Part 1: Using Clay x OpenAI to Automate Prospecting Research at Scale | Clay Prospecting

Head here to watch Part 2: • Part 2: Using Clay x O...
Clay's integration with OpenAI can revolutionize prospecting personalization, enabling users to personalize outreach messages with unprecedented accuracy and scale.
Eric discusses some of the many ways to use OpenAI integrations in this video, and here are a few of the key applications:
1. Personalized Emails: Writing personalized emails to each prospect was once tedious and time-consuming. However, with Clay and OpenAI, you can now integrate personalized details into each email to increase the accuracy of your messaging.
2. Assumptions Based on Enriched Data: OpenAI can help you determine whether a company is B2B or B2C based on information found on their website. This saves you time by automatically inputting this information into future OpenAI prompts.
3. Qualifying Prospects with Questions: OpenAI can help you determine which prospects to pursue by asking qualifying questions based on specific data points and your vetting process.
These are just a few examples of how to use Clay's OpenAI integrations. Feel free to use the video for inspiration and let your imagination run wild. If you have any questions, don't hesitate to reach out to us. Happy prospecting!

[@deathlessmile]

I think Loom has a blur feature already if you want to blur out the names easily.

[@Sahilisonline]

I'm sorry If i sound dumb but what does Clay actually do. I am more confused after watching this video.

[@deathlessmile]

It helps you find leads, linkedin profiles and work emails easily. It can also integrate with a few CRM platforms, hopefully more in the future
I'm still figuring out how to send a campaign from Clay itself but it does seem like this is also an option
It's also possible to set up columns in Clay's tables that run a ChatGPT prompt based on the value of a specific row, which makes writing personalized messages much much faster.