Ditch Your Content Strategy and Do This Instead

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  • Опубліковано 31 гру 2024

КОМЕНТАРІ • 50

  • @WesMcDowellInc
    @WesMcDowellInc  Рік тому +5

    Watch me next to see my full content creation system and learn how to use ChatGPT the RIGHT way → ua-cam.com/video/FJ4DyUHpK-Y/v-deo.html

    • @wizzybubble
      @wizzybubble Рік тому

      Dear @WesMcDowellnc I have a problem with my blog and I want to contact you

  • @kaynesheenan
    @kaynesheenan Рік тому +27

    1. Repelling Content 2:04
    2. Attracting Content 4:51
    3. Sales Content 6:45
    4. Pricing Content 9:03
    5. Guiding Content 11:46
    6. Process Conent 12:50
    7. Opinion Content 13:24
    Absolutely amazing content as usual. Thank you!
    I just put the timestamps in for those interested.
    I was a little confused as Wes referred to 8 types but only mentioned 7. After checking the book out, it seems that there is one more type - Culture Content.
    Source: (Content Fortress: A Simple Content Marketing Strategy That Helps You Attract Customers You'll LOVE to do Business
    by Martin Huntbach (Author), Lyndsay Cambridge (Author), Marcus Sheridan (Foreword)

  • @GabrielaNogueira-mw8el
    @GabrielaNogueira-mw8el Рік тому +8

    This video was exactly what I needed to build my product. As a social media strategist in Brazil I see lots of people struggling creating posts without knowing what they are doing or why they are doing it. Thank you for breaking it down for us ❤

  • @TheBusinessHandyMan
    @TheBusinessHandyMan Рік тому +3

    I loved the concept of polarizing customers and you explained it with such clarity

  • @spiritsblues
    @spiritsblues Рік тому +2

    Wow Wes - I have been following you for almost 12 months and as an older web designer I find your frank style absolutely great. This is without a doubt the best piece of advice that I have seen this year; absolutely brilliant! I just wish that I was 20 years younger - Merry Xmas from DownUnder keep the content rolling!!!

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому

      thanks so much for the kind words! cheers 🙌😀

  • @ShawnBeltran
    @ShawnBeltran Рік тому +2

    This one is definitely going in my watchlist to be re-watched 4 times to help curb the forgetfulness curve. ;) Thanks for this useful content, and hopefully I'll be booking a call with you in 2024 for some strategic planning.

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому

      Thanks Shawn for watching (and re-watching)! 🙌 - just a heads up I'm closing up my private consultations side of my business in the new year

    • @ShawnBeltran
      @ShawnBeltran Рік тому +1

      @@WesMcDowellInc sorry to hear you are closing the coaching. I’m excited for you though as I’m sure there’s something even more fulfilling that will be the content of your attention.

  • @LightningStar21
    @LightningStar21 9 місяців тому

    Dude, your stuff is sooo good. Thanks so much for putting it out there and sharing it all !!

  • @toffee-v
    @toffee-v Рік тому +1

    Any tips on marketing to investors, instead of customers? im in real estate and construction!! great content, consise, entertaining and informative
    edit: i hadnt watched this video yet !! you talk about it ! yay

  • @UmarFarookcom
    @UmarFarookcom Рік тому +1

    Thanks, Wes McDowell, for sharing the system. amazing as usual.

  • @roncarp
    @roncarp 2 місяці тому

    Great Episode

  • @ExiArts_HristoHvoynev
    @ExiArts_HristoHvoynev 6 місяців тому

    Thank you for your valuable information ❤❤❤🎉🎉🎉🎉

  • @TheBusinessHandyMan
    @TheBusinessHandyMan Рік тому +1

    This video is super dope.

  • @TurnUpVon2.0
    @TurnUpVon2.0 11 місяців тому

    Bro you are lowkey goated

  • @MartinHuntbach
    @MartinHuntbach Рік тому +2

    This was a nice surprise. Thanks so much @wesmcdowellinc I’m so glad you found the book useful. I really appreciate you sharing it with your audience!

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому +2

      Hey Martin, great concepts and a great book! Happy to shout it out here, I think it can help a lot of entrepreneurs out there. Be well man!

  • @RegenerativedesignsAustralia
    @RegenerativedesignsAustralia Рік тому +1

    I really like this system. Thanks, Wes! Did I miss the 8th content type?

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому +1

      Ah yea it looks like something was eliminated while scripting but it still references 8 in the beginning. sorry bout that!

  • @anayaclemons
    @anayaclemons Рік тому +1

    Hey Wes! I’ve loved your videos after finding you last month! How would this look if I have a Social Media Marketing Agency? I’ve worked solely with small business and Non-Profits, being that I played professional basketball I usually attract sports driven businesses. What would you suggest?

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому

      Thanks for watching! I can't really give you specifics but just concentrate on the types of content in the video, its all super applicable to your business.

  • @elitehvaccontractor
    @elitehvaccontractor Рік тому +1

    Whats your take on doing blog posts about previously created videos and putting them on that blog page. ?

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому

      You men putting the old video on the new blog page that's rehashing the video? It's solid.

    • @elitehvaccontractor
      @elitehvaccontractor Рік тому +1

      Yes I know you talk about giving the personal touch on blogs post for seo I believe adding personal videos can accomplish it,
      Thanks for your input

  • @amiemadeit
    @amiemadeit 9 місяців тому

    New business starting up (luckily it’s a service I’ve been providing for 3 businesses as a productized service for 6 months)
    But finally building a site and ready to launch.
    If you had to choose, and maybe you answered this other places with your thoughts on social media vs website content. I’m looking to know where to focus initially

    • @WesMcDowellInc
      @WesMcDowellInc  9 місяців тому +2

      Definitely focus on getting your website up first, then Id forget "social media" content and focus hard on UA-cam. embed your videos on your site in blog posts.

    • @amiemadeit
      @amiemadeit 9 місяців тому

      @@WesMcDowellInc thanks Wes!

  • @alantuttphotography
    @alantuttphotography 6 місяців тому

    The biggest question I had going into content marketing was .. "How do you come up with fresh new content on a regular schedule for years and years?" While the tips in this video are great, they don't answer this question. Opinion pieces are easy, but how many blog posts can you write on who you work with, the value your service offers, or how to think about pricing?

    • @SpringsteelMedia
      @SpringsteelMedia 6 місяців тому

      I think this sets up some unneeded stress to have the expectation of years of content right out of the gate. I think a better goal is just planning consistent content, and that can be determined by your own standard. Maybe two videos a month fits your schedule. You can double up, and make a monthly blog post recapping your content.
      As a photographer, a series of your favorite photos of the month in a short video with shoutouts to businesses and models/people in those photos is a great networking tool.
      This is just one outlet to help churn out ideas. Other ideas might pop up with things you notice while on the job, questions subscribers or customers ask you all the time, and plain ol’ advice that you might realize isn’t preached enough.

    • @teenageapocalypseusa5368
      @teenageapocalypseusa5368 3 місяці тому

      Do you don’t need to keep creating new content. If you cover all of your bases and ensure you are knocking each article out of the park with SEO, you will be fine.

  • @RJPRAVEENmsd
    @RJPRAVEENmsd Рік тому

    how much time it takes to rank on 1 st page on google keyword search volume is 100 -1000 seo difficulty 30 and compilation ls medium
    kindly answer experts

  • @rebeccaperea542
    @rebeccaperea542 Рік тому

    Do you know anything about gpt 5 and q star AI? I’m asking you because I want to chat not because I like this video you made.

  • @freelancerfarid
    @freelancerfarid Рік тому

    Hi, dear, I hope you are well. I saw that your UA-cam videos are very lovely and very helpful. You have enough of the videos but your video is not getting views because there is some problem with your videos. Your SEO score is very poor (0% out of 100)and you need optimization for better results. If you update the videos then the views of the video will increase. If you want you can discuss with me. Thanks.

    • @WesMcDowellInc
      @WesMcDowellInc  Рік тому

      I don’t go for search on every video farid. Homepage traffic is almost always better.

  • @jensenovesian2861
    @jensenovesian2861 6 місяців тому

    Sticky headers and desperate book now buttons are just bad design principles to be spreading as "advice".

    • @WesMcDowellInc
      @WesMcDowellInc  6 місяців тому

      You’re right, no cta buttons… that’s just what your customers would expect. 😂

  • @PatrickHallScreenwriter
    @PatrickHallScreenwriter 9 місяців тому

    Gold Wes...Gold! 👍🏻🙂💰🪙🎯