2016 BMW 7 Series - How it's made

For the first time in its history, BMW allows us to take very detailed look at the design process of a new car. The video series below highlights the design of the new 7 Series, from its early-on sketches to the full clay model and the final product. Also a premiere for us is the 4K Design Studio, a room with 4K LCDs which offer a virtual look of the car.
The product development process for a new model extends over a period of some five years and is divided into three phases. It starts with the company commissioning a design for a new automobile. Next, the entire Exterior and Interior Design team under the baton of the relevant head of design develops its diverse ideas through sketches and virtual representations, which are then rendered as three-dimensional physical clay models.