LeCoultre New Reverso 2023 & Rolex Marketing!

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  • Опубліковано 12 вер 2024

КОМЕНТАРІ • 53

  • @richardman28
    @richardman28 Рік тому +7

    Great video as always and good points and opinions bro. I am a big fan of JLC. The new releases are amazing and definitely the tribute skeleton chronograph really appeals to me. So much, that it is making me think. Yes, agree the Reverso is definitely not for a one watch collection. JLC is a brand which will and always be for the watch connoisseur. They know they will never be able to compete with the marketing hype of a Rolex for example, so they market it to their niche dress watch market and actually quite successfully because they are stil profitable doing so. Every watch consumer want different things and rhey havw tapped into the clients they want and can keep. If they try to market it against Rolex, they know they know they will be swallowed up. Great video. Looking forward to the next one.

  • @davidb5720
    @davidb5720 Рік тому +14

    JLC are the connoisseurs choice. They are watches for watch people. I love how they are under the radar and nothing like the Rolex hype machine. People that love watches will also buy Rolex, but “normal” people will only aspire to own a Rolex because of the image snd the kudos that gives them. JLC are just the daddy and the latest releases are stunning! 👌👌

    • @AcmeRocket
      @AcmeRocket Рік тому

      I disagree. There is no watch or brand that makes you a watch person, or connoisseur . Just like there is no watch you can buy that makes you NOT a watch person or connoisseur.

    • @davidb5720
      @davidb5720 Рік тому +3

      @@AcmeRocket well I disagree

    • @YouTube_can_ESAD
      @YouTube_can_ESAD 9 місяців тому +1

      @@davidb5720Same. Acme is just being sour AF.

  • @larsstougaard7097
    @larsstougaard7097 Рік тому +10

    I think the moustache looks great and regarding JLC I'm kind of happy they are not overhyped and hard to get like Rolex, but agree with the somewhat weak or strange branding strategy they got. They need to do a reverso on that 😋

  • @structurescience
    @structurescience Рік тому +3

    What a great, casual, perfectly toned video.

  • @ernestrobles1510
    @ernestrobles1510 Рік тому +4

    I love JLC. They are the essence of understated elegance. What do you think of the master ultra thin small seconds.

    • @markhighfill
      @markhighfill Рік тому

      I have the Reserve de Marche. It's a dressy watch but I pretty much wear it every or every other day. Can't take my eyes off it.

  • @tarasmathers7423
    @tarasmathers7423 Рік тому

    Brother Ridah, always a pleasure to partake in your work....truly. The JLC "Reverso," a masterclass in style and refinement. Truly a sight to behold. Many blessings to you my friend......and hang on to that mustache. It gives you character, IMHO, but ultimately, a man must feel comfortable in his own skin. All the best. Cheers.....🥃

  • @Hardjoe888
    @Hardjoe888 Рік тому +2

    The rectangular form factor can be the only watch or as part of ur small to extensive collection. It has to fit your personality, character and style. Hey man you are the boss of you. Have confidence in your choices and do what you want to do. Let’s not over complicate the issue- get and wear what you like, your way. Remember that the reverse was the original sports watch.

  • @matthewhelm3035
    @matthewhelm3035 Рік тому +3

    Excellent video. I agree with you completely. JLC totally misses the mark with its branding Ambassadors. I can’t relate either. Hope JLC is watching this video. Oh, and Lose the stache man! 🥂

    • @zerominuseleven
      @zerominuseleven Рік тому +3

      JLC’s ambassadors are terrible - I don’t believe for one second they even heard of the brand prior to being appointed. So many better choices, like a Pierce Brosnan who wore a Reverso on film (Thomas Crown) and in his personal life

    • @matthewhelm3035
      @matthewhelm3035 Рік тому +2

      @@zerominuselevencompletely agree. Pierce would be perfect. How about Leo DeCaprio and Christian Bale. They’ve been spotted wearing the Reverso as well. And Matt Damon! JLC should take some lessons from Cartier. They take excellent care when choosing their Ambassadors.

  • @yoadhakim8614
    @yoadhakim8614 Рік тому +2

    Completely agree with all your points! Do u think to add one of this beautiful pieces to your collection?

  • @vincentschneuwly9783
    @vincentschneuwly9783 Рік тому +1

    Just bought the SS white dial small second for my 40th birthday, my first reverso and I am loving it

  • @MyVideosWillCalmU
    @MyVideosWillCalmU Рік тому +1

    This was a great conversation i was having the same earlier on this week. JLC is just a different Ffin level over Rolex x10
    Good video 👊🏾 you had me creasin "Mills i done it again"😂😂😂
    "How am i going to relate with that"
    I felt that also for obvious reasons 🤣
    Ps keep the moustache bro looks better.👍🏾

  • @MM-xm7fr
    @MM-xm7fr Рік тому +1

    take it off ;) JLC tribute chronograf strongly caught my eyes :)

  • @edjack1993
    @edjack1993 Рік тому +1

    They are all lovely. But it’s annoying that the (admittedly significantly cheaper) stainless steel version of the Small Seconds Tribute (monoface) is slightly thicker than the rose gold version. The SS version is still an expensive watch, so it feels like JLC punishing potential purchasers for not spending almost 3 times more on the rose gold versions.

  • @aDocandhisWatch
    @aDocandhisWatch Рік тому

    That Reverso Tribute Chronograph is absolutely amazing in the metal!! 🙌🏻👍🏻

  • @KC14109
    @KC14109 Рік тому +1

    I love the skeleton in Rose. Stunning watch, but just not for me. Really don't think it would suit me. They look good on you though.

  • @MrGambino88
    @MrGambino88 11 місяців тому

    Great video! Informative✅ What would you estimate the service to cost for the reverso tribute chrono?

  • @allanr.8727
    @allanr.8727 10 місяців тому

    The reverso classic duo in pink gold is just simply elegant.. just got one and so happy with it.. 😊

  • @Moto_MKHN
    @Moto_MKHN Рік тому

    I have the Tribute Duo Calendar in SS and love it. It isn’t my only watch - it joins my small collection of round Rolexes - but I really do like the strong rectangular shape in the wrist. Fully agree with you regarding JLC’s ambassador choices. While I Iike Lenny Kravitz, I can’t figure him for a Reverso or JLC guy…but maybe he is, I’m not sure.

  • @DecemberNames
    @DecemberNames Рік тому

    I just watched your video and I really enjoyed it! Your video was well-made, informative, and entertaining. I especially liked the way you explained the topic in a clear and concise way. I also appreciate the way you included relevant details in your video.
    Overall, I thought your video was excellent! I would definitely recommend it to others who are interested in learning more about the topic.
    Thanks for creating such a great video!
    Sincerely.
    PS: I outsourced this feedback to AI

  • @reginaldjenkins6852
    @reginaldjenkins6852 5 місяців тому

    Great post!

  • @Relosta
    @Relosta Рік тому +1

    Loving the JLC watches x

  • @mattw1406
    @mattw1406 Рік тому

    Are you suggesting servicing the chronograph will cost more than £22,000?

  • @themrgumbatron
    @themrgumbatron 9 місяців тому

    Should keep the Mo!

  • @thehistoryprof6750
    @thehistoryprof6750 Рік тому +1

    Well done.

  • @watcheskick
    @watcheskick 11 місяців тому

    VC fifty six in SS bracelet and blue dial is way under retail now

  • @georgeii2629
    @georgeii2629 4 місяці тому

    Your question as to why JLC isn't as hyped as Rolex or AP is quickly answered, because you could ask the same question about VacheronConstatntin and Patek Philippe. You have already answered your question correctly with marketing and sponsorship and some examples. When it comes to pricing, most people are currently completely wrong. Luxury prices are basically never calculable, and JLC is absolute luxury. JLC's watch prices were far too low compared to other luxury brands. So if they don't increase prices by 15% every year now, then in 5 years no one will be screaming about the price increases in 2022. I'm currently trying to decide which Reverso I should buy. I just can't decide. Damn annoying.

  • @daniell2217
    @daniell2217 Рік тому

    (1) stash is 👍. (2) As others have said, JLC’s marketing is horrible. (3) JLC did themselves zero favors by raising their prices by double digit percentage last year. (4) other than the reverso or MUT, the look is pretty…mmmmehh. (5) you’re spot on w/the resale value observation.

  • @jeremyestevinho9425
    @jeremyestevinho9425 Рік тому +1

    Love the moustache 😊

  • @Honraxxx
    @Honraxxx Рік тому

    Keep the stash! 💯

  • @RobertTaylor-ub6hv
    @RobertTaylor-ub6hv Рік тому

    Great historic watch maker. The Reverso is an iconic model. Love the look of the new tourbillon. Love the look of the perpetual calendar Polaris (wish it was a chronograph also). I own a Navy Seal Master Compressor titanium diver GMT chronograph which I would submit as the best daily banger in the business. Would not buy any of them new. You would lose 25-40% of its value before you made it to the car to drive home. Stache is a little too Hawaii 5-0 for my taste. Seems I woke up very opinionated this morning. Love the channel-

  • @mell3109
    @mell3109 Рік тому

    Watch is cool as is the moustache 👍

  • @jasonzhou8449
    @jasonzhou8449 5 місяців тому

    I think you are underestimating how popular Jackson Yi actually is….. do some proper research on him, jlc is lucky!!! To have him

  • @Ruby_Sterling
    @Ruby_Sterling 11 місяців тому

    Something about JLC reverso feels overpriced.

  • @Kairapuhara
    @Kairapuhara Рік тому

    Dude, this is one of my most watched channels so keep it going, but lose the pornstache please ! O and can you do a collab with The (London) Watch Collector

  • @carlfiore4488
    @carlfiore4488 Рік тому

    What do you do for a living besides UA-cam?

  • @feisty8
    @feisty8 Рік тому

    LOL, Did JLC ever had it wrong?
    GET YOUR FACTS STRAIGHT ... LMAO.

  • @GonzoJamie
    @GonzoJamie Рік тому +1

    JLC won watches and wonders 23 👑

    • @mebiuspower
      @mebiuspower Рік тому

      They had an incredible "booth" and the Reverso Chrono is stunning in person.

  • @64Sq
    @64Sq Рік тому

    they look so slick. thanks man, great vid

  • @Mike-zp2dt
    @Mike-zp2dt Рік тому

    This guy reminds me of the chick from that movie “stop trying to make fetch happen”

  • @Dazulolwarrior
    @Dazulolwarrior Рік тому

    This watch is an instant grail, i hope i can one day get it before it gets discontinued

  • @OkieSilverDude
    @OkieSilverDude Рік тому

    jlc watches are just too nerdy man.
    the nerd factor out weighs the history, designs, etc.