we want to actually pivot to a more sustainable future we need to convince people that consumption is not the way. It doesn't help with a capitalistic economy though so its a difficult problem

  • @devdroid9606
    @devdroid9606 6 місяців тому +4

    Buy leather, cotton, hemp,jute and re-sole the shoe. If someone can make a sport shoe that can be easily resoled and cleaned, it will help a lot. Michael Bloomberg, one of the richest men in the world, has worn his re-soled shoes for something like 10 years.

  • @filippobaroli7206
    @filippobaroli7206 6 місяців тому +5

    They need to understand that consumers want shoes of good quality and that can resiste the passing of time. Not just good material but you need to throw them away after 1/2 years.

  • @gamooor1386
    @gamooor1386 6 місяців тому +12

    The truth is that all running shoes can be recycled 100% and still perform just fine. It's just companies convincing us that somehow it's less than, because it costs them money. And in my opinion, most major running shoe companies actual over-engineer their shoes when shoes should have less sole, wider toe box.

  • @sbdiaries
    @sbdiaries Місяць тому +1

    This sure is a great use of plastic waste ,and sure was interesting to watch ❤❤❤

  • @GeneralHiro
    @GeneralHiro 6 місяців тому +11

    Maybe Producing nearly 10 pairs of shoes for each person on the planet lets move to a "Shoes on demand" model.
    you go to a store, try them on, you like them you order them. Order is received shoes get made and delivered to you.

    • @panzerxiiiextra2770
      @panzerxiiiextra2770 6 місяців тому +3

      Unfortunately, made to order shoes in modern first world countries would either be super expensive or take a really long time to get delivered to the end consumer.

    • @kennedyblevins2174
      @kennedyblevins2174 3 місяці тому +1

      And people are unwilling to wait in the modern world

  • @user-mo6gz6fg8h
    @user-mo6gz6fg8h 5 місяців тому

    Wow…people should know more about such work

  • @cheleshows
    @cheleshows 6 місяців тому +1

    To be clear - Plastic is NOT something that naturally occurs anywhere including oceans.
    "Oceans plastics" is a poor attempt to make pollution SOUND less horrible.
    These businesses are wonderful. Helping our planet.
    Thank you.

  • @dogma1912
    @dogma1912 5 місяців тому

    salute to these kind of people who think stuff like these, 👍

  • @BasitKhan-jr5rx
    @BasitKhan-jr5rx 3 місяці тому +2

    HUGE RESPECT TO THEM.
    Making our earth clean and Mother Nature proud 🌀

  • @MighyMi124
    @MighyMi124 6 місяців тому +5

    Nice recycling strategies!
    Those are the first steps for a better environment 👍🏼
    But it still produces microplastic. 🧐
    We need to leave the oil-based materials and use natural products which can be recycled by nature. 💪🏼

  • @madmanmechanic8847
    @madmanmechanic8847 6 місяців тому +1

    WOW I LOVE THIS SO FREAKING COOL !

  • @goingwalkaboutnow
    @goingwalkaboutnow 6 місяців тому

    Very inspirational

  • @MOG214
    @MOG214 6 місяців тому

    So good video 👏

  • @ludgatecircus15
    @ludgatecircus15 6 місяців тому +1

    Thaely - WOW. Impressive.

  • @makindepeter7736
    @makindepeter7736 16 днів тому

    Good work

  • @Alonso-fj4ge
    @Alonso-fj4ge 4 місяці тому

    Esas zapas recicladas en mi país es oro, tienen hasta dos o tres vidas más.

  • @DurianriderCyclingTips
    @DurianriderCyclingTips 21 день тому

    Great power couple doing great for the planet!

  • @irenekoo
    @irenekoo 2 місяці тому

    These brilliant companies are saving the earth one shoe at a time.

  • @roselyncampisi822
    @roselyncampisi822 6 місяців тому

    They are amazing so smart!

  • @user-lr6rw7ix6w
    @user-lr6rw7ix6w 5 місяців тому

    Amazing!

  • @daily9660
    @daily9660 6 місяців тому +3

    Insider business forgot one key thing in this entire video.. Parley is the organization that harvests the plastics from the oceans to make these Adidas recycled material products possible. Please go deeper into detail.. it helps bring attention to organizations that help these big brands for the greater good.

    • @sohaibi2061
      @sohaibi2061 5 місяців тому

      Yes, Parley created Adidas football boots with their use of ocean plastic waste. Really good way of making new trainers for footballers. ⚽👍

  • @kzookid545
    @kzookid545 6 місяців тому +1

    Big reason I got into leather boots/shoes

  • @Hs5687
    @Hs5687 6 місяців тому +2

    Love how these Green Industrialist avoid talking about making AFFORDABLE shoes from Recyclables … Amazing 😂🎉❤

  • @Mark-mu4pj
    @Mark-mu4pj 6 місяців тому

    Great video

  • @jackb1969
    @jackb1969 6 місяців тому +2

    My issue with recycled materials is the price point and longevity. Are these shoes GOOD shoes that last long and are they going to be cheaper than better made materials since the quality is worse

  • @gresh_studio
    @gresh_studio 6 місяців тому +2

    I had the opportunity to work in Dr. Mayfield's lab making BLUEVIEW shoes from 100% plants. Incredible company and team. Biomaterials are the future.

  • @user-ib9qq1bo5g
    @user-ib9qq1bo5g Місяць тому

    Love what Adidas is doing. Great video BI!

  • @BasedSallad
    @BasedSallad 6 місяців тому +1

    What about the glue tho? There's still that aspect, still incredible that they've figured out a way to recycle

  • @silveritea
    @silveritea 6 місяців тому +3

    Funny how there aren’t stacks upon stacks of centuries old footwear lying around……. Only modern shoes have these issues.

  • @muhammadumerfarooq4379
    @muhammadumerfarooq4379 2 місяці тому +1

    Good process

  • @SethMethCS
    @SethMethCS 6 місяців тому +2

    What about mass refurbishment and rebuilding shoes which have life left in them or have one damaged element?
    Refurbish Instead of scrapping, shredding and melting down which breaks polymer chains and takes massive electricity.

  • @martakavaliauskaite4566
    @martakavaliauskaite4566 6 місяців тому

    Thank you

  • @gogogo26993
    @gogogo26993 6 місяців тому +1

    Can i give directly all my old shoes to fast feet grind?

  • @user-bo8ki7it7o
    @user-bo8ki7it7o 6 місяців тому

    Suggesy ethylene-vinyl acetate use SCF Injection molding will keep the cost down

  • @CaseNumber00
    @CaseNumber00 6 місяців тому +2

    Want to cut down on waste? Builder Better and durable shoes. My dad bought a pair of Whites boots 33 years ago, older than me, and its been his primary shoe since then. Yes they did wear out but he went to cobblers and replaced the sole and lowers. He's dead now and I wear them. Tough quality materials have made last 33 years.

  • @nathanrobinson7715
    @nathanrobinson7715 3 дні тому

    That man should let me try a pair. To see if they last. I walk daily and go through the shoes. Mostly right shoe because of the way I walk

  • @elizabethdean7235
    @elizabethdean7235 5 місяців тому +1

    All the shoe companies needs to recycle them like this and make more shoes

  • @ababame
    @ababame 5 місяців тому +1

    is just me or the shoes that are going to be recycled looks so nice and ready to be given to someone needy?

  • @Gtmz53fxt56zxc
    @Gtmz53fxt56zxc 6 місяців тому

    0:45 plastic and nylon mentioned separately hmmm 🎃 make me wonder about the quality of the vid overall right from the start

  • @nancyvickers2814
    @nancyvickers2814 4 дні тому

    Did you tell us where we can take our shoes to be recycled? Most of the time I wear my shoes to the point I could not in good conscience donate them but I would love to take them to be recycled. So where do I take them?

  • @oomz1975
    @oomz1975 5 місяців тому

    Wow, those shoes made by the lad in India are dope.

  • @byoken
    @byoken 6 місяців тому +5

    Shoe brands should be using more leather. The reason they use so many synthetic materials is to increase their profit margins.

  • @ssupriyanto
    @ssupriyanto 5 місяців тому +1

    Plus those whose shoes can still be worn but throw them away when they get bored instead.

  • @johnbeaudin
    @johnbeaudin 6 місяців тому

    10:01 here, it looks like excess material is thrown onto the dirty floor. I worry even if this material is reclaimed, it'll be dirtier and need more energy to prep for the next cycle.

    • @TojiFushigoroWasTaken
      @TojiFushigoroWasTaken 6 місяців тому +1

      Nothing is dirtier than a used plastic bag in the trash and it looks like this 7:54 after they just washed it with hot water...

  • @gudnergiovannilondono9396
    @gudnergiovannilondono9396 6 місяців тому +4

    Is a pity not every country have a recycle system to every product. Netherlands and Denmark, as well for China, are the ones with more recycling programs. I would like in the case of Australia and I watching this video, Adidas, Nike, Asics and other showmakers joins and do a collection center to recycle used shoesz and probably to build a factory as those entrepreneurs. My respect to them

  • @jyvids
    @jyvids 5 місяців тому +1

    Okay. But we're now spending double or more the energy to do this

  • @slinkiegirl2001
    @slinkiegirl2001 5 місяців тому

    i have heard of excessive food waste but footwear waste that is a new 1 on me scandalous

  • @LOVE555.
    @LOVE555. 6 місяців тому +5

    Дадим вещам вторую жизнь 😊👍🏻

  • @carolr7823
    @carolr7823 6 місяців тому +2

    I can't imagine wearing 100% plastic shoes. How hot.

  • @ismewhat1234
    @ismewhat1234 5 місяців тому

    Good stuff

  • @JUSTKOZ
    @JUSTKOZ 6 місяців тому +1

    11:43 Bruh They Got The Onitsuka Tiger Collab Shoe That Was Super Limited Around The World. Pretty Weird For A Guy That "Cares" About Recycling And All That Hogwash.

  • @jayceco4055
    @jayceco4055 5 місяців тому

    ❤❤❤ Thanks for saving the Earth 🌍

  • @litan114
    @litan114 Місяць тому

    very good video
    but DAMN - 1st world vs 3rd world technology

  • @peggylaviolette8303
    @peggylaviolette8303 Місяць тому

    wow, all the shoe recyclers are geniuses.

  • @AN-yi5ho
    @AN-yi5ho Місяць тому

    You know what frustrates the hell out of me umberella they never last I can’t remember the last time I used one , their no good in the rain or wind and yet there still out there no use to any one except for a poke in the eye when spokes are broken in wind .

  • @senjah90
    @senjah90 4 місяці тому

    Can they recyle recyled materials?

  • @Letstur
    @Letstur 5 місяців тому

    Here in Brazil Adidas haven't recicle Program. I went to a Adidas Store in Brasília and sellers said don't know anything about recicle Program.

  • @danortega8091
    @danortega8091 5 місяців тому +1

    And here i am wishing to have a good and branded shoes 😢

  • @weAreNotAloneHere
    @weAreNotAloneHere 5 місяців тому

    The fact there throwing away perfectly good shoes to try make more shoes from is so human

  • @joyanderson8646
    @joyanderson8646 6 місяців тому

    9:28 those shoes look like "Buddies they cost a $1.99 make ya feet geel fine"

  • @thecactusgentleman
    @thecactusgentleman 4 місяці тому +1

    For the future 🌱

  • @lornashimmon9478
    @lornashimmon9478 5 місяців тому

    My daughter confiscated a pair of shoes that I had in tended to mend with glue. The sole of the heel was coming loose from the sole. Rubber glue or goo-glue was what I was going to use.?

  • @Innate75
    @Innate75 5 місяців тому

    People like this, along with others like on the show Dirty Jobs, should get a lot more credit for what they do.

  • @slothgirl2107
    @slothgirl2107 6 місяців тому

    small things like this that help the environment gives me hope for the future

  • @modoyiomao28
    @modoyiomao28 5 місяців тому

    Damn those shoes in the recycle bin are as good as new😢😢😢… could be instead donated to others…

  • @byoken
    @byoken 6 місяців тому

    Why were the brand new shoes being re-cycled?

  • @Lifefull_
    @Lifefull_ 6 місяців тому

    Watching from Bangladesh😶‍🌫️

  • @lucyguiland-nt9vu
    @lucyguiland-nt9vu Місяць тому

    Please install One in caribbeen Trinidad 🇹🇹 an others

  • @silverflame2501
    @silverflame2501 6 місяців тому

    The world is HEALING❤❤❤

  • @jaapspruitenburg6625
    @jaapspruitenburg6625 3 дні тому

    It's actually strange that we always talk about sustainability due to recycling instead of extend the lifecycle of the product. Because looking at all the shoes I worn in the recent years, the upperwork was still in great condition but it was the sole I weared through. And actually two of them were the same Nike Airforce and also of Vans I wore two. For both brands it had the same sole same everything as it are classics... if they would sell a new sole to let it get replaced by a qualified shoemaker I would certainly have done it, as I love the look of the more worn out sneaker. But unfortunately it is not an option in this 'Made in China'-society