What is a Ghost Kitchen?
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- Опубліковано 24 сер 2024
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Every once a while, technologies create opportunities that change industries. Right now, the restaurant industry is going through a change that will alter it forever. Ghost Kitchens represent an opportunity that you have never seen before. But you’re going to have to act fast if you want to stake your claim in this new frontier!
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Hi, I am Ryan Gromfin. Welcome to my UA-cam channel, The Restaurant Boss. Here you will get tips on how you can increase restaurant profits, control restaurant costs, improve your restaurant marketing, lower food costs, find more time in your day, general business operations, and more.
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Have you opened a Ghost Kitchen or thought about opening one? Share your experience with us.
I am a university student in Karachi, Pakistan. Im currently working on a startup of launching a cloud kitchen. Would love to listen more from you on this topic as how to run and manage these kitchens.
Hi Awais! I have several videos on my channel about Ghost Kitchens. Please have a listen and then if you need more information, I have a very affordable training course, Ghost Kitchen Bootcamp. Check it out: therestaurantboss.com/programs/ghost-kitchen-bootcamp
@@Therestaurantboss thank u for your response. Will surely look into it.
If I want to open ghost kitchen, do I need the permit? Can I cook in my kitchen. Please advice
I guess im asking the wrong place but does anybody know a method to get back into an instagram account?
I stupidly forgot the password. I would love any tricks you can offer me!
Thank god someone explained this in an understandable way. Great video.
Glad it was helpful!
This seems kind of shady and misleading. What prevents restaurants from changing their name if they have a bad reputation just so that they still get business? I also think that chain restaurants are using this strategy to get in on the “local restaurant” phase by changing their name and making people think it’s a new local business which could ultimately hurt actual local restaurants. I would be more okay with it if restaurants were more transparent about it.
You bring up a good argument but it is happening and it's growing. I was nervous to get into an uber 10 years ago, I mean you want me to get into a car with a total stranger in an industry with no regulation...but today, I feel safer in an Uber than a taxi. Innovation always finds a way to meet the needs and desires of the customers if the demand is there. I do NOT see demand for delivery slowing down. What I do see is that Ghost Kitchens will be a model for 5-10 years that get us through the transition of new restaurant concepts coming into the marketplace designed to service the delivery market better than they do now.
@@RyanGromfin they are mining our customers.
You aren't wrong in the worst case, but if you shop on Amazon then you are already embracing the shady side in the retail world, lol
Dude you,ve been putting out so much good content for so many years. Thanks, really!
My pleasure and I really appreciate the comment!
Greetings thank's for your time My ? Is i started my home business makin bodybutter for the skin would i be able to use this the same way
Greetings thank's for your time My ? Is i started my home business makin bodybutter for the skin would i be able to use this the same way
I been doing this during pandemic .no cost for the rent and labor. It's a good way to start.
Awesome!!!
How do you get started?
Fantastic Video! I made a Blogpost half year ago and it get more and more traction. Its definitely one of the biggest changes in Hospitality!
Very interesting concept and way of cutting operating costs! Thank you for putting it simply.
Are you considering trying it out? There's a great case study here: www.therestaurantboss.com/programs/ghost-kitchen-bootcamp
-Dawn, Team TRB
3. And for the name. The only reason why I shouldn’t cal my take away Restaurant with its name, an make it a point of sale with my guests (hey if you like our burgers/pizzas you can have it at home as well), is because that place had a bad reputations. But at the point just do a rebrand and make the restaurant profitable again.
Watching this video while enjoying a bowl of the best pozole in town made with homemade hominy, my own.
Sounds delicious!!
- Dawn, Team TRB
Ah okay I get it now. I've been in the restaurant industry for 7 years now. Foh boh Manager all that. Currently in job transition so I'm door dashing. Just wings threw me off until I figured it out. Now ghost kitchen concept makes sense.
Very useful video 🔥🔥
Greetings from Dar es Salaam,Tanzania 🇹🇿
Glad it was helpful!
1. I agree in part. I mean I 100% understand and agree the concept of a ghost/cloud kitchen: you are a chef that wanna have his own business, open your own restaurant is either impossible or have too much risk, so you rent a kitchen in a facility manage by a third party with a kitchen and in a month you are in business.
After watching ten videos trying to figure out exactly what a ghost kitchen is I hope this one is on point.
I hope we explained it for you!
Very interesting!!!
Glad you think so!
So let me ask a question? Are drinks considered a ghost kitchen item ? I myself sell fresh squeezed lemonade at a night market and business is slower because of the cold and rain currently. I'd like to be able to make my lemonades to order and have them delivered.
The only reason that might be a challenge is that some online platforms want to see a larger menu than just a few drinks, but other than that, there is NO reason you could not do this.
@@Therestaurantboss That's what I was thinking as well. My plan was to use the lemonade as an gateway and add foods to build around the drinks.
Sorta reverse menu like a Starbucks setup. My lemonades are my flagship attraction.
2. If you have your operating Restaurant, and I speak for experience, you might not be able to offer the standard to your clients sit in the restaurant on a busy lunch and take a peak of lunch order take away. Everyone dream to maximise the use of a kitchen between lunch and dinner but the reality is that most of the restaurants find them self with a demand in time of the day where they already have it.
Will this work if I do it from home? I already have a product I am selling to taquerías from my house. Will this be an issue with health department? Bc I do t have a commercial kitchen.
You need to check with your state health department.
I love this video i am very intersted
Awesome!!! We have a bootcamp course that will help you get up and running in 10 days. www.TheRestaurantBoss.com/ghost-kitchen-bootcamp
I suggest updating this video to reflect the many failures of ghost kitchens over the last year. Ghost kitchens are for large chains with youth appeal, like Chick-fil-A.
No dba? No food permits?
Why would someone let me work in their restaurant for my menu? Oh okay I have to pay them then I have to pay the delivery drivers what else I got ?
Sir i'm 21 years old and i've started my own cloud kitchen. Can you pls tell how to market?
Hi Nandish! This video should be very helpful: ua-cam.com/video/FRLRpXM2SVk/v-deo.html
I also offer a NEW training course on opening a ghost kitchen that also covers marketing. Check it out at therestaurantboss.com/programs/gkb
Shooter McGavin?
what if i dont have a restaurant? can i still start?
Absolutely! Watch all of my videos on Ghost Kitchens and then check out therestaurantboss.com/programs/ghost-kitchen-bootcamp
Can you share some good 3rd party company to use?
Hi Stacey! The popular ones are Door Dash, Grubhub, Uber Eats, Postmates.
Mind-blowing , ghost kitchen is the future
100%!
Makes me wonder if the "brick and mortor" concept is dying
I don’t think it’s necessarily dying, but it is definitely evolving. One of the stories I saw the other day was talking about how companies that lease office space are noticing that a lot of clients are not returning, because they learned they can just have their employees stay at home and cut costs. So now they’re actually marketing their buildings to ghost kitchens. Because you can fit four or five into a building.
YO GUYS I AM WRITING MY DIPLOMA THESIS IN THIS TOPI, HELP ME IF U KNOW SOME BOOKS TO THIS TOPIC
Are you going to write your thesis in all caps as well?
@@brianrandall7329 yeh, actually I finished it and graduated successfully. My diplom topic is "Cloud kitchen:Cost and Benefit analysis".
I spent 5 minutes trying to understand it..and I couldn't too confusing...how about I never go there
Let me sleep all night in your Ghost Kitchen.
Keep me warm by your gentle stove.
Turn me out and I'll wander, baby.
Stumbling in the neon grove.
Door dash delivery
I looked this up cause I ordered a Mr beast burger (so good)
Mr. Beast is fun to watch on UA-cam. I've never had his burger...will have to check it out.
Had this mr beast burger and fell asleep after memories