How Jon Buscemi Survived Being Sued By NIKE And Sold 100K Sneakers | Blueprint

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  • Опубліковано 4 чер 2024
  • Jon Buscemi details how he went from Wall Street to founding an eponymous lifestyle brand that marries hip-hop to high fashion.
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    COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
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КОМЕНТАРІ • 201

  • @ScratchArkkitehti
    @ScratchArkkitehti 5 років тому +31

    Step 1: Have a friend on Wall Street.

  • @flipsty1e
    @flipsty1e 5 років тому +14

    The interviews with Todd McFarlane, Bobby Hundreds, Kaws, and this are so awesome. They all resonated with me deeply and got me motivated. Thanks for this Noah!

  • @elijahkhane
    @elijahkhane 6 років тому +90

    Its always dope learning first hand experience from the people who actually pursued their passion! Dope video and even better series, Complex putting work in 💯

  • @notnoternexto
    @notnoternexto 6 років тому +23

    blueprint should drop more frequently not gonna lie. great series

  • @torontolongboarding
    @torontolongboarding 6 років тому +6

    its about who you know and how hard youre willing to work wto make sure those connections go the distance. this guy is living proof. great story

  • @vinnyrivera485
    @vinnyrivera485 5 років тому

    Geez!!! I love these interviews, I like looking into their perspectives/mindsets!! Thank you for doing this, Complex!🙏

  • @dwaynewatson3850
    @dwaynewatson3850 6 років тому +1

    Smart man.
    I enjoyed this interview immensely.
    I’m learning so much from this Blueprint series. Please keep them coming.

  • @Reid_Madsen
    @Reid_Madsen 6 років тому +5

    There is nothing like discovering a good product that is really unique. Even better to then discover the person behind it is genuine. Nothing but admiration for this company, with respect for his risk and credibility. Thank you. - Reid

  • @375kg
    @375kg 4 роки тому

    Found this channel few days ago & this is something! Thank You guys a lot!

  • @tdevolld3723
    @tdevolld3723 6 років тому +1

    I don't know how I'm only just discovering this series, but it's marvelous.

  • @gerrymahony9481
    @gerrymahony9481 6 років тому

    Very inspiring series great interviewing of the subjects.Keep it up.

  • @djjlc
    @djjlc 6 років тому

    Yes!! Back on form with the caliber of guessed you have got this time, great episode!

  • @matthewwatt3650
    @matthewwatt3650 2 роки тому

    What a great interview guys. Only come across it now. Cheers

  • @Wilodawisp
    @Wilodawisp 6 років тому

    Noah Callahan-Bever, nice interview style I enjoy it. Inspirational to see Jon Buscemi's rise, shows that with the right network and determination, and a bit of luck, one can change the world.

  • @AngelIRQ0508
    @AngelIRQ0508 6 років тому +1

    Great vid 👍🏽.. Bang💥Bang💥

  • @DdDd-zo2ll
    @DdDd-zo2ll 6 років тому +2

    Love that Dave Matthews band poster!!! Right in the cut!!

  • @ladym2668
    @ladym2668 4 роки тому +1

    This was TOP NOTCH.. People forget the 90s and early 2000s everybody had a shot at making it! Even drug dealers! Hip-hop was the soundtrack for that era! We were all kids trying to find our way and we bonded through our journey!

  • @neomatrix1848
    @neomatrix1848 Рік тому

    Very nice informative interview love to see how creative smart minds work..just grind & believe 👍it sounds like that anything is possible.

  • @JordanClemons
    @JordanClemons 6 років тому +224

    I'm gonna do something great with my life and be right on here talking to Noah. Watch.

  • @CollnelGamer
    @CollnelGamer 6 років тому +36

    Get nigo on this shit!

  • @nickl9845
    @nickl9845 6 років тому +1

    Good interviewer, loved this interview!

  • @bnwo
    @bnwo 6 років тому

    Best series on Complex.

  • @joecherfan2547
    @joecherfan2547 6 років тому +2

    This interview was actually amazing and the interviewer was so articulate and well spoken. Good job!

  • @spacebound8550
    @spacebound8550 5 років тому

    These blueprints be the most inspirational to kick a person in the ass n say I can create!!💯💯💯🚀🚀

  • @chrisnuggets
    @chrisnuggets 6 років тому +1

    Noah gonna be on Blueprint season 10 being the one interviewed. Dope series.

  • @justaskforbobdesign
    @justaskforbobdesign 3 роки тому

    I like his honesty, is the first "public figure" that says things as it is, more than his own talent and creativity, the knows "the right people" and he moves in the "right" circle, that with his talent and creativity made him successful

  • @prod.lennox
    @prod.lennox 6 років тому

    inspiring 🙌💯🌊

  • @JordanClemons
    @JordanClemons 6 років тому +27

    That story about Wall Street sounds like the plot from the movie "Boiler Room"

    • @CasparWilson
      @CasparWilson 6 років тому

      yeah it feels a little unrealistic

    • @TNMUSlC
      @TNMUSlC 5 років тому

      The stock crash effected everyone. Everyone before that was making money. Im guessing you gonna say he stole the plot of "Wolf of wall street" also. Why is there always a dick head that never believe the story when the result is in front of your eyes.

    • @P-Atonement
      @P-Atonement 2 роки тому

      From the friend pulling up in the Ferrari to the "interview" at the shady Wall Street job.

  • @DJDoeMan
    @DJDoeMan 6 років тому +2

    I like Jon's attitude, i love the underdog

  • @CMedia87
    @CMedia87 5 років тому

    The key to competing is like he said be connected to the culture. If YOUR PRODUCT IS GOOD THEN YOU'LL BE SUCCESSFUL.

  • @KaitlynSvenn
    @KaitlynSvenn 6 років тому

    That Dave Matthews print is everything

  • @oyewalesolana3726
    @oyewalesolana3726 6 років тому +1

    Complex BLUEPRINT should is 100% TV content, i am inlove with the sereies

  • @hannesschweiger3976
    @hannesschweiger3976 6 років тому +1

    Great story

  • @stevesharp6862
    @stevesharp6862 6 років тому +1

    This is DOPE!

  • @dillonbaselice9609
    @dillonbaselice9609 6 років тому

    I still have a DQM snap back I copped in NY like 8 years ago

  • @dennischopper875
    @dennischopper875 6 років тому

    I wanna know what happened with Jon and Greats and why it didn't come up at all in this piece. Aside from that, great interview and great story.

    • @dennischopper875
      @dennischopper875 6 років тому

      I had kind of figured something along those lines is what went down. Thanks for the reply, Noah; I appreciate you taking the time. Keep up the good work. This is a great series, and the way you're able to guide people through their story as an interviewer is top-shelf.

  • @TheNotoriousKID
    @TheNotoriousKID 6 років тому

    Inspiring

  • @Th3Gr3mlinz
    @Th3Gr3mlinz 6 років тому

    I have some Leopard Gourmets and always wondered what happened to them. lol now I know

  • @fernandocue3797
    @fernandocue3797 4 роки тому

    And do the LAmbo MAtador. Out a Jordans 2 and Picasso´s Guernica

  • @jordanmorton8452
    @jordanmorton8452 6 років тому

    9:03 is that landon from cufboys

  • @jujharbling265
    @jujharbling265 6 років тому

    I like the af1 low version

  • @muleloops
    @muleloops 6 років тому +56

    The only Buscemi we acknowledge is Steve

    • @TNMUSlC
      @TNMUSlC 6 років тому +5

      Talk for yourself who "we"? wanna be popular and down clown

    • @soulfragrance
      @soulfragrance 6 років тому +3

      Jose Sandoval the funny thing is the host looks a bit like steve😂

    • @swollgunsmurphy
      @swollgunsmurphy 6 років тому +1

      @TN MUSIC you must be fun at parties

    • @ABNWRLDWIDE
      @ABNWRLDWIDE 5 років тому

      That’s his cousin

    • @xpez9694
      @xpez9694 5 років тому

      They share the same sir name so you are acknowledging the same grandfather!!! LOL

  • @Square-Brain
    @Square-Brain 6 років тому

    I need this intro soundtrack - anyone recognises it?

  • @thebigoaktree8401
    @thebigoaktree8401 6 років тому

    That was dope.

  • @MrTsmoovee
    @MrTsmoovee 6 років тому

    Super dope

  • @randymcduffie6987
    @randymcduffie6987 6 років тому +1

    I was str8 & everyone around me was str8 sooo..... Now I'm good
    His story is almost a little hard but those opportunities were Diamonds being handed to you

  • @Alwayslivinggood
    @Alwayslivinggood 6 років тому

    I like this story

  • @jahjah8762
    @jahjah8762 3 роки тому

    Names of the shoes had me 🤣🤣

    • @brick532
      @brick532 6 місяців тому

      Yeah like the air Jon. It’s just a high end version of the Jordan 1🤦🏼‍♂️

  • @WeezWeez409
    @WeezWeez409 6 років тому +3

    I like this.

  • @lifeofashoemaker
    @lifeofashoemaker 6 років тому

    dope. period.

  • @DdDd-zo2ll
    @DdDd-zo2ll 6 років тому +1

    I doubt any of these people know about Dave Matthews good ole 90s tunes!!

  • @chriscash782
    @chriscash782 6 років тому

    haha I have those Gourmet kicks brand new modeled after the 7 size 10.5 if anybody interested. I was about to donate them because I couldn't sell locally. They ran kind of small for me.

  • @magnushansen7769
    @magnushansen7769 6 років тому

    Best fucking episode!
    Thanks!

  • @charlesdigloria693
    @charlesdigloria693 5 років тому

    I just started restoring and customizing sneakers. My goal is my own store in my home town of Manchester NH. A Harley accident inspired me to follow my dreams. I am. Lets Go!!!

    • @TheSublimeLifestyle
      @TheSublimeLifestyle 4 роки тому

      charles digloria ....be wise. There is nothing good enough to bring a sneaker head to Manchester NH. There is no prominent fashion culture there.

  • @P-Atonement
    @P-Atonement 2 роки тому

    I'm watching this in 2021, over 4 years from when this first aired. Neiman Marcus sells men's 100 mm hi tops for $ 898.00

  • @jamarparker1
    @jamarparker1 6 років тому

    Jon you the man

  • @AlexCastro1
    @AlexCastro1 6 років тому

    Do an episode with Don C

  • @fernandocue3797
    @fernandocue3797 4 роки тому

    Now do tha Chopped and Screwd. Out a wuarache and a Versachy Shirt. = )

  • @Shad0wxBr
    @Shad0wxBr 6 років тому

    Im so glad i managed to get 35's before the brand disapeared

  • @Damotopia
    @Damotopia 6 років тому +1

    I'm not gonna lie, I always thought the shoes were very vulgar, and kinda gaudy, but he as a person is extremely respectable and after hearing the whole design process, the mantra, and how much he genuinely believes in his products, it kinda makes me want to hunt down a pair in a colourway that i would actually like even though my personal style is more tech/athletic sneakers. A pair of 100MM would be a good contrast in my collection to Y-3s.

  • @decarlocalloway01
    @decarlocalloway01 4 роки тому +2

    All young people should watch this. More valuable than what’s being taught in schools.

  • @TNMUSlC
    @TNMUSlC 6 років тому +2

    My role model

  • @vonlivetv8826
    @vonlivetv8826 6 років тому

    this man is a legend

  • @jasonturner2729
    @jasonturner2729 6 років тому

    dope

  • @JimmyParmesan_Jr
    @JimmyParmesan_Jr 4 місяці тому

    The resale on the 100MM is not great. I've been trying to sell my pair for the last 3 years.

  • @ModeModeMode63
    @ModeModeMode63 5 років тому

    great

  • @DARKDEVILPLAYS
    @DARKDEVILPLAYS 6 років тому +25

    Dude looks like a White Suge Knight lmao

  • @disciple366
    @disciple366 6 років тому +10

    6:10 my nigga looks like Suge Knight 😂

  • @tahoekev2150
    @tahoekev2150 6 років тому

    good role model

  • @SNKRROUTE
    @SNKRROUTE Рік тому

    Funny i actually have the pairs the he was sued for! Sneaker and culture history is amazing! S/O to all sneaker enthusiasts worldwide 👊🏾👊🏾👊🏾

  • @s-h-e-n3859
    @s-h-e-n3859 6 років тому +1

    Steve Buscemi interviews Jon Buscemi

  • @alic6958
    @alic6958 6 років тому

    Sick guy

  • @dahirabd8344
    @dahirabd8344 6 років тому

    Damn

  • @gabbys7163
    @gabbys7163 5 років тому +1

  • @bam1519
    @bam1519 2 роки тому

    Quadici were my favorite sneaker ever

  • @Lost1ne33
    @Lost1ne33 6 років тому +7

    Lol this ain a blueprint this is called being lucky growing up in the right spot

    • @xpez9694
      @xpez9694 5 років тому +3

      how many fools grew up in the same spot and can't get it rolling?

    • @NomadicEmcee
      @NomadicEmcee 4 роки тому +1

      No such thing as being lucky your WHOLE life, bro. You have to grind and be smart enough to capitalize.

    • @micharel937
      @micharel937 4 роки тому

      NomadicEmcee But this guy was actually lucky... it’s the same thing with KAWS he just happened to know the right people, had some money to back him up, same with Ronnie Fieg, etc.

    • @Lost1ne33
      @Lost1ne33 4 роки тому

      @@micharel937 yeah im not knocking his hustle not his fault he had people in his corner but its not like someone like me with 0 connections and immigrant parents can really use any thing from this as a blueprint

  • @evancox5228
    @evancox5228 2 роки тому

    When I make it, it'd be an honor to be interviewed by noah

  • @BillyMOV
    @BillyMOV 6 років тому +14

    Why the fuck supreme collab with LV, they should have done the Lux shit with Jon man. He’s from skate culture support that dude would be my thoughts.

    • @TNMUSlC
      @TNMUSlC 6 років тому

      LV only did it because they saw anything with a supreme logo on it would draw the attention and resell market. Even if it would look tacy they was going to do it and..it work out for them. All their item was sold out

  • @jcvilla8309
    @jcvilla8309 3 роки тому

    Okay so one shoe style. What happens after that?

  • @noilluminati
    @noilluminati 4 роки тому

    I had some gourmet

  • @talib.7302
    @talib.7302 3 роки тому

    Now ii appreciate dat ii got a pair, all thank to ma uncle.

  • @cesarchavezapodaca902
    @cesarchavezapodaca902 6 років тому

    RICHIE AKIVA OR DAVID GRUTMAN NEXT

  • @SabarnaGhoshrockingdrummer
    @SabarnaGhoshrockingdrummer 4 роки тому

    Mans is the luckiest guy in the world no kap

  • @todye4
    @todye4 6 років тому +1

    So he de-constructed Nike and got sued..Then he de-constructed Birkin bag and no law suit?? Did he get their permission?

  • @Myfilteredview
    @Myfilteredview 2 роки тому

    Dapper Dan.

  • @JBsonYouTube
    @JBsonYouTube 6 років тому +1

    The interviewer so sus

  • @yutz1948
    @yutz1948 5 років тому

    He needs to makr affordable shoes for 'regular' people.

  • @slade7585
    @slade7585 6 років тому

    Noah I’m up next

  • @paulregis7069
    @paulregis7069 6 років тому

    America! full stop!

  • @georgeroyce8817
    @georgeroyce8817 6 років тому +1

    why does this dude with the yeezys look like a DC villain

  • @randymcduffie6987
    @randymcduffie6987 6 років тому

    Where tf does the money come from

  • @brooklynboy1000
    @brooklynboy1000 5 років тому

    is this fungoogatz related to Steve Buscemi the actor? I knew a few Brooklyn boys who never went to college and worked on Wall Street. Total scam. Still is... duh. hence the crash of 2008. I dont really get how hip hop informs a $900 shoe. This guy is a genius for sure, and the interviewer wishes he was him.

  • @baneleprince8764
    @baneleprince8764 4 роки тому

    INSPIRING INDEED

  • @bigredd322
    @bigredd322 5 років тому

    So the flyest dude in your hood (yourself) would rock a man purse lol .the flyest dude n my hood(me) wouldnt

  • @KrossKountry595
    @KrossKountry595 3 роки тому

    Man for selling overpriced shoes smh

  • @jahjah8762
    @jahjah8762 3 роки тому

    I get we aint all as fortunate as this man but it doesn’t create an excuse to why ya mfs still broke and hating smh

  • @zethcasare3314
    @zethcasare3314 6 років тому +15

    im here for this bullshit i live everyday like if u feel the same

  • @KillahBartt
    @KillahBartt 6 років тому

    Nike lawyer sees 3 white guys and shakes their hand and drops law suit...

  • @wylliamalfaro
    @wylliamalfaro 4 роки тому

    He was just a rich kid playing with money his whole life. This ain't no blue print.

    • @TNMUSlC
      @TNMUSlC 4 роки тому +1

      If you think like that you be broke like that your whole life. Dude made an empire out of his garage

  • @jonahfari11
    @jonahfari11 6 років тому +8

    How can you call him a vulture when he was and is apart of the culture

    • @bnwo
      @bnwo 6 років тому +3

      They're just hating.

    • @TNMUSlC
      @TNMUSlC 5 років тому

      Broke people love to hate because they have nothing else to show for