'Share A Coke' campaign ...Coca Cola, a marketing genius!!!

[@christophergyan6051]

Damn you Coca-Cola, the University of the West Indies is making me do a group project on your campaign!! :-P

[@yulissaguzman696]

haha doing the same thing right now. Anyone know the KPI's and Value propositions of the campaign? haha

[@jigmejigme2259]

😂

[@nadiahia4875]

Doing my homework on it now 😂

[@areyaverma4740]

Sameeee

[@BrianGCN]

Marketing GENIUS!! I want to be like you when I grow up

[@samirbernardes1142]

Imagine if we had a marketing genius like that to help reverting climate change.

[@sandlotyaya]

Share a Coke with Diabetes!

[@abhideeproy4479]

Brilliant marketing strategy. Kudos for the Idea.

[@komoney1891]

So I guess the moral of the story, or what can be taken from this is to interact with fans, and show the world how this interaction is going, and show it in the best type of light.

[@SamWorley93]

From one man of science to another, thank you for sharing your wisdom and knowledge with us all.
God is great, God is kind, God enjoys helping me to unwind.

[@JoshBallan]

BYU Idaho brought me here. Nothing personal.

[@CFSAvellaneda2023]

Me too

[@SpicyAutistic]

And 3 years later, BYUI still send us here! lol

[@Jon.castaneda]

Coca Cola we still using your marketing campaigns for college assigments!!!

[@patriciaorozco4591]

WAKE UP , do not drink it

[@nuriap3278]

Amazing campaign!! We have to admit they have the best Marketers on earth!! A pitty the sell such a crappy product.

[@nuriap3278]

Coca Cola...

[@59771006]

Coca-Cola is not and never will be a crappy product

[@mahwashwaqar7203]

That is precisely why they need a good marketing team!

[@serandoremor]

everyone talking about Coca Cola marketing and I'm here for a homework’ of English (I'm Hispanic)

[@lilboer5340]

so true

[@imadmarcelo1618]

ce travail m'a gaché la vie merci rahul ingole

[@vegetazer4408]

pourquoi ca

[@damacho]

OMG my name is on a Coke Can! I can now die in peace...

[@Penhauer]

Very cool. Makes me a bit jealous that it didn't happen in my country. But they'd have trouble with most south african names...

[@leslierustenburg5856]

It's happening in your country!

[@Greenchillies.cent2016]

American International University of Bangladesh is making us do a project case on this 9 years old vedio..

[@dilyana27]

This purely sad. What coke actually does to your body is scary. In this crazy world where we supposedly "care" so much about our health, a company like Coca Cola is encouraging people to drink more coke. The campaign isn't even that good. Thinking about the scale and resources of the company, they could have done better.

[@59771006]

dilyana27 Who cares it's a great tasting drink and that's all that matters.

[@Vakda]

For the business, yes. Money is everything.

[@saprasla]

extraordinary yet very simple marketing strategy. who thought is it first...hats off to him/her!

[@no1akash]

Awesum marketing..seriously hats off!!

[@jessicamascarenhas2438]

I remember this campaign..... HUGE HIT!!! Really confused me how having your name on a can/bottle could make anyone want to purchase and consume this sugar water!!!🤦🏽‍♀

[@stedmans4christ]

That's marketing genius though

[@Bpguy38]

I miss these names from those cans: PUTYIN, MUGABE, KIM JONG

[@virgipirgi]

no it shows how AMAZING their marketing department is ;) in todays hypercompetitive market, EVERY brand has to fight for recognition and to build sustainable customer relationships - coca cola is one of the few brands who succeed in doing so^^

[@adamkings3823]

a big part of marketing is not real results, it's convincing companies they get results. I'd say it's a big illusion

[@armandogalindo]

Only if, you can't control the amount of consumption.
Everything in excess is dangerous, even water

[@3beng2beng1beng]

pheonix - 1901

[@alito8585]

a great strategy to increase sales!!!

[@BenAbdallahOussama]

The Temper Trap - Sweet Disposition
Pheonix - 1901
PES 2011 and 2012 soundtrack :D

[@fabsisters1]

Brilliant work

[@alexandrecascino8375]

Coucou les français

[@freddy4136]

Poor Pepsi

[@jonaslam007]

in just 3 months, 5% more people were smoking coke

[@FernandoPetryBASS]

nehh...that still does not make me drink this shit. If is to drink something that has the pH of battery acid I rather have a beer.

[@patriciaorozco4591]

Be aware it is drug!
Dont make them richer...

[@TooMuchSascha]

No it's not dude. Take your tinfoil hat off

[@MarlinGriffin]

Doesn't change the fact that if you do not like it you are not forced to drink it.

[@dannybrasa]

in the US, share a Coke with Shaniqwa and Lakisha!

[@g0i2023]

Well, this, I would say nearly makes up for the "New Coke" debacle ;) Nice job guys:)

[@worstman2160]

Mother of marketing :D

[@owlsightable]

Genius! Genuine

[@parworld]

My name is Coke. This happened to me long ago.

[@Razormiller]

Next cigarettes will be putting our names on the packets to convince us to buy them too..

[@armandogalindo]

Put names in cans and everybody go crazy!!

[@robertbalassan]

OH lol.... Beacause, my dear girl, smart people work there, and believe me most of them don't drink it. ^^ And this is marketing revolution! I hope you got your answer.

[@ritasroom9876]

This campaign is very hard to be done in China😢We create children's names by ourselves.

[@yashsandhu3956]

Where can I find this video in HD?

[@dicubillos]

great!!

[@lilboer5340]

how many frickin bottles were made and none of them with my name on it so sad

[@Dark-dj6pk]

"cause sharings always better when we die with diebetes too"

[@heavyfrito]

thank you

[@leanelecicle7525]

Y’a des gens qui sont là pour un devoir en anglais ?

[@diegomedina8212]

What is the beginning song called?

[@steamyboy2001]

cant say the numbers reflect that the campeign ws successful in business perspective!

[@digilizer9547]

Great Stuff

[@dannybrasa]

i doubt that.

[@Shevsterzorz]

most def !

[@phonyme5818]

I thought it was a great campaign...with ho-hum results. The purpose was to get more teens/young adults. 7% more were drinking after spending who knows how much money. In simple terms, 100 teens/young adults were drinking before, now 107 are drinking afterwards. *shrugs*

[@E7rik1239]

Greta is watching (plastic)

[@ksj1980]

if you really care think they should stop producing coke. get us a healthier drink. how much more money do u really need?

[@wolfiesteinbruh]

ksj2511 then drink water and try to advertise that. the coke scheme was not to make folk drink nothing but coke, it advertises itself as a treat; to be drank as part of a healthy diet (meaning you shouldn't probably chug the shit 24/7)

[@arielbauer1876]

Nice!

[@pimpernel3]

searching for Elise, please help

[@heavyfrito]

the music is ??? thanks ;)

[@doryel8473]

The Temper Trap - Sweet Disposition

[@iamnicarae]

I think the campaign is awesome. If you don't like Coke why would you even bother to view this video.

[@DjTimoT2384]

You don't know what your talking about mate. It's true everything that we eat / drink is dangerous when consumed excessively.

[@BelieveInFaith]

how would this work in vending machines?

[@boroxic9140]

Coke: share a coke with Karen
Me: OH HELL NAW

[@stephsegal]

i say this is disturbing... we want to stop people from drinking this!

[@fatalisia3236]

I love coca-cola

[@huziful1]

try that in UAE see the cans getting bigger :-p

[@bullstreet3455]

in arab countries share a coke with abdul
OVER 90000000!! people

[@kbkushalutube]

doesn't change the fact the the drink is still garbage for the body

[@afewgudmen]

aah..a brilliant campaign to encourage teens to gulp down more carbonated drinks and pile up on the pounds..

[@Mrsparshjain]

Marketing Genius... :)

[@justoneinmillions071]

This would have been more awesome if only Coke wasn't so bad.

[@Hotmedal]

Because most people drink coke to stay healthy.

[@HashSlingingSlicer]

Share a coke with NoOne

[@alelooooooya]

What is the name of the song playing at 1:55 ?

[@idalizadeh]

Phoenix-1901

[@alelooooooya]

Ida Alizadeh I thank you.

[@TheJokerGuyz]

share a coke. new video about coke pepsi

[@aymaanchowdhury81]

Cristiano Ronaldo wants to know your location

[@rohanekbote]

Australians had learnt to stay healthy... Coke reversed it ;-) :-P

[@taylorroswell9423]

Add Taylor please xxxxx

[@greasyslimeball]

what song is playing in the background?

[@thomyorkefromradiohead]

still lookin, buddy? its The Temper Trap - Sweet Disposition

[@faycalnoushi1079]

or CHOCHOKPI & ALSOOMSE, maybe ?

[@fuerte_javier_]

How do u share a coke?

[@iAKSHAY5000]

Is there a problem?

[@SangNguyen-uz4pb]

0:26

[@natashakershaw8024]

Doesn't it seem silly that the manufacturers have started using Asian names,like Priya or Mandeep,just because they feel they have to?

[@serandoremor]

everyone talking about Coca Cola marketing and I'm here for a homework of English (I'm Hispanic)

[@feartheworldd]

I'm here now for a homework of English too lol (I'm French)

[@syedmohamed3983]

YASSS DRINK MORE POISON :D

[@buskingforlife]

Queuing for hours to get your name on a can of coke? Fuck me people are robots.

[@angelicademaio5654]

Do Lino

[@MrKartik100]

I think it's because Asian people request it -__-

[@scraper1000]

Only a gazillion $ company like coke market all over a country like this. Its not really that brilliant of an idea. Anyone with that much money can do t this.

[@thatguy6288]

what is the song at the start

[@brightlittlestars]

+That guy The Temper Trap - Sweet Disposition

[@thatguy6288]

brightlittlestars thanks

[@seothatworks]

Good campaign, but the product is bad.

[@geminimarcelin735]

ok

[@SahilShahcomedy]

Would you have one with Hitler written on it?

[@pinkcandyfloss69]

....Oh well hello there diabetes....

[@gethsemanesghost3546]

rotting teeth since 1885

[@bella6819]

lmaoooooo

[@BrightRomeo]

In a few simple words, this is another way of promoting exactly the same rubbish soft drink.
They way they try to make it personal is so unattractive.

[@TheNemoooz]

If only it wasn't horrible for your health