Fashion Brands Selling Virtual Goods

Virtual goods have long been bought and sold in online games, and luxury fashion brands are now selling virtual items, too! In this video, we’ll explore how the digital is overlapping with the real in online communities and within styling apps where avatars are used. Watch to get a better sense of digital fashion, digital culture, and online commerce now and in the future.
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[@KristenChittock]

wow my mind is BLOWN -- I had no idea this was a thing because I don't utilize the games and haven't seen those digital dressing options but this is WILD -- and also really interesting implications for the sustainability of fashion

[@ElectricRunway]

Totally! It’s a whole other universe out there, and while online gaming has paved the way, there’s so much that fashion and retail can do to meet the needs of their customers- especially during times of quarantine.

[@YesToTech]

Loved this! Thanks for sharing fashion brands that are selling virtual goods :)

[@lifeschool100]

Wow amazing

[@LiveTree]

Can the sale of virtual objects be a compromise between sustainable consumption and the purchase of fashionable goods? #sustainability #fairweb #livetree #secondhandclothing #supplychain

[@ElectricRunway]

Let me know other examples of fashion brands selling virtual goods that you've seen!

[@martapaulina449]

Clovirtualfashion is an interesting software for designers, you could also check Tribute Brand, DDIGITT, Obsess, Blinxel...

[@anubhavsingh4987]

bitmoji x ralph lauren

[@modernizemysite]

Hi Amanda. Wow! What a great channel and niche! I love both tech and fashion so I just subscribed! I think Drest looks cool too. I'll check it out. Great job on the look and feel of your videos!

[@NazzarenoGiannelliCG]

Thanks a lot for the really interesting cases reported here.

[@eshwarya9872]

Amazing content!

[@sindexisvrar8522]

Great video.