The Hero Archetype: 10 Branding Examples

This is a video about The Hero Archetype: 10 Branding Examples
CONTENTS:
00:14 1. Hero Archetype Definition
00:26 2. Hero Archetype Examples (10)
00:35 Nike
00:44 Adidas
00:54 FedEx
01:07 BMW
01:20 Duracell
01:30 Red Cross
01:40 Marvel
01:52 Accenture
02:05 Air Jordan
02:15 Gatorade
02:26 3. Hero Archetype Expression
02:36 4. Hero Archetype Use Case
02:44 5. Hero Archetype Levels / Family
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#branding #brandstrategy #hero
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