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How Mensa built a ₹8000 Crore Ecommerce Empire in 6 months | GrowthX Wireframe

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  • Опубліковано 15 сер 2024
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    Mensa Brands is India's fastest unicorn. A company that makes more than ₹500 Crores in revenue and has got cracked something super unique in India's e-commerce space. Join us as we cover this in-depth.
    Timestamps:
    00:00 - Intro
    00:56 - Thrasio Insight
    04:00 - Mensa's Plan
    05:23 - India's Macro Tailwinds
    07:52 - Mena's Content & Offline Strategy
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КОМЕНТАРІ • 55

  • @saivenkatnagarala
    @saivenkatnagarala Місяць тому +61

    I think the founder has a huge role than anyone as he is expert in business strategies and fund raising being partner in Mckinsey. His name is enough to pull investors.
    Very informative and editing was great

  • @AnshumanVora
    @AnshumanVora Місяць тому +5

    THIS is the way to present on video format.
    The presenter's speed is 'just right' and his pauseless flow of the narrative, pitch and diction make it a rare finish-viewing-in-ONE-session for me.
    Keep doing great work @growthx

  • @shashwatkalyanshetti3095
    @shashwatkalyanshetti3095 Місяць тому +12

    Hey! Big fan of your content. I noticed something, when defining the customer segments in India you have divided them into Singapore, Poland and Mexico, however according to Blume report, India 1 is further divided into these three segments and not the whole of India. India 1 is Mexico, India 2 is Indonesia and India 3 is Sub Saharan Africa.

    • @GrowthX
      @GrowthX  Місяць тому +7

      Hey Shashwat, thanks for your comment.
      Yes you are correct - Blume has divided it differently. However, we have taken the theory of Kishore Biyani - who divided India into Singapore, Poland & Mexico.

  • @omangagarwal3109
    @omangagarwal3109 Місяць тому +5

    Knowing the thrasio model's implementation in India is quite fascinating. Thanks GX & Abheet

  • @meetkakkad2574
    @meetkakkad2574 Місяць тому +7

    How you do research for these videos?

  • @TheLearner048
    @TheLearner048 Місяць тому +8

    Amazing content, can you please make them more detailed, I'm ready to spend my 30-40 minutes.

    • @GrowthX
      @GrowthX  Місяць тому

      Glad you liked it!

  • @RakshikaAphale
    @RakshikaAphale Місяць тому +3

    Super informative and packed with insights about the industry! MENSA's really killing it!

  • @prathamesh3207
    @prathamesh3207 Місяць тому +5

    Great insights on how Mensa operates behind the scenes 💙

  • @TheConcernedIndian
    @TheConcernedIndian Місяць тому +4

    Wireframe launches make me happy 💙

  • @faizanfareed5908
    @faizanfareed5908 День тому

    I normally don't comment, but you guys have done a truly fantastic job. The in-depth detail and analysis work are impressive. Keep up the great work!
    Faizan from Pakistan

    • @GrowthX
      @GrowthX  22 години тому

      Thanks Faizan!

  • @shreenanavaty604
    @shreenanavaty604 Місяць тому +3

    Interesting insights! and its fascinating how you folks find such detailed information about these companies

  • @Brandingavenew
    @Brandingavenew Місяць тому +1

    Great insightful video!
    Btw, Thrasio majorly failed because of their aggressive approach of acquiring one after other without giving each one time to grow and settle up!

  • @kevalkumar9694
    @kevalkumar9694 Місяць тому +3

    very helpful insight

  • @ESellersAcademy
    @ESellersAcademy Місяць тому +3

    In massive loss... Thresio model failed in US. Brands they acquired showed High sales while getting acquired and chuna laga diya Mensa ka

    • @chatsense
      @chatsense Місяць тому

      Hyped up stories to raise more investment will never be profitable only founders and top level executives are gonna enjoy then dump and move on next trend

  • @raginiyadav5717
    @raginiyadav5717 Місяць тому +3

    Super insightful

  • @pavankumar9540
    @pavankumar9540 Місяць тому +2

    Superb content

  • @sudhamshushetty9468
    @sudhamshushetty9468 Місяць тому +1

    Nice Content

  • @rishirajchoudhury3230
    @rishirajchoudhury3230 Місяць тому +1

    Superb research 💯

    • @GrowthX
      @GrowthX  Місяць тому

      Glad you liked it

  • @srikara.s
    @srikara.s 2 дні тому

    It's a private equity firm basically

  • @user-df3gf7vm4n
    @user-df3gf7vm4n 21 день тому

    How did you get all of these data insights and also any sources

  • @literallyme.memes.
    @literallyme.memes. Місяць тому +1

    Acquisition by alex hormozi

  • @abheetnigam
    @abheetnigam Місяць тому +4

    Wireframe day - taking notes!

  • @yogeshmmpyd5945
    @yogeshmmpyd5945 26 днів тому

    Quality content brother👌 not even a second wasted❤

    • @GrowthX
      @GrowthX  26 днів тому

      Glad you liked it!

  • @cloud1nature
    @cloud1nature Місяць тому +1

    Good research

  • @willsmithslapschrickrock2412
    @willsmithslapschrickrock2412 Місяць тому

    Whole Truth : good teams + take care of everything = wins everyday !

  • @prakharkhatediya5802
    @prakharkhatediya5802 Місяць тому +1

    GREAT VIDS

  • @ayushbothra1180
    @ayushbothra1180 Місяць тому +1

    It seems like a private equity firm. Can you please correct me as i think I'm wrong here?

    • @GrowthX
      @GrowthX  Місяць тому

      Hey Ayush!! While, it’s an evolution of private equity model of acquiring companies. The focus of both models is different.
      - PE firms focus on providing returns to their investors (limited partners) and making timely exits.
      - Ecom Rollups focus on maximising revenues by actively executing growth strategies.

    • @ayushbothra1180
      @ayushbothra1180 Місяць тому +1

      @@GrowthX got you, thanks 👍

    • @muhammadzeeshanahmad4369
      @muhammadzeeshanahmad4369 28 днів тому

      @@ayushbothra1180 Ayush I did not get your question the reason is that I am a college student and I do not have knowledge about these subjects. Can you please tell me what subjects I should learn to know about these things. What i should serach on UA-cam for these type of concepts and Subjects

    • @muhammadzeeshanahmad4369
      @muhammadzeeshanahmad4369 28 днів тому

      @@ayushbothra1180 @ayushbothra1180

  • @anuj543211
    @anuj543211 Місяць тому

    Your videos are very informative but it will be great if done in Hindi also

  • @collindixon4518
    @collindixon4518 Місяць тому

    Can u do a video on Thrasio ?

  • @danialferoz5066
    @danialferoz5066 Місяць тому

    Link?

  • @prashhanthh
    @prashhanthh Місяць тому

    8:47 offline stars 🤔

  • @prasadphatak1503
    @prasadphatak1503 20 днів тому

    @growthx, you guys have a lot of spelling mistakes I think. 'Private' was 'Pirvate', 'mensa' is 'mena' (yt video controller label).

  • @ragavkiran7416
    @ragavkiran7416 27 днів тому

    8:34 0 - 20 cr revenue or valuation?

    • @GrowthX
      @GrowthX  27 днів тому

      Hey, it’s revenue.

  • @NiteshChhangani
    @NiteshChhangani Місяць тому

    2:53 par cut reh gaya bhai

  • @akarshpanickar3394
    @akarshpanickar3394 Місяць тому

    offline stores*

  • @sarthak3047
    @sarthak3047 29 днів тому

    Video is way to fast, slow down a bit

  • @Cashbring
    @Cashbring 3 дні тому

    ❤❤

  • @ms-01-417
    @ms-01-417 22 дні тому

    Hindi me videos banao

  • @kondetistephenraj
    @kondetistephenraj Місяць тому

    But didn't thrasio fail?

    • @sahilsagar4817
      @sahilsagar4817 Місяць тому

      watch the video man. He clearly mentioned thrasio failed and how mensa is different

  • @deepikaa3040
    @deepikaa3040 Місяць тому

    Since the anchor is speaking fast, they should have clarity and clean speech. No offences but this is youtube. If you invest in the best Mike, then this is also imp. This comment after consuming many many many of your videos and observing this

  • @thesudeshdas
    @thesudeshdas Місяць тому +1

    Super insightful