How Franchising Works: An illustrated guide

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  • Опубліковано 3 кві 2014
  • An efficient business model blamed by some for low wages, franchising squeezes small-business owners between corporations and workers. Here's a run-down on how it works. Part of a WBEZ/Front and Center investigation series. Full story: www.wbez.org/stories/front-an...
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КОМЕНТАРІ • 154

  • @hikodzu
    @hikodzu 3 роки тому +40

    Legend says she still listing the franchise to this day

  • @bloodmooncomix457
    @bloodmooncomix457 5 років тому +126

    Very informative...... And I love how you ended the video with the ending credits and the on going list of franchises. Defiantly gets the point across! ;)

  • @uct1829
    @uct1829 6 років тому +166

    When she started listing them towards the end of the video I had to like

  • @ladellp5135
    @ladellp5135 4 роки тому +59

    The ending of this video was really creative. That was my favorite part.

  • @thegardenbyhc
    @thegardenbyhc 2 роки тому +4

    All handwritten, insane.
    Thank you for your time!

  • @mister_mumo
    @mister_mumo 5 років тому +14

    This was beautiful, helpful, and funny @ the end. Thank you 😊

  • @FredoSantana90
    @FredoSantana90 5 років тому +9

    Very well put together video. I must say the squeaking of the pen is like ASMR from HELL

  • @johnmauldin
    @johnmauldin 6 років тому +50

    Having worked in the development of franchises of some of the most prominent companies in America, I must say the intent is commendable. The information is nonetheless inacurrate or outdated. For example, it cites that businesses that are independent fail about as often as franchised ones. NOTHING could be further from the truth! It has been proven statistics gathered beginning in the 60's that 7 out of 10 independents go out of business in the first five years whereas franchised operations have a succcess rate in the 90 percentile. The view or scope is limited. Virtually every industry in the world is franchised or it's sister, licensed. The The video cites a recurring payment to the franchisor of 5-10% when, in reality, the percentage can be all over the board and is often buried into the business activities in a way that is not reflected as a percentage of sales as this video intimates. Overall, pretty good and very informative in many ways.

    • @bertlarsen3202
      @bertlarsen3202 6 років тому +1

      John Mauldin Hi I'm looking to franchise fire protection company, do you have any suggestions or any info, thanks I appreciate it.

    • @webadvltd
      @webadvltd 5 років тому +1

      I agree with you John. Franchises and Brand Licensed Businesses have a higher success rate. I sell franchises for "Storks.com" and I would have embedded this video on our site if this huge inaccurate part wasn't there. Maybe they can re-research and revise this video so it can be more accurate.

    • @FranchiseCityOnline
      @FranchiseCityOnline 5 років тому +3

      "Success rate in 90th percentile" rolls eyes. When will people stop with "the statistic?" ua-cam.com/video/t3hu2G90jl0/v-deo.html

    • @victoriaduncan3353
      @victoriaduncan3353 4 роки тому +2

      John Mauldin if you’d be interested, I would love to have your advice on franchising. My email is victoriaduncan21@yahoo.com

    • @kindafast6499
      @kindafast6499 3 роки тому +1

      There’s a reason why people buy into a franchise....because it works.

  • @expresslawnmowing5969
    @expresslawnmowing5969 2 роки тому +1

    Love how you've illustrated how it all works!

  • @GoalDreamsLLC
    @GoalDreamsLLC 11 місяців тому +1

    That Ending was pure cinema

  • @sunderwood9321
    @sunderwood9321 3 роки тому +2

    Excellent video! Well said;Well illustrated! Thank you!

  • @MarTxGaming
    @MarTxGaming 7 років тому +94

    the squeaking of the pen hurts my ears

    • @muhammads3563
      @muhammads3563 5 років тому +2

      same here lol

    • @darkentrepreneur134
      @darkentrepreneur134 5 років тому

      Same here, tried to resist, gave up at 1:35 and gave dislike!
      Hope she gets the message

    • @randomcrapstudios5918
      @randomcrapstudios5918 3 роки тому +2

      @@darkentrepreneur134 Haters gonna hate. She did a great job. I liked to see you do better.

    • @alfiebrown4079
      @alfiebrown4079 3 роки тому

      It’s not that bad

  • @mpaso111
    @mpaso111 5 років тому +4

    Thank you for the insightful video

  • @davecirlclux
    @davecirlclux 4 роки тому +6

    Amazing ending.

  • @yvonnekiogora9942
    @yvonnekiogora9942 6 років тому +4

    Thank you for simplifying it

  • @samuelbaloi3210
    @samuelbaloi3210 3 роки тому +2

    The ending is legendary lol

  • @ccm3916
    @ccm3916 5 років тому +1

    Very good presentation!

  • @marcoorozco7448
    @marcoorozco7448 9 років тому +1

    Love your video, you clear most of my questions on this topic, thank u!! from colombia, south América.

  • @VincentRE79
    @VincentRE79 5 років тому +6

    Thanks for posting this video. I would suggest any potential franchisee should think very carefully before signing up to a franchise with the smaller operations. They attract people in showing them one franchisee making an exceptionally good living but all the others struggling are hidden from view or blamed for their own poor performance. Then when the franchisor and franchisee inevitably fall out they are reminded they are locked into a 5 year agreement. If they do let you go early they force a Confidentiality agreement on you to keep you quiet to protect their franchise arm. I hope my post and experience prevents someone from losing their life savings.

    • @ParthJani
      @ParthJani 5 років тому +1

      That's so true. I had a client facing this issue. Check out the pros and cons of the franchisee on my channel. Please comment on what do you feel about it.

  • @twizzwinton
    @twizzwinton 9 років тому +2

    Your talented earned a fan.

  • @thetruth3322
    @thetruth3322 3 роки тому

    Very interesting explanation.

  • @nikis4393
    @nikis4393 8 років тому +6

    Loved it... understood the concept in 5 min :)

    • @curtisjohnson5347
      @curtisjohnson5347 7 років тому +3

      Yeah, the concept is blame blame blame. Ignore this video. It's full of lies and garbage. Want to understand the real concepts? Ask an actual franchise owner.

  • @aprilashjoyvlogs
    @aprilashjoyvlogs 2 роки тому

    thank you for sharing ur vids,

  • @senatetransportationservic4660
    @senatetransportationservic4660 4 роки тому

    Great video.

  • @danatchison7485
    @danatchison7485 7 років тому +8

    While some of the implications for workers can hold true in the fast food industry (i.e. unskilled labor), it doesn't stick for employees that have education and training related to the field. If you're a water damage technician with training you make great money ($20/hr nationwide - $42k/yr) and don't need a high school diploma. Add on additional certifications for mold damage or odor and smoke and you make much more.

    • @mrb7931
      @mrb7931 5 років тому +1

      In India you will be paid 10$ / day for same job

  • @ed0985587
    @ed0985587 Рік тому

    Well done!

  • @slavmarin7827
    @slavmarin7827 5 років тому +1

    excellent !thank you!

  • @jeanalexandre1105
    @jeanalexandre1105 5 років тому +23

    When you have a franchise business. You pretty much own a job.

    • @FOURUNNERFILMS
      @FOURUNNERFILMS 5 років тому +8

      Jean Alexandre Not necessarily fam. You can really put yourself in a position to not have to work again, unless you want to. You have to know the market, want to do the work and a few other things.
      If the business is a hit and demand for the product is high, the ROI could be so much that you can hire an operations manager to run the day to days and you just handle logistics and reinvesting.
      Say you franchise a food truck or a Mobile grill. You now have what a brick and mortar business does not; The ability to physically go get your customers. Word of mouth, proper marketing (online and physical) and the ability to go wherever you want (within the law of course) will put you in a position to prosper. 🤔 Plus, there isn’t a single person on earth that doesn’t eat. Look into it man but whatever you do I hope you’re great at and it takes care of your family. Blessing 💪🏾

    • @ParthJani
      @ParthJani 5 років тому +3

      So true. Franchise businesses can't afford employees as they have to pay the royalty fees and expenses. It's very hard. Check out the pros and cons of the franchisee Business on my channel. Please comment on what do you feel about it.

    • @ricehair8807
      @ricehair8807 5 років тому +1

      @@FOURUNNERFILMS but why is that arm flex black? Are u racist?

    • @RoddyYT_
      @RoddyYT_ 3 роки тому +4

      @@ricehair8807 what are you talking about

    • @owenlie
      @owenlie 3 роки тому +3

      @@ricehair8807 ur the one who makes people think that you're the racist one

  • @positivevibez73
    @positivevibez73 3 роки тому

    A very informative video

  • @itsdeepakpandey
    @itsdeepakpandey 4 роки тому +1

    Great scenes..

  • @FranchiseCityOnline
    @FranchiseCityOnline 8 років тому +38

    This explains franchising like The Blair Witch Movie explains hiking in the woods.

  • @cruzcommercialrealtyllc.5757
    @cruzcommercialrealtyllc.5757 4 роки тому

    great video

  • @davhad
    @davhad 9 років тому +8

    Great video

  • @AJsRemovalServices
    @AJsRemovalServices 6 років тому +3

    Very Interesting

  • @michellecosse
    @michellecosse 8 років тому +13

    I have a test tomorrow about franchise, but i didn't understand it, so i searched for it on the internet. And then i found this movie, it's so good.. i can say pretty much that i do understand it now! thankyouuu

    • @SaintJoseph911
      @SaintJoseph911 8 років тому +2

      did you pass your test

    • @michellecosse
      @michellecosse 7 років тому +2

      yes i had 9/10, thank you verry much

    • @curtisjohnson5347
      @curtisjohnson5347 7 років тому +4

      Sounds like you had a liberal teacher. LOL so in reality, you actually failed.

    • @pinkrose3230
      @pinkrose3230 6 років тому

      Michelle Cosse to make long short what is a franchise....

    • @bienvenuenfrance7967
      @bienvenuenfrance7967 6 років тому +1

      Is there any diploma needed for this ?

  • @joematty5639
    @joematty5639 8 років тому +18

    Being a 30 year franchise veteran, this video makes franchising seems far more "command and control" and "compliance" than reality. Also highly naive regarding pay scale. Experts ARE NOT fighting about the impact of franchising on the economy. It's positive. However, most franchisors are not unionized. Many small businesspeople see that as a good thing.

    • @ohmandamp
      @ohmandamp 8 років тому +2

      Business owners see the lack of unions as a good thing the same way most tyrants see the lack of democratic reform movements as a good thing.

    • @joematty5639
      @joematty5639 8 років тому +2

      we have about 17 franchise companies on retainer and another 12 to 16 per year on project work

    • @joematty5639
      @joematty5639 8 років тому +12

      to compare a small business owner who is trying to make a living with a tyrant at the very least is a miss and at the most is shockingly idiotic.

    • @curtisjohnson5347
      @curtisjohnson5347 7 років тому +2

      Someone with common sense sees unions as what they're really for. (In modern day America, they're pointless organizations.) We already have laws that enforce safety, certain pay, etc.. What Unions claim to stand for. But, the reality is that the few take advantage of the many. In a Union, you typically have to PAY your union leaders. Even if you want no part of it. Even though the Union leaders have done literally anything to progress the movement they claim to stand for, you still have to pay in. While your cash flow dwindles, they're off vacationing in foreign Countries, distant resorts.
      Unions are garbage. End of story. (True, they USE to be helpful.) When we were at a time where we had no safety regulations. No sort of insurance. Completely shitty pay for an insane amount of hours. Well, we have laws to protect us from that now. What do we need Unions for ? And how are you going to compare a small business owner to a god damn Tyrant?!

    • @william2058
      @william2058 6 років тому

      Question: Do franchsies last forever or do they all end?
      Could not find an answer to this question through my research and you seem like one to know, thanks.

  • @bhattvinit
    @bhattvinit 7 років тому +2

    superb explanation

  • @chettrakhonn5458
    @chettrakhonn5458 3 роки тому +1

    I love it when she doesn't use the word, "etc."

  • @rishiyadav9007
    @rishiyadav9007 4 роки тому +4

    She did explain very well indeed.... but she used a lot of paper. I wonder what are the papers with minimal Sharpie marks are used for?

  • @shraddhanaik22
    @shraddhanaik22 5 років тому +7

    Very well explained! The doodling was really helpful for clarification. All the aspects e.g from the customers point,the franchiser's and the franchisee's was really helpful for better understanding. The pace of the tutor could have been a little slower and examples would have helped. Overall a good teaching.

    • @ParthJani
      @ParthJani 5 років тому

      Agreed with you. Check out the pros and cons of the franchisee on my channel. Please comment on what do you feel about it.

  • @mhai3305
    @mhai3305 2 роки тому

    thank you

  • @chinmayadhiman3358
    @chinmayadhiman3358 5 років тому

    Last part,,,lol.. Good video

  • @denychangy7386
    @denychangy7386 Рік тому

    10/10 video

  • @asmrkh4828
    @asmrkh4828 4 роки тому

    Goodvideo

  • @myfranchisepartners
    @myfranchisepartners 6 років тому +5

    the negative perspective in some areas demonstrates a clear lack of knowledge; the wages in franchises are similar to independent business within the same industry plus you may actually have an hierarchy to climb for enhanced career opportunities

    • @UnhappyFranchisee1
      @UnhappyFranchisee1 3 роки тому

      The real impact on the economy are the massive number of SBA loans guaranteed for bad or deceptive franchises granted by banks whick get repaid by taxpayers when they default. Franchisees lose their homes, taxpayers pay the banks, franchise brokers cash thei commission checks and lie about 90% success rate.

  • @RootPoot123
    @RootPoot123 8 місяців тому

    Legend says she's still going to this day...

  • @poimenmototv2069
    @poimenmototv2069 3 роки тому

    thank you for ive learned alot!

  • @laurenfleming934
    @laurenfleming934 Рік тому

    you forgot to mention churches, great video !

  • @goldenstandard187
    @goldenstandard187 2 роки тому

    🔥

  • @musicismypassion7686
    @musicismypassion7686 3 роки тому +1

    this type of franchise only applies to the fast food industry. Take Transformers for example they are a toy business and franchised their brand into cartoons, music, movies video games etc.

  • @Kk-sh1pe
    @Kk-sh1pe 2 роки тому

    number 1

  • @LetsChat
    @LetsChat 4 роки тому

    What's your name?
    Simran Kohslan.
    *Begins to sweat...* "NICE TO MEET YOU, *PAL*"

  • @evilmorty1440
    @evilmorty1440 6 років тому +5

    I Franchise my Business everywhere.

    • @bertlarsen3202
      @bertlarsen3202 6 років тому +1

      Evil Morty , Hi I'm looking to franchise a fire protection company, do you have any suggestions or any info, thanks I appreciate it.

  • @vishnusharma5245
    @vishnusharma5245 3 роки тому

    God video

  • @eliteMindset9
    @eliteMindset9 4 роки тому +1

    hello

  • @Investigator-Youtube
    @Investigator-Youtube 4 роки тому

    Check out Franchise Creator Episode on our Channel.

  • @balbasbigote162
    @balbasbigote162 3 роки тому

    my ear hurts with the scratch efx on the video

  • @ChristianM2003
    @ChristianM2003 3 роки тому +1

    Name five things you learned about franchising from this video please

  • @reggiemilla8835
    @reggiemilla8835 9 років тому +2

    ''....someone special, someone with #SkinInTheGame .... '' ....interesting how she put that.....I think that's that code word shit the like to use. I met quite a few people in charge of franchise companies and they all tend to have skin in common....

    • @markcodysr
      @markcodysr 6 років тому +4

      Skin in the game simply means you've invested your own money and therefore have a vested interest in seeing the franchise succeed.

  • @johnsonzacharias217
    @johnsonzacharias217 4 роки тому

    i like video

  • @LavaCreeperPeople
    @LavaCreeperPeople 5 місяців тому +1

    ok

  • @JoshNeilTHE
    @JoshNeilTHE 6 років тому +1

    Pretty sure I heard buggers, not burgers.

  • @nourali4542
    @nourali4542 6 років тому +2

    Very informative video but the music was annoying

    • @6Fire1Fist9
      @6Fire1Fist9 5 років тому

      More like .. The pen scratching noise on the paper

  • @olivierbarayavuga492
    @olivierbarayavuga492 3 роки тому

    ok good

  • @ullasgowda2638
    @ullasgowda2638 2 роки тому

    Bg music is irritating

  • @fantastic_lu
    @fantastic_lu 4 місяці тому

    The music is annoying and makes me unable to concentrate 1:38

  • @VanVu-uu3jl
    @VanVu-uu3jl 8 років тому +2

    this is not it works in reality

  • @coopsnz1
    @coopsnz1 3 роки тому

    More consumers buy overseas

  • @drillano4845
    @drillano4845 2 роки тому

    THANKS
    #LANOTHEBILLIONAIRE

  • @brock2019
    @brock2019 9 років тому

    Good Food

  • @wayneblake4596
    @wayneblake4596 6 років тому +2

    CLUMSY?

  • @akino007ful
    @akino007ful 3 роки тому

    Fast food franchisor is the modern day slave driver, period.

  • @TotalMishap
    @TotalMishap 7 років тому +1

    As soon as I realized they would be drawing throughout the video I changed it. Very annoying.

  • @mrxgodsbae9374
    @mrxgodsbae9374 3 роки тому

    Hi did you need this music to be this loud. Poor video

  • @Danny-rk7xz
    @Danny-rk7xz 4 роки тому +2

    pls draw using an online programme. my ears!!!!

  • @vishnuvardhan_me1892
    @vishnuvardhan_me1892 4 роки тому +2

    There's too much stress on the art and design of the presentation. Please make sure that you speak more that what you design

  • @Ojfitnness
    @Ojfitnness 7 років тому +1

    These people just cheated on me. It's just a lie

  • @UpstateHydro
    @UpstateHydro 7 років тому +1

    you do live in america the land of capitalism... jus sayin

    • @Thsiscool
      @Thsiscool 7 років тому +2

      And?

    • @OutWanderin
      @OutWanderin 7 років тому

      Thsiscool .....says just saying?!

    • @Thsiscool
      @Thsiscool 7 років тому

      +OutWanderin lol ok. I wasn't trying to be hostile or anything.

  • @dr.3232
    @dr.3232 6 років тому

    Who's dat Blackman

  • @brandonlee34444
    @brandonlee34444 3 роки тому

    The sharpie sounds are legitimately unbearable. Couldn’t finish video.

  • @sixwingproductions
    @sixwingproductions 9 років тому

    this is bad business.

    • @curtisjohnson5347
      @curtisjohnson5347 7 років тому +1

      This "video" is bad business* fixed it for you.

  • @rwnx7x
    @rwnx7x 3 роки тому +1

    learned nothing, terrible

  • @simintan5309
    @simintan5309 4 роки тому

    The ending was so annoying I disliked

  • @jacquelinewalker-5731
    @jacquelinewalker-5731 3 роки тому

    it's kind of fare, it is like the backend - frontend. ok get it. it's kind of like the stock market. except your just