Howard Schultz: The Milan coffee shop that inspired $133B company

We’re in Milan, Italy with businessman and former Starbucks CEO, Howard Schultz. Howard takes us through the ways Milan transformed his life after his first visit in 1983, where a doppio macchiato sparked an appreciation for the ritual of ordering a coffee. He offers his thoughts on the initial rejection of his idea for Starbucks to sell coffee in-store (by 242 investors to be exact), and the risk of buying three of his own retail locations that grew into 37,000 stores in 84 countries. #Milan #Starbucks #Entrepreneur
Become a member to watch full episodes and get exclusive access to content: bit.ly/3q4TjAb
Subscribe to watch the latest interviews: bit.ly/1R1Fd6w
Episode debuted nationwide in 2023.
For episode guide and nationwide television listings, visit www.grahambensinger.com
Connect with Graham:
Facebook: / grahambensinger
Twitter: / grahambensinger
Instagram: / grahambensinger
TikTok: / grahambensinger

[@yashgurnani1081]

The real inspiration behind my own specialty coffee startup
Bow down to Howard 🙌🏼

[@TedJonesWorldPodcast]

WOOOOO

[@song4thamoment]

beautiful story of rags to riches

[@lisalove6327]

Father Verona

[@sheereen-gy9ih]

What making him creating too much hype

[@Miaxcvsa]

Absolutely stunning performance, well done!💞